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The e-newsletter of the Middle Atlantic PGA Important Dates: May 27 May 27 May 27 May 27 Central & Northern Chapter Championships May 30 May 30 May 30 May 30 Deadline to complete Annual Operations Survey June 2 June 2 June 2 June 2 Southern Chapter Championship June 9 June 9 June 9 June 9 National Car Rental Pro- Scratch at The Homestead June 22 June 22 June 22 June 22-25 25 25 25 PGA Professional National Championship June 26 June 26 June 26 June 26-29 29 29 29 Quicken Loans National @ Congressional Country Club Inside this issue: The Golf Season Is FINALLY Here! President’s Perspective: Take Time for Player Development Section Direction: Representing Golf in D,C. Eyes on Employment: Taking Care of Your Staff Player Development Discussion: Demo Days that Drive Golfers & Revenue A Word from Our Allies Chapter Chat Newsletter Date: May 2014 The Middle Atlantic Professional President’s Perspective: Player Development Focus & National Leadership Golf clinics, junior events, fun play, and tournaments… golf facilities in the MAPGA are finally getting underway with their golf activities. The MAPGA Section Board and staff wish you a very successful 2014 golf season! I I I I know May is a busy month for all of us at our facilities, but I challenge each of you to spend at least two hours a week on player development and growing the game. This can be done at your facility through simply giving a beginner a lesson, providing Get Golf Ready clinics or junior golf programs. On a Section level, you can donate your time to help out at Paul Berry’s “Get Hooked on Golf” clinics, a Wounded Warrior clinic, volunteer at a Boys and Girls Club, be an instructor in a golf in schools program, work with the First Tee in your area or find a local business and start beginner golf classes for them. Please take time to grow this great game of golf! It’s as simple as that. PGA Super Regional PGA Super Regional PGA Super Regional PGA Super Regional The Officers and your Executive Director recently attended the PGA’s Southern Super Regional Meeting in Atlanta, Georgia. We were joined by the rest of District 10 (Carolinas, Kentucky), District 3 (Dixie, Tennessee, Gulf Coast), District 13 (Georgia, North Florida and South Florida) and the Illinois Section. The purpose of this two day meeting was to meet the three candidates running for National Secretary. The candidates are Michael Haywood, PGA, Russ Libby, PGA and Suzy Whaley, PGA. The two days consisted of a 10 minute one on one meeting with each Candidate by Section, 45 minute candidate presentations, District Q & A meeting and finally a candidate debate. Each candidate did a great job over the two days and I was very impressed with all of them. (Cont. on page 2…)

Middle Atlantic Professional - May 2014

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Page 1: Middle Atlantic Professional - May 2014

The e-newsletter of the Middle Atlantic PGA

Important Dates:

May 27May 27May 27May 27

Central & Northern Chapter

Championships

May 30May 30May 30May 30

Deadline to complete Annual

Operations Survey

June 2June 2June 2June 2 Southern Chapter

Championship

June 9June 9June 9June 9

National Car Rental Pro-

Scratch at The Homestead

June 22June 22June 22June 22----25252525

PGA Professional National

Championship

June 26June 26June 26June 26----29292929

Quicken Loans National @

Congressional Country Club

Inside this issue:

The Golf Season Is FINALLY Here!

President’s Perspective: Take Time for Player Development

Section Direction: Representing Golf in D,C.

Eyes on Employment: Taking Care of Your Staff

Player Development Discussion: Demo Days that Drive Golfers & Revenue

A Word from Our Allies

Chapter Chat

Newsletter Date: May 2014

The Middle Atlantic Professional

President’s Perspective: Player Development Focus & National Leadership

Golf clinics, junior events, fun play, and tournaments… golf facilities in the MAPGA are finally getting underway with their golf activities. The MAPGA Section Board and staff wish you a very

successful 2014 golf season!

