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mixed real estatedeveloper
Benoît Lheureux Ceetrus Leader
CEO of the company
Our transformation will first take shape as benefits to our existing sites. Drawing on our legacy as a flow expert, we are keen to enhance the attractiveness of our commercial sites and promote the success of our commercial tenants and our partners. With this in mind, and while offering an innovative visitor experience, bespoke services and excellent client relations, we will boost the mixed nature of our commercial sites by integrating housing, offices, leisure activities, culture and urban infrastructure.
As observers of the city and attentive to citizens' needs, we will also contribute to new developments to offer every region a comprehensive urban solution
that is rational, suited to users and current desires, and which forges links and connections.
Ceetrus living spaces, vibrant, sustainable and smart, resonate with what we are and what we wish to become: committed to a continuous approach of co-construction, dialogue with our stakeholders, building on collective intelligence and respecting people and our environment.
Our world is changing, citizens' expectations are evolving and cities are undergoing a transformation. To contribute to designing the city of tomorrow, Ceetrus, known as Immochan up until June 2018, is becoming more than just a commercial property company: a mixed real estate developer.
Our future is built today, together with citizens for citizens
297 shopping centres
Over a billionvisitors
10 700 retail partners
13 500 events organisedeach year
524 million €turnover(revenues)
7.2 billion € asset value
12 countries
RussiaUkraine Hungary Romania Poland Luxembourg Spain PortugalItaly France ChinaTaiwanVietnam (in progress)
2018 Immochan changed their name to become Ceetrus, with citizens, for citizens.
1976 Creation of Immochan, the real estate subsidiary of Groupe Auchan.
1980s Immochan established business in Spain (1981) and Italy (1989).
1990s Immochan continued to develop in France and Poland (1996), China and Taiwan (1999).
2000s From 2000, the company opened commercial sites in Russia (2002), Hungary (2005), Portugal (2006) and Ukraine (2007).
2004: Groupe Auchan was reorganised into 4 divisions: hypermarkets, supermarkets, Banque Accord and Immochan.
2010s Immochan developed commercial sites in Romania (2012), Luxembourg (2016) and opened Vietnam (2017).
In 2015, the company found its autonomy.
In 2016, Immochan took up a new outlook on the company and drafted their Vision 2030. Considering the evolution of needs and consumption trends, they decided to undergo a transformation, switching from being a commercial real estate. company to a mixed real estate developer.
Over 40 years of history
Ceetrus in one glance
100% co-constructed
projects
Ceetrus a human
adventure
Our mission revolves around linking people, developing connections, having a positive impact on the territory and day-to-day lives of each individual by creating responsible, sustainable, vibrant and social places.
With the ambition to be useful and to always act in the interest of all, we put our relations with others at the centre of our actions, continuously seeking to maintain dialogue and co-construction.With citizens, for citizens, we act together for the benefit of both residents and territories.
with citizens
forcitizens
As the company’s development surges ahead, the company is evolving and reinforcing its remarkable culture, powering towards increased versatility, more collective intelligence, liberating management and support for personnel which will develop them as a whole, both in their personal skills and their career experience.
Leaders Committee - CoLead -
900 staff members, all citizens
A united and open team, both a supporter and guarantor for Vision 2030, our strategy and performance, composed of Coaches and Leaders. The Leader embodies and carries the transformation of the company by giving each individual the capacity to act. The Coach helps individuals within Ceetrus to grow, succeed and perform at a high level by building a relationship based on trust with the Territory Directors.
Creators of connections and energies, entrepreneurs honing their future and the city of tomorrow, for 21st-century citizens.
The Ceetrus team
Board and Coaching Committee
Territories Committee - ComTer -
Validation committee for the company’s strategy and policies,approval of significant investments;accompanies teams, guides towardsreflection, poses questions, advisesand provides support.
