Mushrooms Go Pink PH 2013 - Press Release

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PRESS RELEASE

FOR IMMEDIATE RELEASE

MUSHROOMS PAINT THE TOWN PINK

FOR BREAST CANCER AWARENESS MONTHMinistry of Mushrooms, Inc. once again leads a collaborative movement

with the countrys favorite food establishments to spread awareness about

mushrooms and breast cancer.

MANILA, Philippines - 24 September 2013:October 2013 marks the 1st yearAnniversary ofMushrooms Go Pink PH Breast Cancer Awareness Campaign.

Last year Ministry of Mushrooms, Inc. collaborated with thirty well-lauded

restaurants and food brands around Metro Manila and the surrounding areas to

create and serve dishes with locally grown oyster mushrooms to help raise food

awareness for cancer prevention while raining funds for the ICanServeFoundation.

We at Ministry of Mushrooms, Inc. are all about giving back through mushrooms,

and joining the fight against the worlds leading killer of women, breast cancer, is

one very important way we do, shares Ministry of Mushroom, Inc. president Marco

Lobregat.

Mushrooms have long been regarded as one of nature's super-foods. They are one of

few the natural food sources of Vitamin D and other key nutrients such as Vitamin

B1 (Thiamin), B2 (Riboflavin) B3 (Niacin) plus selenium and potassium while

remaining low in calories and mostly fat and cholesterol free. Mushrooms contain

natural substances such as polysaccharides, which stimulate the body's immune

system to fight off infection during times of stress.

Today, mushrooms are the main focus of many ongoing scientific studies as there is

strong evidence that some properties may ultimately lead to breast cancer

prevention and elimination.

Through the campaign we hope to see the city filled with mushrooms to remind us

that the food we cherish can also be what saves our lives and the lives of those who

we love around us.
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Last year the dishes for campaign revolved around locally grown fresh oyster

mushrooms. This year the edible representations become more exciting as restaurants

can use other locally grown mushrooms now supplied by Ministry of Mushrooms, Inc.

(Fresh Oyster, Abalone, Fresh Wood Ear Mushrooms and Milky Mushrooms).

10% of the cost of each special dish with mushrooms purchased will be donated to

ICANServe Foundation through the Mushrooms Go Pink PH campaign.

Over 50 of your favorite restaurants and food establishments are joining us this

year. Let the mushrooms take you around the world as they are transformed into

Japanese, Filipino, Thai, Chinese, Swiss, Italian, French and other internationally

inspired culinary flavors. Go restaurant hopping to try all the dishes and to support

the cause!

Get social and spread the awareness by taking photos of these great dishes and

restaurants and posting your photos on Facebook, Twitter, and Instagram#MushroomsGoPinkPH

This will be one ShroOm trip you wont forget!

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**Please include as many of your favorite restaurant and dishes in the press release

to help spread awareness for the campaign

**MUSHROOMS GO PINK WEBSITE UNDER CONSTRUCTION

Take a sneak peek here:www.mushroomsgopinkph.com

OFFICIAL LAUNCH OCT. 1, 2013

Here are some of the hero restaurants and their dishes.

**Photos are available upon request.**

121 Bar & Restaurant Oyster Mushroom Tempura

2NDS Crispy Oyster Mushroom & Raclette Burger

Truffled Mushroom & Pancetta Mac

Albas Paella con Champinones

Apartment 1B Mushroom & Gruyere Omelette with Truffle Paste

Aria Pasta Murgiana

Brera Deli Brera Delicatessen Sandwich

Burger Project Mushroom Fries with Truffle Aioli

Brida Caf Lady Antoinette Sandwich

CAV Mushroom Potpourri

Chef Tatung Kabute,Labong at Tokwa

Chihuahua (Dish to follow)

Chucks Deli 3-Mushroom & Swiss Burger (Fort); 4-Mushroom Sourdough Pizza

(Eastwood)
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Chupacabra Grilled Garlic Mushroom Street Taco

Cibo Tagliata di Manzo, Funghi Trifolati, Rucola (beef

tenderloin,roast,sliced,focaccia,mushrooms,arugula)

Connies Kitchen Chorizo Mushroom Sauce

Corner Tree Caf Veggie Oyster Mushroom Po Boy

Cova Tapas y Sangria Paella con Setas y JamonCPK Wild Mushroom Pizza

Damaso Sekreto ni Salome

Discovery Country Suites

Tagaytay

Mushroom Truffle Risotto

Discovery Shores

Boracay

Lamb: Gorgonzola and Mushroom Crusted Lamb Chops with Polenta

Puree;

Fish-Seared Seabass with Mushroom Broth and Grilled King Oyster

Mushrooms;

Chicken-Roasted Chicken with Seared 3 Mushrooms and Rosti

Potato

Discovery Suites

Ortigas

Wild Mushroom Capuccino: Tempura mushroomsGrilled US Striploin: Mushroom tart, roasted baby potatoes,asparagus, shallot confitMilky Mushroom Steak: Breaded, mango plum sauce, dashi-vegetable rice pilaf

Echostore Mushroom Burger

Mushroo Soup

Edgy Veggy Vegan Mushroom Longganisa

Elberts Cheesesteak Grilled Mushroom Melt

Ginos Brick Oven Pizza Lemon Mushroom Fettucine

Goodles Goodles Classic with Mushrooms

Green Pasteur Cyma Mushroom & OrzoMushroom Yiouvetsi

Gustare Mushroom Stroganoff with Fresh Fettucine

Juju Eats Korean Kimchi Salad

Kasbah Chickpea,Eggplant and Mushroom Tagine

Kitayama Mushroom Risotto Ministry of Mushroom

LEntrecote Mushroom Cheese Fondue

La Creperie Paysanne Gallete

Mammou Mushroom Truffle cream Pasta

Mushroom Bottarga Cream Pasta

Mesclun 4 Mushroom Sourdough Pizza

Nomama Garlic Dry Ramen, Braised Shrooms in Shisso Butter, Farm FreshEggs

Old Swiss Inn Trio of Mushroom Roll with Petit Salad/ Gratinated Eggplant &

Mushroom Pesto

Peoples Palace Crispy Fried Salt & Pepper Mushrooms

Persia Grill Hummus Gone Pink ( Fresh Oyster Mushroom sauted blended with

Persian herbs & extra virgin olive oil on Hummus)


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Pi Mushroom Gruyere Pi with Caramelized Onions, Bacon and Gruyere

Cheese

Pier One The Pier Cream of Mushroom Soup

Pino Resto & Bar Mushroom and Oyster Sisig

Pipino Vegetarian Adobong Mushroom sa Gata on Quinoa with Caramelized Saba

Sala Bistro Truffled Risotto of Fresh Oyster Mushrooms, Porcini, Rocket andParmesan

Sexy Chef Vegetarian Jap Chae

Sukiyaki wit Vegetable Rice

Simply Pie Mushroom Curry Pie

Spring Hot Mess Ka Pao

4 Kinds Mushroom & Tofu rice Bowl

The Clubhouse Three Mushroom and cream Pasta

Truffle Mushroom Scramble

Chicken Mushroom Pesto Panini

Torch Truffled Quattro il Funghi Pizza

Documents

Mushrooms Go Pink PH 2013 - Press Release