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Purpose-Built For Financial Research Publishers
Profit From Your Expertise
The team at PTT Capital has recently rolled out a new pla6orm
called Montext that is purpose-‐built for investment and financial
research publishers, like yourself, to quickly and easily begin
mone@zing content or expand mone@zed content without any
addi@onal effort or costs.
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Trust You have successfully built a loyal following of people who trust and respect your research.
Eye Towards Mone3za3on You have likely thought about expanding or diversifying your content from @me to @me to increase your revenue stream without cuFng into your research efforts.
Thought Leadership You publish regularly through your
blog or through 3rd party media channels like SeekingAlpha because you desire to grow your audience
reach and find fulfillment in sharing your insights with others.
Entreprenuerial You are ready to expand and
grow your business.
Montext is seeking qualified analysts for limited spaces within our content network.
Seeking Qualified Analysts
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Start to monetize your research today without any upfront investment.
The Montext Platform
Keys To Monetizing Your Content Mone@zing your content online, however, is a daun@ng endeavor. Establishing the op@mal product strategy,
pricing strategy, payment gateways, publishing processes, customer support infrastructure, and new customer
acquisi@on requires significant investments and experience.
Product Strategy Pricing Strategy eCommerce & Publishing
Customer Support Customer Acquisi3on
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Montext’s publishing platform key features
Turn Key Publishing Platform
Blog & Gated Publishing Free and gated publishing interfaces
with email, RSS and mobile
distribu@on.
Online Support Real-‐@me chat support and online
@cke@ng system to resolve all
customer service needs.
eCommerce Web storefront and global payment
gateways.
Customer Database Customer database segmented by
prospects, leads, marke@ng qualified
leads, and customers.
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Mobile App Features Your content on the Montext platform gets a dedicated mobile app.
Offer your customers the choice
to download the app on the two
leading smartphone opera@ng
systems in the world.
Real Time Alerts
Send real-‐@me mobile alerts to
your customer’s every @me you
publish research or breaking
news.
Content Library
Search, Comment & Favorite
iPhone & Android Versions
Complete access to your en@re
content library on the go.
Ability to search, comment and
favorite content.
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Montext provides all marketing services to support new customer aqusition.
Marketing Services
20%
10%
60%
10%
Email Search Site SeekingAlpha
Marke@ng Mix
Elite Branding & Customer Acquisition Montext’s elite marke@ng team will lead all marke@ng efforts to drive your brand and acquire new customers.
Content Marketing Focused In our experience, 80% of customers are acquired via your blog, SEO, Email and Direct Traffic. This allows us to focus marke@ng resources on assets you own vs spending $ on adver@sing.
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Montext powers leading analyst, Mark Gomes, & PTTResearch.com
PTT Research
In the 5-years prior to launch in 2014, Mark Gomes built an enormous following (thousands of investors) by providing free research samples to the general public
Via SeekingAlpha.com. Within the first three months on the Montext platform, Mark was able to drive over $500,000 in subscription revenue. PTTResearch.com
ended 2014 doing over $2.2 Million in subscription revenue (required no investment on his part other than ongoing content).
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Montext’s Four Step monetization system.
The Secret To PTT’s Success
Retail Investors can browse PTT’s free channels at will (no registra@on required). However, these channels only provide enough value to en@ce them to register / opt-‐in (double opt-‐in) to PTT’s FREE email newsle`er.
Build Readership Via No-Strings-Attached Research
By subscribing to PTT’s free email newsle`er, readers give permission to market directly to them. It’s the most efficacious way to transi@on a reader from free readership to paid subscribership.
Convert Readers To Leads
You can define your own subscrip@on product, frequency (including ad hoc), and price. Montext’s team will handle the site development, commerce engine, marke@ng, invoicing, collec@ons, and payment to you on a prompt monthly basis.
Define Content Products Subscrip@on products are affordable, but deliver a lot of info in a very @mely manner. Customers get valuable / ac@onable research, oaen weeks before releasing it to the general public channels (the lead @me for public release is up to the analyst…and public release is not compulsory).
Monetize Content
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Ian Karnell
508-‐572-‐0057 Profit From Your Expertise! Get in Touch
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