A sharing and construction collective, involved in the creation and completion of Vision 2030 and the performance of the company, and a facilitator for success and thriving teams. The collective is composed of the Territory Directors and strategic function leaders.
governance
citizenscitizens
for
with
Philippe Roussel
Michel Zimny
Marco Balducci
Benoît Chang
Mario Costa
Raluca Crisan
Séverine Bodard
Juliette Delcourt
Tatian Diaconu
Vianney Dumas
Edoardo Favro
Thierry Leconte
Eric Mathieu
Laurence Paquet
Valentin Serrano
Manuel Teba
Leader Innovation
Joël Fabiani
Philippe Beurtheret
Bénédicte Lenoire
Philippe Gracia
Teresa Verdugo
Assya Guettaf
Alain Delumeau
Franck Pouzol
Benoît Lheureux
Vianney Mulliez President of Ceetrus Family Shareholder
Jean-Charles Lefèvre External qualifiedperson
Perrine VidalencheExternal qualifiedperson
Benoît LheureuxLeader Ceetrus, CEO of the company
Members of the - CoLead - and the - ComTer -
Benoît Lheureux, Leader Ceetrus, CEO of the company Valentin Serrano, Operations Management & Commercial Performance LeaderTatian Diaconu, Development & Urbanism LeaderMarco Balducci, Asset Management Leader Juliette Delcourt, Marketing, Brand & Digital LeaderBénédicte Lenoire, Human Adventure LeaderAssya Guettaf, Ecological, Cultural & Citizen Transformation Leader - (CSR & Agility) Joël Fabiani, Ceetrus France LeaderVianney Dumas, Territory Coach Philippe Gracia, Coaching Culture & Personal Development Leader Manuel Teba, Territory Coach
Members of the - ComTer -
In charge of a territory Philippe Beurtheret, Operations Manager Hungary Séverine Bodard, Commercial Real Estate Director Auchan China Benoît Chang, GM EuropaCity Mario Costa, GM Portugal Raluca Crisan, GM Romania Alain Delumeau, Operations Director Ukraine Edoardo Favro, GM Italy Thierry Leconte, GM Russia Eric Mathieu, Operations Director Luxembourg Laurence Paquet, GM Poland Philippe Roussel, GM Vietnam Teresa Verdugo, GM Spain
In charge ofstrategic functionsFranck Pouzol, Strategy Leader Michel Zimny, IT Director Leader Innovation
Board and Coaching Committee
Alexis GrolinCEO Creadev ChinaFamily Shareholder
Patrick Espasa Delegate Director in charge of the Auchan Retail partnerships External adminsitrator
Jean Duforest Funder and President of ID GroupExternal qualified person
Territories CommitteeComTer
Beginning as a flow expert, thanks to over 40 years of experience in commercial real estate, Ceetrus have transformed and developed to become a mixed real estate developer.
Given that the evolution in lifestyles and consumption trends has led to the city and interactions being considered differently, in 2016, the company decided to launch a global reflection on its future: its Vision 2030. A reflection that came together via collaboration with all teams within the company and numerous stakeholders, the Vision encourages the exploration of new real estate sectors and calls for a new, innovative way of designing and making the company’s places.
Remaining a property company and in close ties with their historic partner Auchan, Ceetrus are looking after their assets and are enriching the appeal of their sites by mixing their uses around retailers, housing, offices, leisure spaces and urban infrastructure.
Integrating the features of a city, surpassing retail, into their projects, Ceetrus are able to offer global urban solu-tions which have been co-constructed with key figures in the territory and which respond to residents’ needs. By listening to locals and hosting events, Ceetrus are rein-forcing local involvement at the heart of communities.
Ceetruswide-rangingexpertise
Asset Management Innovation We are investing in projects which generate value and which contribute to our Vision 2030. As a responsible asset manager, paying attention to the markets, Ceetrus develop and secure their real estate assets in order to maintain their high quality and to boost performance.
Development and PromotionAfter having identified the needs of the territory, progressing with listening and maintaining a dialogue with all stakeholders, we are co-creating and developing both tailored and global urban solutions, bringing together commercial areas, residences, offices, leisure spaces and urban infrastructure. Citizen-oriented urban planner in mixed real estate, Ceetrus ensure that they construct living places which are connec-ted to the City and which provide modern, urban features.
