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Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

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Page 1: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

®

Page 2: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

美丽对话

Page 3: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

• It’s an IMMEDIATE fix and helps us

communicate the mood we are in

• It’s less committal than other changes to our look

― We can WASH it off and start fresh

― Create looks from day to night or night to day ;)

• It’s a conversation starter! Natural way to prospect new friends and business partners

• Makeup = Confidence! Encourage people to prioritize themselves. It’s not to impress other people, but rather to empower ourselves

• Making people feel beautiful is so rewarding

Why Makeup? 为什么須要彩妆

• 彩妆可以很迅速的改造一个人的心情

• 彩妆可以有很多不同的变化― 我们可以把它洗掉,并重新开始― 创造不同的彩妝;)

• 热门话题的开始! 以自然的方式来招募新的朋友和商业伙伴

• 彩妆= 信心! 鼓励及赋予自己信心而不是专注于打动别人.

• 让人觉得美丽是如此的有成就感

Page 4: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

COSMETICS INDUSTRY

$23 BILLION Industry彩妆业 ─ 230亿美元的行业

• Sales projected to reach US$41.4 billion by 2015

• Sales grew 18% over the past five years

• Cosmetics sales make up 44% of beauty care sales

• Eye products are one of the fastest growing categories

• Lipsticks are weathering the recession better than any other product category

• Cosmetics industry is recession proof

• 到2015年时,销售额预估可上看414亿• 过去5年销售额成长了18%• 美容彩妆產业中,彩妆便佔去了44%的销售额• 眼妆产品是成长最快速的项目之一• 唇妆销售在不景气中仍独占鰲头• 彩妆是个不受景气萧条影响的行业

Page 5: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

Motives® unique business modelMotives®独特的事业模式

• Make money doing what you’ve always

wanted to do

• Get your own website

• We provide training, tools, marketing and

support to ensure your success

• Be your own boss and make your own

schedule

• Work from home, online or in-person

• Proven business system

• Earn ongoing income

• 做你想做的事情,同时又能赚钱

• 拥有自己的网站

• 我们提供你训练、工具、行销与支援,确保你成功

• 当自己的老板,掌握自己的行程

• 不用进办公室,无论是在家工作、与人会谈或是上网进行,时间自由

• 证实可行的事业系统

• 赚取永续收入

Page 6: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

Visibility 知名度

Page 7: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

Motives® By Loren Ridinger

Has Been Featured In:

Motives® By Loren Ridinger

获得下列媒体青睞:• New York Post• In Touch magazine• Every Day with Rachael Ray magazine• Bravo’s “The Fashion Show”• People En Español magazine• Life & Style magazine• Us Weekly magazine• Latina magazine• 100 Thousand Club magazine

• Elle.com• New York• Vogue• People Style Watch• InStyle• Glamour• Allure• Cosmopolitan• Cosmo for Latinas• Lucky

Page 8: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

Loren Ridinger

• Named as Vogue’s Top 100 Most Influential Women

• Awarded the Woman of Substance and Style Award

• Recognised by Fashion Group International for her contribution to the fashion and beauty industry

• Named Entrepreneur of the Year by Business Leader Magazine three years in a row

• Her personal blog, LorensWorld.com, was named as one of Forbes’ Top 100 Websites for Women

• Named one of the Top 50 Most Motivational People of the Web and Twitter

• 1,000,000 followers on Social Media

• Vogue杂志列名为「百大最具影响力女性」之一

• 获颁 Woman of Substance and Style 奖项

• Fashion Group International 公开肯定Loren对时尚美妆业的贡献

• 连续三年获得Business Leader杂志评名为「年度企业家」

• 个人部落格 ─ LorensWorld.com获富比士(Forbes) 肯定为「百大最佳女性部落格」之一

• 被赞誉为前50名网路及Twitter上最具啟发性人物之一

• 社群媒体上拥有超过百万名的追随者

Page 9: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

La La Anthony

• Best Selling Author

• Internet Mogul

• Trend Setting Fashionista

• Television Star

- MTV® VJ

- Current hit reality show La La’s Full Court Life

on VH1

VH1®频道当红实境秀La La’s Full

Court Life主角

• Silver screen Actress

• 畅销作者

• 网路巨擘

• 时尚达人

• 电视红星

- MTV® VJ

- Current hit reality show La La’s Full Court Life on VH1 VH1®频道当红实境秀La La’s Full Court Life主角

• 电影演员

Page 10: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

People Empowering People…“The ability to make people look

and feel better while achieving

the lifestyle they have always

dreamed about.”

-Loren Ridinger

赋予他人力量…“让人散发美丽自信的风采,

同时达成他们梦想中的生活模式。”

-Loren Ridinger

Page 11: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make
Page 12: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

WHY Motives®– 为什么 -For Clients / Customers 对于客户 / 客户

Crème de la’ Crème Product Selection

• As a product broker, we source out only the

best of the best from the top manufacturers

in their respective categories.

• As a marketing company, we tailor our

collection to what people really want and

move with the marketplace

你, 美容顾问

• Our edge lies in customer service and

personalized attention.

• It’s easier for customers to run to the store to grab the products they want, so

we must give them a reason to THINK of

us FIRST and keep them coming back.

