MISSION AND VISION STATEMENT OF

STATE BANK OF INDIA.

PRESENTED BY:-ASHIM GOYAL

SACHIN JOTRIWALYADWINDER SINGH

SBI SNAPSHOT

MISSION STATEMENT:

To retain the banks position as the premier Indian financial services.

It also aims to be a group with world class standards and significant global business commitments to excellence in customer, shareholder and employee satisfaction so as to play a leading role in expanding and diversifying financial services while continuing emphasis on its development banking role.

VISION STATEMENT:

To be a premier Indian financial services group with global perspective, world class standard of the efficiency and professionalism and also its core institutional values, To retain its position in the country as a pioneer in developing countries, It also aims to maximize its shareholders value through high sustained earnings per share, To become an institution with a culture of mutual care and commitment. It also focuses on a pleasant working environment to have continuous learning opportunities.

VALUES:-

Excellence in customer service Profit orientation Belonging and commitment to bank Fairness in all dealings and relations Risk taking and innovations Team playing Learning and renewal Integrity Transparency and discipline in policies and

systems

Key Areas of Operations

The business operations of SBI can be broadly classified into the key income generating areas.

Such as National Banking, International Banking, Corporate Banking, & Treasury operations.

Changing strategies of banks1991 2011

•Maintaining profitability•Credit Portfolio Management•Service Quality•Regional Economy•Cost Management / Expense reduction•Declining Earnings/ more failures

•Service quality•Maintaining profitability•Market / customer focus•Operations/systems/technology•Credit portfolio management•Productivity Improvement•Investment to stay competitive

PROBLEMS PROBLEMS … HERE THEY COME !

Losing Ranks Losing Market Share Perceived as “Old and Staid”.

SO WHAT WAS WRONG?

Intense competition in the Banking Industry

Declining market share in every category.

Competitors inching closer

Core Banking Solution – not so solvent with the “ole good

folks”

It has lost its connect with the modern customer.

SO WHAT WERE THE CHANGES TO BE BROUGHT?

Customer centric approach

Optimizing the technology the bank used.

Leveraging the financial , material and human capitals the

bank had to grow faster and into new areas.

Expansion and Leadership Development

PROJECT PARIVARTAN

Brain child of O P Bhatt.

First ever of its kind.

To gain support and acceptance of the change initiatives.

Aimed at every single employee – from root to tip!

Objective was to bring a change in the attitude and

approaches of the workforce.

Objective was to get maximum ‘Buy in’.

Change within a change.

‘PARIVARTAN’- WHAT WAS SO DIFFERENT TO BRAG ABOUT?

Completely structured.

Multimedia Based.

Interactive.Sensitizing sessions.

Learning session on customer centricity and relationship.

Concluding session calling employees to embrace “relationship banking”.

SHOW ME THE MONEY ( RESULTS) !

‘Parivartan’ caught the imagination of all

employees. People others have praised it as an eye opener and the best programme

they have attended in their entire career

A perceptible improvement

(20%) in Customer Service and

reorientation of employee attitudes

Number of customer service elements where

85% branch compliance is

achieved increased from 3 to 14

20 % increase in customer

satisfaction

CLASS 101 : HOW TO EMPOWER PEOPLE ?

Empowerment 101

Involve Employees in making visions and missions

Smoothen out CBS before

implementing it further

Employee Suggestions made

more effective and valuable

Encouraging people to

develop Best Practices

More delegation

NAME AND FAME

STATE BANK OF INDIA Has Been Adjudged The Best Bank 2009 By

Business India (August-2009)

STATE BANK OF INDIA ranked as NO.1 in the ICMR Survey on

INDIA'S BEST MARKETED BANKS (August-2009)

Mr. . Bhatt got numerous awards for his leadership and was even

nominated as “ The Indian of the Year” by CNN-IBN in 2007

SUSTAINING THIS GROWTH

Next series of Conclaves planned for the executives in 2010

•Parivartan II to be launched shortly.

•‘Antar Parivartan’for the unions/associations to achieve collaborative

stands from them.

•Corporate Banking and Mid corporate Banking being integrated as ‐

Wholesale Banking.

•Revamping of the International Business operations.

•Increasing the usage of Alternate Channels (Branch banking, Internet

Banking, ATMs, Mobile Banking etc).

BRINGING IN THE NEXT CYCLE

Next transition from Employee SBI to Citizen SBI.

Imbibing and incorporating the new behavior and change

culture in the 25,000 new recruits including specialists and

Management Trainees from Day One .

LEADERSHIP – THE ENGINE OF THE CHANGE-MOBILE

Five Necessary Leadership Actions for Organizational Change

Be clear why change is necessary in terms that make sense to the individuals.

Declare an initial set of standards for measuring performance and get

agreement that people will set out to perform to those standards. Begin a

practice of checking.

Show how it is done.

Measure, acknowledge, reward new behavior, and be clear on the

consequences.

Work with them on improving.

THANK YOU