My Audience:

My target audience consists of teenage girls aged 13-18.

Uses and gratification: Choices about why a consumer reads a certain text; personal identity - when a member of the audience notices they are reflected in a text, also learning behaviour and values from a text.

My target audience are still dependent on a significant other so is still able to participate in the social class system.

Psycho-graphics: Categorising individuals into groups in terms of their personalities. Aspirer's desire a different lifestyle, conventionally of a higher standard to their current one and will normally buy items associated with that.

An objective I have set for the magazine is to inspire consumers to gain self-awareness, in the sense of becoming confident, working to the best of their ability, enjoying life etc. This shall soon be fulfilled due to a high percentage favouring online platforms for consuming music. What method do you utilise to consume music?

Television 4 18%

Online Platform

8 36%

Concerts 3 14%

Radio 6 27%

Club/Parties 1 5%

Other 0 0%

The majority of consumers are bound to be female, so I am bound to reach that objective.

Gender?

Male 4 44%

Female

5 56%

Other 0 0%

Also if I include a free gift with the magazine, success is the expected outcome.

Should a magazine include a free gift?

Yes 7 70%

No 3 30%