2

Octaspring from Dormeo, Postcard 1

Embed Size (px)

DESCRIPTION

The most important innovation in mattress design in a generation. For years mattresses have been made two ways: With metal springs. Or, more recently, with memory foam. Springs give great ventilation to keep you feeling fresh. But pressure points can mean discomfort and disturbed sleep. With memory foam you’re cradled but a lack of airflow can leave you feeling hot and humid. Then designer Willy Poppe had a flash of inspiration. What about a spring made of memory foam? And Octaspring was born. With all the advantages of both technologies and none of the drawbacks, sleeping on memory foam springs offers the most comfortable night imaginable. Lie on an Octaspring mattress and you’ll begin to wonder why someone didn’t have the idea sooner. Until you start drifting off to sleep that is.

Citation preview

Page 1: Octaspring from Dormeo, Postcard 1
Page 2: Octaspring from Dormeo, Postcard 1

The Octaspring Story‘Sleep is beautiful’

Dormeo, a leading European sleep brand, havelaunched Octaspring, a new generation of mattressesand the first true mattress innovation in over 20 years. The brand new technology inside eachOctaspring mattress is unique, giving your bodyperfect support, improving your sleep, posture andbedroom environment.

Designer Willy Poppe has dedicated his life toinnovation within the field of sleep. He began with asimple mission for Octaspring, ‘to create the world’smost comfortable mattress without compromising onquality, support or the environment’. This was simple tosay, yet hard to achieve.

For more than a century, spring mattresses haveproven to be satisfactory, but modern technology hashighlighted the limited adaptability and flexibility ofthese mattresses, as well as problems of deteriorationover time. Memory foam, invented when man firstwent to the moon over 25 years ago, eliminatespressure points but the dense foam restricts airflowmaking the body hot and humid, disrupting a restfulnight’s sleep.

To resolve these issues, Poppe designed therevolutionary and innovative Octaspring eight-sidedhoneycomb design. Evolving from the traditionalmetal spring bed, Octaspring takes the best that steelspring technology can offer and combines it with thebest of memory foam technology. This works inexactly the opposite way to metal springs. Where metal springs push up, resisting the force that isapplied to them, each Octaspring accepts the force,conforming to and cradling the body. It is comfortwithout compromise.

Octaspring technology provides localised adaptabilityand different levels of support to the body where itneeds it, encouraging optimal circulation around thebody and a comfortable sleeping position. It allowsmovement in all directions while giving support,comfort and ventilation. The mattresses consist ofsingle or multiple layers of Octasprings, each withinnovative 3D air-mesh sides. Body movementsnaturally release the hot and humid air that getstrapped inside the mattress, letting in fresh air andgiving the whole mattress that ‘clean sheets’ feeling.

www.octaspring.co.uk