I I I I know May is a busy month

for all of us at our facilities, but I challenge each of you to spend at least two hours a week on player development and growing the game. This can be done at your facility through simply giving a beginner a lesson, providing Get Golf Ready clinics or

junior golf programs. On a Section level, you can donate your time to help out at Paul Berry’s “Get Hooked on Golf” clinics, a Wounded Warrior clinic, volunteer at a Boys and Girls Club, be an instructor in a golf in schools program, work with the First Tee in your area or find a local business and start beginner golf classes for them. Please take time to grow this great game of golf!

It’s as simple as that.

PGA Super RegionalPGA Super RegionalPGA Super RegionalPGA Super Regional

The Officers and your Executive Director recently attended the PGA’s Southern Super Regional Meeting in Atlanta, Georgia. We were joined by the rest of District 10 (Carolinas, Kentucky), District 3 (Dixie, Tennessee,

Gulf Coast), District 13 (Georgia, North Florida and South Florida) and the Illinois Section. The purpose of this two day meeting was to meet the three candidates running for National Secretary. The candidates are Michael Haywood, PGA, Russ Libby, PGA and Suzy Whaley, PGA. The two days consisted of a 10 minute one on one meeting with each Candidate by Section, 45 minute candidate presentations, District Q & A meeting and finally a candidate debate. Each candidate did a great job over the two days and I was very impressed with all of

them.

(Cont. on page 2…)

Page 2: Middle Atlantic Professional - May 2014

Page 2 The Middle Atlantic Professional

MAPGA Board of Directors

OFFICERS

President

John Madden, PGA

River Bend Golf & CC

Vice President

Matthew Schulze, PGA

LPGA Kingsmill

Championship

Secretary

J.P. Lunn, PGA

Honorary President

John Malinowski, PGA

Ocean Pines Golf & CC

DIRECTORS

Mark Beran, PGA

Brice Busse, PGA

Butch Butler, PGA

Peter Gardner, PGA

Lynne Hunter, PGA

John Lyberger, PGA

Jeff Maynor, PGA

Sean Taylor, PGA

Mike Thomas, PGA

Josh Tremblay, PGA

Andy Weissinger, PGA

President’s Perspective cont.

Since we have seven months until the election, the MAPGA officers really focused on trying to

get to know each candidate personally. They all bring different qualities to the table. One is a

facility owner, one has been a Director of Golf for over 20 years and the other is a leader in

player development, playing, and teaching. All the candidates have a great deal of past

leadership experience with service on their chapter, Section, or National Board of Directors.

Michael and Suzy have served on the National Board and Russ has served on the National

Board of Control. All the candidates have served on many National PGA Committees. Each

focused on Player Development/Growth of the Game, PGA Properties, Employment,

Education and Section Affairs. The next seven months leading up to the November election

will be exciting. I invite any of you to call your officers to give your insight on any of the

candidates.

Let’s tee it forward and grow this great game of golf. Have a great season!

John Madden, PGA

River Bend Golf & Country Club

[email protected]

MAPGA Hires New Communications Manager

CCCCurrent Tournament Intern Eric Southard will join the MAPGA team full-

time as the new Communications Manager. Eric will begin his new

position on June 2nd while continuing to support the tournament

operations. At this same time, Stephanie Jennings, PGA, the current

Director of Communications, will move into her new role as Player

Development Coordinator/Foundation Activities Director.

Please join us in congratulating Eric on his new position - [email protected]@[email protected]@pgahq.com

Michael Haywood, PGA Russ Libby, PGA Suzy Whaley, PGA

Page 3: Middle Atlantic Professional - May 2014

Page 3 May 2014

TTTThis past Wednesday, on

Capitol Hill, the MAPGA was

proud to serve as part of WE

ARE GOLF at National Golf

Day. MAPGA Professionals

John Madden, Lynne Hunter,

Mike Thomas, Trish Gates,

Tim Krebs, Janet Ortega as

well as Section staff Steph

Jennings, Bob Heintz and I

were on hand to provide

instruction at the Cannon

Building. As part of WE ARE

GOLF, we stressed how

important Golf is as an

Industry in terms of economic

impact and environmental

issues. We also focused on

the human side of golf,

sharing personal and industry

anecdotes about how golf

puts food on our tables, helps

charities and employs so

many people.

