Motoco Presentation

7/29/2019 Motoco Presentation

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Presentation for TVC


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Advertise Cairns enables your company to tap into a flexible marketing work-force of thehighest quality.

Using our international network of creative marketing and production specialists, we carefully select the writers, designers, anddigital and communications specialists best suited to your business and commercial needs.

Its a collaborative approach that can see our teams working in-house alongside your staff, or remotely off-site on specificprojects or long-term campaigns.

We work on a flat-fee basis only, which means you not only have reassuring transparency, but also administrative convenienceand certainty of cost.

Were highly creative when required, but when bespoke answers arent called for, we wont spend unnecessary time reinventingthe wheel. Instead well deliver effective marketing solutions built on tried and tested strategies or individualised testedpackages.

Think Like

Giants


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Slides are the property of Advertise Cairns 2012

Our Partners


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IMG Mediabrands, Created by IPG in 2007 to manage all of its global media-related assets,mediabrands employs over 6,5000 communications specialists operating in 90 countries andmanages $34B in global media billings.

Our Partners


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Initiative was the only media agency to win an IAB Award 2011 for excellence in digital media.We also had the most finalists of any Australian agency at the Media Federation Awards 2011 andInitiative again won one. Earlier in 2011 Initiative shared an Effie Award for campaign effectiveness

Our Partners


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Initiative has some of Australias most desirable and leading brands including Hyundai, Kia, Officeworks,Bunnings, Rabobank, QANTAS Jetset Travel and Clorox. Initiative has clients that spend as little as $20k peryear up to some that spend over $50m and we build bespoke client teams to meet each individual clients needs.

Our Partners


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A high proportion of our clients are retail and E-commerce businesses and we have extensive skills, toolsand abilities in driving optimized online sales. Our response team works on clients ranging from i-Select toCarsguide, Microsoft, Coles Online and around another 20 online acquisition based businesses.

Our Partners


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Airborne is newest division of Mediabrands Australia. Airborne is a cost-effective, quick

turnaround, full service, digital and traditional creative agency.

Our Partners



Our Partners



Our Partners

Why do we exist?Traditional advertising is less effective than it used to be.We believe there are better ways to connect and engageconsumers. Our clients are demanding fresh thinking.

What do we do?We help brands become a part of what people are watching andreading instead of relying on being in between what peopleare watching and reading. We create insight driven ideas thatdeliver real world impact.



Our Partners

Smartsolutions.

Client

victories.

A barter transaction

involves four key

participants:1. The Client

2. The Agency

3. The Media Vendor

4. The Barter Company

Understanding how each of

these parties comes together

to create a successful deal

is essential before entering

into a barter transaction.

ORION has created a matrix

to visually communicate how

all of these participants work

together



MagnaGlobal is the strategic global media unit responsible for forecasts, insights and

negotiation strategy across all media channels on behalf of Mediabrands.

Our Partners

WHO WON : W.C 6TH MAYA little bit of good news for Southern Cross Ten at last with

the Finale of the Biggest Loser and the launch of Masterchefincreasing their overall market share by 2 percentage pointsWOW (from 10.8% to 12.8% share). Prime (7) continued to

remain fairly stable WOW only moving slightly from 22.7% to22.5% share, while WINNBN saw a drop from 24.4% to 22.5%losing 1.9 percentage points from the previous week. This couldbe attributed to The Voice going from two nights a week to one

night a week and the audience moving around to watch othernew launches and finales.



Mediabrands Analytics is the research and data modelling division of the Mediabrands group.

Our Partners


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Meet Doris and Frank, theyre of on the adventure o their lives.

Scene 1


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in their new Motoco Winnebago - and what a big country we

have to enjoy.

Scene 2


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You cant see it all in a day, a month, or even a year.......

but your lietime adventure starts at Motoco, exclusive home o

Winnebago in North Queensland.

Scene 3


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The view rom your bedroom window changes everyday

Scene 4


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- and theyve made it

Scene 5


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day 1 to destination No. 1, MOTOCO - now just around the

corner on Mulgrave Road.

Scene 6

Documents

Motoco Presentation