In�uencer marketing. Mobile �rst strategy.Purpose driven marketing.Data driven marketing.

Finance & Operations

Business Development& Sales

Customer/ClientExperience

Marketing,Digital/Social Media, PR & Communications

Information Technology& Account Management

Human Resources& Talent Management

Manager

CXO

The only event that brings together Chief Marketing, BD, Sales, Strategy O�cers and Executive Leadership spanning the professional services landscape for a

highly interactive exchange of industry best practices and ideas.

Let’s be honest the professional services landscape is �erce with competition. Whether you sit within a legal services, accounting/�nancial advisory, consulting or other type of professional services �rm you are driven primarily by the following:

Each thought leader has been pre-selected based on their experience and unique perspective on the current and future state of the professional services sector.

How do I maintain the business I have?

Continuously Evaluate, Benchmark

& Measure Success

E�ectively mine for new business?

2017 Sessions

NEW for 2017! Targeted Track sessions

Craft a sustainable plan for my �rm's

path forward?

DEPLOYING SUCCESSFUL MARKETING AND BUSINESS DEVELOPMENT STRATEGIES IN AN ERA OF CONSTANT CHANGE

WHO YOU WILL MEET AT GRO PRO 20/20

WHY JUST ATTEND A CONFERENCE WHEN YOU CAN BE PART OF AN EXPERIENCE

TESTIMONIALS

PRIOR PARTICIPANTJOB TITLES

GRO PRO PARTICIPANT JOB FUNCTIONS

INDUSTRIES AND FIRMS REPRESENTED AT GRO PRO

N E W Y O R K C I T YKRAMER LEVIN NAFTALIS & FRANKEL LLP

PRODUCED BY PRODUCED BY

JUNE 22, 2017

ChefClient O�cer

Practice LeaderChief

Strategy O�cer

CXO

Chief BD/Sales O�cer

Chief Knowledge

Management O�cer

Chief Marketing

O�cer

Director of Marketing

Chief Human Resources

O�cer

Managing Partner

Chief DigitalO�cer

Accounting, Investment &

Financial Services Firms

Consulting & Litigation

Support

Ad Agencies &

Digital Strategists Law

Firms & Legal Services

Construction,

Architecture & Engineering

Firms

BENJAMIN GREENZWEIGCo-Founder/Co-CEO

Momentum

CHAIRMEN EMERITUS

DOUG JOHNSONFounder & Managing Director

Catapult Growth Partner

ROBERT GERARDIChief Marketing & BD O�cer

Stout Risius Ross

KELLY NELSONChief Marketing O�cer, Deloitte Tax

Deloitte Services LLP

SANDY SCEARCE LUTTONChief Revenue O�cer

Washington Speakers Bureau

ERIN STONE DIMRYChief Client Development O�cer

DLA Piper

JOSH ZARKINGroup Marketing Manager

HCL Technologies

SHANNON PROWNDirector of Business Development

and MarketingMorgan, Lewis & Bockius LLP

GIL WOLCHOCKDirector of Sales, InterAction

LexisNexis

MICHAEL T. DALEYGlobal Chief Marketing O�cer

Cushman & Wake�eld

CATHERINE ZINNChief Client O�cer

Orrick Herrington & Sutcli�e LLP

KALEV PEEKNAManaging Director, Chief Strategist

One North Interactive

CHARLES BROWERChief Marketing O�cer

Cognizant Business Consulting

DAMON JONESEVP Enterprise AccountsMiller Heiman Group

DAVID WORLEYManaging Director

PwC

ED KELLERExec. Dir. & Chief Marketing O�cer

Navigant

JEFF ANTAYAPartner, Chief Marketing O�cer

Plante Moran

KATHERINE D’URSOChief Client Development O�cer

WilmerHale

STEFANIE M. MARRONE Director of BD and MarketingTarter Krinsky & Drogin LLP

FRANK TROPPEConsulting Partner,

Miller Heiman Group

STUART STOGNERSenior Director of Client Services,

Womble Carlyle

CLARE GODSONExecutive Director, aosphere

(an a�liate of Allen & Overy)