Why do we do this every year?Why do we do this every year?Why do we do this every year?Why do we do this every year?

Golf still has a not-deserved

bad reputation in Washington

due to the bad actions of a few

( i n c l u d i n g e l e c t e d

representatives). Many tax

relief bills are still copied from

the infamous Katrina bill that

excluded three business types

from tax relief due to that

natural disaster: tattoo parlors,

casinos and golf courses. We

must continue to be diligent

and make sure our legislators

understand that our business

is bigger than the motion

picture industry and should be

treated accordingly.

SHOUT OUTSSHOUT OUTSSHOUT OUTSSHOUT OUTS

-Congratulations to Brice

Busse, Jay Lindell, Yong Joo

and John O’Leary for making it

through US Open Local

Qualifying! Best wishes at US

Open Sectionals. Woodmont is

hosting a Sectional on June

2nd.

WHAT’S NEXT?WHAT’S NEXT?WHAT’S NEXT?WHAT’S NEXT?

-The tournament season is

kicking into full gear. Chapter

Championships (supported by

Page & Tuttle) are Tuesday

(Northern & Central) and June

2nd (Southern). These events

will also serve as qualifiers for

the Delta Dental State Open of

Virginia, which will be a 3 day

event this year, held on July 17

-19 at the lovely Ballyhack Golf

Club in Roanoke.

-Our Section Pro-Scratch has

always been one of our most

popular events. This year, due

to a national sponsorship with

National Car Rental (NCR), we

will have two of these events,

each with $7500 added from

NCR. The first one is June 9th

at the Homestead, so please

register now. NCR will

determine success by the

number of people registered

into its loyalty program, the

Emerald Club. Members of the

Emerald Club who are playing

in the event will also be eligible

for increased prizing.

Very respectfully,

Jon Guhl

MAPGA Staff

(540) 720-7420

EXECUTIVE DIRECTOR

Jon Guhl, ext. 125

DIRECTOR OF OPERATIONS

Stacey Smith, ext. 121

TOURNAMENT DIRECTOR

Jeremy Greiner, PGA, ext.

124

TOURNAMENT INTERN

Eric Southard, ext. 115

JUNIOR GOLF DIRECTOR

Bob Heintz, ext. 128

MEMBERSHIP DIRECTOR

Kelly Lawson, ext. 126

DIRECTOR OF

COMMUNICATIONS

Stephanie Jennings, PGA,

ext. 116

Section Direction: Representing Golf in D.C.

Page 4: Middle Atlantic Professional - May 2014

Page 4 The Middle Atlantic Professional

Eyes on Employment: Taking Care of Your Staff

Taking Care of Your StaffTaking Care of Your StaffTaking Care of Your StaffTaking Care of Your Staff

With the arrival of spring / summer season in our area, PGA Professionals and their staff members are filled with enthusiasm in anticipation of the upcoming season . However, as activity levels increase and everyone settles into their daily work routine, it can become easy to take your personnel for g ranted. Without proper direction and guidance, even your best staff members may lose interest and motivation as the months go by. By the end of the year, they may be actively looking for another job, leaving you

wondering what went wrong.

If your employees would answer “NO” to a number of these questions, you may be subject to frequent staff turnover regardless of the quality of your facility. It’s important to note that none of the above items deals with compensation. According to many employee s a t i s f a c t i o n s u r v e y s , compensation falls well down the list of priorities when employees are asked what factors help them enjoy their job. Naturally, if you have an outstanding employee who is being paid well below their market value, you may likely lose them at some point regardless of their loyalty. However, you can increase your chances of employee retention by making sure the components are in place for a successful e m p l o y e r - e m p l o y e e

relationship.

