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nabholz sportswear men collection of summer 2012
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FOR LIVINGLEGENDS.
B O R N A N D R E — B O R N I N S W I T Z E R L A N D . 1 8 2 1 / 2 0 1 2
F U N C T I O N M E E T S F A S H I O N
I T ‘ S O U R S U M M E R O F 2 0 1 2
NABHOLZSPORTSWEAR PIONEER
EST. 1821SWITZERLAND
It was in 1821 that the legendary Swiss sportswear brand nabholz began. Many generations of experienced
textile engineers and clothing designers created a wonderful foundation for a unique brand.
nabholz, est. 1821 in Switzerland, started from a textile factory and in the 20th century evolved and grew
to be an internationally renowned sportswear brand. A highlight during this time was the Olympic Games in
Mexico in 1968, where nabholz provided the outfits of 11 nations including the American Bob Beamon, who
jumped his world record.
Inspired by it’s own almost 200-year history of club sports, nabholz’s international relaunch sets the focus on
premium sportswear for men by combining fashion with function.
Traditional values of quality, club sport oriented styles and functional fabrics are combined to a contemporary
classical design. A range, clean in looks and deep in details, results in an authentic sportswear collection.
The focus of the collection is the outerwear selection. The highlights are functional and fashionable jackets
and coats, which provide breathability and water repellency at the same time.
BOB BEAMON AT THE 1968 OLYMPIC GAMES, MEXICO CITY
EST. WITH PRIDE IN 1821.R E — B O R N 2 0 1 2 . F O R L I V I N G L E G E N D S .
FUNCTION MEETS FASHION
“I‘VE ALWAYS MADE A TOTAL EFFORT, EVEN WHEN THE ODDS SEEMED ENTIRELY AGAINST ME. I NEVER QUIT TRYING; I NEVER FELT THAT I DIDN‘T HAVE A CHANCE TO WIN.”
A R N O L D P A L M E RN°001_
“EVERY TIME I GET A SCRIPT IT‘S A MATTER OF TRYING TO KNOW WHAT I COULD DO WITH IT. I SEE COLORS, IMAGERY. IT HAS TO HAVE A SMELL. IT‘S LIKE FALLING IN LOVE. YOU CAN‘T GIVE A REASON WHY.”
P A U L N E W M A NN°002_
“ALL I AM HOPING FOR IS TO BE ABLE TO WORK - I THINK MY BEST WORK IS STILL AHEAD OF ME - I THINK ALL THAT I HAVE BEEN THROUGH IN THE LAST SEVERAL YEARS HAVE ONLY MADE ME A BETTER, MORE INTERESTING ACTOR.”
M I C K E Y R O U R K EN°003_
“WE CAN HAVE IN LIFE BUT ONE GREAT EXPERIENCE AT BEST, AND THE SECRET OF
LIFE IS TO REPRODUCE THAT EXPERIENCE AS OFTEN AS
POSSIBLE.”OSCAR WILDEN°004_
“A HERO IS SOMEONE WHO UNDERSTANDS THE RESPONSIBILITY THAT COMES WITH HIS FREEDOM.”
B O B D Y L A NN°005_
“I THINK CELEBRITIES SUCK.”
E D D I E V E D D E RN°006_
“DARING IDEAS ARE LIKE CHESSMEN MOVED
FORWARD. THEY MAY BE BEATEN, BUT THEY MAY
START A WINNING GAME.”
JOHANN WOLFGANG VON GOETHEN°007_
“THE TALENT IS IN
THE CHOICES.”
ROBERT DE NIRON°008_
ARE YOU LEGEND?
NABHOLZ SPORT AG, HERZOGENMÜHLE 18, 8304 ZÜRICH/WALLISELLEN, SWITZERLAND
FON +41.44.441.5360, FAX +41.44.441.5363
[email protected], WWW.NABHOLZ1821.COM
DESIGN & FOTOGRAFIE: DESIGNBÜRO SVEN HOFFMANN, HAMBURG, GERMANY
EST.1821
W W W . N A B H O L Z 1 8 2 1 . C O M