NOWCastSA Annual Report 2012

7/29/2019 NOWCastSA Annual Report 2012

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YourPublicTelevisionontheInternet

600Soledad,6

thFloor

SanAntonio,TX78205

Phone:210-859-2359Fax:210-978-5240

E m a i l : n e w s @ n o w c a s t s a . o r g W e b : w w w . n o w c a s t s a . c o m


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TableofContents

MissionOverview . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . 1

FinancialInformation

Revenue............................................................................................................................................2

Expenses..........................................................................................................................................2

StatementofFinancialPosition/BalanceSheet..............................................................................3

StatementofActivities/ProfitandLossStatement ........................................................................ 4

CommunityImpact

Project-LevelOutcomes .................................................................................................................. 5

Community-LevelOutcomes ........................................................................................................... 6

InformationEcosystemChanges ..................................................................................................... 7

People

BoardofDirectors ........................................................................................................................... 8

Staff ................................................................................................................................................. 8

Volunteers ....................................................................................................................................... 9

Freelancers ...................................................................................................................................... 9

Donors ............................................................................................................................................. 9

Partners ........................................................................................................................................... 10

Howyoucanhelp

Participate ....................................................................................................................................... 11

Donate.............................................................................................................................................12

Fundraise.........................................................................................................................................13


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Y o u r p u b l i c t e l e v i s i o n o n t h e I n t e r n e t

In2012,we

Providedfreejournalismanddigitalmediatrainingto286

individuals

Shared490storiesandeventswithover43,907

NOWCastSAviewers,reachingthousands

moreviasocialnetworkingand

partneringwebsites

Expandedtheroomfor99civiceventsvialive,interacJvewebcasts,

andvideoproducJons.

Hosted7,304individualstoourLivestream.comchannels,wheretheywatched24,435videosfora

totalof515,899minutes.

Reached93,105peopleonFacebookandengaged3,622withourcontent.

Welcomed132newNOWCastSA.comaccountholdersand187newslettersubscribers.

Toppedmorethanamillionpageviewsonallofourplatforms,andpromptedanaveragevisitor

sta ofmorethan19minutes!


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Mission

NOWCastSA'smissionistopromoteandfacilitateaninclusivecivicconversation.

Througheducationandtraining,communitynews,eventsandmultimedia,weempowerneighborsto

identifycommonissuesandshareinformation.

Ouractivitiesreachandengagethousands,andourprogramscultivatebetter-informedandmorecivicallyengagedcommunities.

Together,weareenrichingtheinformationecosystemofSanAntonio,increasingcollaborationamong

communityorganizationsandgarneringgreatermediaattentiontothelocalissuesthatmattermost.


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FinancialInformation-2012

Revenue

NOWCastSAbegan2012with$148,899incash

fromfundsreceivedin2010and2011,and

receivedanadditional$63,000ingrantsfromthe

KronkoskyCharitableFund(viaCI:NOW),Rack

GivesBack,the80/20Foundation,UnitedWayof

SanAntonioandBexarCounty,andtheSan

AntonioConservationSociety,andatotalof

$15,000in-kinddonationsfromtheSanAntonio

PublicLibrary,RackspaceHostingandothers.

NOWCastSAreceived46giftsfromindividual

donors,foratotalof$6,731,and$144,491in

sponsorshipandunderwriting.

Expenses

Expensesfor2012totaled$338,450.Otherthan

staffsalariesandbenefits,themostsignificant

expenseswerewebsiteandhostingservices(10

percentoftotalexpenses),contractand

freelancelabor(9percent)andlegaland

professionalfees(6percent).


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3

StatementofFinancialPosition:December31,2012


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StatementofActivities:December31,2012


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5

CommunityImpact

Project-LevelOutcomes

Howmanytimesisourcontentaccessedonline?

Howoftenarepeopleengagingwithourcontentonline?


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6

Howmanytimesarepeopleengagingwithusonamorepersonallevel?

Community-LevelOutcomes

Moreinformedcommunities.Howlongarepeopleengagedwithourcontent?


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Morecivically-engagedcommunities.Howmanypeopleareactivelyengagingwithusthroughtraining

andcontributingcontent?

InformationEcosystemChanges

Howmuchuniquelivecontenthavewecreated?


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People

BoardofDirectors

CharlesC.Andrews,Chair

Chair,InnerCityTechnologicalVentures;President,4naffairs

WilliamG.Moll,ChairEmeritusRetired-President,KLRN-TV

AnthonyAlcoser,Treasurer

AssistantDirectorofDevelopment,TexasA&M

University-SanAntonioOfficeofInstitutional

Advancement

SteveBlanchard,PhD

ProfessorofSociology,OurLadyoftheLake

University

RosieCastro

Director,CenterforAcademicTransitions,Palo

AltoCommunityCollege

AnthonyEdwards

Retired-VicePresidentofCommunity

Programs,CPSEnergy

Charlotte-AnneLucas

ManagingDirector,NOWCastSA

PilarOates

ExecutiveDirector,MethodistHealthcare

MinistriesofSouthTexas

ThomasSchlenker,MD,MPH

Director,SanAntonioMetropolitanHealth

District

ClarenceReggieWilliams

AdvisoryMember

Staff

Charlotte-AnneLucas,ManagingDirectorandOnlineInstigator

AmandaEvrard,DevelopmentDirector

oeRuiz,EngagementEditor(ThroughMay)