Remember the Operations Survey is available on PGA Links; just click on the TAKE TAKE TAKE TAKE SURVEY SURVEY SURVEY SURVEY button below to

access. Thank you.

Some new resources are available to you on PGA Links. I encourage you make some time and check them out. These will help you with refreshing old ideas or provide a basis for

beginning your career.

NEW - Employer Employer Employer Employer

Communication PlanCommunication PlanCommunication PlanCommunication Plan

T h e PG A Em p l o ym e n t Department has developed a new Employer Communication Plan for PGA Professionals, located on the PGALinks Employment homepage. The plan offers an outline to create r e gu l a r a nd e f f ec t i v e communication with your employer to keep them abreast of your activities, operational and financial information, successes or “wins” for you and your staff, upcoming plans, new challenges, etc. Also included is a sample Executive Summary template that provides ideas to produce a customized report for your

employer.

New - PGA Employer Guide PGA Employer Guide PGA Employer Guide PGA Employer Guide

The PGA Employer Guide is another new resource for supervising PGA Professionals. The Employer Guide is a comprehensive resource that can help you be a better manager, with information and tips on recruiting, hiring,

training, and mentoring staff.

Best wishes for a successful 2014 season, and please don’t hesitate to contact me for assistance with any PGA employment programs or

questions.

Don Sweeting is an Employment Consultant for the PGA of America. He can be contacted at [email protected] (704) 440-8025

To help gauge employee contentment, ask yourself how To help gauge employee contentment, ask yourself how To help gauge employee contentment, ask yourself how To help gauge employee contentment, ask yourself how

your staff would answer the following questions:your staff would answer the following questions:your staff would answer the following questions:your staff would answer the following questions:

1. Do you give them a clear understanding of their job

duties and performance expectations?

2. Do you provide them with the proper training and

guidance to perform their job duties?

3. Do you give them regular feedback on how they are

doing?

4. Do you allow them room to grow in their job and

assume new responsibilities?

5. Do you expose them to different functions and areas

of the operation?

6. Do you give them the authority to exercise judgment

and make decisions?

7. Do you ask for their ideas on events, activities,

services, and operational issues?

8. Do you provide them with comfortable working

conditions and a reasonable work schedule?

9. Do you handle employee situations and issues in a

professional manner?

10. Do you ever tell them they have done a good job?

Page 5: Middle Atlantic Professional - May 2014

Page 5 May 2014

WWWWhy use PGA PerformanceTrak?

• It takes a few minutes to submit and you gain access to a multitude of information.

• PerformanceTrak methodology uses "paired data." Each rounds played response has a

current month / current year figure and an accompanying current month / prior year

comparison.

• All data submitted is reviewed for data quality. You can be confident PerformanceTrak has

the most accurate and reliable data in the industry.

• PerformanceTrak provides detailed rounds played and revenue data values, not just

percent changes.

• Receive MSR credit for online and timely participation.

• There are online comparative reports so you know how your facility is performing against

similar facilities.

• Support your PGA Section and your fellow PGA Professionals by increasing consistent

participation.

• Authorized users have access to facility specific reports such as the "My Facility" report

option, among others.

• The reports are in real time and can be drilled down by local market, state, holes, facility

type, etc.

• Industry knowledge and use of the program increases your credibility and value as an

employee, manager and/or leader.

• Data submission is stored securely through PGALinks so in the event you lose your POS

system or computer crashes, it is saved within PerformanceTrak.

• It helps you make better business decisions as an owner/operator so you can evaluate

your performance and identify areas that need improvement.

• Utilizing PerformanceTrak can improve the relationship between employer and employee.

• When participating by the 24th each month, receive access to online reports by the 25th.

