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 1 Edelweiss Securities Limited

Executive Summary 

While several macro headwinds persist, we see silver lining around dark clouds. In our view,

commodity prices have peaked out while interest rates should peak out in H1FY12 and

liquidity crunch should ease off in H2FY12. While FY12 is likely to be slow year for car and

commercial vehicle’s demand perspective, tractor and two wheeler demand should report

robust growth on the back of strong rural income and government thrust on rura

development in FY12.

We expect volume growth estimates for cars and trucks to be 10% and 8%, while for two

wheelers and tractors at 15% each, respectively, for FY12. We build in 100-200bps decline in

EBITDA margins due to input cost inflation, which could reduce earnings by 10-15%.

We expect consensus to downgrade earnings for cars and trucks as the full blown impact of

sharp increase in interest rates and fuel prices are felt in the FY12 sales and rising incentives

and interest costs eats into the profitability. We are 7-11% lower than consensus on FY12E

earnings for Maruti Suzuki and Ashok Leyland.

On valuation, the stocks are trading at a reasonable 7-15xFY12E EPS (upto 50% discounts to

Sensex which is inline with discounts observed during earlier down-cycle). However, the

negative triggers outweigh positive triggers in the short term. Our analysis suggests the auto

sector is likely to underperform the benchmark Sensex in the next two quarters till interest

rates peak out and the underperformance should start narrowing Q4FY12 onwards.

In such a tough operating scenario, we like companies which have revenue visibility in FY12

and as well are available at reasonable valuation. We advise investors to prefer companies

with: (1) high exposure to rural sales; (2) greater contribution from exports; (3) low

dependency on bank credit to push sales; (4) have low competitive intensity; (5) have high

replacement demand; and (6) are available at reasonable valuation.

We maintain ‘BUY’ on Bajaj Auto, Tata Motors and Mahindra & Mahindra while we

recommend ‘REDUCE’ on Maruti Suzuki and Ashok Leyland. We have a ‘HOLD’ rating on

Hero Honda.

Table 1: Operating matrix and our pick 

Source: Edelweiss research

Interest rate 

sensitive 

demand

Sales on 

bank 

credit

Contribution 

of  rural 

demand

Exports 

contribution

Pricing 

power

Replacement 

demand

Competitive 

intensity Valuation 

Our 

recommen‐

dation

Ashok Leyland Yes High Low Low Weak Low Moderate Low REDUCE

Bajaj Auto No Low High High High High Moderate Reasonable BUY

Hero Honda No Low High Low High High Moderate High HOLD

Mah. & Mah. No High High Low High High Moderate Reasonable BUYMaruti Suzuki Yes High Low Low Weak Low High Reasonable REDUCE

Tata Motors Yes High Low High Weak Low Moderate to high Reasonable BUY

Automobile

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2  Edelweiss Securities Limited

Automobiles

Contents 

Summarized investment thesis .......................................................................................... 3

At a glance .......................................................................................................................... 4

Cars – Rolling Resistance Up .............................................................................................. 5

No More Hunky Lorry ....................................................................................................... 10

Two Wheelers, Tractors‐ Soft Landing on Cards .......................................................... 15

Softening Input Costs, Low Valuation a Respite............................................................... 20

Companies 

Ashok Leyland ........................................................................................................... 23

Bajaj Auto ................................................................................................................. 37

Hero Honda .............................................................................................................. 51

Mahindra and Mahindra........................................................................................... 63

Maruti Suzuki India ................................................................................................... 79

Tata Motors .............................................................................................................. 95

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5  Edelweiss Securities Limited

Automobile

Cars  – Rolling Resistance Up 

Car demand starts to lose tempo 

After racing at 28% for the past two years, car sales are likely to slow down to 10% in FY12

owing to macro headwinds. In our report, ‘Cars: First  sign of  slowdown has emerged’, dated

29th March 2011, we had pointed out a slump in retail demand in the previous two months.In this report, we forecast the pace of slowdown to accentuate in FY12. First, let us evaluate

the impact of various negative macro factors on car demand.

Liquidity: Lead demand indicator still negative 

Historically, growth in car sales has exhibited a strong correlation with liquidity in the

banking system as it depends on: (1) availability of bank financing; (2) cost of borrowing and

(3) economic growth to spur sales. We have observed car sales either slow down or pick up

following a liquidity tightening or easing respectively with a lag of a quarter or two.

Currently, the slow offtake in deposit growth versus credit growth has induced a liquidity

deficit in the system. Our economics team believes that given the prevailing high inflation

and RBI’s efforts to cool it off, liquidity tightening will continue deterring car sales.

Chart 1: Liquidity tightening to slow down car sales in FY12 

Source: CMIE, SIAM, Edelweiss research

Lower GCF growth dents demand 

Slowdown in Gross Capital Formation (GCF) is likely to be a big negative for car demand in

FY12. GCF highlights the investment activity and also the future job outlook. Acceleration in

GCF leads to strong car sales growth and vice-versa. Whenever, GCF growth rate drops by5% or more, it has led to car sales decelerating to low single digit. Currently, GCF growth

rate has declined to 2% (change in actual growth rate at 26%) and given the macro

headwinds, the situation is unlikely to improve in the near future. Thus, it clouds the sales

outlook for car demand.

(40.0)

(20.0)

0.0

20.0

40.0

60.0

(1,250)

(750)

(250)

250

750

1,250

   S   e   p  -   0   0

   M   a   r  -   0   1

   S   e   p  -   0   1

   M   a   r  -   0   2

   S   e   p  -   0   2

   M   a   r  -   0   3

   S   e   p  -   0   3

   M   a   r  -   0   4

   S   e   p  -   0   4

   M   a   r  -   0   5

   S   e   p  -   0   5

   M   a   r  -   0   6

   S   e   p  -   0   6

   M   a   r  -   0   7

   S   e   p  -   0   7

   M   a   r  -   0   8

   S   e   p  -   0   8

   M   a   r  -   0   9

   S   e   p  -   0   9

   M   a   r  -   1   0

   S   e   p  -   1   0

   M   a   r  -   1   1

    (   Y    o    Y   %    )

    (   I   N   R    b   n    )

Net repo Car sales (RHS)

Liquidity and GCF, the lead

indicators of demand, are

negative

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6  Edelweiss Securities Limited

Automobiles

Chart 2: Poor growth in GCF deters car demand 

Source: CMIE, SIAM, Edelweiss research

High interest rates sustain negative correlation with demand 

Rising interest rates have already started dampening buyer sentiments and we perceive it as a

big negative for car demand outlook for FY12. Even though a 1% increase in interest rate leads

to a mere 1.3% rise in EMI, we believe the following impact: (1) directly hurts buyer sentiments

hence derails demand momentum and (2) damages economic growth by indirectly hitting the

demand. Limited availability of interest rate data makes it difficult to study the negative

correlation between interest rates and car demand but we have used the spread between 5-

year government bonds and 5-year BBB Securities as a proxy for car interest rates (auto loans

are typically for 3-5 year duration). Whenever the spread increases, it implies car loan interest

rates are rising which in turn would hit the demand (as is evident from the chart below).

Already, we have seen car interest rates rising by more than 250bps in the past one year to11.5%. Our economy team believes that RBI may raise interest rates by another 50bps

which will put further strain on auto interest rates thus adversely affecting the demand.

Chart 3: Rising spread between 5‐year BBB bonds and G Sec negative for car demand 

Source: Bloomberg, SIAM, Edelweiss research

(52.0)

(26.0)

0.0

26.0

52.0

78.0

(32.0)

(16.0)

0.0

16.0

32.0

48.0

   S   e   p  -   0   0

   M   a   r  -   0   1

   S   e   p  -   0   1

   M   a   r  -   0   2

   S   e   p  -   0   2

   M   a   r  -   0   3

   S   e   p  -   0   3

   M   a   r  -   0   4

   S   e   p  -   0   4

   M   a   r  -   0   5

   S   e   p  -   0   5

   M   a   r  -   0   6

   S   e   p  -   0   6

   M   a   r  -   0   7

   S   e   p  -   0   7

   M   a   r  -   0   8

   S   e   p  -   0   8

   M   a   r  -   0   9

   S   e   p  -   0   9

   M   a   r  -   1   0

   S   e   p  -   1   0

   M   a   r  -   1   1

    (   Y    o    Y

   %    )

    (   Y   o  -   Y

 ,   %    )

Change in GCF growth Car growth (RHS)

(20.0)

(4.0)

12.0

28.0

44.0

60.0

2.5

3.3

4.1

4.9

5.7

6.5

   M   a   r  -   0   5

   S   e   p  -   0   5

   M   a   r  -   0   6

   S   e   p  -   0   6

   M   a   r  -   0   7

   S   e   p  -   0   7

   M   a   r  -   0   8

   S   e   p  -   0   8

   M   a   r  -   0   9

   S   e   p  -   0   9

   M   a   r  -   1   0

   S   e   p  -   1   0

   M   a   r  -   1   1

    (   G

   r   o   w   t    h   Y    o    Y   %    )

    (   S   p   r   e   a    d

 ,   %    )

BBB less 5 Yr GSec yield spread Car (RHS)

Rising interest rates to hurt

buyer’s sentiments

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7  Edelweiss Securities Limited

Automobile

Chart 4: Mounting interest rates crippled car sales in the past 

Source: Crisil, SIAM

Steep rise in petrol prices may derail demand 

Despite the partial deregulation and a tempered hike (much lower than the global crude) of

petrol prices in India, rise in fuel prices has historically affected car sales. A sharp surge of

20% or so in petrol prices has led to car sales growth slowing down to low single digits with

a lag of 2-3 quarters.

After recently hiking petrol prices by INR 5/litre, we do not rule out the government

increasing it further, thus derailing the car demand.

Chart 5: Sharp spurt in petrol prices likely to adversely affect car demand 

Source: IOC, SIAM

0.0

7.0

14.0

21.0

28.0

35.0

8.0

9.0

10.0

11.0

12.0

13.0

2006-07 2007-08 2008-09 2009-10 2010-11

    (   Y    o    Y   %    )

    (   %    )

Interest rate Car sales (RHS)

(30.0)

(16.0)

(2.0)

12.0

26.0

40.0

(30.0)

(18.0)

(6.0)

6.0

18.0

30.0

   A   p   r  -   0   3

   O   c   t  -   0   3

   A   p   r  -   0   4

   O   c   t  -   0   4

   A   p   r  -   0   5

   O   c   t  -   0   5

   A   p   r  -   0   6

   O   c   t  -   0   6

   A   p   r  -   0   7

   O   c   t  -   0   7

   A   p   r  -   0   8

   O   c   t  -   0   8

   A   p   r  -   0   9

   O   c   t  -   0   9

   A   p   r  -   1   0

   O   c   t  -   1   0

   A   p   r  -   1   1

    (   Y    o    Y   %    )

    (   Y  -   o  -   Y   %    )

Car sales (RHS) Petrol prices

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8  Edelweiss Securities Limited

Automobiles

Declining GDP indicates slowdown ahead 

GDP growth, another lead indicator for car demand, is also turning negative implying a

slowdown in car sales in FY12. In fact, demand for cars is directly correlated to the economic

growth as historically, peaking GDP growth or the bottoming out of it has always coincided

with similar movements in car demand. An exception to this trend was, however, observed

in H2FY03 and H2FY05 for a quarter or so when car sales did not follow the dip in economic

growth rate. This was primarily owing to funding push by SBI and an 8% excise duty cut for

FY03. In FY05, a slowdown in GDP was largely driven by its agricultural component. Car sales

were unaffected since growth in urban India was high (rural sales accounted for less than

5% of car sales then). In the existing scenario, banks are still lending while the economic

slowdown is driven by manufacturing and service sector.

Consensus has downgraded economic growth estimates for FY12 by 50bps to 100bps,

pointing to limp car sales for FY12.

Chart 6: Economic slowdown to adversely affect car demand 

Source: CMIE, SIAM, Edelweiss research

Overcapacity risk looms large 

Maruti has always been ahead of industry as far as capacity utlilisation is concerned.

However success of competitive launches in last few years and aggressive capacity

expansion by Maruti has led to narrowing the gap. Sharp decline in capacity utilisation

coupled with high competitive intensity should immense pressure on Industry margins.