Management of operations and Commercial performance Exceeding traditional site management, we animate and take care of Ceetrus places, retail and living spaces which offer visitors an enriching and unique experience via our adapted and innovative offers and services. We are developing relations with key figures in the territory and are opening our places up to communities, getting involved with local projects and proposing citizen initiatives.
Innovation is a key element, integrated into each project, which allows us to respond to the urban and societal challenges of both today and tomorrow, through an improvement process for our existing sites and an optimisation process for our new projects. Both within the company and working with open-innovation inputs, innovation is essential to the Ceetrus mindset.
Co-constructed
Responding tocitizens needs
Sustainable
Responsible
InnovativeIntelligent
Creating connections
Inspiring emotions
definition of Ceetrus places
Lively
• Understanding urban challenges
• Recognising societal and environmental issues
• Maintaining open dialogue and considering the expectations of all
Observing and listening to the needs of the territories
• Organising a high-quality working ecosystem, supported by collective intelligence
• Advancing hand in hand with our meaningful stakeholders: partners, teams, investors and citizens
• Succeeding together, in the interest of all
• Think global
• Think local
• Think Citizens
• Livening up and connecting living spaces which bring people together and create connections
• Constructing urban spaces with positive impressions for both the territory and the environment
• Daring to innovate and reinvent citizen-oriented urban planning
toco-construct
a comprehensive, adapted and tailored urban solution
developing sustainable, intelligent and vibrant places.
Meeting people and territory needs.
Acting as global urban player.
Animating communities and places.
Led by our Vision 2030 and strengthened by our convictions and our shared values, we are committing to create living and social places which will set new dynamics for the city of tomorrow, both with and for citizens.
Ceetrusa pluralsingularity
by creating sustainable, smart and lively places to brighten up everyday life.
innovative
our lively and meeting places
RUSSIAAquarelle Pushkino Moscow's next generation of shopping centre
UKRAINE Rive Gauche A contemporary shopping area in the heart of Kiev
HUNGARY Kecskemét Boróka Park New mixed urban complex
ROMANIA Coresi Urban regeneration project
POLAND Bronowice Combining leisure activities, culture and shopping
LUXEMBOURG Cloche d’Or The next generation of "Premium" shopping centre in the heart of Europe
SPAIN Vigo Viala Reviving the station area as the hub of the city
Zenia Boulevard A pivotal living space and hub
PORTUGALDistrict Carnaxide Hub for the economy of tomorrow
ITALY Rescaldina Mixed shopping centre combining nature and technology
FRANCE Gare du Nord Future urban hub with an international dimension
EuropaCity Pioneering destination in the future Greater Paris region
Les Portes de l’Abbaye Reconverting abandoned real estate into a new quarter
Yellow Pulse Symbol of a new, positive urban cultural for the Lyon metropolitan region
67,000 sqm total commercial area
including a 17,000 sqm Auchan hypermarket
+100 stores
2,900 parking spaces
Catchment area of 1.4 million people
17 km from Moscou
Opening date : second quarter 2019
Aquarelle Pushkino represents a new era of development for Moscow and its region. This large-scale project includes a diverse shopping and leisure area and an innovative customer experience within an easily accessible residential neighbourhood.
Perfectly embodying the next generation of shopping site, Aquarelle Pushkino offers, besides diverse, high-quality shopping, a unique and powerful mix of culture and leisure within architecture inspired by local dachas. Designed with sociologists, influential figures and the community of local entrepreneurs, it truly offers local residents a new lifestyle, particularly with its outdoor and indoor leisure areas, an innovative Festival House concept including an exhibition area for local artisans, co-working spaces, and a cooking studio for friends and families to come together and cook or follow cooking classes...
