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ABOUT OUR MEMBERS: One of the strengths of our Association is the diversity of our membership. Our 4,000+ members represent a variety of fields in construction. They are a loyal and dedicated group of women who look to their Association magazine to keep them updated on activities, issues and news relevant to the construction industry.
CIRCULATION: Total circulation is 4,000+. The publication is circulated directly to NAWIC members, subscribers, sponsors and a key group of industry liaisons and partners.
PUBLICATION SCHEDULE: Bimonthly on the 15th of the first month of the issue date (e.g. January/February issue publication date is January 15th.) Six issues are published each calendar year.
EDITORIAL PROFILE: The NAWIC magazine features content that includes member profiles, chapter events, regional activities and educational opportunities, as well as construction news and events that are relevant to the membership.
READERSHIP: A 2016 readership survey indicates that our members read the magazine thoroughly and use the ideas, products, services and articles in their personal and professional lives. Survey results also showed that:
• More than 50 percent of our membership report annual household incomes above $75,000.
• More than 60 percent of our members have a role in making purchasing decisions at work.
WHY ADVERTISE: NAWIC represents women in construction and industry-related businesses. Advertising with NAWIC means your product/service is in front of 4,000+ construction-oriented readers interested in what you have to say.
To advertise, contact Rae Buchanan • 327 S. Adams St., Fort Worth, TX 76104-1002 • Phone: (817) 877-5551, ext. 21 • Fax: (817) 877-0324 • Email: [email protected]
THE NAWIC MAGAZINE — THE ASSOCIATION’S MAGAZINE FOR WOMEN IN CONSTRUCTION— PROVIDES THE CHANNEL
FOR REACHING A NICHE GROUP OF READERS EMPLOYED IN ALL ASPECTS OF THE CONSTRUCTION INDUSTRY.
NAWIC Magazine
ISSUE
2018 NAWIC Magazine Editorial CalendarPUBLICATION
DATECAMERA-
READY ARTDUE
AD SPACE RESERVATION
DEADLINEJuly/August 2018
September/October 2018November/December 2018
June 4, 2018 June 18, 2018 July 16, 2018Aug. 3, 2018 Aug. 17, 2018 Sept. 14, 2018
Oct. 4, 2018 Oct. 18, 2018 Nov. 15, 2018
ISSUES:January/February, March/April, May/June, July/August, September/October, November/December
WHEN PUBLISHED:Each issue is published on the 15th of the first month of the issue date.
BILLING AND DISCOUNTS:Bills are due 30 days from invoice date. First-time advertisers mustprepay with their insertion order prior to their first publication date.Agency commissions are the responsibility of the advertiser and willnot be paid directly by NAWIC or its publication. A PDF file of the magazinewill be sent upon request. Advertising must be inserted within six issues of the first insertion to earn frequency discounts.
TERMS & CONDITIONS:The NAWIC magazine reserves the right to refuse any advertisement that may be misleading, objectionable or not in keeping with the publication’s standards. Publishers will plainly mark as “advertisement” or “advertorial” any advertising designed to simulate editorial content. Cancellation of an insertion order or space contract must be received no later than 45 days prior to the issue. Cancellations received without the required notice will be billed for the insertion. Back covers cannot be cancelled.
SPECIFICATIONS:When sending electronic files, please send high-resolution documents in one of the following formats: tif, jpg, pdf, InDesign or Adobe Photoshop (CS5 or earlier). Files can be sent electronically to [email protected].
GRAPHIC DESIGN SERVICES:For an additional $250 per ad, our in-house graphic designer will create your advertisement. This fee will be reflected in your invoice.
Rates & Specs
* All measurements are width by height and are measured in inches.
FULL PAGE7.25 X 9.75
3/4 PAGE VERTICAL4.75 X 9.75 3/4 PAGE
HORIZONTAL 7.25 X 6.5
HALFPAGE
VERTICAL 3.5 X 9.75
HALF PAGE HORIZONTAL
7.25 X 4.75
1/4 PAGEHORIZ.
