The beer category’s first innovative snack product specifically developed to pair with beer. Designed to compliment the beer experience. Nuts For Drinks is a coated peanut snack, that combines all natural flavors with a special baked coating that enhances the beer experience when consumed together.    

   

         

“A BEER ENHANCMENT” WHO  WE  ARE  

This flavor promotes a sweeter tropical banana-like flavor with warm baking spices and hint of orange peel, perfect to pair up with the typical refreshing citrus-zesty profile of Hefeweizen beer.

The bold chutney tropical flavors with lingering spicy character make it the perfect pairing to Lager and Pilsners.

OUR  FLAVORS  

This flavor is intended to match different hops varieties found in several American-style IPAs where typical aromas of pine, citrus, resin and tropical flavors make up the beer profile.

This amazing flavors combination embrace the roasted coffee-dark chocolate and molasses-like taste, typical of Porter and Stout beers styles.

OUR  FLAVORS  

OUR  CUSTOMER  As craft beer consumers continue to enter the category, these “hipsters” are seeking new alternatives to consume with their favorite beers. Nuts For Drinks provides that unique option for this influential consumer.

PACKAGING  Size

6 oz. 9.5L x 5.0W x13.0H 8.5H if header is removed

2 oz. 6.5L x 4.0W x 9.0H 6.0H if header is removed

24 Units per Case

4 x 6 bag display boxes per case

 

•  Nuts For Drinks is designed to be placed in the beer section –  Floor Display adjacent to beer displays –  Power Wings attached to warm shelf –  6pk display boxes included on beer displays,

matching beer styles •  To become part of consumer’s buying

decision –  Add-on purchase –  Increase basket ring for retailer

PLACEMENT  STRATEGY  

PLACEMENT  STRATEGY  

6 oz. bag display in beer section

PLACEMENT  STRATEGY  

6 oz. bag display in beer section

6 oz. bag Power Wing on warm shelf

6 oz. bag display box on warm shelf  

6 oz. display box on Craft Display

PLACEMENT  STRATEGY  

2 oz. display box on rack by checkout

2 oz. display box on beer display

•  New, innovative product that is directly targeting the beer consumer –  4 unique flavors –  “Craft” image –  Beer Experience Enhancement –  Ideal for Beer Pairings

•  Not your ordinary salty snack product –  Designed to be placed by beer, not on the snack food aisle –  Can be included on any beer display, matching beer stlye

•  Increased transaction ring opportunity when purchased with beer

SUMMARY  

Let’s Get Nuts!