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NIBM – 31st of May 2016
Smartshore is an IT company with a focus on
Custom software development
Agile methods (Scrum, Extreme Programming)
High quality
Based in Ludhiana (Punjab) and Voorburg (NL)
Small team at top quality – (quality over quantity)
Start from scratch – greenfield operation
Starting points
Build a company culture with a passion for technology
How did we start
Compete with:Dutch, small, high tech, development companies.
Location: IT hub?
IT-hubs
Issues with employee attrition and strong competition
● Difficult to attract talent
● Not worthwhile to invest in employees
● Difficult to build and maintain company culture
● Rising (salary) cost
Location: IT hub?
Location: 2nd tier cities
2nd tier city strategy
Employees work in their home city. Less competition. Lower staff attrition.
● Extensive training worthwhile
● Build a strong company culture
● Costs are more stable
● Happy employees
Location: Ludhiana (Punjab)
Location: Ludhiana (Punjab)
Ludhiana
Established in Ludhiana, Punjab
● Small IT sector (low competition)
● Large group of IT professionalsunable to find a (good) job locally
● Bring professionals that currentlywork in an IT hub, back to their family
● Local universities available
A place to invest in employees andgrow a stable business
Some of our clients
www.smartshore.nl