EDWIN BODENSIEKChief Client Experience O�cer

Miles & Stockbridge

ANGELA MEYERVice President, Client Services

Exponent

BRIAN MISKEUS Innovation Labs

KPMG

SPEAKERS AND ADVISORY BOARD MEMBERS

In 2016, the global consulting market was worth more than 250 billion U.S. dollars. Statistics and facts on the consulting services industry in the U.S, Statista

17 Marketing Trends To Watch Out For In 2017

2017 Legal Tech Predictions, November 29, 2016, Disrupt Legal The CCO Council Annual Chief Customer O�cer Study,

Chief Customer O�cer Council

“Congratulations on a content-rich agenda and speakers’ list! This is one of the few opportunities available to participate in a highly relevant conference…. It is a pleasure to learn from, and network with, other professional services �rms. But it is also fantastic to hear di�erent voices and smarter content.”

To register visit GroPro2020.com/registration or email info@momentumevents.com

RESERVE YOUR SPACE TODAY FOR GRO PRO 20/20!

“The engagement of the participants was robust, and their insights and experience-sharing was as valuable as the prepared content from the speakers. I welcome any opportunity to participate in Gro Pro events. The value I took away from the past two days exceeded my expectations.”

More Tech Savvy Lawyers. 2017 will see an even higher adoption rate because more tools will be available in 2017 and law �rm structures are changing.

The chief customer o�cer (CCO) is becoming a staple of modern business: 22% of Fortune 100 companies and 10% of Fortune 500 companies have adopted the role.

CLIENT EXPERIENCE AS THE NEW

DIFFERENTIATOR IN PROFESSIONAL

SERVICES

THE CHANGING DYNAMIC OF THE

CORPORATE BUYERIs Your Firm Best

Positioned to Capitalize on the Needs of Client

Technology as a Tool to Enhance Your Firm’s

Growth & Client Delivery Strategy

BEST IN CLASS CLIENT ACCOUNT

MANAGEMENT FOR PROFESSIONAL

SERVICES

THE FUTURE OF WORK: Preparing for the Impact of

on the Professional Services - What Your Firm Should and

Can Do to Maximize Your Position in the Digital Future

of Work

What’s New in Professional Services

Digital Innovation

How to Get More with Less

Practical Tips for Maximizing Your Marketing Budget While Maintaining Your Reach and

Quality of Content

Case StudySegmented & Targeted Approaches for Driving

Maximum Impact Marketing

The Reimagination of MarketingHow to Get Your IT

Department to Work for You! Connecting the Little Dots of

Big Data to Drive Results

Brand.Reputation.BD

The E�ects of Brand in The Sales Process

The Dawn of a New Era

Exploring the Integration and Partnership of Marketing, BD,

Strategy and Operations – Insights for Driving Value

Across Disciplines

Case Studyaosphere Rule�nder - A Risk-Reward Analysis of Collaborating with Third

Party Providers to Deliver Professional Services

Fortune 500

Fortune 10022%

10%

Partner/Principal

Marketing/Sales First Chair

Department Head / VP

23%

19%

9%

C-Suite 33%

9%

43%

Bring just one peer along with you to an event and the pair receive a discount!

* Bring one peer (group of 2 in total) and both receive 10% o� registration.* Bring two peers (group of 3 in total) and all three receive 15% o� registration.* Bring three peers or more (group of 4 in total) and everyone receives 25% o� registration.

%DISCOUNT

THANK YOU TO OUR 20 17 PARTNERS

FOUNDING SPONSORS

SUPPORTING SPONSOR

HOSTING SPONSOR MEDIA PARTNERS

Gro Pro Attendee Gro Pro Attendee

PRODUCED BY PRODUCED BY

LUNCHEON SPOTLIGHT ADDRESSLEADERSHIP IN BALANCEUnlocking the Keys to Achieving Success Through a Balanced and Results-Driven Approach

Be driven to think outside of the box during this thought-provoking spotlight session as you hear from Lieutenant Colonel (Retired) Mike Lerario, a successful commander in combat and in peacetime, as he shares simple but powerful strategies for �nding balance and achieving results by learning how to best navigate the extremes that work and life can often present.

FOR MARKETING & COMMUNICATIONS EXECUTIVES

FOR BUSINESS DEVELOPMENT & SALES EXECUTIVES

MICHAEL P. LERARIOPresident & Founder, Crispian Consulting