Nature of Fm

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    Chapter- 1

    Nature of

    Financial

    Management

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    FINANCIAL MANAGEMENT FUNDAMENTALS

    A. Introduction To Financial Management

    B. Business activitiesC. Finance function

    D. Finance managers roleE. Financial goalsF. Risk return trade- off

    G. Managers vs. Shareholders goalsH. Financial Goals And Firms Mission And ObjectivesI. Organisation of the finance functions

    J.Status and duties of finance executives

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    INTRODUCTION TO FM

    Financial management deals with procurementof funds and their effective utilization in thebusiness.

    Financial management comprises theforecasting, planning, organizing, directing,coordinating and controlling of all activitiesrelating to acquisition and application of the

    financial resources of an undertaking in keepingwith its financial objective.

    by Raymond Chambers organization

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    Business Activities

    Production

    Marketing

    Finance

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    Finance Functions

    Investment or Long Term Asset Mix

    Decision (Capital Budgeting)

    Financing or Capital Mix Decision

    (Source of finance and cost of Capital)

    Dividend or Profit Allocation Decision

    (Capital Structure)Liquidity or Short Term Asset Mix Decision

    (Working capital decision)

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    Finance Managers Role

    Determination of size of the enterprise and

    determination of rate of growth

    Raising of Funds

    Allocation of Funds

    Profit Planning

    Understanding Capital Markets

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    Financial Goals

    Profit maximization (profit after tax)

    Maximizing Earnings per Share

    Shareholders Wealth Maximization (SWM)

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    Profit Maximization

    Maximizing the Rupee Income of Firm

    Resources are efficiently utilized

    Appropriate measure of firm performance

    Serves interest of society also

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    Objections to Profit Maximization

    It is Vague

    It Ignores the Timing of Returns

    It Ignores Risk

    Assumes Perfect CompetitionIn new business environment profit

    maximization is regarded as

    Unrealistic Difficult

    Inappropriate

    Immoral

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    Maximizing EPS

    Ignores timing and risk of the expectedbenefit

    Market value is not a function of EPS. Hencemaximizing EPS will not result in highestprice for company's shares

    Maximizing EPS implies that the firm should

    make no dividend payment so long as fundscan be invested at positive rate of returnsuch a policy may not always work

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    Shareholders Wealth Maximization

    Maximizes the net present value of a

    course of action to shareholders.

    Accounts for the timing and risk of the

    expected benefits.

    Benefits are measured in terms of cash

    flows.

    Fundamental objectivemaximize the

    market value of the firms shares.

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    Comparison of profit maximisation and wealth

    maximisation

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    Comparison of profit maximisation and wealth

    maximisation

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    Functions & Objectives of FM

    Financial Management

    Maximization of share value

    Financial Decision

    Investment

    Decision

    Liquidity

    Management

    Financing

    Decisions

    Dividend

    Decisions

    Return RiskTrade off

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    Risk-return Trade-off

    Risk and expected return move in tandem;the greater the risk, the greater theexpected return.

    Financial decisions of the firm are guidedby the risk-return trade-off.

    The return and risk relationship:

    Return = Risk-free rate + Risk premiumRisk-free rate is a compensation for time

    and risk premium for risk.

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    Risk Return Trade-off

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    Risk and expected return move in tandem; the greater the risk, the greaterthe expected return.

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    Agency Problems: Managers Versus Shareholders Goals

    The manager, acting as the agent for theshare holders, is supposed to make decisionsthat will maximize shareholders wealth.However, manager may prioritize his personalobjective (Liberty, prestige and wealth)

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    Agency Problems: Managers Versus Shareholders Goals

    This conflict is known as Agency problem.

    This may be minimised by providing incentivesin the form of stock options, cash bonus and

    other long term benefits

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    Financial Goals and Firms Mission and

    Objectives

    Goals or objectives are missions or basic

    purposes of a firms existence

    Wealth maximization is more appropriately a

    decision criterion, rather than an objective or

    a goal.

    The wealth maximization criterion would

    simply indicate whether an action is

    economically viable or not

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    Vision

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    Vision:describes a desirable state that a company or individual wishes to attainat some time in the future

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    Mission

    The mission statement reflects every facet ofyour business: the range and nature of theproducts you offer, pricing, quality, service,

    marketplace position, growth potential, use oftechnology, and relationships with yourcustomers, employees, suppliers, competitorsand the community.

    Therefore a mission statement is somethingwhich tells you what to do in the present inorder to achieve the future..

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    VISION

    MISSION

    MISSION

    MISSION

    MISSION

    MISSION

    (ULTIMATE GOAL)

    SHORT TERM GOALSAND TARGETS

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    Summary of mission & vision

    Vision:

    what organization wants to become in future.

    Mission :what is the purpose of the existence of

    the organization.

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    VISION- The

    best premium

    ice-cream player

    Mission: we exist to thrill

    customers, define and lead

    multi branding, enrich

    stakeholders and build

    powerful brands

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    Organisation of the Finance Functions

    Reason for placing the finance functions in

    the hands of top management

    Financial decisions are crucial for the survival

    of the firm.

    The financial actions determine solvency of the

    firm

    Centralisation of the finance functions can

    result in a number of economies to the firm.

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    Status and Duties of Finance Executives

    The exact organisation structure for

    financial management will differ across

    firms.

    The financial officer may be known as the

    financial manager in some organisations,

    while in others as the vice-president of

    finance or the director of finance or thefinancial controller.

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    Role of Treasurer and Controller

    Two more officersthe treasurer and the

    controllermay be appointed under the

    direct supervision of CFO to assist him or

    her.

    The treasurers function is to raise and

    manage company funds while the

    controller oversees whether funds arecorrectly applied.

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    Organization Of Finance Function

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    Changing Scenario

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    Assignment

    Question : What do you mean by financialmanagement ?

    Question : Explain the scope of financialmanagement ?

    Question : What are the functions of aFinance Manager ?

    Question : What are the various methods and toolsused for financial management ?

    Hint: Financial leverage or trading on equity

    capital budgeting techniques as payback, internal rate of return, net present value, profitability index, average rate ofreturn

    cash management may be centralised or de-centralised

    ratio analysis

    Funds flow and cash flow statements and projected financial statements

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    Assignment

    Question : Discuss the role of a finance

    manager ?

    Question : Draw a typical organisation chart

    highlighting the finance function of a

    company ?

    Question : Discuss some of the instances

    indicating the changing scenario of financial

    management in India ?

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    Assignment

    Collect the latestannual reports of L &T and

    BHEL. Read directors report and chairmans

    statement and comment on both firms

    objective and financial goals. What differencedo you notice. What could be the reasons for

    the difference

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