(40.0)

(20.0)

0.0

20.0

40.0

60.0

(4.0)

(2.0)

0.0

2.0

4.0

6.0

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   M   a   r  -   0   2

   S   e   p  -   0   2

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   M   a   r  -   0   4

   S   e   p  -   0   4

   M   a   r  -   0   5

   S   e   p  -   0   5

   M   a   r  -   0   6

   S   e   p  -   0   6

   M   a   r  -   0   7

   S   e   p  -   0   7

   M   a   r  -   0   8

   S   e   p  -   0   8

   M   a   r  -   0   9

   S   e   p  -   0   9

   M   a   r  -   1   0

   S   e   p  -   1   0

   M   a   r  -   1   1

   S   e   p  -   1   1

   M   a   r  -   1   2

    (   Y  -   o  -   Y   %    )

    (   Y  -   o  -   Y   %    )

Change in GDP Car growth (RHS)

Decline in GDP to induce

downgrades in consensus car

growth estimates

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9  Edelweiss Securities Limited

Automobile

Chart 7: Drop in capacity utilisation poses risks to margins 

Source: Crisil, SIAM, Edelweiss research

Forecast 10% growth for industry 

Our GDP-based forecasting model hints at a 10% growth in car sales for FY12 although we

expect growth to be back ended. Historically, car sales as a factor of GDP (ex-agriculture)

ranges from +5x to -5x where the bottom car sales growth coincides with bottom GDP (ex-

agriculture) growth rate and vice versa. The last 10-year average has been 1.2x. Applying

this to our economic growth expectation of 8.7% implies a sales growth of 10% for FY12. We

expect Maruti Suzuki (MSIL) to grow faster than the industry in H1FY12 but lose market

share in H2FY12 when competition starts launching new products. For the full FY12, we

expect MSIL to post a 10.7% growth domestic passenger cars.

Chart 8: Car demand likely to sharply slow down in FY12 

Source: SIAM, CMIE, Edelweiss research

50.0

65.0

80.0

95.0

110.0

125.0

FY06 FY07 FY08 FY09 FY10 FY11 FY12E

      (     %      )

Industry - Ex Maruti Maruti

(5.1)

(2.6)

0.0

2.6

5.1

7.7

0.0

2.4

4.8

7.2

9.6

12.0

   M   a

   r  -   0   0

   S   e   p  -   0   0

   M   a

   r  -   0   1

   S   e   p  -   0   1

   M   a

   r  -   0   2

   S   e   p  -   0   2

   M   a

   r  -   0   3

   S   e   p  -   0   3

   M   a

   r  -   0   4

   S   e   p  -   0   4

   M   a

   r  -   0   5

   S   e   p  -   0   5

   M   a

   r  -   0   6

   S   e   p  -   0   6

   M   a

   r  -   0   7

   S   e   p  -   0   7

   M   a

   r  -   0   8

   S   e   p  -   0   8

   M   a

   r  -   0   9

   S   e   p  -   0   9

   M   a

   r  -   1   0

   S   e   p  -   1   0

   M   a

   r  -   1   1

   S   e   p  -   1   1

   M   a

   r  -   1   2

   S   e   p  -   1   2

   M   a

   r  -   1   3

    (   x    )

    (   Y  -   o  -   Y   %    )

GDP ex agri Car/GDP ex agri (RHS) Linear (Car/GDP ex agri (RHS))

Weak industrial and services GDP

growth should lead to slowdown

in car demand

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10  Edelweiss Securities Limited

Automobiles

No More Hunky Lorry 

An imminent slowdown in the economy, slackening road building and construction

activities, tightening liquidity and a rising inflation are likely slow down the commercial

vehicle demand in FY12.

Tightening liquidity signals imminent slowdown 

Tightening liquidity is a key negative for commercial vehicles in FY12 since demand for

trucks and liquidity in the banking system go hand in hand. In our view, this could be due to

(1) high dependency on bank funding for truck financing (almost 98%) and (2) business

viability of small and medium enterprises, major consumers of freight transport. The only

exception to this was FY07 when ban on overloading led to a strong demand for heavy

trucks despite the liquidity being under pressure. As discussed in the car segment, the

liquidity tightening is likely to continue in FY12 thus weakening the outlook for commercial

vehicle demand.

Chart 9: Liquidity deficit ‐ A major risk for commercial vehicle demand 

Source: CMIE, SIAM, Edelweiss research

(80.0)

(48.0)

(16.0)

16.0

48.0

80.0

(1,500)

(900)

(300)

300

900

1,500

   S   e   p

  -   0   0

   M   a   r  -   0   1

   S   e   p

  -   0   1

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   S   e   p

  -   0   2

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   S   e   p

  -   0   3

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   S   e   p

  -   0   4

   M   a   r  -   0   5

   S   e   p

  -   0   5

   M   a   r  -   0   6

   S   e   p

  -   0   6

   M   a   r  -   0   7

   S   e   p

  -   0   7

   M   a   r  -   0   8

   S   e   p

  -   0   8

   M   a   r  -   0   9

   S   e   p

  -   0   9

   M   a   r  -   1   0

   S   e   p

  -   1   0

   M   a   r  -   1   1

    (   %    )

    (   I   N   R    b   n    )

Net repo Trucks (RHS)

Liquidity squeeze is negative for

freight availability

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11  Edelweiss Securities Limited

Automobile

Chart 10: Truck sales heavily dependent on bank loans 

Source: Crisil, Edelweiss research

Drop in IIP growth points to a looming slowdown 

Decelerating Index of industrial production (IIP) growth indicates that the truck demand

might slow down in FY12. Historically seen, growth in truck sales is highly correlated to

growth in IIP (80% correlation observed during July 2002-July 2010). Given the high

inflation-high interest rate scenario, our economy team believes that the IIP growth is likely

to stay subdued in the near term.

Chart 11: Slowdown in IIP growth alludes to looming decline in M&HCV demand 

Source: CMIE, SIAM, Edelweiss research

Weakness in GCF  – Another negative for CV demand 

Another negative element, a delicate GCF points to a slowdown in the freight availability

going ahead. It equally implies a sluggish demand for both heavy and light commercial

vehicles, including three wheelers.

73.0

74.8

76.6

78.4

80.2

82.0

95.0

95.7

96.4

97.1

97.8

98.5

   2   0   0   3  -   0   4

   2   0   0   4  -   0   5

   2   0   0   5  -   0   6

   2   0   0   6  -   0   7

   2   0   0   7  -   0   8

   2   0   0   8  -   0   9

   2   0   0   9  -   1   0

   2   0   1   0  -   1   1

    (   %

    )

    (   %

    )

Truck sold on credit Loan to value ratio (RHS)

(100.0)

(50.0)

0.0

50.0

100.0

150.0

(13.0)

(6.5)

0.0

6.5

13.0

19.5

   S   e   p  -   0   0

   M   a   r  -   0   1

   S   e   p  -   0   1

   M   a   r  -   0   2

   S   e   p  -   0   2

   M   a   r  -   0   3

   S   e   p  -   0   3

   M   a   r  -   0   4

   S   e   p  -   0   4

   M   a   r  -   0   5

   S   e   p  -   0   5

   M   a   r  -   0   6

   S   e   p  -   0   6

   M   a   r  -   0   7

   S   e   p  -   0   7

   M   a   r  -   0   8

   S   e   p  -   0   8

   M   a   r  -   0   9

   S   e   p  -   0   9

   M   a   r  -   1   0

   S   e   p  -   1   0

   M   a   r  -   1   1

  (

  )

    (   %    )

Change in IIP growth MHCV (RHS)

Drop in IIP growth implies low

freight availability

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12  Edelweiss Securities Limited

Automobiles

Chart 12: Weak GCF growth downbeat for CV demand 

Source: CMIE, SIAM, Edelweiss research

Soaring interest rates keep a negative correlation with demand 

Rising interest rates also affect demand for commercial vehicles (CVs) due to an increase in the

cost of truck financing. Rising interest rates also up the cost of capital directly affecting freight

availability and in turn, the CV demand. We expect FY12 to witness full impact of this trend.

Chart 13: Rising interest rate may adversely affect FY12 CV demand 

Source: Bloomberg, SIAM, Edelweiss research

Inflation slams brakes on truck demand 

Mounting inflation explicitly affects consumption and therefore the freight availability and

demand for CVs. Historically, we have seen this negative correlation at work barring two

occasions: (1) FY07 when ban on overloading led to a huge surge in truck demand despite a

stubborn inflation while in subsequent year, sales slumped due to overcapacity as inflation

waned and (2) FY09 when both inflation and truck demand cooled off due to global crisis

and subsequently recovered.

(100.0)

(50.0)

0.0

50.0

100.0

150.0

(32.0)

(16.0)

0.0

16.0

32.0

48.0

   S   e   p  -   0   0

   M   a   r  -   0   1

   S   e   p  -   0   1

   M   a   r  -   0   2

   S   e   p  -   0   2

   M   a   r  -   0   3

   S   e   p  -   0   3

   M   a   r  -   0   4

   S   e   p  -   0   4

   M   a   r  -   0   5

   S   e   p  -   0   5

   M   a   r  -   0   6

   S   e   p  -   0   6

   M   a   r  -   0   7

   S   e   p  -   0   7

   M   a   r  -   0   8

   S   e   p  -   0   8

   M   a   r  -   0   9

   S   e   p  -   0   9

   M   a   r  -   1   0

   S   e   p  -   1   0

   M   a   r  -   1   1

  (  )

    (   %    )

Change in GCF growth MHCV (RHS)

(80.0)

(50.0)

(20.0)

10.0

40.0

70.0

0.0

1.4

2.8

4.2

5.6

7.0

   M   a   r  -   0   5

   S   e   p  -   0   5

   M   a   r  -   0   6

   S   e   p  -   0   6

   M   a   r  -   0   7

   S   e   p  -   0   7

   M   a   r  -   0   8

   S   e   p  -   0   8

   M   a   r  -   0   9

   S   e   p  -   0   9

   M   a   r  -   1   0

   S   e   p  -   1   0

   M   a   r  -   1   1

    (   %    )    (   %

    )

BBB less 5 Yr GSec yield spread Trucks (Y-o-Y) - RHS

Slowing GCF, higher interest rates

and inflation other negative

triggers

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13  Edelweiss Securities Limited

Automobile

Our economy team believes that RBI is struggling to tame inflation. In the next two quarters,

inflation is likely to stay ahead of RBI’s budgeted inflation. Thus, it poses a risk to CV

demand for FY12.

Chart 14: Inflation hurts CV demand 

Source: Bloomberg, Edelweiss research

Freight rates‐truck demand correlation: A lag indicator 

Bulls argue that freight rates continue to be robust, sustaining the healthy profitability of

truck operators hence the truck demand is likely to stay steady. However, our historica

analysis suggests that the demand for trucks acts as a lead indicator of freight rate and not

vice versa. Barring FY07 when overloading was banned, truck sales have patently peaked

before truck freight rates.

Chart 15: Truck freight rates act as lag indicator to truck demand 

Source: Crisil, SIAM, Edelweiss research

(80.0)

(50.0)

(20.0)

10.0

40.0

70.0

0.0

4.0

8.0

12.0

16.0

20.0

   S   e   p  -   0   0

   A   p   r  -   0   1

   N   o   v  -   0   1

   J   u   n  -   0   2

   J   a   n  -   0   3

   A   u   g  -   0   3

   M   a   r  -   0   4

   O   c   t  -   0   4

   M   a   y  -   0   5

   D   e   c  -   0   5

   J   u    l  -   0   6

   F   e    b  -   0   7

   S   e   p  -   0   7

   A   p   r  -   0   8

   N   o   v  -   0   8

   J   u   n  -   0   9

   J   a   n  -   1   0

   A   u   g  -   1   0

   M   a   r  -   1   1

    (   %    )

    (   %    )

WPI (Y-o-Y) MHCV (RHS)

(9.0)

0.0

9.0

18.0

27.0

36.0

(160.0)

(80.0)

0.0

80.0

160.0

240.0

   M   a   y  -   0   4

   N   o   v  -   0   4

   M   a   y  -   0   5

   N   o   v  -   0   5

   M   a   y  -   0   6

   N   o   v  -   0   6

   M   a   y  -   0   7

   N   o   v  -   0   7

   M   a   y  -   0   8

   N   o   v  -   0   8

   M   a   y  -   0   9

   N   o   v  -   0   9

   M   a   y  -   1   0

   N   o   v  -   1   0

   M   a   y  -   1   1

     (    %     )

      (     %      )

Truck sales growth (Y-o-Y) % growth in Freight (RHS)

Freight rates are lag indicators to

gauge the demand

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14  Edelweiss Securities Limited

Automobiles

Growth in car sales ‐ A lead indicator for truck demand 

Growth in car sales has a high correlation of 78% with truck sales with the former often

working as a lead indicator to the latter. This, in our view, could be due to the fact that car

purchases (car being a consumer discretionary product) get first cut down by buyers. The

eventual effect of it should be felt on overall freight availability with a pause. With retail car

demand already slowing down, it is a matter of time before such slowdown is felt on

demand for CVs as well.

