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Slide 2 OF KELLER WILLIAMS #1 BROKERAGE IN ORLANDO EXPERIENCE THE DIFFERENCE! WWW.THESOLONGROUP.COM Slide 3 EXPERIENCE Brokerage #1 in Orlando Multi Million Dollar Producer Average home closes within 60 days Community Leader Managing Editor of Avalon Park Gazette 2009 Avalon Park Citizen of the Year Orlando 40 under 40 nominee Passionate Realtor Proud Husband and father of 4 Girls Lives in Avalon Park Team does not take listings they cant sell Top Agent in East Orlando One of the most Referred Realtors Results Oriented, Driven, and Committed Team Leader of The Solon Group- Multi Million Dollar producing Team Personal involvement in all transactions Slide 4 SELLING YOUR HOME FOR TOP DOLLAR COMPS FOR 1011 Seville Pl, Orlando, FL 32804 Slide 5 What Do the Numbers Say? In the past 6 months, 10 similar homes in your area was sold Your current list price per square feet is $237.56 The Average list price per square feet was $207.15 however the actual average price sold was $199.00 Multiply the average price sold by the square footage of your home and you can understand the market value of your home The length of days it took to go to contract- 92 The length of days to Closed- 128 days If home is price below market value, the length of days to contract decreases by 30%-60% Slide 6 LIST PRICE RECOMMENDATION Market Value Based on your square footage alone, before seeing the home, the Market Value (not our recommended) list price is around +/- $10K: ($199) per square feet X 2,673 square feet= $531,927 Slide 7 MARKETING PLAN 3 FOLD INTERNET Our Presence on the internet is bar none. Google #1 Orlando Realtor and you will find that we are at the top of the search results. NO OTHER GROUP/ TEAM/ BROKERAGE have our visibility. We are literally #1. PRINT We have a large subscription for our community newsletter that reaches over 2,000 plus Orlando residents in which we advertise new listings. We also conduct mail outs and targeted marketing. SIGNAGE Yard post, Open House, and Aggressive Campaign to build a multiple offer situation Slide 8 Stats FSBOs accounted for 9% of home sales in 2012. The typical FSBO home sold for $174,900 compared to $215,000 for agent-assisted home sales. No Representation often leads to non serious buyers or investors who are looking to get a deal! Slide 9 LIST PRICE RECOMMENDATION Experience Value In order to create an environment where multiple offers exist, we will have to list at an aggressive price. Listing at an aggressive price does not mean we will have to accept an offer at that price but instead create an environment where buyers are competing with each other which will result in getting an inflated offer. Our recommendation in listing your home would be: $529,500 By listing at this price, we believe your home will sell quickly between $540K- $575K range within 60 days. Slide 10 Our Guarantee WE do not take on listings that we can not sell within 60 days We are not in business of taking on listings at any price knowing that the home will not sell but willing to take it on for the leads that come in through potential buyers Our listing Agreement is only for 4 months If we can not sell it within 4 months, we did not do our jobs Your listing will be on the market within 1 day After the house is staged appropriately for selling, your home will be on the market 1 day afterward with expert Photography and framing Slide 11 Included in our Services Complimentary Staging Consultation Complimentary Expert Framing and Photography Story telling of your home Local Expert available at your finger tips #1 Brokerage Home Visibility- Google #1 Orlando Realtor or sites are view hundred times a day by buyers Availability The Solon Group team members are always available for service Listing and Buying Fee of only 3.5% Slide 12 References and Recommendations Ask about Eddy Solon Kristine Roberts Home Sold in less than 30 days (407) 590-6846 David Kyte Home Leased in less than 7 days (832) 368-2667 Jiaye Liu Home Leased in less than 7 days (805)367-6276 Chrystan Miller Home Sold in less than 30 days and New home purchased at the same time (407) 257-1118 Martin Raynor Only had 3 days to buy, purchased our listed home, and moved in within 30 days (973) 432-4206 Tony Blaile VA buyer who closed in less then 60 days (386) 801-5039 Slide 13 Our Contact Information Eddy Solon, Team Leader- 321-800-8213 Realestate@TheSolonGroup.com Realestate@TheSolonGroup.com Heidy Rodriguez, Assistant Heidy@realestate32828.com Heidy@realestate32828.com www.TheSolonGroup.com www.TheSolonGroup.com Slide 14 Coupons (only valid during 1 st consultation) Most Homes Sold in Orlando!