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NanoTech-America (NTA) Ntegra Brochure For futher information on this collateral, contact Barbara Foster The Microscopy & Imaging Place, Inc. E: [email protected] P: (972)924-5310

NanoTech-America (NTA) Ntegra Brochure

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NanoTech-America (NTA) Ntegra Brochure

For futher information on this collateral, contact Barbara Foster

The Microscopy & Imaging Place, Inc. E: [email protected] P: (972)924-5310

The strategy

• Create a small, inexpensive line sheet Key Benefits Brief description of full line Mailing panel

• The challenge – LOTS of material!

• Second challenge Retain look and feel of parent company logo Retain look and feel of parent company master

brochure

The Mip © 2015

Tactics

• Multifold “Cover” - only 5.5 x8.5” First fold – full 8.5 x 11” Interior panel – 11 x 17”

• Inexpensive to print • Easily carried by sales staff • Eye-catching at tradeshows

The Mip © 2015

Front & Back Panel

The Mip © 2015

Which unfolded, vertically, to…

The Mip © 2015

Which then unfolded to reveal interior:

For further discussion, contact…

• Barbara Foster President & Chief Strategic Consultant The Microscopy & Imaging Place, Inc. P: (972)924-5310 E: [email protected] W: www.MicroscopyMarket.com

The MIP:

Microscopy & Spectroscopy Business Specialists