Chart 16: Car demand indicates to truck demand trends 

Source: SIAM, Edelweiss research

Forecast 8%/15% growth for M&HCV trucks in FY12/FY13E 

Based on our proprietary truck demand forecasting model, we expect medium and heavy

trucks to grow at 8% in FY12 and 15% in FY13E. Our model drives truck demand based on

total freight availability, total capacity in the system and roads market share. Freight

availability is a factor of IIP growth. Total tonnage capacity in the system accounts for total

population of trucks, its respective tonnage profile and scrappage.

Table 2: Proprietary model for truck growth forecast 

Source: SIAM, Industry, Edelweiss research

(80.0)

(50.0)

(20.0)

10.0

40.0

70.0

(40.0)

(20.0)

0.0

20.0

40.0

60.0

   S  e  p  -   0   0

   M  a  r  -   0   1

   S  e  p  -   0   1

   M  a  r  -   0   2

   S  e  p  -   0   2

   M  a  r  -   0   3

   S  e  p  -   0   3

   M  a  r  -   0   4

   S  e  p  -   0   4

   M  a  r  -   0   5

   S  e  p  -   0   5

   M  a  r  -   0   6

   S  e  p  -   0   6

   M  a  r  -   0   7

   S  e  p  -   0   7

   M  a  r  -   0   8

   S  e  p  -   0   8

   M  a  r  -   0   9

   S  e  p  -   0   9

   M  a  r  -   1   0

   S  e  p  -   1   0

   M  a  r  -   1   1

   (   %   )

   (   %   )

Cars (Y-o-Y) MHCV trucks (Y-o-Y) - RHS

Particulars FY09 FY10 FY11 FY12E FY13E

Trucks sold (nos) 147,451 201,538 275,237 296,917 340,607 

Y ‐o‐Y  change (%) (37.1)  36.7   36.6  7.9  14.7  

Net annual tonnage sold (btkm) 101 142 200 215 247 

Y ‐o‐Y  change (%) (40.8)  40.4  40.9  7.9  14.7  

Tonne/vehicle 11.4 11.7 12.1 12.1 12.1 

Total trucks (Nos) 2,066,757 2,206,293 2,415,341 2,639,797 2,901,211 

Capacity  growth (%) 4.5  6.8  9.5  9.3  9.9 

Distance travelled km p.a. 90,000 90,000 90,000 90,000 90,000 Road Capacity btkm 1,395 1,495 1,650 1,816 2,008 

Road  traffic growth (%) 4.6  7.2  10.4  10.1  10.6 

Share of road (%) 72 72 73 74 75 

Expect trucks to grow by 8% in

FY12E and growth should be back

ended

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15  Edelweiss Securities Limited

Automobile

Two Wheelers, Tractors ‐ Soft Landing on Cards 

Over the past decade or so, two wheelers and tractors have witnessed structural changes in

the underlying demand. While in the past four years, two wheeler sales have largely been

driven by rural demand, tractors rode the full benefit of strong farm income and rural

construction activities. Now, even if the overall economy slows down, rural income isexpected to remain buoyant on steady farm income and the government thrust on rural

development. Thus, we expect a soft landing for two wheelers and tractors for whom the

major negative at the moment would the high base effect.

Demand getting decoupled with liquidity 

Tractor demand does not show any integral correlation with liquidity as the primary

demand comes from rural areas. As normal monsoon, good crop and adequate support

prices act as primary demand drivers, liquidity tightening does not influence tractor demand

much.

To understand the two-wheeler demand, we divide the last decade into the pre-2007 phase

and post-2007 phase. Pre-2007 saw a strong urban demand for two wheelers, aided by

aggressive bank funding at lower rates when demand corresponded to liquidity. However,

since then, demand has largely been driven by rural regions and the number of two

wheelers sold on bank financing has gone down significantly. Thus, we do not expect a

significant impact on two-wheeler demand due to liquidity tightening.

Chart 17: Two‐wheeler and tractors demand getting decoupled with liquidity 

Source: CMIE, Edelweiss research

(18.0)

(4.5)

9.0

22.5

36.0

49.5

(1,250)

(750)

(250)

250

750

1,250

   M   a   r  -   0   0

   M   a   r  -   0   1

   M   a   r  -   0   2

   M   a   r  -   0   3

   M   a   r  -   0   4

   M   a   r  -   0   5

   M   a   r  -   0   6

   M   a   r  -   0   7

   M   a   r  -   0   8

   M   a   r  -   0   9

   M   a   r  -   1   0

   M   a   r  -   1   1

    (   Y  -   o  -   Y   %    )

    (   I   N   R    b

   n    )

Net repo Two wheeler (RHS)

(40.0)

(20.0)

0.0

20.0

40.0

60.0

(1,250)

(750)

(250)

250

750

1,250

   M   a   r  -   0   0

   M   a   r  -   0   1

   M   a   r  -   0   2

   M   a   r  -   0   3

   M   a   r  -   0   4

   M   a   r  -   0   5

   M   a   r  -   0   6

   M   a   r  -   0   7

   M   a   r  -   0   8

   M   a   r  -   0   9

   M   a   r  -   1   0

   M   a   r  -   1   1

    (   Y  -   o  -   Y ,   %    )

    (   I   N   R    b   n

    )

Net repo Tractor (RHS)

Least affected from liquidity

tightening

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16  Edelweiss Securities Limited

Automobiles

Chart 18: Two‐wheeler sales less dependent on bank credit 

Source: Crisil, Edelweiss research

Getting correlated to rural demand 

Demand for both two-wheelers and tractors is getting more correlated with rural economic

activities. Rural income is rising due to: (1) good crop, (2) rising support prices for key crops

and (3) increased government spending through various employment generation schemes

This has led to a more vibrant rural economy, which, in turn, has led to a high demand for

both segments. This is evident from the chart below that shows a linkage between sales of

two wheelers and tractors and rural credit growth. Given the fact that rural credit is priority

sector lending, the credit tap is unlikely to get affected due to the tightening of liquidity.

Chart 19: Rural activity driving two‐wheeler and tractor demand 

Source: RBI, SIAM

12.0

15.0

18.0

21.0

24.0

27.0

25.0

35.0

45.0

55.0

65.0

75.0

   2   0   0   3  -   0   4

   2   0   0   4  -   0   5

   2   0   0   5  -   0   6

   2   0   0   6  -   0   7

   2   0   0   7  -   0   8

   2   0   0   8  -   0   9

   2   0   0   9  -   1   0

   2   0   1   0  -   1   1

  (

  )

    (   %    )

% sold on credit Interest rates (RHS)

(28.0)

(14.0)

0.0

14.0

28.0

42.0

(32.0)

(16.0)

0.0

16.0

32.0

48.0

   M   a   r  -   0   6

   S   e   p  -   0   6

   M   a   r  -   0   7

   S   e   p  -   0   7

   M   a   r  -   0   8

   S   e   p  -   0   8

   M   a   r  -   0   9

   S   e   p  -   0   9

   M   a   r  -   1   0

   S   e   p  -   1   0

   M   a   r  -   1   1

    (   %    )

    (   %    )

Prior ity sector credit growth (Y-o-Y)

Two wheeler (Y-o-Y) - RHS

(18.0)

0.0

18.0

36.0

54.0

72.0

(36.0)

(18.0)

0.0

18.0

36.0

54.0

   M   a   r  -   0   6

   S   e   p  -   0   6

   M   a   r  -   0   7

   S   e   p  -   0   7

   M   a   r  -   0   8

   S   e   p  -   0   8

   M   a   r  -   0   9

   S   e   p  -   0   9

   M   a   r  -   1   0

   S   e   p  -   1   0

   M   a   r  -   1   1

    (   %    )

    (   %    )

Prior ity sector credit growth (Y-o-Y)

Tractor sales (Y-o-Y) -RHS

Thrust on rural activity to drive

growth

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17  Edelweiss Securities Limited

Automobile

Food inflation boosting demand 

Contrary to the popular belief that food inflation is likely to affect consumption, our analysis

suggests that it is boosting the demand for both two wheelers and tractors as rural folks are

the direct beneficiaries of food inflation.

Our economy team opines that food prices are on a structural upswing, making demand

outlook positive for two wheelers and tractors.

Chart 20: Food inflation positive for two‐wheelers and tractors demand 

Source: CMIE, SIAM, Edelweiss research

Replacement needs to provide demand stability 

There is a large pool of two wheelers and tractors, older than ten years or more. In two

wheelers, the first bike exchanges hand in three years on an average in urban India (Source:

Companies), implying a 33% of the demand from urban segment to be from replacement. In

tractors, due to the higher haulage use, life of a tractor has come down from ten years to

four years (Source: Industry), providing better visibility in demand.

Chart 21: Two‐wheelers profile: Nearly 50% older than 10 years 

Source: ICRA

(28.0)

(14.0)

0.0

14.0

28.0

42.0

(6.0)

0.0

6.0

12.0

18.0

24.0

   M   a   r  -   0   0

   M   a   r  -   0   1

   M   a   r  -   0   2

   M   a   r  -   0   3

   M   a   r  -   0   4

   M   a   r  -   0   5

   M   a   r  -   0   6

   M   a   r  -   0   7

   M   a   r  -   0   8

   M   a   r  -   0   9

   M   a   r  -   1   0

   M   a   r  -   1   1

    (   Y  -   o  -   Y   %    )

    (   Y  -   o  -   Y   %    )

WPI of pr imary articles Two wheeler (RHS)

0.0

12.0

24.0

36.0

48.0

60.0

0-5 years 6-10 years > 10 years

    (   %    )

Age profile

(40.0)

(20.0)

0.0

20.0

40.0

60.0

(6.0)

0.0

6.0

12.0

18.0

24.0

   M   a   r  -   0   0

   M   a   r  -   0   1

   M   a   r  -   0   2

   M   a   r  -   0   3

   M   a   r  -   0   4

   M   a   r  -   0   5

   M   a   r  -   0   6

   M   a   r  -   0   7

   M   a   r  -   0   8

   M   a   r  -   0   9

   M   a   r  -   1   0

   M   a   r  -   1   1

    (   %    )

    (   %    )

WPI of primary articles Tractor sales (Y-o-Y) -RHS

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18  Edelweiss Securities Limited

Automobiles

Expecting 15% growth in FY12 motorcycle sales 

Given the evolving nature of demand for two wheelers, it is difficult to model demand. For

example, till FY07, urban demand was the primary driver. When banks pulled out of the

sector soon, demand tilted towards rural areas. Therefore we consider aspects like the

industry growth forecast, demand patterns during the last eight years and factors that help

derive demand to forecast if it would be above trend rate or below trend rate. 

Average growth for motorcycle in the last eight years has been at ~13%. Growth has fallen

below this trend rate when the demand drivers have turned negative e.g. banks pull out

from motorcycle financing in 2007 and global crisis in H2FY09. Similarly, growth rate tends

to be higher than trend rate when demand drivers are in place. 

Society for Indian Automobile Manufacturer (SIAM) expects a growth of 11-13% motorcycle

demand while leading motorcycle manufacturers believe that the growth should be around

12-15% in FY12E. In our view, the growth should be higher at 15% due to (1) higher rura

contribution of 50% vs 30% about five years back, (2) 30% of urban demand being

replacement demand and (3) dependency on bank funding being low at 30% vs 70%

observed during FY04-07.

Chart 22: We expect motorcycle demand to grow at 15% in FY12E 

Source: SIAM, Edelweiss research

Tractor sales set to grow at 15% in FY12E 

Demand for tractors has a strong correlation to the agriculture GDP; high growth in

agriculture GDP is followed by high demand for tractors with a lag of 1-2 quarters and vice-

versa. In the last ten years, FY10 has been the only year when this correlation has not

adhered to as a fall in agricultural GDP output due to the drought was compensated by anincreased government spending in rural areas hence tractor demand did not suffer. We

have witnessed a very high agricultural growth of ~5% in FY11E and our economics team

expects a growth of 3% for FY12E. This augurs well for the tractor demand.

