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OVER 23,000 BUSINESS READERSEACH AND EVERY MONTH Your#1WayToReachBusiiness ExecuttiivesandDeciisiionMakers #1 IINBUSIINESSCOVERAGE!! #1 IIN BUSIINESS CIIRCULATIION!! #1 IINBUSIINESSREADERS!!
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Published by Schaffner Publications, Inc.
“The Business Voice of Erie, Huron, Ottawa, Sandusky and Seneca Counties”
Celebrating17 Yearsof Service
OVER 23,000 BUSINESS READERSEACH AND EVERY MONTH
Your #1 Way To Reach Business Executives and Decision Makers#1 IN BUSINESS COVERAGE!
#1 IN BUSINESS CIRCULATION!#1 IN BUSINESS READERS!
Published by Schaffner Publications, Inc.
“The Business Voice of Erie, Huron, Ottawa, Sandusky and Seneca Counties”
Celebrating16 Yearsof Service
OVER 23,000 BUSINESS READERSEACH AND EVERY MONTH
Your #1 Way To Reach Business Executives and Decision Makers#1 IN BUSINESS COVERAGE!
#1 IN BUSINESS CIRCULATION!#1 IN BUSINESS READERS!
OTTAWA
SANDUSKY
SENECA
LAKEERIE
HURON
ERIE
• Elmore
• Oak Harbor• Genoa
• Port Clinton
• Fremont
• Clyde
Bellevue
• Marblehead
• Tiffin
• Sandusky
Huron •Vermilion •
• Milan
• Monroeville
• Willard
• Norwalk
• Fostoria
• Put-in-Bay
• Kelleys Island
2011 Production Schedule
2011 Editorial & Promotional CalendarJanuaryFocus on theFive Counties
FebruaryFocus on Bellevue
MarchFocus on Fostoria
AprilFocus onSandusky County
MayFocus onHuron & Vermilion
JuneFocus on Marbleheadand the Islands
JulyFocus on Milan & Willard
AugustFocus on Norwalk
SeptemberFocus on Port Clinton
OctoberFocus on Sandusky &Erie County
NovemberFocus on Tiffin
DecemberFocus onWestern Ottawa County
Regular Features: On the Move • Information Technology • Insurance • Business Publications • AdvertisingMarketing • Chamber Calendar • Estate Planning • Sales • Taxes & Accounting • Legal
“The Business Voice of Erie, Huron, Ottawa, Sandusky and Seneca Counties”
Print PrintIssue Deadline Date Issue Deadline Date
January 12/23 1/3 July 6/24 7/5February 1/28 2/7 August 7/22 8/1March 2/25 3/7 September 8/26 9/6April 3/25 4/4 October 9/23 10/3May 4/22 5/2 November 10/28 11/7June 5/27 6/6 December 11/25 12/5
ADVERTISING MATERIAL REQUIREMENTS
Camera-ready or properly created PDF files with all embedded fonts, e-mailed or on a disk. Note: PDF files cannot be edited
or altered except by the original designer.
Camera-ready art. If typesetting is required, all text must be typed in order to insure absolute accuracy.
Note: 100 line screen for photos, 300 dpi* Please note, this is printed on newsprint.
Color ads must be split for CMYK color. No PMS colors will be accepted.
Convert any black and white ads from RGB format in the appropriate application.
Size ads to appropriate measurements supplied
Word documents will be accepted. Any art used in the Word document
must also be supplied as a separate graphics file. (Word files do not transfer art or graphics properly)
E-mail Ads to: Dave Kahler [email protected]
For questions, call 419-732-4838.
Horizontal Vertical 1/8 pg 1/4 pg. 1/2 pg. 3/4 pg. Full Pg.
3 col. x 2.5"6 col. x 2.5”6 col. x 5”6 col. x 7.5“ 6 col. x 10”
——3 col. x 5”3 col. x 10”5 col. x 10"
Full Page6 col. x 10”
3/4 Page6 col. x 7.5”
or5 col. x 10"
1/2 PageHorizontal
6 col. x 5”Vertical
3 col. x 10”
1/4 PageHorizontal6 col. x 2.5”
Vertical3 col. x 5"
1/8 Page3 col. x 2.5”
MechanicalsNoN-Chamber members 1/8 1/4 1/2 3/4 Full
1x 190 350 700 1050 1375
3x 180 340 680 1020 1330
6x 175 330 660 980 1270
12x 170 320 640 930 1145
Chamber members 1/8 1/4 1/2 3/4 Full
1x 160 300 600 890 1175
3x 150 290 580 860 1120
6x 140 275 550 820 1070
12x 135 250 500 750 970
BUSINESS DIRECTORYHorizontal Business Card Size
1x...$130 6x...$953x...$110 12x...$80
COLOR RATESSpot Color...$125 Four-Color...$250
Pre-Printed Inserts, call for rates
Rate Card #18 Effective January, 2011
1 col. = 1.59”1.5 col. = 2.51”2 col. = 3.31”3 col = 5.02”4 col. = 6.74”4.5 col. = 7.66”5 col. = 8.46”6 col. = 10.17”
“The Business Voice of Erie, Huron, Ottawa,
Sandusky and Seneca Counties”
WE MEAN BUSINESS!
North Coast Business JournalTHE PRIMARY SOURCE OF LOCAL BUSINESS INFORMATION
Most small-business owners consider their local market to be their primary trade area. To get ahead, they must know what’s happening in their industry and their city. Only local business journals fill this void. They are a must-read. These readers look to their journal
for new ways to make money. As a result, they value advertising and respond to it.
Jeffrey H. Bryden, Editor David Kahler, Director of Sales Phone: 419-734-4838 • Fax: 419-734-5382
205 SE Catawba Rd. • Suite G • Port Clinton, OH [email protected] [email protected] Web site: www.ncbj.net
NCBJ Readers are involved:• Over 87% indicate they “regularly read or look through each issue.”
NCBJ Readers involve others:• Every issue has a pass-along of over 3.5 readers
NCBJ Readers use the ads:• Almost 52% of readers say they “frequently purchase products or services from ads…”
NCBJ Readers are decision makers:• Nine out of 10 (91%) “make or have influence over purchasing decisions” for their company
NCBJ Readers are:• Upper Income: 71% higher in “$100,000+ household income” than marketplace demographics• Better Educated: 258% more “graduated college and completed post graduate” than marketplace demographics
2009 Audit Report: