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NanoTech-America (NTA) Ntegra Brochure
For futher information on this collateral, contact Barbara Foster
The Microscopy & Imaging Place, Inc. E: [email protected] P: (972)924-5310
The strategy
• Create a small, inexpensive line sheet Key Benefits Brief description of full line Mailing panel
• The challenge – LOTS of material!
• Second challenge Retain look and feel of parent company logo Retain look and feel of parent company master
brochure
The Mip © 2015
Tactics
• Multifold “Cover” - only 5.5 x8.5” First fold – full 8.5 x 11” Interior panel – 11 x 17”
• Inexpensive to print • Easily carried by sales staff • Eye-catching at tradeshows
The Mip © 2015
For further discussion, contact…
• Barbara Foster President & Chief Strategic Consultant The Microscopy & Imaging Place, Inc. P: (972)924-5310 E: [email protected] W: www.MicroscopyMarket.com
The MIP:
Microscopy & Spectroscopy Business Specialists