(30.0)

(14.0)

2.0

18.0

34.0

50.0

   M   a   r  -   0   3

   S   e   p  -   0   3

   M   a   r  -   0   4

   S   e   p  -   0   4

   M   a   r  -   0   5

   S   e   p  -   0   5

   M   a   r  -   0   6

   S   e   p  -   0   6

   M   a   r  -   0   7

   S   e   p  -   0   7

   M   a   r  -   0   8

   S   e   p  -   0   8

   M   a   r  -   0   9

   S   e   p  -   0   9

   M   a   r  -   1   0

   S   e   p  -   1   0

   M   a   r  -   1   1

   S   e   p  -   1   1

   M   a   r  -   1   2

   S   e   p  -   1   2

   M   a   r  -   1   3

    (   %    )

% Motorcycle Growth Linear (% Motorcycle Growth)

Expect two wheelers and tractors

to grow by 15% each in FY12E

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19  Edelweiss Securities Limited

Automobile

Chart 23: Strong agri GDP growth in FY11 augurs well for tractor demand 

Source: CMIE, Crisil, Edelweiss research

The average growth in tractor demand for the past eight years has been 14% whilecompanies like M&M and Escorts expect this to grow at 12-15% in FY12. We believe that the

growth should be at the upper end of expected band due to (1) strong rural income growth

especially when IMD expects a normal monsoon, (2) continuous thrust of the government

towards rural spending through various Central government schemes, (3) keenness of banks

to lend to this priority sector due to high yield in the business. (interest rates charged are at

around 18-21%), (4) shortening of replacement cycle from ten years to five years due to an

increase in rough haulage application and (5) a shortage of farm labour leading to higher

farm mechanization.

High capacity utilisation augurs well for two wheelers, tractors 

While the demand has been robust for two wheeler and tractors, the OEMs have been

disciplined in adding the capacity. As a result of which the capacity utilisation has

reached beyond 90%. This lowers the risk of price war and augurs well for profitability.

Chart 24: Capacity utilisation for two wheelers and tractors at historical high 

Source: Crisil, Edelweiss research

(40.0)

(20.0)

0.0

20.0

40.0

60.0

(16.0)

(8.0)

0.0

8.0

16.0

24.0

   S   e   p  -   0   1

   M   a   r  -   0   2

   S   e   p  -   0   2

   M   a   r  -   0   3

   S   e   p  -   0   3

   M   a   r  -   0   4

   S   e   p  -   0   4

   M   a   r  -   0   5

   S   e   p  -   0   5

   M   a   r  -   0   6

   S   e   p  -   0   6

   M   a   r  -   0   7

   S   e   p  -   0   7

   M   a   r  -   0   8

   S   e   p  -   0   8

   M   a   r  -   0   9

   S   e   p  -   0   9

   M   a   r  -   1   0

   S   e   p  -   1   0

   M   a   r  -   1   1

   S   e   p  -   1   1

   M   a   r  -   1   2

    (   %

    )

    (   %

    )

Agri GDP (Y-o-Y) Tractor growth (Y-o-Y) - RHS

60.0

67.0

74.0

81.0

88.0

95.0

FY06 FY07 FY08 FY09 FY10 FY11 FY12E

    (   t   w   o

   w    h   e   e    l   e   r   s   %    )

50.0

60.0

70.0

80.0

90.0

100.0

FY06 FY07 FY08 FY09 FY10 FY11 FY12E

    (

   t   r   a   c   t   o   r   s   %    )

Strong agri GDP growth of FY11

should support tractor demand in

FY12E

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20  Edelweiss Securities Limited

Automobiles

Softening Input Costs, Low Valuation a Respite 

Automobile stocks have corrected by 10-30% over the last six months. Thus part of the

macro concerns are in the price. At the same time, commodity prices have started to

correct, giving headroom for a margin improvement. Auto stocks are trading at 8-13xFY12

PE (upto 50% discount to Sensex) hence valuations are reasonable. In our view, this gives usan opportunity to pick automakers that have both demand visibility and pricing power.

Cooling metal costs to ease off  margin pressure from H2FY12 

Metal prices have started to correct from their peaks. Our metal team believes that

commodity prices have peaked in the short to medium term. Metal price correction

should ease off margin pressure for the automobile companies from H2FY12e onwards.

Chart 25: Metal prices have started to soften barring Rubber 

Source: Bloomberg,  Edelweiss research

Chart 26: Input cost softening should ease margin pressure  from 2HFY12 

Source: Bloomberg,  Companies, Edelweiss research

Note: Raw  material  index  assumes 50:30:20 weight   for  steel, rubber  and  aluminum  respectively

(60.0)

(30.0)

0.0

30.0

60.0

90.0

(60.0)

(30.0)

0.0

30.0

60.0

90.0

   S   e   p  -   0   4

   M   a   r  -   0   5

   S   e   p  -   0   5

   M   a   r  -   0   6

   S   e   p  -   0   6

   M   a   r  -   0   7

   S   e   p  -   0   7

   M   a   r  -   0   8

   S   e   p  -   0   8

   M   a   r  -   0   9

   S   e   p  -   0   9

   M   a   r  -   1   0

   S   e   p  -   1   0

   M   a   r  -   1   1

    (   3   m   t    h   Q   t    l   y   Y  -   o  -   Y   %

    )

    (   3   m   t    h   Q   t    l   y   Y  -   0  -   Y   %    )

Aluminium Steel - RHS

5.0

7.0

9.0

11.0

13.0

15.0

(30.0)

(10.0)

10.0

30.0

50.0

70.0

   M   a   r  -   0   4

   S   e   p  -   0   4

   M   a   r  -   0   5

   S   e   p  -   0   5

   M   a   r  -   0   6

   S   e   p  -   0   6

   M   a   r  -   0   7

   S   e   p  -   0   7

   M   a   r  -   0   8

   S   e   p  -   0   8

   M   a   r  -   0   9

   S   e   p  -   0   9

   M   a   r  -   1   0

   S   e   p  -   1   0

   M   a   r  -   1   1

    (   %    )    (   %

    )

Raw material index (Y-o-Y) Volume (Y-o-Y) EBITDA Margin (RHS)

(80.0)

(40.0)

0.0

40.0

80.0

120.0

(120.0)

(60.0)

0.0

60.0

120.0

180.0

   S  e  p  -   0   4

   M  a  r  -   0   5

   S  e  p  -   0   5

   M  a  r  -   0   6

   S  e  p  -   0   6

   M  a  r  -   0   7

   S  e  p  -   0   7

   M  a  r  -   0   8

   S  e  p  -   0   8

   M  a  r  -   0   9

   S  e  p  -   0   9

   M  a  r  -   1   0

   S  e  p  -   1   0

   M  a  r  -   1   1

   (   3  m   t   h   Q   t   l  y   Y  -  o  -   Y   %   )

   (   3  m   t   h   Q   t   l  y   Y  -   0  -   Y   %

   )

Nickel Rubber - RHS

Commodity prices peak out

and reasonable valuation

provides an opportunity

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21  Edelweiss Securities Limited

Automobile

Easing input costs to provide earnings multiple comfort 

Historically, rising input cost has led to downward revision in auto companies earnings

multiple and vice versa. The only exception has been period of FY09-FY10 since in this

period global crisis led to crash in commodity prices along with decline in automobile

sales. Recovery in automobile demand was soon followed by the recovery in commodity

prices in FY10. 

In our view, softening input costs should ease off margin pressure, leading to multiple

expansion in 2HFY12. 

Chart 27: Rising input costs historically pull down earnings multiple and vice‐versa

Source: Bloomberg,  Edelweiss research

Under performance to continue in short run despite recent correction 

Historically, BSE Auto has underperformed the Sensex in a rising interest rate regime and

vice-versa. Our economic team believes that interest rates should peak out in 1HFY12 only

to fall in FY13E. Hence we believe in the short term, auto stocks may continue to

underperform the Sensex. We expect under performance to narrow from Q4FY12E.

Chart 28: In rising interest rate scenario, BSE Auto underperforms Sensex 

Source: Bloomberg, Edelweiss research

0.0

6.0

12.0

18.0

24.0

30.0

   M   a   r  -   0   6

   S   e   p  -   0   6

   M   a   r  -   0   7

   S   e   p  -   0   7

   M   a   r  -   0   8

   S   e   p  -   0   8

   M   a   r  -   0   9

   S   e   p  -   0   9

   M   a   r  -   1   0

   S   e   p  -   1   0

   M   a   r  -   1   1

(40.0)

(20.0)

0.0

20.0

40.0

60.0

    (   %    )

    (   x    )

Raw Material Price index (% y-o-y) PE 12 m fwd (BSE Auto RHS)

(100.0)

(50.0)

0.0

50.0

100.0

150.0

(4.5)

(3.0)

(1.5)

0.0

1.5

3.0

   M  a  r  -   0   0

   S  e  p  -   0   0

   M  a  r  -   0   1

   S  e  p  -   0   1

   M  a  r  -   0   2

   S  e  p  -   0   2

   M  a  r  -   0   3

   S  e  p  -   0   3

   M  a  r  -   0   4

   S  e  p  -   0   4

   M  a  r  -   0   5

   S  e  p  -   0   5

   M  a  r  -   0   6

   S  e  p  -   0   6

   M  a  r  -   0   7

   S  e  p  -   0   7

   M  a  r  -   0   8

   S  e  p  -   0   8

   M  a  r  -   0   9

   S  e  p  -   0   9

   M  a  r  -   1   0

   S  e  p  -   1   0

   M  a  r  -   1   1

   (   %   )

   (   %   )

Change in interest rates 1 year BSE Auto return less Sensex return - RHS

Till macro headwinds persist, BSE

Auto will underperform Sensex

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22  Edelweiss Securities Limited

Automobiles

Post the correction, automobile stocks are trading at a 10-50% discount to Sensex on FY12E

Thus, they capture, part of the macro risk. Thus, valuations are reasonable. In our

economics teams’ opinion the interest rates are likely to peak out in H1FY12 implying, that

going in FY13 when the outlook for automobile stocks should start to improve, the multiple

should catch up with Sensex multiple and discounts narrow. However, in the short term the

multiples should stay under pressure.

Chart 29: Discount to Sensex is moving towards historical highs 

Source: Bloomberg, Edelweiss research

We  prefer  companies with higher  pricing  power, high  rural, high  exports exposure,  low

dependency on finance, low competitive intensity and high replacement demand 

In such tough operating scenario, we prefer companies which have high pricing power

(implying low competitive intensity and high brand recall); high rural exposure and high

exports contribution to sales. Thus, we prefer Bajaj Auto (high exports and two wheeler as a

product has high contribution from Rural India for sales); Tata Motors (more than 2/3rd

contribution from JLR); and M&M (tractor - a rural product and low competition on both

tractor and UV).

Table 3: Operating indicators and our pick 

Source: Edelweiss research

5.0

10.0

15.0

20.0

25.0

30.0

   S   e   p  -   0   6

   M   a   r  -   0   7

   S   e   p  -   0   7

   M   a   r  -   0   8

   S   e   p  -   0   8

   M   a   r  -   0   9

   S   e   p  -   0   9

   M   a   r  -   1   0

   S   e   p  -   1   0

   M   a   r  -   1   1

    (   x    )

Sensex PE ratio BSEAuto PE ratio

Interest rate 

sensitive 

demand

Sales on 

bank 

credit

Contribution 

of  rural 

demand

Exports 

contribution

Pricing 

power

Replacement 

demand

Competitive 

intensity Valuation 

Our 

recommen‐

dation

Ashok Leyland Yes High Low Low Weak Low Moderate Low REDUCE

Bajaj Auto No Low High High High High Moderate Reasonable BUY

Hero Honda No Low High Low High High Moderate High HOLD

Mah. & Mah. No High High Low High High Moderate Reasonable BUY

Maruti Suzuki Yes High Low Low Weak Low High Reasonable REDUCETata Motors Yes High Low High Weak Low Moderate to high Reasonable BUY

Discount to Sensex indicate part

of concerns are in price

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23  Edelweiss Securities Limited

Automobile

 

Amidst slowdown, Ashok Leyland (AL) is likely to lose market share due to 

high exposure to heavy commercial vehicles. It implies, the company may 

miss  its  sales  growth  guidance  of   15%  and  it  could   jeopardize  the 

production ramp up plan at tax‐free Pantnagar plant. Rising interest cost 

is  also  likely  to  dent  profitability.  We  are  7%  below  consensus  on 

FY12EPS. Maintain ‘REDUCE’ with target price of  INR 44. 