« We are not simply building a new shopping centre; we are proposing what is truly the most innovative site in the Moscow region - this is our flagship in Russia... »Thierry Leconte, General Manager Russia
Aquarelle Pushkino, Moscow's next generation of shopping centre, Russia
Ceetrus is playing a role in the renaissance of the Left Bank in the Ukrainian capital, by developing a shopping area in the city centre. Rive Gauche is the flagship of local development projects and in the spirit of its time: dynamic, connected to its surrounding areas, and in line with today's lifestyles.
As close as ever to its long-standing partner Auchan, Ceetrus constructs adapted, innovative and locally integrated commercial sites on the international stage.
In the very heart of Kiev, catering for local demand and helping breathe new life into this area under regeneration, Rive Gauche offers local residents the next generation of shopping area. Since its inauguration in 2017, the first phase of this co-constructed project offers every visitor a different experience in a lively setting. As well as making use of the large number of services on site (for example, free shuttle and recycling), local residents are active on social media and connect using an innovative digital app.
« At last Rive Gauche is right next to where I live! I eagerly await its future development. » Zoryana, customer of Rive Gauche Phase 1
77,000 sqm total commercial area
including a 15,000 sqm Auchan hypermarket
200 stores
2,075 parking places
Catchment ara of 800,000 people
13 millions visitors expected a year
BREEAM Target : Very GoodPhase 1 opening : March 2018Phase 2 opening : Late 2020
Rive Gauche, a contemporary shopping area in the heart of Kiev, Ukraine
Development over more than 18 haTitle of « Best CEE residential project » awarded to the first phase of housing
First housing units delivered in : September 2018
Kecskemét Boróka Park, new mixed urban complex, Hungary
Attentive to changing lifestyles and new urban priorities, Ceetrus is transforming the Kecskemét shopping site into a mixed living space, combining shops and housing.
Very much the area's centrepiece, Boróka Park addresses local demand for a transformed quarter and housing constructed in a central location. A first phase of 59 apartments is emerging right next to the Kecskemét Auchan site. This bold property development symbolises Ceetrus's ability to develop its sites, to the benefit of local areas, thanks to "mix and match development".
« We aim to implement urban development projects that help make cities more attractive, in co-operation with local residents. To achieve this, we work to translate their needs into innovative and ambitious projects. Boróka Park exemplifies this perfectly. » Balázs Gábosy, commercial Director Ceetrus Hungary
In Brasov, Romania, the country's largest urban transformation project, combining shops, leisure activities, housing and a business park is continuing its development over more than 100 hectares.
Since its opening, Coresi Shopping Resort has become the heart of the entire region by standing out as both a shopping and leisure destination, filling local communities with delight and emotions. Coresi Shopping Resort represents the first stage in Romania's largest urban regeneration project, covering 8% of the city's area.
Together with its local partners, Ceetrus is building more than 3,000 apartments, ranging from studios to three-bedroom residences, in 22 buildings, the Coresi Avant Garden. With the acquisition of Coresi Business Park, 40,000 sqm of office space in use and 60,000 sqm under development will complete what this living quarter can offer.
« Coresi means people and passion. It's me, it's you, it's us! You can't describe it in words, you need to try it, experience it! »Lacrimioara Tudorascu, customer of Coresi Shopping Resort
Coresi Shopping Resort 59,000 sqm total commercial area, of which 14,000 sqm hypermarket
130 stores Real Estate Award
9.9 million visitors
Certification BREEAM ExcellentCoresi Avant Garden 1,000 apartments from 2018 (3,000 by 2024)
Best residential Project
Coresi Business Park 40,000 sqm of office space acquired, with 60,000 sqm development potential over 5 years
Coresi, urban regeneration project, Romania
Opened in November 2013
6.2 million visitors in 2017
60,000 sqm total commercial area
150 stores
2,400 parking spaces
16 cafés and restaurantsBREEAM Retail 2009 : Good
BREEAM Design : Very Good
Bronowice, combining leisure activities, culture and shopping, Poland
Recognised by local residents as the "ideal place for enjoyment", Galeria Bronowice embodies Ceetrus's ambition to create living places to meet, connect and interact, for an experience that is much more than just shopping.
