7
Energy Strategies and Incentives for New Construction

National Grid "Think" brochure

Embed Size (px)

DESCRIPTION

The "Think" brochure campaign promotes the new construction and retrofit efficiency business units, and continues to be a major theme in the National Grid marketing strategy. The "Think" theme was developed and applied throughout various marketing communication projects.

Citation preview

Energy Strategies and Incentives for New Construction

Com

petit

ive

Energy-efficient buildings meanmore than highly specializedmaterials and innovative architec-tural, electrical, and mechanicalsystems. Better buildings meanbetter business — a source of tangible, lasting competitiveadvantage.

Efficiency is a process, driven by careful planning and smartchoices. As you plan for newconstruction, we encourge youto learn about and capitalize on better technologies and practices to reduce operatingexpenses, improve building performance and increase facility value.

National Grid brings energyefficiency within reach. Ourexperienced professionals willhelp you identify opportunities to create a superior businessenvironment and control energycosts. We look forward toworking with you.

ThinkProject: Flans Stanley School Architect: Flansburgh Associates, Inc. Photography: Robert Benson

Bright

ThinkLiberal use of natural lightbrightens, warms, and transformsa building. Coupled with energy-efficient lighting fixtures and controls, natural light can reduceenergy consumption by as muchas 20%, while creating a visualenvironment that enhancesemployee productivity andcomfort.

Daylighting, high efficiency fluo-rescent lighting, and other lightingchoices are bright ideas for anybusiness. Let the energy efficiencyprofessionals at National Gridhelp you create a building thatdoes more, with less energy.

Think RevenueIn the retail environment, daylighting not only brightens thespace, it can boost sales. One retailer found its stores withskylighting sold 40% more than its equivalent non-skylit outlets. [High Performance Lighting]

Project: Bristol-Myers Squibb Architect: Stubbins Photography: Warren Jagger

ThinkHigh efficiency HVAC equipmentnot only heats, cools, and venti-lates buildings — it saves energy.It creates an indoor environmentthat fosters great work and loweroperating costs.

Ensuring the thermal, visual, andacoustic comfort of employees,customers, and tenants is smartbusiness and can be achievedwhen considered in the planningphase of new construction.

Think BenefitsIncreasing worker productivity by as little as 1% by providing natural light, good ventilation, and comfortabletemperatures can produce financial returns many timesthat of energy costs.

Project: Timberland Architect: Arrowstreet Photography: Richard Mandelkorn

Comfort

ThinkPremium efficiency motors, vari-able speed drives, high efficiencyheating, water heating, andimproved compressed air systemsare changing the way work getsdone. This new generation ofmachine power allows manufac-turers to increase production andreduce energy consumption.

Best of all, plant managers gaingreater control of the productionprocess and compete from aposition of advantage. By buildingthese technologies into a plant’soriginal design, industrial-sizedbenefits accrue from day one.

Think PowerCombustion controls contribute to cleaner and moreefficient operations. Variable speed drives can cutenergy consumption in half by delivering only asmuch power as each application requires.

Project: Liberty Commons Equipment: High Efficiency Gas Boilers Photography: David Parnes

Control

ThinkIn addition to intensive involvementin the energy-efficient design ofyour new building, and financialincentives that pay up to 75% of the incremental costs over lessefficient equipment and systems,National Grid is pleased to offer a range of related services:

CommissioningProvided by an independent con-tractor, this service verifies that thecomplex building system is operat-ing according to its design intent.

Advanced Buildings™

Advanced Buildings, integratedwith the U.S. Green BuildingCouncil’s Leadership in Energy andEnvironmental Design (USGBCLEED) accredited national program,is a tool for design teams wishingto create high performance com-mercial buildings that stand out fortheir energy efficiency and healthy environments. Advanced Buildingsoffers a simplified step-by-stepapproach for designing efficientsmall- to medium-sized buildings,while also providing work-savingtools for professionals already experienced in sustainable design.

High Performance LightingThis regional consortium is dedi-cated to influencing lighting designtoward quality, comfort, and energyefficiency in commercial buildings.The consortium’s intent is todevelop, promote, and apply usefultools for the selection and installa-tion of lighting systems.

Not all programs are available in all states.Please see your Account Executive for additional details.

Sol

utio

nsThink AffordableNational Grid makes efficiency affordable, too. Our designservices and incentives for new technologies boost thereturn on your building investment.

The greatest potential for improvedenergy and business performancederives from thinking outside —and inside — the box.

The envelope of the building, fromwalls and roofing to high perform-ance windows, is just as critical as the electrical and mechanicalsystems found within. Consideringall these elements together pro-vides the opportunity to maximizebuilding performance and value.

National Grid advocates and facili-tates a comprehensive approachto building design. Our profes-sionals offer more than advice onspecific requirements and systems.We become part of your planningteam as you conceive, design, andspec your new building, insideand out.

Project: PTC Architect: Tsoi/Kobus Photography: Robert Benson

Integrated

More power. Less energy.

201 Jones RoadWaltham, MA 024511-800-787-1706

www.nationalgridus.com

Project: Case Western Reserve University

Architect: Stubbins Photography: Todd Williams

Take Action

Contact a National Grid energy

professional to learn about strategies

that make sense for your business,

your budget, and your environment.

Reservoir Woods - West 40 Sylvan Road Waltham, Massachusetts 02451

1-800-787-1706www.thinksmartthinkgreen.com

Energy Strategies and Incentives for New Construction

CE0002_209