Likely to miss sales guidance for FY12; May derail Pantnagar plan 

Amidst slow down, AL is likely to lose market share to 23.4% in FY12E from the high of 

24.4% in Q4FY12 due to high exposure to heavy trucks. This puts management guidance

of 15% sales volume growth in FY12 and production ramp up at tax free Pantnagar to

36,000 units at risk. We have built in 10% volume growth for FY12. Our sensitivity

suggests that 26,000 units production (instead of 36,000) from the plant, could lower

our FY12E EPS by 10%.

Several headwinds to margins 

AL has guided that U‐Truck (lower margin product) contribution to total sales is likely to

increase from 1.5% to 25% in FY12E. This could be a drag on the margin alongwith rising

discounts amidst slowing sales. We are 7% below consensus on FY12E EPS of INR 5.2.

High capex implies high debt, higher leverage 

AL has earmarked INR 19.5 bn for capex and investments in FY12/FY13. This should

increase total debt to INR 32.6 bn (INR 25.7 bn in FY11), leading to higher interest

burden of INR 2.1 bn and thus, further dent profitability.

Outlook and valuations: Weak outlook; maintain ‘REDUCE’ 

Rising interest rate, slowing manufacturing growth and expected hike in fuel prices

have made the outlook bleak for M&HCVs. Weak sales and quarterly earnings, hike in

diesel prices and interest rates are likely negative catalysts. Our target price of INR 44

implies 4.5x FY13E EV/EBITDA. Currently, the stock is trading at 6.5x FY12E EV/EBITDA.

We maintain our ‘REDUCE/Sector Underperformer’ recommendation/rating.

Sachin Gupta 

+91 22 6623 3472

[email protected] 

Chetan Vora 

+91 22 6620 3101

[email protected]

June 20, 2011

Edelweiss Research is also available on www.edelresearch.com,

Bloomberg EDEL <GO>, Thomson First Call, Reuters and Factset.Edelweiss Securities Limited

ASHOK LEYLAND Road blocks ahead 

COMPANY UPDATE

India Equity Research | Automobiles

Absolute Rating  REDUCE 

Rating Relative to Sector Underperformer

Risk Rating Relative to Sector High 

Sector Relative to market Equalweight 

MARKET DATA (R:  ASOK. BO, B:  AL IN) 

CMP : INR 51

Target Price : INR 44

52-week range (INR) : 81 / 45

Share in issue (mn) : 1,330.3

M cap (INR bn/USD mn) : 67 / 1,503

Avg. Daily Vol. BSE/NSE (‘000) : 5,336.9

SHARE HOLDING PATTERN (%) 

* Promoters pledged shares : 17.8

(% of share in issue) 

PRICE PERFORMANCE (%) 

Stock  Nifty  EW Auto 

Index 

1 month 5.4 (1.0) (5.2)

3 months (4.1) (0.2) (3.1)

12 months (17.6) 8.0 9.6

EDELWEISS 4D RATING 

Promoters*

38.6%

MFs, FIs &

Banks

16.9%

FIIs

13.2%

Others

31.3%

Financials

Year to March FY10 FY11 FY12E FY13E

Revenues (INR mn) 72,813 111,177 127,941 148,798

Rev. growth (%) 20.9 52.7 15.1 16.3

EBITDA (INR mn) 8,008 12,436 12,839 15,410

Net profit (INR mn) 4,237 6,313 6,413 8,391

Shares outstanding (mn) 1,330 1,330 1,330 1,330

Diluted EPS (INR) 3.1 4.9 4.8 6.3

EPS growth (%) 193.6 58.2 (2.4) 30.8

Diluted P/E (x) 16.3 10.3 10.6 8.1

EV/EBITDA (x) 10.2 6.4 6.3 5.1

ROAE (%) 11.7 17.2 15.4 18.0

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24  Edelweiss Securities Limited

Automobiles

Investment Rationale 

With the economy slowing down, near term demand outlook for medium and heavy trucks

is deteriorating. Bus demand, which had been fuelled by the government-led JNNURM

scheme, is also tapering off. The worsening macro outlook will hit ALL the most as it derives

over 90% of revenue from M&HCVs. This slowdown further puts the company’s plan ofshifting incremental production to the new tax-free Pantnagar plan at risk. Rising interest

rate also poses a risk to the company’s profitability as interest cost is 33% of FY12E PAT.

Slowdown in truck demand to hit hard 

Historically, while AL has lost market share during economic downturns, it has gained the

same during upturns. This is because of its high exposure to heavy trucks, demand for which

is linked to economic activity. In our view, the company is likely to be the worst affected

amongst commercial vehicle makers as truck demand moderates. We have assumed growth

rate of 10% and 16% for FY12E and FY13E, respectively.

Chart 1: Sales dependent on trucks, which are more volatile 

Source: SIAM, Edelweiss research

No bus to rescue 

ALL derives 20% of its volume from buses. Bus demand for the past three years has been

driven by the government-led JNNURM scheme, and has started to taper off since on lower

orders from JNNURM and the private sector. Moreover, since bus is a low-margin business,

it cannot compensate for a down cycle in trucks.

M&HCV 

slowdown 

could 

derail 

profit 

maximisation 

plan 

in 

FY12 

Slow down could derail its profit maximization plan, which AL was contemplating by

increasing production at the tax-free Pantnagar plant. This could further enhance margin

compression in FY12 and lead to EPS downgrades. We have built in production of 36,000

units from Pantnagar plant (as guided by the management). Our sensitivity suggests that

10,000 lower production from Pantnagar, while keeping overall volume sales, could lower

EBITDA margin by 30bps and increase effective tax rate by 320bps. Thus, it is a downside

risk to our numbers.

0.0

3.0

6.0

9.0

12.0

15.0

(52.0)

(26.0)

0.0

26.0

52.0

78.0

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

    (   %    )

    (   Y  -   o  -   Y   %    )

AL's trucks Ind's trucks Y-o-Y (RHS) IIP growth rate (RHS)

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25  Edelweiss Securities Limited

Automobile

Table 1: Sensitivity of  production from Pantnagar on FY12E EPS 

Source: Company, Edelweiss research

Interest cost to eat into cash 

As of FY11, the company has INR 25.7 bn debt, which is likely to surge to INR 32.6 bn (up INR

7.2 bn) in FY12E on sales slowing down, stretching working capital needs and also, the

company would be spending INR 11 bn on product development and JVs. With high gearing,

interest cost (as a percentage to PAT) will soar from 27% in FY10 to 33% in FY12E, which wil

dent PAT, a risk not built in Street estimates.

Chart 2: Interest coverage ratio to stay under pressure in near term 

Source: Company, Edelweiss research

FY12E earnings 7% lower than consensus estimates 

Currently, our EPS of INR 4.8 for FY12 is 7% below consensus EPS of INR 5.2. We are more

bearish than street in margins due to a) high incentive levels and b) rising interest costs. In

the context of last few months weak sales performance and high inventory risk is skewed

more to downside to our FY12E sales assumption.

Table 2: Earnings 7% lower than consensus estimates in FY12 

Source: Bloomberg, Edelweiss research

Worst case Base case Best case

Production at tax free Pantnagar plant (nos) 26,000 36,000 46,000 

EPS (INR) 4.3 4.8 5.4 

0.0

1.8

3.6

5.4

7.2

9.0

FY08 FY09 FY10 FY11 FY12E FY13E

    (   x    )

Interest coverage ratio (x)

Edel Consensus (%) Edel Consensus (%)

Sales (INR mn) 127,941 125,585 1.9 148,798 140,950 5.6 

EBITDA (INR mn) 12,839 13,174 (2.5) 15,410 14,884 3.5 

EBITDA (%) 10.0 10.5 (4.3) 10.4 10.6 (1.9) 

EPS (INR) 4.8 5.2 (6.5) 6.3 6.0 4.6 

FY12E FY13E

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26  Edelweiss Securities Limited

Automobiles

Outlook & valuations: Multiple negative triggers; maintain ‘REDUCE’ 

Weak sales and announcement related to rise in interest rates and fuel prices should be key

negative triggers.

We maintain our recommendation/rating on the stock at ‘REDUCE/Sector Underperformer

with a target price of INR 44. ALL is currently trading at 6.3x FY12E EV/EBITDA. In our view,

as the consensus downgrades earnings, the multiple should come under pressure. Our

target price implies 4.5x FY13E EV/EBITDA.

Historically, ALL has traded in the 4-6x one-year forward EV/EBITDA band during down

cycles. However, current RoE, at 17%, is much lower than 22% observed historically. Hence,

in our view, it should trade at the lower band of 4-5x. Our target price implies mid-point of

4.5x FY13E EV/EBITDA.

Chart 3: RoAE lower compared to high historical 

Source: Company, Edelweiss research

Chart 4: Trading at 10x one year forward earnings  Chart 5: Trading at 2.7x  one year forward adjusted* P/BV 

Source: Bloomberg, Edelweiss research

Note:  Adjusted* ‐ Revaluation reserve excluded   from book  value

0.0

6.0

12.0

18.0

24.0

30.0

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %    )

ROAE (%)

4.0

7.0

10.0

13.0

16.0

19.0

   M   a   y  -   0   2

   N   o   v  -   0   2

   M   a   y  -   0   3

   N   o   v  -   0   3

   M   a   y  -   0   4

   N   o   v  -   0   4

   M   a   y  -   0   5

   N   o   v  -   0   5

   M   a   y  -   0   6

   N   o   v  -   0   6

   M   a   y  -   0   7

   N   o   v  -   0   7

   M   a   y  -   0   8

   N   o   v  -   0   8

   M   a   y  -   0   9

   N   o   v  -   0   9

   M   a   y  -   1   0

   N   o   v  -   1   0

   M   a   y  -   1   1

    (   x    )

0.0

0.8

1.6

2.4

3.2

4.0

   M   a   y  -   0   4

   N   o   v  -   0   4

   M   a   y  -   0   5

   N   o   v  -   0   5

   M   a   y  -   0   6

   N   o   v  -   0   6

   M   a   y  -   0   7

   N   o   v  -   0   7

   M   a   y  -   0   8

   N   o   v  -   0   8

   M   a   y  -   0   9

   N   o   v  -   0   9

   M   a   y  -   1   0

   N   o   v  -   1   0

   M   a   y  -   1   1

    (   x    )

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27  Edelweiss Securities Limited

Automobile

Chart 6: Traded at 4‐6x one year forward EV/EBITDA during down cycles 

Source: Bloomberg, Edelweiss research

3.0

4.4

5.8

7.2

8.6

10.0

   M   a   y  -   0   2

   N   o   v  -   0   2

   M   a   y  -   0   3

   N   o   v  -   0   3

   M   a   y  -   0   4

   N   o   v  -   0   4

   M   a   y  -   0   5

   N   o   v  -   0   5

   M   a   y  -   0   6

   N   o   v  -   0   6

   M   a   y  -   0   7

   N   o   v  -   0   7

   M   a   y  -   0   8

   N   o   v  -   0   8

   M   a   y  -   0   9

   N   o   v  -   0   9

   M   a   y  -   1   0

   N   o   v  -   1   0

   M   a   y    1   1

    (   x    )

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28  Edelweiss Securities Limited

Automobiles

Key Risks 

Govt thrust to construction activity 

In the wake slowdown in industrial activity, the government may choose to push

construction and mining activity. This may lead to demand surge for commercial vehicles,

posing risks to our volume estimates.

Table 3: Sensitivity of  volume growth to FY12E EPS 

Source: Company, Edelweiss research

Investments in JVs fructifying earlier than expected 

If AL’s ventures into LCV and construction segments via JVs with Nissan and John Deere,

respectively, start to meaningfully contribute to profitability, it could be a risk to our

earnings estimate.