3.5 X 4.75 1/8 PAGE HORIZ 3.5 X 2.25
1/8 PAGEVERT.
1.625 X 4.75
Advertising Rates 1X 2X 3X 6XFull Page $1750 $1700 $1650 $1500Three-Quarter Page $1250 $1200 $1150 $1000Half Page $850 $800 $750 $600Quarter Page $700 $650 $600 $450Eighth Page $525 $475 $425 $375Inside Front $2200 $2100 $2000 $1900Back Cover $2500 $2400 $2300 $2200
1/4 PAGE VERT. 1.625
X 9.75
ADVERTISING SIZE SPECIFICATIONS*
January/February 2018
Construction Summer Camps
Inspire Young Women
Leaders to Watch: NAWIC
Committee Chairs
Tips for a Successful Young
Professionals Event
NAWIC TodayAdvertising Agreement
Billing & Discounts
Terms & Conditions
Company:Frequency: Publication Dates: Design Services: Yes No Discounts (if any): Ad sizes: Total Cost:Method of Payment: Check MC Visa Amex Disc Invoice SponsorName on Card: Credit Card #: CVV Code Exp. Date: Billing Address: Billing Zip Code: Authorized Signature:
• Paymentinfullisrequiredforfirst-timeadvertiserspriortopublication.Agencycommissionsaretheresponsibilityoftheadvertiserandwillnot be paid directly by NAWIC.
• Advertisingmustbeinsertedwithinoneyearoffirstinsertiontoearnfrequencydiscounts.• Advertiserand/oradvertisingagencyshallatalltimesbejointlyliableforallmoniesdueandpayabletoNAWIC.• Advertiserswillautomaticallybebilledforalldelinquentagencyaccounts.• Insertionordersplacedbyanagencyand/oradvertiserrepresentacceptanceofalltermsandconditionsoftheratesheet.Wearenotbound
byconditionsappearingonorderblanksorcopyinstructionswhensuchconditionsconflictwiththesetermsandconditions.NorisNAWICboundbyconflictingcontractsandordersreceivedfromanadvertiseroragency.
• NAWICreservestherighttorefuseanyadthatmaybemisleading,objectionableornotinkeepingwiththemagazine’sstandards.• Publisherswillplainlymarkas“Advertisement”anyadvertisingdesignedtosimulateeditorialcontent.• Ifnewratesareannounced,advertiserwillbeprotectedatcontractratesfortheperiodofthecontract.• Advertiserand/oradvertisingagencyassumeliabilityforallcontentincludingtextrepresentationandillustrationsofadvertisementandfor
any claims thereof made against the publisher.• Whencopychangescoveredbyaspacecontractorinsertionorderarenotreceivedbytheclosingdate,copypreviouslyrunwillbeused.• Twoormoreadvertisersarenotpermittedtousethespaceunderthesamecontract.• Frequencydiscountsaregrantedonlyonreceiptofspacecontractsinadvanceofinsertion.• Advertiserswillbeshort-ratedifwithina12-monthperiodtheydonotusethenumberofinsertionsonwhichtheirbillinghasbeenbased.• Cancellationofaninsertionorderorspacecontractmustbereceivednolaterthan10dayspriortopublication.Cancellationsreceived
withouttherequirednoticewillbebilledfortheinsertion.• Allcontractsmustbeinwriting,andanychangesinspecificationsmustbereceivedinwritingpriortoposting.
Signature signifies acceptance of all terms and conditions set above.
Authorized Signature: Please PRINT Name: Company: Phone: Fax: Address: City: State: Zip:Email Address:
Send all insertion orders to NAWIC: 327 South Adams Street • Fort Worth, TX 76104-1081 (800) 552-3506 • (817) 877-5551 • Fax: (817) 877-0324 • Email: [email protected]