产品选择

• 作为产品代理, 我们只采购最好的产品和挑选最顶级制造商与我们合作

• 作为一个营销公司,我们只挑选客户所需要的产品来营销

• 我们的优势在于客户服务和个性化的关注。

• 客户可以很容易的到店里购买自己想要的产品,所以我们必须给他们一个理由认为我们是他们最佳的选择。

Page 13: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

• Complements every age, skin-tone and skin type

• Perfect formulas for easy and foolproof application

• Powders are micro-pulverized for a smooth, flawless finish

• Fully pigmented cosmetics for photo shoots and fashion shows

• Award winning cosmetics• Proprietary formulas• Hypoallergenic• Cruelty Free No animal testing

Motives® Cosmetics 彩妆We bring the cosmetic counter to your home!

在家就能享受彩妆专柜等级的经验

• 任何肤龄、肤色或肤质皆适合

• 完美配方,新手化妆也能轻松完成

• 粉末质地细致, 完妆柔滑无瑕疵

• 色彩浓郁,拍照走秀的必备产品

• 荣获奖项肯定

• 独家配方

• 低敏感性

• 无动物试验

Page 14: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

Leverage Social Media!充分的利用社交网站

Page 15: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

instagram.com/Motivescosmetics

Page 16: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

L’Oreal- 334,000 total followers on Instagram

AVON- 52,900 total followers on Instagram

Estée Lauder- 441,000 total followers on Instagram

Lancôme- 230,000 total followers on Instagram

Olay- 4,213 total followers on Instagram

Motives® on Instagram 1.6 million followers

L’Oreal- 334,000 总追随者在 Instagram

AVON- 52,900 总追随者在 Instagram

Estée Lauder- 441,000总追随者在 Instagram

Lancôme- 230,000总追随者在 Instagram

Olay- 4,213总追随者在 Instagram

Page 17: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

EVENTS!!美妆活动!!

Page 18: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

Retail Events with Motives® Cosmetics零售Motives®美妆活动

There are different ways to increase

retail sales:

• Sell through website/catalog

• Individual Consultations

• Salons/Spas• In Home Events

你採取的方式将决定你的收入:

• 通过出售网站/目录• 个别咨询• 沙龙销售• 举办家庭美妆活动

Page 19: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

• Expose you to people outside your network

• Recruiting option for women looking for a home-based business

• Build quickly — Trial Run for Prospects

• Increase your Retailing and Preferred Customers

• Time Leveraging• Identifying a new Host/Hostess

Benefits of a Motives®

Retail Events

•将事业计划介绍给网络外的朋友•为女性开创一个以家庭为基础的事

业•快速的事业建立•增加你的零售业务及优惠顾客•借用时力•确定新的举办人

举办 Motives®美妆活动的优势

Page 20: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

Building in the home, setting up event家庭的事业建立,设置美妆活动

Page 21: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

Retail Events with Motives® CosmeticsMotives®美妆零售活动

• The easiest product in our company to make immediate sales

• You must be a product of the product

• My face is my business card – Put it on

• If you want to sell multiple products you need to wear multiple products

• Start by using our top ten products

Primer- Foundation - Eyebrow - Eyebase - Eyeshadows - Eyeliner – Mascara - Blush - Lipliner - Lipstick - Setting spray

• 最简单的销售方法• 你必须是自家的产品顾问• 我的脸就是我的名片• 如果你想卖多个产品,你需要是多个产品的用户• 可以开始使用我们的十大产品

饰底乳 - 粉饼 -眉笔 -眼霜底妆 -眼彩 -眼线笔 –睫毛膏 -颊彩 - 唇线笔 -唇膏 -定妆雾

Page 22: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

How Much BV is a Face Worth? 猜猜脸部可以值多少BV

矿柔粉底液

眉笔眼彩

颊彩

唇膏

矿妍两用粉饼

亮颜粉饼

矿物唇蜜

光影粉

亮颜蜜粉

Page 23: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

Beauty Basics Event Agenda美容基本知识事件议程

• You can download a step by step guide on how to conduct a Beauty Basics Event

• This is a simple system that is duplicable

• Every UFO can conduct

• 你可以下载如何进行美容基本知识的指南

• 这是一个简单的系统,这系统是很容易被接纳及效法

• 每一个都 UFO都可以跟從指南來进行

Page 24: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

Motives® Trainings

Motives®培训

Page 25: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

• Motives® Business Presentation

• Motives® UMO

• Motives® In Motion Level 1 Training Series:

– Motives®: Brand Overview, Product Knowledge and Marketing

– MA Skincare & Personal Care, Product Knowledge and Marketing

– Motives® Application Workshops

A. Flawless Face

B. All About Eyes

C. Lips & Tricks 上妆技巧训练

Motives® Trainings & Workshops

Motives®培训及研讨会• Motives®业务说明会

• Motives® UMO

• Motives® In Motion 第一级训练系列:

– Motives® : 品牌简介, 产品知识及营销

– MA 护肤品和个人护理,产品知识及营销

– Motives® 上妆技巧训练

1) 完美无瑕的妆容

2) 眼妆

3) 唇妆

Page 26: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make

Steps Moving Forward迈进向前的步骤

• Be a Product of the ProductTry Motives® and Skin Care Products

• Attend Motives® TrainingsLook up on NMTSS

• Host an EventBeauty Basics or All About Skin

• 自身为自家的产品顾问尝试Motives®化妆品和护肤产品

• 参加Motives®的培训查一查在NMTSS

• 举办美妆活动活动美容及皮肤基本知识

Page 27: Motives Beauty Advisor - maWebCentersw.mawebcenters.com/sgunfranchisetraining/Motives... · 2016-09-06 · Motives® unique business model Motives®独特的事业模式 • Make