Worst case Base case Best case

Volume growth (%) - 10.0 20.6 

EPS (INR) 4.0 4.8 5.7 

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29  Edelweiss Securities Limited

Automobile

Annual Trends 

Chart 7: FY12E truck mkt share to be lower than Q4FY11  Chart 8: AL's volume to be in line with industry 

Source: Company, Edelweiss research

Chart 9: Revenue mix to remain tilted towards vehicle sales  Chart 10: Pantnagar capacity ramp up in FY12, FY13 

Source: Company, Edelweiss research

0.0

12.0

24.0

36.0

48.0

60.0

0

20,000

40,000

60,000

80,000

100,000

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %    )

    (   N   o   s .    )

Trucks Buses

Trucks mkt share (RHS) Buses mkt share (RHS)

0.0

5.0

10.0

15.0

20.0

25.0

0.0

20.0

40.0

60.0

80.0

100.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %    )

    (   %   t   o   s   a    l   e   s    )

Vehicle sales Engines (RHS)

Spare parts (RHS)

0.0

20.0

40.0

60.0

80.0

100.0

0

35,000

70,000

105,000

140,000

175,000

   F   Y   0   1

   F   Y   0   3

   F   Y   0   5

   F   Y   0   7

   F   Y   0   9

   F   Y   1   1

   F   Y   1   3   E

    (   %    )

    (   n   o   s    )

Installed capacity (nos) Capacity utilised (RHS)

(16.0)

0.0

16.0

32.0

48.0

64.0

(54.0)

(27.0)

0.0

27.0

54.0

81.0

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %    )

    (   %    )

AL's trucks Y-o-Y Ind's trucks Y-o-Y

AL's buses (RHS) Ind's buses (RHS)

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31  Edelweiss Securities Limited

Automobile

Chart 14: EPS to remain flat in FY12  Chart 15: Returns to remain subdued 

Source: Company, Edelweiss research

Chart 16: R&D expenses continuously rising 

Source: Company, Edelweiss research

0.0

8.0

16.0

24.0

32.0

40.0

0.0

1.4

2.8

4.2

5.6

7.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   I   N   R    /   s    h   a   r   e    )

    (   I   N   R    /   s    h

   a   r   e    )

EPS Book value (RHS)

0.0

1.0

2.0

3.0

4.0

5.0

0

1,600

3,200

4,800

6,400

8,000

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

  (  )

    (   I   N   R   m   n    )

R&D As % of net sales (RHS)

0.0

6.0

12.0

18.0

24.0

30.0

0.0

3.0

6.0

9.0

12.0

15.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %    )    (   %    )

EBITDA margin RoACE (RHS) RoAE (RHS)

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32  Edelweiss Securities Limited

Automobiles

Quarterly Trends 

Chart 17: Per vehicle matrix  Chart 18: Costs as a % to net sales 

Source: Company, Edelweiss research

* Gross  profit  = Realisation –  Cost  of  Raw  materials

Chart 19: Mkt share in Q4FY11 surged to 27.1%  Chart 20: Outperformed industry growth rate in FY11 

Source: Company, Edelweiss research

0

40,000

80,000

120,000

160,000

200,000

0

300,000

600,000

900,000

1,200,000

1,500,000

   Q   1   F   Y   0   8

   Q   3   F   Y   0   8

   Q   1   F   Y   0   9

   Q   3   F   Y   0   9

   Q   1   F   Y   1   0

   Q   3   F   Y   1   0

   Q   1   F   Y   1   1

   Q   3   F   Y   1   1

    (   I   N   R    /   v   e    h   i   c    l   e    )

    (   I   N   R    /   v   e    h   i   c    l   e

    )

Realisation RM costs

Gross profit* Operating profit (RHS)

15.0

18.5

22.0

25.5

29.0

32.5

5,000

10,000

15,000

20,000

25,000

30,000

   Q   1   F   Y   0   8

   Q   3   F   Y   0   8

   Q   1   F   Y   0   9

   Q   3   F   Y   0   9

   Q   1   F   Y   1   0

   Q   3   F   Y   1   0

   Q   1   F   Y   1   1

   Q   3   F   Y   1   1

    (   %    )

    (   N   o   s    )

AL's MHCV sales Market share (RHS)

0.0

4.0

8.0

12.0

16.0

20.0

65.0

67.5

70.0

72.5

75.0

77.5

   Q   1   F   Y   0   8

   Q   3   F   Y   0   8

   Q   1   F   Y   0   9

   Q   3   F   Y   0   9

   Q   1   F   Y   1   0

   Q   3   F   Y   1   0

   Q   1   F   Y   1   1

   Q   3   F   Y   1   1

    (   %    )

    (   %    )

Raw material

Employee costs (RHS)

Other operating costs (RHS)

EBITDA margin (RHS)

(100.0)

(50.0)

0.0

50.0

100.0

150.0

(100.0)

(40.0)

20.0

80.0

140.0

200.0

   Q   1   F   Y   0   9

   Q   2   F   Y   0   9

   Q   3   F   Y   0   9

   Q   4   F   Y   0   9

   Q   1   F   Y   1   0

   Q   2   F   Y   1   0

   Q   3   F   Y   1   0

   Q   4   F   Y   1   0

   Q   1   F   Y   1   1

   Q   2   F   Y   1   1

   Q   3   F   Y   1   1

   Q   4   F   Y   1   1

    (   %    )

    (   %    )

AL's Y-o-Y growth Industry Y-o-Y growth (RHS)

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33  Edelweiss Securities Limited

Automobile

Company Description 

AL is the second-largest commercial vehicle manufacturer in India. The Hinduja Group holds

51% stake in the company through holding company Hinduja Automotive (UK). The

company has six manufacturing plants at four locations in India—Ennore (Tamil Nadu),

Hosur (Tamil Nadu), Alwar (Rajasthan), Bhandara (Maharashtra) and Pantnagar(Uttaranchal). It focuses on the M&HCV segment and has a significant presence in the bus

segment. 

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34  Edelweiss Securities Limited

Automobiles

Financial Statements 

Income statement (INR mn)

Year to March FY09 FY10 FY11 FY12E FY13E

Total volume (nos) 54,431 64,045 93,720 103,019 119,410 

% Growth (34.7)  17.7   46.3  9.9  15.9 

Income from operations 60,240 72,813 111,177 127,941 148,798 

Materials costs 44,954 52,559 81,212 94,626 109,681 

Manufacturing expenses 1,553 1,745 2,668 3,199 3,571 

Staff costs 5,663 6,716 9,337 10,619 12,201 

S G & A expenses 3,862 3,937 5,775 6,909 8,184 

Less: Expenses capitalised 82 153 250 250 250 

Total operating expenses 55,949 64,805 98,741 115,102 133,388 

EBITDA 4,291 8,008 12,436 12,839 15,410 

Depreciation and amortisation 1,784 2,041 2,674 3,070 3,226 

EBIT 2,507 5,967 9,762 9,769 12,184 

Interest 1,603 1,019 1,989 2,085 2,369 

Non-Operational income 696 417 505 343 398 

Profit before tax 1,600 5,365 8,278 8,027 10,213 Provision for tax 185 1,211 1,705 1,614 1,822 

Core profit 1,415 4,154 6,573 6,413 8,391 

Extraordinary income/ (loss) 485 82 (260) - - 

Profit after tax 1,900 4,237 6,313 6,413 8,391 

Shares outstanding 1,330 1,330 1,330 1,330 1,330 

Earnings per share (EPS) 1.1 3.1 4.9 4.8 6.3 

Diluted shares outstanding 1,330 1,330 1,330 1,330 1,330 

Diluted EPS 1.1 3.1 4.9 4.8 6.3 

Cash EPS 2.5 5.6 7.4 7.1 8.7 

Dividend per share 1.0 1.5 2.0 1.5 1.5 

Dividend payout (%) 70.0 47.1 42.1 31.1 23.8 

Common size metrics‐ as % of  net revenues

Year to March FY09 FY10 FY11 FY12E FY13E

Operating expenses 92.9 89.0 88.8 90.0 89.6

Materials costs 74.6 72.2 73.0 74.0 73.7

Staff costs 9.4 9.2 8.4 8.3 8.2

S G & A expenses 6.4 5.4 5.2 5.4 5.5

Depreciation 3.0 2.8 2.4 2.4 2.2

Interest expenditure 2.7 1.4 1.8 1.6 1.6

EBITDA margins 7.1 11.0 11.2 10.0 10.4

Net profit margins 2.3 5.7 5.9 5.0 5.6

Growth metrics (%)

Year to March FY09 FY10 FY11 FY12E FY13E

Revenues (22.7) 20.9 52.7 15.1 16.3

EBITDA (22.7) 16.9 54.5 16.5 15.9

PBT (18.9) 12.4 52.9 19.9 11.6

Net profit (67.9) 193.6 58.2 (2.4) 30.8

EPS (67.9) 193.6 58.2 (2.4) 30.8

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35  Edelweiss Securities Limited

Automobile

 

Balance sheet (INR mn)

As on 31st March FY09 FY10 FY11 FY12E FY13E

Equity capital 1,330 1,330 1,330 1,330 1,330

Reserves & surplus 33,409 35,357 38,299 42,386 48,450

Shareholders funds 34,739 36,688 39,630 43,716 49,780

Secured loans 3,044 7,116 7,116 7,116 7,116

Unsecured loans 16,576 14,799 18,567 25,457 26,539Borrowings 19,620 21,914 25,683 32,573 33,655

Deferred tax (Net) 2,634 3,845 4,439 4,439 4,439

Sources of  funds 56,993 63,213 70,651 81,627 88,774

Gross block 48,971 59,377 63,858 69,858 75,858

Depreciation 15,542 17,691 20,365 23,435 26,661

Net block 33,430 41,686 43,493 46,424 49,198

Capital work in progress 9,983 5,615 5,615 5,615 5,615

Intangibles /Technical know-how 562 809 809 809 809

Investments 2,636 3,262 12,300 17,300 19,800

Inventories 13,300 16,382 22,089 24,299 28,275

Sundry debtors 9,580 10,221 11,852 13,885 16,157

Cash and bank balance 881 5,189 1,795 2,559 2,976

Loans and advances 7,895 9,605 7,936 8,226 8,544

Total current assets 31,656 41,397 43,672 48,968 55,952

Sundry creditors 17,713 23,317 27,776 31,241 36,353

Others current liabilities 976 2,604 2,604 2,604 2,604

Provisions 2,681 3,687 4,902 3,687 3,687

Total current liab. & provisions 21,369 29,608 35,282 37,532 42,644

Net current assets 10,287 11,789 8,390 11,436 13,308

Misc expenditure 97 52 43 43 43

Uses of  funds 56,993 63,213 70,651 81,627 88,774

Book value per share (BV) (INR) 26 28 30 33 37

Free cash flow  (INR mn)

Year to March FY09 FY10 FY11 FY12E FY13ENet profit 1,900 4,237 6,313 6,413 8,391

Depreciation 1,784 2,041 2,674 3,070 3,226

Deferred tax 125 1,211 594 0 0

Gross cash flow 3,809 7,489 9,580 9,483 11,617

Less: Changes in WC 6,980 (2,080) 762 1,507 1,456

Operating cash flow (3,171) 9,569 8,818 7,976 10,162

Less: Capex 25,210 6,177 4,481 6,000 6,000

Free cash flow (28,381) 3,392 4,337 1,976 4,162

Cash flow metrics

Year to March FY09 FY10 FY11 FY12E FY12E

Operating cash flow (3,171) 9,569 8,818 7,976 10,162

Financing cash flow 21,285 1,542 1,307 3,787 (1,244)

Investing cash flow (21,747) (6,803) (13,520) (11,000) (8,500)

Net cash flow (3,633) 4,308 (3,394) 764 417

Capex (25,210) (6,177) (4,481) (6,000) (6,000)

Dividend paid (2,337) (1,556) (2,327) (3,102) (2,327)

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36  Edelweiss Securities Limited

Automobiles

Profitability & liquidity ratios

Year to March FY09 FY10 FY11 FY12E FY13E

ROAE (%) 5.1 11.7 17.2 15.4 18.0

ROACE (%) 6.2 10.4 16.5 15.9 18.3

Inventory days 104 103 86 89 87

Debtors days 40 50 36 37 37

Payble days 142 142 115 114 112Cash conversion cycle (days) 2 10 8 12 12

Current ratio 1.5 1.4 1.2 1.3 1.3

Debt/EBITDA 4.6 2.7 2.1 2.5 2.2

Fixed asset turnover (x) 1.5 1.3 1.8 1.9 2.0

Debt/Equity 0.6 0.6 0.6 0.7 0.7

Adjusted debt/equity 0.6 0.6 0.6 0.7 0.7

Net debt/Equity 0.5 0.4 0.3 0.3 0.2

Operating ratios

Year to March FY09 FY10 FY11 FY12E FY13E

Total asset turnover 1.3 1.2 1.7 1.7 1.7

Fixed asset turnover 1.5 1.3 1.8 1.9 2.0

Equity turnover 2.1 2.0 2.9 3.1 3.2

Du pont analysis

Year to March FY09 FY10 FY11 FY12E FY13E

NP margin (%) 2.3 5.7 5.9 5.0 5.6

Total assets turnover 1.3 1.2 1.7 1.7 1.7

Leverage multiplier 1.6 1.7 1.8 1.8 1.8

ROAE (%) 5.1 11.7 17.2 15.4 18.0

Valuation parameters

Year to March FY09 FY10 FY11 FY12E FY13E

EPS (INR) 1.1 3.1 4.9 4.8 6.3

Y ‐o‐Y  growth (%) (67.9) 193.6 58.2 (2.4) 30.8CEPS (INR) 2.5 5.6 7.4 7.1 8.7

P/E (x) 47.9 16.3 10.3 10.6 8.1

Price/BV (x) 2.0 1.8 1.7 1.6 1.4

EV/Sales (x) 1.4 1.1 0.7 0.6 0.5

EV/EBITDA (x) 19.6 10.2 6.4 6.3 5.1

Dividend yield (%) 2.0 2.9 3.9 2.9 2.9

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37  Edelweiss Securities Limited

Automobile

 

Bajaj  Auto’s  (BAL)  strategy  of   building  brand  and  focusing  on 

differentiating product  is paying off.  In our view, Boxer 150cc  is  likely to 

be  step  in  this  direction.  The  company  is  firmly  on  track  to  meet  its 

guidance of   20% volume  growth  and 20+%  EBITDA margin  in  FY12. We 

raise our FY12/13 EPS estimates by 6/11% as  clarity emerges on export 

incentives. We  are  7/13% above  consensus on  FY12/FY13  earnings. We 

maintain ‘BUY’ and raise TP to INR 1,730. 