• Reports can help you assess how you plan to address the facility business and assist with

budgeting.

• Reports can be used for meetings and/or presentations to provide a Board, facility owner

or employer with information.

• It helps to prepare PGA Professionals for management or operational positions.

• This program will also be a key measure for Golf 2.0 strategies.

PGA PerformanceTrak

Know Your MSR’sKnow Your MSR’sKnow Your MSR’sKnow Your MSR’s

The current MSR cycle will

come to a close on

June 15, 2015.

All PGA Members

(except A-3, A-5, Retired,

and Life Member) are

required to satisfy the

following MSR’s in order to

remain in good standing

with The PGA of America:

54 Total MSR’s

36 of 54 must be PGA

Required MSR’s

**PGA Members who

have attained 25 years of

active membership and

are at least 65 years of

age before the start of the

Professional Development

Program shall be required

to earn only 12 credits

from the PGA Required

category.**

You may check your MSR

status through the home

page of PGALinks.com.

Page 6: Middle Atlantic Professional - May 2014

Page 6 The Middle Atlantic Professional

“Some facilities report as much as

25% of their annual club sales

coming on (Demo Day).” -

Mike Aldrich, PGA

Player Development Discussion: Demo Days that Drive Golfers & Revenue

WWWWhat possible reason could

there be for offering hours of

free services? Your time is

stretched, your staff is lean,

so why are you going to take

members of the staff out of

the operation for a day? To

consider putting such a strain

on your operation, they should

really be creating money for

themselves, the facility, or

both!

Almost every course holds at

least one DEMO DAY, where

staff members are pulled out

of regular golf operation to fit

and consult with golfers about

the offerings of various

manufacturers. Of course,

the day would be a waste of

time and resources if it didn’t

end with significant income

for the club. Some facilities

report as much as 25% of

their annual club sales coming

on that single day.

What about creating a “Demo

Day” for your efforts in

instruction? Create a fun

a t m o s p h e r e w i t h

demonstrations of your

offerings for all ages and skill

levels of golfers. Have fun

activities for the kids; you

could borrow GolfZilla from the

Section, decorate white socks

for custom head covers, or

create your own Drive, Chip &

Putt competition. On another

day, offer mini-physical

screens, bring out that

expensive video and launch

monitor and provide a bit of

analysis for your advanced

golfers. For inexperienced

golfers, host a “Welcome to

Golf” reception with appetizers

and, in the clubhouse, give

tours of the golf operation as a

preview of Get Golf Ready.

Beyond creating quality

experiences for both beginner

and avid golfers, the key is

turning the experience into a

“sale.” At the end of a fitting/

consultation at a golf

equipment demo day, you

would provide a price and

ask for the sale. During an

instructional demo day, have

your offerings listed and be

ready to accept registrations

and payment.

Many of the successful pros

in the MAPGA run multiple

Player Development events

to promote their Lessons and

Instruction Programs. These

events can create enough

interest to fill their offerings

for the season. Some

e xa m p l e s a nd b r i e f

descriptions are listed:

(Cont. on page 7…)

Mike Aldrich, PGA is the Player Development Regional Manager for D.C., MD, & VA. He can be contacted at (703) 728-9033 [email protected].

Page 7: Middle Atlantic Professional - May 2014

Page 7 May 2014

Welcome to Golf Cocktail HourWelcome to Golf Cocktail HourWelcome to Golf Cocktail HourWelcome to Golf Cocktail Hour – Complimentary appetizers with a cash

bar for new golfers where the five days of Get Golf Ready are described

followed by tour of the golf shop. Sign-ups for Get Golf Ready and take

away flyers with a schedule are provided.

Women’s Putting Challenge Women’s Putting Challenge Women’s Putting Challenge Women’s Putting Challenge –Social event where women play 9

homemade miniature golf holes on the practice green. All participants

start with a glass of bubbly (champagne, Sprite or sparkling water). Aces

are rewarded with an additional glass of bubbly. At the end, there is a

discussion about Get Golf Ready, Lessons, Womens Tournaments and

Leagues with sign up forms.