Ideally located north of Krakow and accessible by sustainable transport (bike, public transport) and the road network, Bronowice has naturally become the foremost living space and commercial centre in the region. With its 150 stores, its cafés and restaurants, its Auchan hypermarket and its numerous leisure facilities, Bronowice caters to local demand, combining shopping and relaxation. Modern and in line with today's pace of life, the centre helps visitors on a day-to-day basis through its service points, large number of sporting activities, cultural programmes and events, and co-working centre.
« Over the last five years, Galeria Bronowice has benefited from a number of transformations designed to optimise the site's operations, to better satisfy our visitors. We continuously strive towar-ds offering a balanced range of leisure activities. Coherent actions co-constructed with all our key players have helped form our reputation as a "good neighbour“, as a place closely linked to its environ-ment, and which is important to local residents and clearly recognisable within Krakow's market. »
Aleksandra Rzońca, Director of Galeria Bronowice
250 luxury apartments 57,000 sqm total commercial area of which 12,500 sqm next-generation Auchan hypermarket
140 stores
An iconic food hall with 20 restaurant concepts BREEAM Target : ExcellentOpening date : May 2019
Cloche d’Or, the next generation of "Premium" shopping centre in the heart of Europe, Luxembourg
Cloche d'Or has its origins in a bold ambition: to form the heart of a new quarter, a unique living space in Luxembourg and the wider region, with the aim of welcoming 3,500 residents and 35,000 workers by 2025.
Thanks to its exceptional location in the city of Luxembourg, its 140 international brands, of which 30% exclusive brands, and its 250 luxury housing units with exceptional views over the city, Cloche d'Or will embody the vibrancy of a cosmopolitan, trend-setting destination.
Through this mixed project, Ceetrus is participating in a comprehensive urban development project, providing residents with a unique array of services suited to local expectations (concierge, valet parking, creative daycare, etc.).
« This project bears witness to the future mixed character of the quarter, bringing together shops, housing, green areas and public facilities, alongside offices. »Etienne Schneider, Deputy Prime Minister of Luxembourg
Multimodal railway infrastructure
121,500 sqm project area
43,000 sqm total commercial area (mall and Auchan hypermarket)
1,600 parking spaces
145 stores
26,000 sqm public rooftop area
Opening in Autumn 2020
Vigo Viala, reviving the station area as the hub of the city, Spain
The railway station in Vigo, a landmark of this Spanish city, was selected to accommodate major multimodal railway infrastructure and a shopping centre. Winning the competition for Vigo Viala, the future hub of the city, is for Ceetrus highly symbolic of its change in focus to become a global urban player dedicated to a modern city in line with today's lifestyles.
Designed in collaboration with local public stakeholders, the renovation of the Viala Vigo station in Spain contributes to the region's economic development and the city's attractiveness. With the development of a 43,000 sqm shopping centre linked to its immediate surroundings and the station's transformation into a multimodal hub, Ceetrus is making a wider commitment to local residents and generating a positive impact for the city's future. Innovation will play a major role in the project.
« It will be the most important and most modern property development ever undertaken in Vigo. It will be a place to meet in the city. » Abel Caballero, Mayor of Vigo
80,000 sqm total commercial area
14,000 sqm Al Campo hypermarket
160 stores
14 million visitors
750 events a year
BREEAM-In-Use Outsanding and ISO certifications
Zenia Boulevard, a pivotal living space and hub, Spain
Since its opening in 2012, Zenia Boulevard has drawn more than 14 million visitors a year. Its recipe for success is thanks to Ceetrus's ability to make a shopping destination a lively, vibrant living space and meeting place, where something is happening every day.
Located in a residential and tourist area in the Alicante region, the highly renowned Zenia Boulevard open-air shopping centre has over time become a city within a city. This lively shopping destination in the heart of the Costa Blanca attracts large numbers with its impressive range of shops and over 750 annual events, announced and shared over social media. The centre is very popular with visitors, customers and local people, who like to meet up around its squares and fountains for an experience that is much more than just shopping.