AntonioRodriguez,VideoProducer(ThroughDecember)

AndrewDelgado,VideoJournalist

AnalisaNazarino,Journalist(ThroughMarch)

Ethanones,InternetDeveloper

PatrickDeuley,InternetDeveloper

GeorgeHoward,InternetDeveloper


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Volnteers

LisaHaynes

JulieHill

JulianaPerez

DanielPineda

BillWaldrop

IngridWilgen

Freelancers

DylanAltman

JoshBarrera

JosephComacho

RossDiaz

ShawnC.Fernandez

JuanHernandez

WilliamGilbert

AdamHiggins

VeronicaLuna

CaesarMorales

JackMorgan

MaegenNeusch

ClaytonPrice

DerrickRutledge

KrisSerold

KimberlySuta

RogerTavira

Donors

$1,000+

ArdythSohn

RobLaGesse

SteveBlanchard

WilliamIsraelandEileenBreslin

$200+ AnthonyEdwards

Anonymous

JulieWeber

RosieCastroPattiRadle

PilarOates

WilliamMoll

AbigailForney

AdrianneFlynn

AmandaEvrard

AnaisBieraMiracle

AndrewDelgado

BarbaraMartino

Charlotte-AnneLucas

EthanJones

HolleyPridmore

JackMorgan

JenniferVelasquez

JudyMcCarter

LauraCarter

LeslieProvence

MaryGiovanini

RhondaWilliamson

RudyArispe

ScottErickson

ThomasSchlenker


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Sponsors,UnderwritersandFunders

80/20Foundation

AVANCE,Inc.

BexarCountyDepartmentofCommunity

Resources

BexarCountyHealthCollaborative

CenterforMedicalHumanities&Ethics,

UTHSCSA

CI:NOW

CouncilmanCrisMedina

CouncilmanDavidMedina,Jr.

CouncilmanDiegoBernal

EastsidePromiseNeighborhood

EcumenicalCenterforReligionandHealth

FredericksburgMusicClub,Inc.

CouncilwomanIvyTaylor

JohnS.&JamesL.KnightFoundation

KronkoskyCharitableFoundation

CouncilwomanLeticiaOzuna

MethodistHealthcareMinistriesofSouth

Texas,Inc.

OnlineLegalMediaNetwork

RackGivesBack

RackspaceHosting

SA2020

SanAntonioAreaFoundation

SanAntonioConservationSociety

SanAntonioEducationPartnership

SanAntonioHousingAuthority

SanAntonioInternationalPianoCompetition

SanAntonioPublicLibrary

UnitedWayofSanAntonioandBexarCounty

VoicesforChildrenSanAntonio


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Howyoucanhelp

Participate

Ourmissionistopromoteandfacilitatean

inclusivecivicconversation.Everytimeyoulog

ontoNOWCastSA.comtoreadaboutlocal

happeningsortuneintoalivewebcast,youare

equippedtojointheconversation.Takethe

nextstepandpostyourcommentsand

feedback,sharenewswithyourfriendsandtell

peopleaboutthatlastvideoyouwatched.

Doyouliketowrite?Takephotos?Makevideos?Usethoseskillstodocumentwhatisgoingoninyour

neighborhoodandshareyournewswiththecommunityonNOWCastSA.com.

Areyouintriguedbycommunityjournalism,butdonthavethefaintestideaofwheretostart?Letus

help!MakesureyouaresubscribedtotheNOWCastSAnewslettersowecanletyouknowaboutour

nextfreetraining,[email protected]

with.Wewanttohelpyoushareyournews.


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Donate

Yourdonationcanhelpusopentheroomwithawebcast,soasingle

mothercanparticipateinaSA2020planningmeetingfromhomewhile

shemakesdinnerforherfamily.

Yourdonationofjust$25canhelpNOWCastSAtrainmorecommunity

journaliststoinvestigatewhat'sreallybehindthechildhoodobesity

epidemicorhelpthemchroniclethecelebrationsthatarepuroSan

Antonio.

Yourdonationwillfundinteractive,bumper-to-bumperwebcastsofcommunityworkshops,hearings

andmeetings.Itwillletmorepeoplejoinintheconversationtotackleissuesfromstraydogstofood,

parks,streetsandsidewalks,education,housingandtheenvironment.

Yoursupportwillhelpbuildabetterinformedandmoreconnectedcommunity.

KeepdemocracyhealthybydonatingtoNOWCastSAtodayathttp://nowcastsa.com/donateorsend

yourcheckmadeouttoNOWCastSAto:

NOWCastSA

600Soledad,6thFloor

SanAntonio,TX78205


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Fundraise

WanttohelpNOWCastSAkeepthelightsonandthenewsflowing?NOWCastSAhaspartneredwith

Razootomakepeer-to-peerfundraisingfunandeasy.Youcanuseyourbirthday,athleticendeavors,

wedding,orothermilestonestoaskyourfriendsandfamilytosupportNOWCastSA.Getstartedon

yourownorgatheryourfriendsandcolleaguestocreateateam.

Notsurehowtobegin?Checkouthttp://www.razoo.com/p/fundraising-ideasforsuggestionsor

[email protected].

Documents

NOWCastSA Annual Report 2012