Family Fun Day Family Fun Day Family Fun Day Family Fun Day – All the fun stuff for kids. All participants go through stations

such as: a homemade miniature golf course laid out with kite string and

obstacles, Birdie Ball Golfzilla, Kwikgolf, US Kids club fittings, set up obstacle

courses with hitting, throwing and jumping stations and you could even rent a

moon bounce. Descriptions and registration forms for Summer Camps, After

School Academy, Monthly Learning Program, PGA Junior League Golf and other

competitive opportunities are provided.

Coaching Sampler Coaching Sampler Coaching Sampler Coaching Sampler – Offering of mini-sized servings of various services that

appeal to avid golfers, including basic club fitting, physical screens, launch monitor/video analysis. The

professional brought his schedule and was ready to sign up students for private lessons and other learning

programs.

Free lesson days can be a driver of new students and a great opportunity to present your new and existing

programs in an interactive way. Schedule Player Development Demo Days and engage your golfers.

Demo Day Ideas...

Register your facility today Register your facility today Register your facility today Register your facility today in PGALinks:in PGALinks:in PGALinks:in PGALinks:

Tee It Forward, Get Golf Ready, PGA Sports Academy

Page 8: Middle Atlantic Professional - May 2014

Page 8 The Middle Atlantic Professional

Legislative Victory for Golf Course Owners

Conservation Easement Tax

Incentive Eligibility Change!

TTTThe We Are Golf (WAG) coalition,

of which the NGCOA is a founding member, scored a significant v ictory recent ly when i t successfully reversed an effort within the Senate Finance

Committee to specifically exclude golf courses from conservation

easement tax incentive eligibility.

The NGCOA encou raged members in key states to act on

behalf of this change. Forbes-Tate, We Are Golf's Washington, D.C.-based advocacy firm, led an effort that was supported by several WAG member organizations, including the NGCOA, to convince key members of the Senate Finance Committee to include golf courses among land uses eligible for conservation easement tax incentives. WAG will continue to remain vigilant with both the Senate Finance Committee and the House Ways and Means Committee to ensure that golf courses remain eligible for conservation easement tax

incentives.

While WAG was successful in this instance, much work remains to ensure that golf courses retain their conservation easement tax

incentive eligibility.

Address Change for NGCOA Address Change for NGCOA Address Change for NGCOA Address Change for NGCOA MidMidMidMid----Atlantic & A Golf Course Atlantic & A Golf Course Atlantic & A Golf Course Atlantic & A Golf Course

Superintendents’ AssociationSuperintendents’ AssociationSuperintendents’ AssociationSuperintendents’ Association-

1900 Manakin Rd., Suite C Manakin-Sabot, VA 23103 (804) 708-9760 (O) (804) 399-7802 (M) www.ngcoava.org www.vgcsa.org

-David Norman, Executive Director NGCOA Mid-Atlantic [email protected]

Four MAPGA Professionals Advance to U.S. Open Sectional Qualifying

CCCCongratulations to Brice Busse, PGA; Yong Joo; Jay Lindell, PGA; and John O’Leary

for advancing to the next stage of qualifying for the 2014 U.S. Open. Busse & Lindell qualified out of Crofton Country Club and Joo and O’Leary qualified out of Clustered Spires. Joo and O’Leary entered into a five-person sudden death playoff after regulation play and secured two of the three available spots . The Sectional qualifier will be held at Woodmont Country Club on June 2nd. The 2014 U.S. Open will be played at the historic Pinehurst Country Club (No. 2) on June 12-15.

