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NEW ERA AG “MANAGING INFORMATION OVERLOAD”

NEW ERA AG “MANAGING INFORMATION OVERLOAD”. PROFIT Income Yield Marketing Expenses Input costs – Seed – Fertilizer – Crop protection – Equipment / fuel

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Page 1: NEW ERA AG “MANAGING INFORMATION OVERLOAD”. PROFIT Income Yield Marketing Expenses Input costs – Seed – Fertilizer – Crop protection – Equipment / fuel

NEW ERA AG

“MANAGING INFORMATION OVERLOAD”

Page 2: NEW ERA AG “MANAGING INFORMATION OVERLOAD”. PROFIT Income Yield Marketing Expenses Input costs – Seed – Fertilizer – Crop protection – Equipment / fuel

PROFIT

Income Yield

Marketing

Expenses• Input costs

– Seed– Fertilizer– Crop protection– Equipment / fuel– Misc

Page 3: NEW ERA AG “MANAGING INFORMATION OVERLOAD”. PROFIT Income Yield Marketing Expenses Input costs – Seed – Fertilizer – Crop protection – Equipment / fuel

PRECISION AGRICULTURE

• Uses technology to achieve the highest return for each acre on your farm.

Page 4: NEW ERA AG “MANAGING INFORMATION OVERLOAD”. PROFIT Income Yield Marketing Expenses Input costs – Seed – Fertilizer – Crop protection – Equipment / fuel

PASTLOOK FAMILIER ?

Page 5: NEW ERA AG “MANAGING INFORMATION OVERLOAD”. PROFIT Income Yield Marketing Expenses Input costs – Seed – Fertilizer – Crop protection – Equipment / fuel

PAST

• PRINTOUTS OF MAPS & DATA IN BINDERS• MANUAL ENTRY OF ALL DATA• NO CONNECTION OF DATA FROM ALL

SOURCES– Soil test results, soil type map, prescription maps,

as planted maps, as applied maps, scouting reports, yield maps, etc

Page 6: NEW ERA AG “MANAGING INFORMATION OVERLOAD”. PROFIT Income Yield Marketing Expenses Input costs – Seed – Fertilizer – Crop protection – Equipment / fuel
Page 7: NEW ERA AG “MANAGING INFORMATION OVERLOAD”. PROFIT Income Yield Marketing Expenses Input costs – Seed – Fertilizer – Crop protection – Equipment / fuel

NEXT YEAR

• ALL INFORMATION IN ONE PLACE– ALL ACTIVITES IN EVERY FIELD• As planted maps with variety and treatments• Soil type maps (with test results)• Prescription maps• As applied maps (fertilizer, pesticides, etc.)• Scouting reports • Yield maps and data• Summary reports by grower and field

Page 8: NEW ERA AG “MANAGING INFORMATION OVERLOAD”. PROFIT Income Yield Marketing Expenses Input costs – Seed – Fertilizer – Crop protection – Equipment / fuel

NEXT YEAR

Communicate with any controller • Raven Slingshot• New Leader • Deere AgLogic• Trimble / CNH ConnectedFarm• Hemisphere Satloc• Other

Page 9: NEW ERA AG “MANAGING INFORMATION OVERLOAD”. PROFIT Income Yield Marketing Expenses Input costs – Seed – Fertilizer – Crop protection – Equipment / fuel

CDMS Confidential

Model

PCA

Lab Results/Recommendations

Fertilizer Applications (VR or Field)

Planting Event (VR or single hybrid/rate)

Irrigation/Weather

Crop Protection Application(s)

Custom or Grower As Applied Data

Scouting/Sampling (PDA)

Yield/Harvest Data

Field ID/Name, Geo-Referenced, Crop, Acres

Page 10: NEW ERA AG “MANAGING INFORMATION OVERLOAD”. PROFIT Income Yield Marketing Expenses Input costs – Seed – Fertilizer – Crop protection – Equipment / fuel

SAMPLE MAPS

Page 11: NEW ERA AG “MANAGING INFORMATION OVERLOAD”. PROFIT Income Yield Marketing Expenses Input costs – Seed – Fertilizer – Crop protection – Equipment / fuel

NEXT YEAR

• AVAILABLE AT ANYTIME AND ANYWHERE!– Updated in real time &

linked to existing controlers

– Use maps and GPS for scouting/sampling

– Ipad/Android App coming 1st qtr 2013

– Can be modified in the field• Example

Page 12: NEW ERA AG “MANAGING INFORMATION OVERLOAD”. PROFIT Income Yield Marketing Expenses Input costs – Seed – Fertilizer – Crop protection – Equipment / fuel

NEXT STEP

• Give you mobile access • Shared data• Wireless delivery of maps

to and from the field

Page 13: NEW ERA AG “MANAGING INFORMATION OVERLOAD”. PROFIT Income Yield Marketing Expenses Input costs – Seed – Fertilizer – Crop protection – Equipment / fuel

FUTURE

Infrared Imagery GPS Guided Equipment

Specialized crop traits