Brand building & product diversification strategy to fuel sales spurt 

BAL is focusing on building brand and offering products with different feature at unique

price points. Company wants to tap rural sales through Boxer 150cc to be launched

inQ2FY12. We believe this strategy should help BAL gain market share (28.3% in FY12E

versus 26.8% in FY11) and achieve its sales guidance of 20% growth in FY12E.

Capacity ramp up at tax‐free Pantnagar key margin lever 

Margin levers include (1) ramp up at tax free Pantnagar plant, (2) improvement in

product mix with less of Platina and (3)softening of input cost in H2FY12. We have built

in 19.4% E BITDA margin for FY12 vs company guidance of 20+%.

Raise FY12/13EPS by 6/11% on clarity on exports incentives 

DEPB scheme has been extended by one quarter and is likely to be replaced with other

schemes. We have assumed the new scheme to retain half the benefit of existing

scheme. As a result, our FY12/13 EPS has increased by 6/11% to INR108/130. We are

7% and 13%, respectively, above consensus.

Outlook and valuations: Reasonable valuation; maintain ‘BUY’ 

Positive industry growth outlook, driven by rising rural incomes and slew of new

launches by BAL, has improved the company’s sales outlook. We maintain our

recommendation on the stock at ‘BUY/Sector Outperformer’ and raise target price to

INR 1,730 (based on 13x FY13E core EPS of INR 118 + 0.8x PV of FY13E cash/share of 

INR 195). Currently, the stock at 11x FY13E is trading at 20% discount to peers.

Sachin Gupta 

+91 22 6623 3472

[email protected] 

Chetan Vora 

+91 22 6620 3101

[email protected]

June 20, 2011

Edelweiss Research is also available on www.edelresearch.com,

Bloomberg EDEL <GO>, Thomson First Call, Reuters and Factset.Edelweiss Securities Limited

BAJAJ AUTO All eyes on Boxer  

COMPANY UPDATE

India Equity Research | Automobiles

Absolute Rating  BUY 

Rating Relative to Sector Outperformer

Risk Rating Relative to Sector Medium Sector Relative to market Equalweight 

MARKET DATA (R: BAJA. BO, B: BJAUT  IN) 

CMP : INR 1,370

Target Price : INR 1,730

52-week range (INR) : 1,664 / 1,127

Share in issue (mn) : 289.4

M cap (INR bn/USD mn) : 396 / 8,865

Avg. Daily Vol. BSE/NSE (‘000) : 604.5

SHARE HOLDING PATTERN (%) 

* Promoters pledged shares : 0.2

(% of share in issue) 

PRICE PERFORMANCE (%) 

Stock  Nifty  EW Auto 

Index 

1 month 1.1 (1.0) (5.2)

3 months (5.4) (0.2) (3.1)

12 months 20.2 8.0 9.6

EDELWEISS 4D RATING 

Promoters*

50.0%

MFs, FIs &

Banks

7.9%

FIIs

16.0%

Others

26.1%

Financials

Year to March FY10 FY11 FY12E FY13E

Revenues (INR mn) 118,098 164,078 200,923 234,967 

Rev. growth (%) 35.8  38.9  22.5  16.9 EBITDA (INR mn) 24,814 31,838 38,978 47,232 

Adjusted net profit (INR mn) 18,643 26,152 31,356 37,531 

Shares outstanding (mn) 289 289 289 289 

Adjusted diluted EPS (INR) 64.4 90.4 108.4 129.7 

EPS growth (%) 116.5  40.3  19.9  19.7  Adjusted diluted P/E (x) 21.3 15.2 12.6 10.6 

EV/EBITDA (x) 14.9 10.9 8.6 6.5 

ROAE (%) 80.8 66.7 54.1 48.6 

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38  Edelweiss Securities Limited

Automobiles

Investment Rationale 

On the back of strong rural outlook, buoyant exports and new launches ( Boxer  and ramp up

of Discover  125cc), we expect BAL to register volume growth of 20% Y-o-Y to 4.6 mn units,

aided further by increasing dealers’ network by over 130 in rural and semi urban India to tap

rural demand. We believe the two-wheeler industry to be the least affected by the currentmacro headwinds. In addition, ramp at tax-free Pantnagar plant should help the company

sustain margin against rising commodity costs.

Focus on building brand and differentiated products 

Bajaj Auto (BAL), despite similar reach, had lost out to Hero Honda in rural sales due to lack

of differentiated products. With Discover , the company has got its strategy right where now

the focus is on building brand and offering products with different features at various price

points through Discover and Pulsar brands. Going ahead, it plans to establish the new Boxer

brand for rural customers who prefer motorcycles for personal as well as commercial use.

Chart 1: Product differentiation through price and features  Chart 2: Distribution reach is comparable with leader** 

Source: Overdrive magazine, Crisil, Edelweiss research

Note: Boxer* ‐ to be launched  in Q2FY12

** Distribution network  is as of   August  2010

Boxer  to boost volume 

To target cost-sensitive rural India, BAL intends to launch Boxer  150cc in Q2FY12, priced at

INR 40,000. The company has added 135 new dealers (28% addition to total dealership) in

the past one year in rural and semi urban areas.

Thus, the company now has two-wheeler products across various price points—Boxer

targeted at the lowest end, Discover  for the middle class, and Pulsar  for both middle and

upper middle classes. We have built in 20,000 units monthly run rate for Boxer .

30,000

40,000

50,000

60,000

70,000

80,000

   P

    l   a   t   i   n   a   1   0   0

   P    l   a   t   i   n   a   1   2   5   D   T   S   i

   B   o   x   e   r    *

   D   i   s   c   o   v   e

   r   1   0   0   D   T   S   i

   D   i   s   c   o   v   e

   r   1   2   5   D   T   S   i

   D   i   s   c   o   v   e   r   1   5   0

   P   u    l   s   a   r   1   3   5   L   S

   P   u    l   s   a   r   1   5   0   D   T   S   i

   P   u    l   s   a   r   1   8   0   D   T   S   i

   A   v   e   n   g   e

   r   2   2   0   D   T   S   i

   P   u    l   s   a   r   2   2   0   S

   P   u    l   s   a   r   2   2   0   D   T   S   i

    (   I   N   R    )

Bajaj

Auto

Hero

Honda

TVS M&M HMSI Suzuki100

220

340

460

580

700

    (   N   o   s .    )

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39  Edelweiss Securities Limited

Automobile

Chart 3: Boxer to contribute 6% in FY12E and 9% in FY13E 

Source: Company, Edelweiss research

Discover  125cc  sales volume likely to zoom Discover  125cc is expected   to do sales of nearly 25,000 units per month, as per the

management. We expect sales to ramp up in Q1FY12 during the wedding season and have,

accordingly, built in monthly sales of 15,000 units.

Margin respite from ramp up of  production at Pantnagar plant 

Currently, the tax-free Pantnagar plant is operating at half its capacity. Largely, Platina (low

value product) is rolled out from here. With overall ramp up in sales, we expect more

Discover  production to be shifted to this plant, which should be beneficial from overall

profitability. Accordingly, ramp up at Pantnagar plant will enhance capacity utilisation from

the existing ~50% to 100%.

Raise FY12/13EPS by 6/11% on clarity on exports incentives 

DEPB scheme has been extended by one quarter and is likely to be replaced with other

schemes. We have assumed the new scheme to retain half the benefit of existing scheme

As a result, our FY12/13 EPS has increased by 6/11% to INR108/130. We are 7% and 13%

respectively, above consensus.

Table 1: EPS estimates revised up 6/11% for FY12/13E 

Source: Edelweiss research

0.0

2.0

4.0

6.0

8.0

10.0

0

70,000

140,000

210,000

280,000

350,000

FY12 FY13

    (   %   t   o    d   o   m   e   s   t   i   c   s   a    l   e   s    )

    (   n   o   s    )

Boxer sales (nos) % contributed to domestic sales (RHS)

Earlier Revised % change Earlier Revised % changeTotal volumes (nos) 4,603,306 4,603,306  ‐  5,194,596 5,194,596  ‐ 

Net sales (INR mn) 197,088 200,923  1.9  228,616 234,967  2.8 

EBITDA (INR mn) 36,613 38,978  6.5  41,264 47,232  14.5 

Net profit (INR mn) 29,579 31,356  6.0  33,733 37,531  11.3 

EPS (INR) 102.2 108.4  6.0  116.6 129.7  11.3 

FY12E FY13E

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40  Edelweiss Securities Limited

Automobiles

Table 2: Our EPS estimates are 7/13% above consensus estimates 

Source: Bloomberg, Edelweiss research

Outlook and valuations: Trading at discount; maintain ‘BUY’ 

Positive industry growth outlook, driven by rising rural incomes and slew of new launches by

BAL, have improved the company’s sales outlook, while likely softening in commodity costs

will improve its margins. We expect the company’s earnings to post 20% CAGR over FY11-

13E.

At INR 1,370, the stock is currently trading at 12x core auto FY12E EPS of INR 100 (excluding

0.8x cash/share). We also expect consensus to upgrade earnings; we foresee BAL’s current

discount of 20% to peers narrowing. We have raised our target price from INR 1,560 to INR1,730 on account of increase in earnings estimates. We have valued it on 13x FY13E core

EPS of INR 118 + 0.8x PV of FY13E cash/share of INR 195. Our target price implies return of

26%. We maintain ‘BUY/Sector Outperformer’ recommendation/rating on the stock. 

Chart 4: One year forward consensus P/E 

Source: Bloomberg

Edel Consensus (%) Edel Consensus (%)

Sales (INR mn) 200,923 194,835 3.1 234,967 223,117 5.3 

EBITDA (INR mn) 38,978 37,495 4.0 47,232 42,056 12.3 

EBITDA (%) 19.4 19.2 0.8 20.1 18.8 6.6 

EPS (INR) 108.4 101.7 6.6 129.7 115.2 12.6 

FY12E FY13E

6.0

9.0

12.0

15.0

18.0

21.0

   J   u   n  -   0   8

   A   u   g  -   0   8

   O   c   t  -   0   8

   D   e   c  -   0   8

   F   e    b  -   0   9

   A   p   r  -   0   9

   J   u   n  -   0   9

   A   u   g  -   0   9

   O   c   t  -   0   9

   D   e   c  -   0   9

   F   e    b  -   1   0

   A   p   r  -   1   0

   J   u   n  -   1   0

   A   u   g  -   1   0

   O   c   t  -   1   0

   D   e   c  -   1   0

   F   e    b  -   1   1

   A   p   r  -   1   1

    (   x    )

BJAUT one year forward

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41  Edelweiss Securities Limited

Automobile

Key Risks 

Increasing competition 

Intense competition could hit profitability; though such a scenario is unlikely, given the

current tight demand and supply scenario.

Weak monsoon 

So far, the forecast for monsoon is normal, which augurs well for rural demand. However,

any shortfall in monsoon could adversely affect rural demand and, hence, our earnings

estimates.