« The Zenia Boulevard shopping centre has transformed life in the Playa Flamenca area. »
Julio César Battaglia, customer of Zenia Boulevard
110 hotel rooms
33,000 sqm of offices including 1,000 sqm of local shops
1,200 parking spaces
Delivery: late 2021
International mixed real estate developer, Ceetrus supports the positive trend in Portugal's property market by participating in the construction of its future living and business spaces.
To respond to the demand for Premium office in Portugal, Ceetrus is launching a mixed project with offices, a hotel and shops in Carnaxide. As part of an approach seeking to make regional connections, this site will stimulate the Carnaxide area and help create the corridor of properties hosting economic activity in the west of Lisbon.
The very essence of a Ceetrus project, it forms part of a strong commitment to sustainable development and enabling collaborative work: a perfect mix of landscaping and architecture, sustainable building design, gardens and green roofs, shared working spaces, a place for sports and leisure activities.
« There are projects that develop a city's fabric through their size and remarkable nature: unique buildings, and developments that define a region and exceed standards to set new objectives. The Carnaxide project is one of these remarkable projects, an incredible challenge for Ceetrus Portugal, which will most certainly establish a new reference on the market for office property in Portugal! »Carlos David, Ceetrus Portugal architect
District Carnaxide, hub for the economy of tomorrow, Portugal
At present 35,000 sqm total area
of which 15,000 sqm Auchan hypermarket
80 stores
3,400 parking spaces
After its extension 57,000 sqm total area
of which 12,000 sqm Auchan hypermarket
155 stores
5,200 parking spaces
Rescaldina, mixed shopping centre combining nature and technology, Italy As a responsible and committed player, Ceetrus is
developing a project within the extension of the Rescaldina site in line with sustainable development and the respect of nature.
Located in the Milan region, Rescaldina is a popular shopping centre, boasting the country's best visitor numbers. This shopping and leisure destination for all the family has a mall, 80 stores at present and an Auchan hypermarket that draws in visitors with its innovative and attractive services, the range and quality of places to eat, and events that evoke emotions.
The concept of its extension, co-constructed with local stakeholders and citizens, is rooted in the natural beauty of the region. Every action has been considered through the prism of sustainable development so that Rescaldina will ultimately offer a wider variety of shops and leisure activities, within an environment combining nature and responsible technology.
« Chapman Taylor passionately strives to understand people's experiences of shopping centres. The enlargement of the Rescaldina shopping centre has proven to be a fantastic experience, with the aim of echoing the architecture of Lombardy's lakes and their elements. The colours and style of the malls clearly present the intrinsic and iconographic values of the region in order to convey emotions and form a unique project. »Gianfranco Lizzul, CEO of Chapman Taylor
900,000 passengers /day by 2030
Total area tripled 2.5 times more transit areas
45,000 sqm of shops, restaurants, services
1 entertainment venue accommodating 2,500
8,000 sqm of offices
5,500 sqm of co-working space
7,700 sqm of green space
1 trail running track and rooftop areas for sports Opening date : early 2024
Ahead of the 2024 Olympic Games and as part of the expansion of the Greater Paris region, the Gare du Nord station is being transformed. Whether a station in a city, or a city in a station, the project led in conjunction with SNCF Gares & Connexions addresses the new challenges of urban multimodal hubs.
Based on its "with.for" co-construction method, Ceetrus is proposing an innovative project that aims to triple the size of the station! Defined with key local players and expert partners, it offers a solution to key urban issues: bringing transit areas to life, changes to the commercial sector, users' and residents' new needs, reconnecting with the city.
Ultimately, Ceetrus will turn the Gare du Nord station into a new urban hub with an international dimension, a place where all transport modes converge, and where all life's activities come together, in shops, offices, co-working spaces, and places for living, services and eating.
