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Prepared for:
Presented on:
November 23-25, 2020Partnership Opportunities
2
The Association of Fundraising Professionals (AFP) was established in 1960. It represents over 37,000
members in 240 chapters in Canada, the United States, Mexico, and China, and works to advance
philanthropy through advocacy, research, education, and certification programs. The Greater Toronto
Chapter was established in 1994 and is the largest chapter in the world with 1,200 + members.
More than 40% of our members work for an organization with an operating budget of $5M+
PARTNERING WITH AFP-GTC
NOT CONGRESS 2020 CAN:
• Increase brand awareness
• Strengthen your company’s leadership position in
the sector
• Establish and improve customer relations
• Connect with decision makers in your target
market
• Differentiate your brand from your competitors
3
AFP-GTC NOT Congress is a unique way to intimately connect with the non-profit sector, while
supporting your corporate marketing objectives.
This package includes multiple levels of partnership opportunities available. Each partnership level
outlines the activation and recognition opportunities associated with the level.
4
Increase your visibility with decision makers and influencers in the $236
billion fundraising sector.
Enhance your reputation, credibility and influence by aligning your brand
with AFP-GTC – the only association in Canada that serves all fundraisers and their
organizations.
Get a competitive edge by building direct personal
relationships with the people who make buying decisions about your products and
services.
5
Exclusivity
6 Complimentary Delegate Registrations
Access to Delegate List – Email and Phone
Numbers
Link on AFP Toronto Website
Logo on NOT Congress Sponsor Page
Link & Logo on AFP Toronto Homepage Sidebar
Logo on NOT Congress Website Header
Logo on NOT Congress Website Sidebar
Customized Social Media Recognition Plan
(including exclusive and shared posts)
NOT Congress Email Marketing Banners
Logo on AFP Toronto Weekly Round-Up
Emails
Logo on NOT Congress Home Screen
Virtual Exhibitor Booth (Platinum Level)
5 Commercial Break Spots
1 Education Session Presentation
1 Session Introduction
Logo in Session Room
Online Directory Rotating Banner for 1 Year
3 Online Directory Listings
3 Items to be included in the Delegate
Experience Gift Box
Logo on Delegate Experience Gift Box
Full Page Ad in the Delegate Notebook
6
Exclusivity
5 Complimentary Delegate Registrations
Access to Delegate List – Emails Only
Link on AFP Toronto Website
Logo on NOT Congress Sponsor Page
Social Media Posts - 3 on Twitter, 2 on
Facebook and 2 on LinkedIn
Logo on AFP Toronto Weekly Round-Up
Emails
Virtual Exhibitor Booth (Silver Level)
5 Commercial Break Spots
Specific Session Background
Special Lounge Logo & Marketing with Ability
to Interact with Delegates
2 Items to be included in the Delegate
Experience Gift Box
Full Page Ad in the Delegate Notebook
7
Exclusivity
5 Complimentary Delegate Registrations
Access to Delegate List – Emails Only
Link on AFP Toronto Website
Logo on NOT Congress Sponsor Page
Social Media Posts - 3 on Twitter, 2 on
Facebook and 1 on LinkedIn
Logo on AFP Toronto Weekly Round-Up
Emails
Virtual Exhibitor Booth (Silver Level)
3 Commercial Break Spots
4-5 Items to be included in the Delegate
Experience Gift Box
(First Right of Choice)
Prominent Logo on Gift Box
Full Page Ad in the Delegate Notebook
Exclusivity
5 Complimentary Delegate Registrations
Access to Delegate List – Emails Only
Link on AFP Toronto Website
Logo on NOT Congress Sponsor Page
Social Media Posts - 3 on Twitter, 2 on
Facebook and 2 on LinkedIn
Logo on AFP Toronto Weekly Round-Up
Emails
Virtual Exhibitor Booth (Silver Level)
3 Commercial Break Spots
Post Conference Podcast Commercials
2 Items to be included in the Delegate
Experience Gift Box
Full Page Ad in the Delegate Notebook
9
Exclusivity
5 Complimentary Delegate Registrations
Access to Delegate List – Emails Only
Link on AFP Toronto Website
Logo on NOT Congress Sponsor Page
Social Media Posts - 4 on Twitter, 4 on
Facebook and 4 on LinkedIn
Logo on AFP Toronto Weekly Round-Up
Emails
Virtual Exhibitor Booth (Silver Level)
3 Commercial Break Spots
2 Items to be included in the Delegate
Experience Gift Box
Full Page Ad in the Delegate Notebook
10
Exclusivity
5 Complimentary Delegate Registrations
Access to Delegate List – Emails Only
Link on AFP Toronto Website
Logo on NOT Congress Sponsor Page
Social Media Posts - 3 on Twitter, 2 on
Facebook and 2 on LinkedIn
Logo on AFP Toronto Weekly Round-Up
Emails
Virtual Exhibitor Booth (Silver Level)
3 Commercial Break Spots
