New Product Launches and Brand Restages in the recent past

February 2019

In Q3FY19……

India

Hair & Care Dry Fruit Oil

- Hair & Care, in its latest avatar, combines the goodness of almonds and walnuts

in one potent oil, further enriched with Vitamin E and B5

- Has been launched in Maharashtra and Rajasthan

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Set Wet Global Edition - Perfume Sprays

- Premium fresh fragrances that are long lasting and inspired by destinations

around the world

- Available in two fragrances: Bali Bliss & Las Vegas Live

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- Launched India’s first healthy gourmet range offering nutrient rich foods backed by

superfood goodness.

- Holistic fitness and weight management solution.

Saffola FITTIFY Gourmet Range (1/2)

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High in protein and low in calories

Natural Superfoods High Dietary Fibre Rich in vitamins and minerals

Saffola FITTIFY Gourmet Range (2/2)

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Healthy Green Coffee (5 Flavours) Moringa Green Tea (6 Flavours)

Hi-Protein Slim Meal-Shake (7 Flavours) Hi-Protein Meal-Soup (3 Flavours)

International

Parachute Advansed Petroleum Jelly - Bangladesh

Launched Parachute Advansed Petroleum Jelly, enriched with the natural goodness of

Aloe Vera & Cocolipid for soft & glowing skin, even during winter.

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Parachute Just For Baby - Bangladesh

Launched a baby skin care

range with the goodness of

olive and almonds oils.

Comprises:

- Baby Wash

- Baby Lotion

- Baby Oil

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Other recent launches ……

India

Nihar Naturals Extra Care

- Reduces Hairfall by upto 8X

- Brings alive the age-old recipe of soaking seeds in oil

- Carries a potent mix of Activ-seeds - Til (Sesame), Methi (Fenugreek), Sarson (Mustard),

Kalonji (Nigella) and Lauki (Bottle Gourd)

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Parachute Advansed Coconut Crème Oil Range

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- Launched in Q1FY19, a new-age hair nourishment product range to capture the pre-wash,

in-wash and post wash hair nourishment needs of consumers who usually neglect their

hair health for want of time.

Pre-Wash Hair Nourisher

(Provides Nourishment in 30 mins)

Intense Nourishment Shampoo Serum Oil

True Roots – Botanical Hair Tonic

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- Formulated with powerful botanical

actives and Apigenin (which is a natural

extract from chamomile flowers)

- Increases melanin levels in the hair roots

in a natural way

- Dermatologically tested and clinically

proven to show no new greys in 90 days

- Available on E-Commerce, General Trade

in Mumbai and Modern Trade in top 8

cities

- o delay^ greying

Livon Serums – New Variants

Specifically formulated for common hair care needs

• Livon Serum for Dry and Unruly Hair - Gives salon smoothness for 24 hours

• Livon Serum Colour Protect - Protects against fading to give longer lasting, salon-like

colour

• Livon Shake and Spray Serum – for Salon finish hair on-the-go

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Livon Serum for Dry and Unruly Hair

Livon Shake and Spray Serum

Livon Serum Colour Protect

Set Wet Studio X Range

• Co-created by top celeb stylist Aalim Hakim, an expert grooming range for men who

want to sport the celebrity look everyday.

• Marico’s first exclusive brand for the digital platform It houses a range of products

including shampoos, body wash, face wash, hair pomade, hair wax, hair & beard serum

and perfume between the price points of INR 200 to 400.

• It houses a range of products including shampoos, body wash, face wash, hair pomade,

hair wax, hair & beard serum and perfume between the price points of INR 200 to 400.

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Set Wet Hair Waxes

• Water and oil based hair wax allows restyling of hair

• Works well with hair of varied lengths and for every kind of hair style

• Launched in select regions of Mumbai, Punjab, Delhi, Kerala and Haryana. Also available

on E-Commerce

• Two variants – Matte Magic and Glaze Amaze

• well with hair of varied lengths, from very short, to very long

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• Introduced new variants suited to Indian palate

• Also launched Multigrain Crunchies to add a crunch to a serving of Savoury Oats

Saffola Masala Oats - New Variants

New variants added in FY19

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Also with Multigrain Crunchies

Current Variants

Saffola Masala Oats – Dispensing Machine

• First of its kind Hot Food Dispenser in the country dishing

out ready-to-eat oats and soups in under a minute.

• 300+ machines prototyped, reaching ~200,000

consumers across 200 commercial establishments in

Mumbai, New Delhi and Pune.

• Marks the brand’s entry into the OOH (out of home)

channel with twin objectives of :

• Increase in the penetration of the product; and

• Indirect positive rub-off on the retail sales of the

parent brand.

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Coco Soul Cold Pressed Virgin Coconut Oil

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Company's First Organic Super Food

• Cold Pressed. Unrefined. No Trans-Fat.

• Helps Support Cognitive Function. Aids Digestion. Boosts

energy and helps maintain weight

• Currently launched exclusively in E-Commerce

International

Sedure - Vietnam

- Female grooming range - Shower Gels, EDT Deodorants and Roll-on Deodorants

- Alluring fragrances for the confident and independent woman of today

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Thank You

To be continued …