Brice Busse, PGA Jay Lindell, PGA Yong Joo John O’Leary, PGA

Page 9: Middle Atlantic Professional - May 2014

Page 9 May 2014

National Alliance for Accessible Golf Announces New President, Steve Jubb

VSGA & MSGA Open Events for 2014VSGA & MSGA Open Events for 2014VSGA & MSGA Open Events for 2014VSGA & MSGA Open Events for 2014

7/14-16—MD Open—Lakewood CC; 7/17-19—State Open of VA, Ballyhack

9/18-19—Sr. Open of VA, CC of VA 10/13-14—MD Sr. Men’s Open, Elkridge;

10/20-21—MD Women’s Open, Congressional CC Please visit VSGA.org or MSGA.org for more information.

TTTThe National Alliance for Accessible Golf

(Alliance) is pleased to announce its new

President, Steve Jubb. Jubb officially

accepted the position at the Alliance’s

spring board meeting on April 24.

Jubb succeeds President Betsy Clark,

Ph.D., President, dbc Consulting of Port

Orange, FL, who served in this capacity

for the last five years.

Steve Jubb is the Director, PGA Charities

and Military Liaison for the Professional

Golfers’ Association of America and the

PGA Foundation. Steve is a PGA

Professional and during his career has

briefly (very briefly) tried the PGA Tour,

has served as Golf Operations Manager at

Walt Disney World, Head Golf

Professional at Boca West Country Club in

Boca Raton, FL, and Executive Director of

the New Jersey Section PGA prior to

coming to the PGA of America in 1989.

Through his work at the PGA, Jubb is

dedicated to the development, marketing

and implementation of programs that

enhance and make a difference in the

lives of individuals around the world,

including Special Olympics Golf and PGA

H.O.P.E. (Helping Our Patriots Everywhere

– The PGA’s Wounded Warrior and

Disabled Veterans program).

“I look forward to serving as President of

the National Alliance for Accessible Golf

and being an advocate for making sure

that golf is inclusive and accessible for

everyone, including individuals with

disabilities, ” shared Jubb.

The National Alliance for Accessible Golf

provides both expertise and guidance in

all aspects of the Alliance's business and

strategic priorities, while focusing on its

mission to increase participation of

people with disabilities in the game of golf

through awareness, education, training

initiatives and program funding.

The National Alliance for Accessible Golf is a charitable organization working to ensure the opportunity for all individuals to play the game of golf. The Alliance is represented by major golf organizations in the United States, organizations that provide services for people with disabilities and other advocates. Through GAIN™ (Golf: Accessible and Inclusive Networks) and other programs, the Alliance promotes inclusion and awareness to the golf industry, golf instructors, and the public. For more information about Alliance p r o g r a m s , p l e a s e v i s i t

www.accessgolf.org.

Page 10: Middle Atlantic Professional - May 2014

Page 10 The Middle Atlantic Professional

Central Chapter Update by President Josh Tremblay, PGA

I I I I was encouraged by the strong showing by the Central Chapter at

Belmont Country Club on March 31st. Thanks to Bob Pfeffer, PGA and his staff for hosting the event and also a special thanks to Mike Aldrich, PGA; Michael Leemhuis, PGA; Mike Pius, PGA; Matt Gallagher, PGa; Jay Dufty, PGA; Jim Fitzgerald, PGA; and John Lyberger, PGA for the great breakout sessions. I received a lot of positive feedback on the meeting experience and feel that we, the Board, achieved our goal of making the meeting more valuable to

the professionals of the Central Chapter. Let’s keep this participation momentum going all season at events like the Central Chapter Championship (May 27th at Piedmont), the Central Chapter Pro-Am (June 2nd at Stoneleigh), Pro-Junior (June 30th at CC of Fairfax),

and the Fall Meeting and Pro-Assistant (Sept. 8th at Army Navy CC—Arlington).

I’d like to share a best practice idea with you to help make you more valuable to your members, clients, and students. Something that many of you are probably doing already is to organize golf trips for your members and be their “host professional” on the trip. I have tried to plan one trip per year to a golf destination. While at Springfield, I have taken members to Bay Hill, TPC Sawgrass, Bedford Springs Resort, Bandon Dunes Resort, and the courses in Kohler, WI (Whistling Straits; Blackwolf Run). I’ve taken it a step further and given each member a detailed itinerary, planned meals, organized pairings, and competitions. In addition to some of the common sense stuff like making yourself available for lessons on the trip, making sure you play with everyone at least once, I have also tried to commemorate the trip. At each destination, I purchase a flag and get everyone onn the trip to sign it. Then, I frame it using a shadowbox to feature the flag, a group photo, and a couple pictures of the course. These shadowboxes are hung outside the golf shop and the members enjoy looking at them and showing them to guests. Even members who haven’t gone on the trips take pride inn the fact that our club and their golf

pro does this.

Many of you are probably saying “I wish I had the time to do this or could afford it.” A lot of these trips can be done during our slow season or possibly during aerification at your facility. I build the cost of my airfare into the price I advertise to the members and the resorts or travel companies I work with will usually take care of your accommodations and golf if you bring at least seven golfers. Premier Golf is a company I have worked with on multiple trips and in addition to covering my costs, they also contribute to PGA’s Golf Retirement Plus. The next member trip at Springfield will most likely be to Streamsong Resort in Florida in January/February 2015. You cannot find a better way to really bond with your members than by playing golf with them and it only resonates more when you do

it over several days at a great destination.

PGA’s Program Manager PGA’s Program Manager PGA’s Program Manager PGA’s Program Manager supported by Active

Networks is your one-stop marketing source for

successful player development programs.

SIGN UP TODAY!!

Upcoming Chapter Upcoming Chapter Upcoming Chapter Upcoming Chapter Events...Events...Events...Events...

Chapter Championships

May 27th Central & Northern

June 2nd Southern

Central Chapter

Pro-Junior—June 30

Southern Chapter Pro-Assistant

June 24

Visit the MAPGA Tournament Schedule

on MAPGA.com for more on Section &

Chapter Events

Page 11: Middle Atlantic Professional - May 2014

Page 11 May 2014

Southern Chapter : Dan Shea Promotes PGA Junior League Golf on WAVY 10

DDDDan Shea, PGA General Manager at Cahoon Plantation in

Chesapeake, VA and his PGA Junior League Golf team were interviewed by WAVY 10 reporter Ariane Aramburo on "The Hampton Roads Show" on Friday, April 11th. Shea used this opportunity to express the importance of JLG's team environment and how much it has helped grow his junior golf program at Cahoon. For 2014, the Middle Atlantic PGA is on track to double its 2013 JLG participation

which was 61 teams.

www.pgajrleaguegolf.com

Northern Chapter Update by President Mark Beran, PGA

TTTThe Northern Chapter had a great time at Prospect Bay Country Club for our Spring Meeting and Pro-

Pro tournament. Thank you to Bill Horney, PGA for being a great host and also thank you to Mizuno for sponsoring the event. The Chapter Championship is coming next week and following that event is the Northern Chapter Assistant Championship on July 28th at Cattail Creek Country Club. As the season gets busier, please keep in mind that your Northern Chapter Board is here to help. Feel free to reach out to us at any time with any questions or concerns you may have. CLICK HERE CLICK HERE CLICK HERE CLICK HERE to access contact information for your Northern Chapter Officers.

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May 28—8:30 a.m. (Essex County Country Club—New Jersey) FlightScope Academy REGISTER HEREREGISTER HEREREGISTER HEREREGISTER HERE

June 25—9:00 a.m. (Baltimore Country Club) TrackMan University REGISTER HEREREGISTER HEREREGISTER HEREREGISTER HERE

July 21—8:00 a.m. (Woodmont Country Club) Golf BioDynamics Trillium Sellers (301)424-8496

Page 12: Middle Atlantic Professional - May 2014

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