2 Items to be included in the Delegate
Experience Gift Box
Logo on Gift Box
Full Page Ad in the Delegate Notebook
11
Exclusivity
5 Complimentary Delegate Registrations
Access to Delegate List – Emails Only
Link on AFP Toronto Website
Logo on NOT Congress Sponsor Page
Social Media Posts - 3 on Twitter, 3 on
Facebook and 3 on LinkedIn
Logo on Congress Email Footer
Shout-outs in AFP General Emails
(including Job Postings)
Logo on AFP Toronto Weekly Round-Up
Emails
Virtual Exhibitor Booth (Silver Level)
4 Commercial Break Spots
General Break Background
Post Conference Podcast Commercials
2 Items to be included in the Delegate
Experience Gift Box
Full Page Ad in the Delegate Notebook
12
Exclusivity
5 Complimentary Delegate Registrations
Access to Delegate List – Emails Only
Link on AFP Toronto Website
Logo on NOT Congress Sponsor Page
Social Media Posts - 2 on Twitter and 1
on Facebook
Logo on AFP Toronto Weekly Round-Up
Emails
Virtual Exhibitor Booth (Bronze Level)
2 Commercial Break Spots
2 Items + Notebook to be included in the
Delegate Experience Gift Box
Full Back Page Ad and Logo on Every Other
Page in the Delegate Notebook
13
3 Complimentary Delegate Registrations
Link on AFP Toronto Website
Logo on NOT Congress Sponsor Page
Social Media Posts – 2 on Twitter and 1
on Facebook
Virtual Exhibitor Booth (Bronze Level)
2 Commercial Break Spots
Specific Session Background
Session Introduction
Logo in Session Room
1 Item to be included in the Delegate Experience
Gift Box
Half Page Ad in the Delegate Notebook
14
3 Complimentary Delegate Registrations
Link on AFP Toronto Website
Logo on NOT Congress Sponsor Page
Social Media Posts – 2 on Twitter and 1 on
Virtual Exhibitor Booth (Bronze Level)
2 Commercial Break Spots
Specific Session Background
Logo in Session Room
Special Lounge Logo & Marketing with Ability
to Interact with Delegates
1 Item to be included in the Delegate Experience
Gift Box
Half Page Ad in the Delegate Notebook
15
3 Complimentary Delegate Registrations
Link on AFP Toronto Website
Logo on NOT Congress Sponsor Page
Social Media Posts – 2 on Twitter and 1
on Facebook
Virtual Exhibitor Booth (Bronze Level)
2 Commercial Break Spots
Specific Session Background
Logo in Session Room
Special Lounge Logo & Marketing with Ability
to Interact with Delegates
1 Item to be included in the Delegate Experience
Gift Box
Half Page Ad in the Delegate Notebook
16
Exclusivity
2 Complimentary Delegate Registrations
Link on AFP Toronto Website
Logo on NOT Congress Sponsor Page
Social Media Posts – 1 on Twitter
Virtual Exhibitor Booth (Bronze Level)
2 Commercial Break Spots
Specific Session Background
1 Item to be included in the Delegate Experience
Gift Box
Quarter Page Ad in the Delegate Notebook
17
2 Complimentary Delegate Registrations
Link on AFP Toronto Website
Logo on NOT Congress Sponsor Page
Social Media Posts – 1 on Twitter
Virtual Exhibitor Booth (Bronze Level)
2 Commercial Break Spots
Specific Session Background
Session Introduction
Logo in Session Room
Special Lounge Logo & Marketing with Ability
to Interact with Delegates
1 Item to be included in the Delegate Experience
Gift Box
Quarter Page Ad in the Delegate Notebook
18
Exclusivity Available (at higher sponsorship level)
1 Complimentary Delegate Registration
Link on AFP Toronto Website
Logo on NOT Congress Sponsor Page
Social Media Posts – 1 on Twitter
Virtual Exhibitor Booth (Bronze Level)
1 Commercial Break Spot
Specific Session Background
Special Lounge Logo & Marketing with Ability
to Interact with Delegates1 Item to be included in the Delegate
Experience Gift Box
Ad in the Delegate Notebook with Exclusivity
Only
19
Exclusivity Available (at higher sponsorship level)
1 Complimentary Delegate Registration
Link on AFP Toronto Website
Logo on NOT Congress Sponsor Page
Social Media Posts – 1 on Twitter
Virtual Exhibitor Booth (Bronze Level)
1 Commercial Break Spot
Specific Session Background
Special Lounge Logo & Marketing with Ability
to Interact with Delegates1 Item to be included in the Delegate Experience
Gift Box
Ad in the Delegate Notebook with Exclusivity
Only
20
Exclusivity Available (at higher sponsorship level)
1 Complimentary Delegate Registration
Link on AFP Toronto Website
Logo on NOT Congress Sponsor Page
Social Media Posts – 1 on Twitter
Virtual Exhibitor Booth (Bronze Level)
1 Commercial Break Spot
Specific Session Background
Special Lounge Logo & Marketing with
Ability to Interact with Delegates1 Item to be included in the Delegate Experience
Gift Box
Ad in the Delegate Notebook with Exclusivity
Only
21
Penny Connors
Executive Director, AFP Greater Toronto Chapter
416-941-9212 ext. 222