« We are pleased to be steering this project, which addresses all future urban issues. The Gare du Nord project demonstrates Ceetrus's commitment and its ambition to become a global urban player dedicated to citizens and the city of tomorrow, forging links and enhancing daily lives. » Vianney Mulliez, President of Ceetrus
Gare du Nord, future urban hub with an international dimension, France
30 million visitors a year, including 6 million tourists
230,000 sqm for stores
150,000 sqm for leisure activities
50,000 sqm for culture
7 ha urban farm
10 ha public park
50 % of energy needs produced on site
EuropaCity is a mixed development project unique in Europe, and iconic of the future Greater Paris region. It is an area for local people and tourists, combining over 80 ha entertainment, spaces for culture and sports, shops, hotels, restaurants and an urban farm.
EuropaCity is located in France, in the Triangle de Gonesse, between Charles de Gaulle and Le Bourget airports. At the heart of an enormous public development project led by Grand Paris Aménagement, EuropaCity forms part of a collaborative, co-constructed approach together with local residents and all the key players.
EuropaCity, a unique destination, designed for sharing a wide range of experiences: living culture, diverse leisure activities, shopping and culinary adventures.
As a flagship for this area undergoing transformation, future "green & smart city", and new driver for the economy in the Val d'Oise, EuropaCity is a crucial project for the development of the area between Charles de Gaulle and le Bourget, to the direct benefit of local people.
« We cannot oppose a project that will lead to thousands of jobs and billions of investment in the Gonesse area. I am in favour of very large-scale investment, for jobs, for the Gonesse area. » Valérie Pécresse, President of the Paris region
EuropaCity, pioneering destination in the future Greater Paris region, France
700 housing units
14,500 sqm of assisted-living residences
10,000 sqm of offices
8,500 sqm for services and business
6,500 sqm of shops (beneath residences)
2,000 sqm of public facilities
10,000 sqm of park
Development permit received in 2017First deliveries: 2021
In Saint-André-lez-Lille, in the heart of the Lille metropolitan area, in a region with a housing shortage and marked by its industrial past, Ceetrus is participating in the reconversion of a 60 ha former industrial site through its "Portes de l'Abbaye" project.
As part of an approach based on dialogue and co-construction with the local region and residents, Ceetrus is working in partnership with the MEL, SEM Ville Renouvelée and LinkCity, to develop a new 10 ha area of city life, combining housing, assisted-living residences, shops, offices and an urban park.
By contributing its wide ranging expertise as mixed real estate developer to the city of tomorrow, Ceetrus helps give a new future to this previously abandoned property, guarantee a mix of uses combining future spaces for living and working, and ensure relevant integration by connecting it to the wider area.
Les Portes de l’Abbaye, reconverting abandoned real estate into a new quarter, France
1 strip mall with 4 medium-size units
200 + shops including 110 new stores
25,000 sqm of culture and leisure activities
3,000 sqm food hall
1 agora for events and interactions
An urban farm 20,000 sqm of tertiary activities
Commercial opening: March 2022Creation of food hall, culture and leisure hub and tertiary development under study
The very essence of a Ceetrus project, Yellow Pulse demonstrates the company's ability to develop a long-standing site into a comprehensive and adapted urban solution, satisfying the area's ambitions and locals' needs.
The Yellow Pulse project forms part of the Porte des Alpes shopping centre, a key site in the east of Lyon that has been rooted in the region and routines of local people for 37 years. To reinforce its attractiveness, accommodate new trends in how local residents consume and live, and support the Lyon metropolitan region and associated communities in developing an ambitious and balanced urban vision, Ceetrus is revising the current site.
With Yellow Pulse, the Porte des Alpes will be transformed from a shopping site into a new, ambitious and innovative urban hub, combining on one site shops, offices, co-working spaces, culture and leisure activities in keeping with the expectations of local residents and visitors. Forming a new bridge with surrounding areas, which are also undergoing transformation, Yellow Pulse embodies Ceetrus, creating links and restructuring the city of tomorrow.
Yellow Pulse, symbol of a new, positive urban cultural for the Lyon metropolitan region, France
Ceetrus, rue du Marechal de Lattre de TassignyBP 159 - 59964 Croix CEDEX France www.ceetrus.com