Table 3:  Sensitivity of  volume growth to FY12E EPS 

Source: Edelweiss research

Adverse currency movement 

The company has hedged ~95% of its exports exposure at USD INR 46.7. Hence, FY12

earnings are safe. However, one sided appreciation of INR vis-à-vis USD could affect

profitability in FY13.

Table 4:  Sensitivity of  USD/INR movement to FY13E EPS 

Source: Edelweiss research

Lower than expected export incentive 

Export incentive withdrawal could take off FY13 earnings by 10%, if the burden is not passed

on. However, in our view, BAL has established its brand in the African exports market,

where it enjoys a premium over Chinese products, and thus has considerable pricing power.

Also, even if DEBP is withdrawn, we expect it to be replaced by some other exports

incentive given the government’s increased thrust on exports.

Worst case Base case Best case

Volume growth (%) 12.2 20.4 27.6 

EPS (INR) 100.4 108.4 115.9 

Worst case Base case Best case

USD/INR 40.5 45.0 49.5 

EPS (INR) 112.6 129.7 146.8 

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42  Edelweiss Securities Limited

Automobiles

Annual Trends 

Chart 5: Regaining lost ground in motorcycles  Chart 6: 2W exports contributing over 35% 

Source: SIAM, Company, Edelweiss research

Chart 7: 3W exports outweighing domestic sales  Chart 8: 3W share declines on competition 

Source: SIAM, Company, Edelweiss research

0.0

14.0

28.0

42.0

56.0

70.0

0

700,000

1,400,000

2,100,000

2,800,000

3,500,000

   F   Y   0   1

   F   Y   0   3

   F   Y   0   5

   F   Y   0   7

   F   Y   0   9

   F   Y   1   1

   F   Y   1   3   E

    (   %    )

    (   N   o   s .    )

Mcycle Scooters

Mcyc le mkt shr (RHS) Scooters mkt shr (RHS)

0

70,000

140,000

210,000

280,000

350,000

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   N   o   s .    )

Domestic Exports

80.0

84.0

88.0

92.0

96.0

100.0

38.0

45.0

52.0

59.0

66.0

73.0

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

    (   %    )

    (   %    )

Domestic mkt share (%) Exports mkt share (RHS)

0.0

14.0

28.0

42.0

56.0

70.0

0

300,000

600,000

900,000

1,200,000

1,500,000

   F   Y   0   1

   F   Y   0   3

   F   Y   0   5

   F   Y   0   7

   F   Y   0   9

   F   Y   1   1

   F   Y   1   3   E

    (   %    )

    (   N   o   s .    )

Two wheeler exports Y-o-Y (RHS)

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43  Edelweiss Securities Limited

Automobile

Chart 9: Exports ‐ Africa and South East Asia, key  geographies 

Source: Company, Edelweiss research

Chart 10:  Two wheeler capacity utilisation at optimum level 

Source: Cris Infac, Company, Edelweiss research

0.0

20.0

40.0

60.0

80.0

100.0

FY07 FY08 FY09 FY10

    (   %    )

South Asia South East Asia Africa and M.E. South America

50.0

64.0

78.0

92.0

106.0

120.0

1,000,000

1,900,000

2,800,000

3,700,000

4,600,000

5,500,000

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2

   F   Y   1   3

    (   %    )    (   %

    )

Installed capacity (nos) Capacity utilised (RHS)

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44  Edelweiss Securities Limited

Automobiles

Chart 11: Motorcycles dominating product mix  Chart 12: 3W & others contribute 25% to revenue 

Source: Company, Edelweiss research

Chart 13: Avg realisation higher on better product mix  Chart 14: Commodity inflation could dent margin 

Source: Company, Edelweiss research

0.0

20.0

40.0

60.0

80.0

100.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %   t   o   s   a

    l   e   s    )

Motorcycle Scooter Three wheelers

25,000

29,000

33,000

37,000

41,000

45,000

0

20,000

40,000

60,000

80,000

100,000

   F   Y   0   1

   F   Y   0   3

   F   Y   0   5

   F   Y   0   7

   F   Y   0   9

   F   Y   1   1

   F   Y   1   3

   E

    (   I   N   R    /   v   e    h   i   c    l   e    )

    (   I   N   R    /   v   e    h   i   c    l   e    )

Motorcycle Scooter

Three wheelers Avg realisation (RHS)

0.0

20.0

40.0

60.0

80.0

100.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %   t   o   s

   a    l   e   s    )

Motorcycle Scooter

Three wheelers Other operating income

55.0

60.0

65.0

70.0

75.0

80.0

0.0

5.0

10.0

15.0

20.0

25.0

   F   Y   0

   1

   F   Y   0

   2

   F   Y   0

   3

   F   Y   0

   4

   F   Y   0

   5

   F   Y   0

   6

   F   Y   0

   7

   F   Y   0

   8

   F   Y   0

   9

   F   Y   1

   0

   F   Y   1

   1

   F   Y   1   2

   E

   F   Y   1   3

   E

    (   %   t   o   s   a    l   e   s    )

    (   %   t   o   s   a    l   e   s    )

Employee costs Other operating costs

EBITDA margin Raw material (RHS)

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45  Edelweiss Securities Limited

Automobile

Chart 15:  Operating profit swings in line with growth in gross profit 

Source:Company, Edelweiss research

Note: *Gross  profit  = net  revenue –  raw  material  costs

Chart 16: R&D as  % to sales 

Source: Company, Edelweiss research

(40.0)

0.0

40.0

80.0

120.0

160.0

(20.0)

0.0

20.0

40.0

60.0

80.0

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

  (

  )

    (   %    )

Net revenue Gross profit* Operating profit (RHS)

1.0

1.1

1.2

1.2

1.3

1.4

0

300

600

900

1,200

1,500

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

    (   %    )

    (   I   N   R   m   n    )

R&D As % of net sales (RHS)

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46  Edelweiss Securities Limited

Automobiles

Chart 17: Earnings CAGR of  20% over FY11‐FY13E  Chart 18: Return ratios to dip on lower yields on higher cash

Source:Company, Edelweiss research

Quarterly Trends 

Chart 19: Gross profit incrementally lower vis‐a‐vis realisation  Chart 20: Margin maintained on cost reduction initiatives 

Source:Company, Edelweiss research

Note: *Gross  profit  = net  revenue –  raw  material  costs

0.0

60.0

120.0

180.0

240.0

300.0

0.0

30.0

60.0

90.0

120.0

150.0

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   I   N   R    /   s    h   a   r   e    )

    (   I   N   R    /   s    h   a   r   e    )

EPS Free cash flow Book value (RHS)

35,000

37,000

39,000

41,000

43,000

45,000

0

3,500

7,000

10,500

14,000

17,500

   Q   1   F   Y   0   8

   Q   3   F   Y   0   8

   Q   1   F   Y   0   9

   Q   3   F   Y   0   9

   Q   1   F   Y   1   0

   Q   3   F   Y   1   0

   Q   1   F   Y   1   1

   Q   3   F   Y   1   1

    (   I   N   R    /   v   e    h   i   c    l   e    )

    (   I   N   R    /   v   e    h   i   c    l   e    )

Gross profit* Operating profit

Realisation (RHS)

0.0

5.0

10.0

15.0

20.0

25.0

60.0

64.0

68.0

72.0

76.0

80.0

   Q   1   F   Y   0   8

   Q   3   F   Y   0   8

   Q   1   F   Y   0   9

   Q   3   F   Y   0   9

   Q   1   F   Y   1   0

   Q   3   F   Y   1   0

   Q   1   F   Y   1   1

   Q   3   F   Y   1   1

    (   %    )

    (   %    )

Raw materialEmployee costs (RHS)Other operating costs (RHS)EBITDA (RHS)

10.0

12.5

15.0

17.5

20.0

22.5

35.0

44.0

53.0

62.0

71.0

80.0

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %    )    (   %    )

RoACE RoAE EBITDA (RHS)

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47  Edelweiss Securities Limited

Automobile

Company Description 

BAL is the second largest two-wheeler manufacturer in India with a domestic market share

of 28%. It offers products in all motorcycle segments—Platina (entry), Discover  (executive)

and Pulsar  (premium). It is also the largest three-wheeler manufacturer in India. Post the

demerger in May 2008, the company has been solely focused on the automobile business.In the past few years, it has posted strong growth in exports which now contribute nearly

35% to total volume.

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48  Edelweiss Securities Limited

Automobiles

Financial Statements Income statement (INR mn)

Year to March FY09 FY10 FY11 FY12E FY13E

Total volume (nos) 2,194,108 2,852,610 3,823,924 4,603,306 5,194,596

% Growth (10.5) 30.0 34.1 20.4 12.8

Income from operations 86,959 118,098 164,078 200,923 234,967

Materials costs 64,635 80,704 117,988 144,876 169,698

Manufacturing expenses 1,922 2,137 2,852 3,547 4,100

Staff costs 3,544 3,995 4,768 5,222 5,694

S G & A expenses 6,226 6,605 6,799 8,474 8,427

Less: Expenses capitalised 144 157 167 175 184

Total operating expenses 76,183 93,284 132,240 161,945 187,735

EBITDA 10,776 24,814 31,838 38,978 47,232

Depreciation and amortisation 1,298 1,365 1,228 1,580 1,677

EBIT 9,478 23,449 30,610 37,398 45,555

Interest 210 60 17 13 13

Non-operational income 2,360 2,329 5,670 5,864 7,320

Profit before tax 11,628 25,718 36,263 43,249 52,861

Provision for tax 3,016 7,075 10,110 11,894 15,330Adjusted profit 8,612 18,643 26,152 31,356 37,531

Prior period adjustments (net) (20) (9) 0 0 0

Extraordinary income/ (loss) (2,051) (1,641) 7,246 0 0

Reported Profit after tax 6,542 16,993 33,398 31,356 37,531

Shares outstanding 289 289 289 289 289

Adjusted earnings per share (EPS) 29.8 64.4 90.4 108.4 129.7

Diluted shares outstanding 289 289 289 289 289

Adjusted diluted EPS 29.8 64.4 90.4 108.4 129.7

Cash EPS 34.0 69.0 94.6 113.8 135.5

Dividend per share 11.0 20.0 40.0 40.0 50.0

Dividend payout (%) 48.7 34.1 34.7 36.9 38.6

Common size metrics‐ as % of  net revenues

Year to March FY09 FY10 FY11 FY12E FY13E

Operating expenses 87.6 79.0 80.6 80.6 79.9

Materials costs 74.3 68.3 71.9 72.1 72.2

Staff costs 4.1 3.4 2.9 2.6 2.4

S G & A expenses 7.2 5.6 4.1 4.2 3.6

Depreciation 1.5 1.2 0.7 0.8 0.7

Interest expenditure 0.2 0.1 0.0 0.0 0.0

EBITDA margins 12.4 21.0 19.4 19.4 20.1

Net profit margins 9.9 15.8 15.9 15.6 16.0

Growth metrics (%)

Year to March FY09 FY10 FY11 FY12E FY13ERevenues (1.5) 35.8 38.9 22.5 16.9

EBITDA 0.3 130.3 28.3 22.4 21.2

PBT (5.9) 121.2 41.0 19.3 22.2

Adjusted Net profit 0.6 116.5 40.3 19.9 19.7

Adjusted EPS 0.6 116.5 40.3 19.9 19.7

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49  Edelweiss Securities Limited

Automobile

Balance sheet (INR mn)

As on 31st March FY09 FY10 FY11 FY12E FY13E

Equity capital 1,447 1,447 2,894 2,894 2,894

Reserves & surplus 17,250 27,837 46,209 64,022 84,625

Shareholders funds 18,697 29,283 49,102 66,915 87,519

Secured loans 0 130 130 130 130

Unsecured loans 15,700 13,256 3,122 3,122 3,122Borrowings 15,700 13,386 3,252 3,252 3,252

Deferred tax (Net) 42 17 297 297 297

Sources of  funds 34,439 42,686 52,651 70,464 91,067

Gross block 33,502 33,793 35,751 37,751 40,251

Depreciation 18,079 18,997 20,225 21,805 23,482

Net block 15,423 14,796 15,526 15,945 16,768

Capital work in progress 221 415 0 0 0

Investments 18,085 40,215 47,952 58,506 83,418

Inventories 3,388 4,462 5,473 7,559 9,532

Sundry debtors 3,587 2,728 3,628 7,019 9,532

Cash and bank balance 1,369 1,014 5,565 6,684 7,867

Loans and advances 14,909 21,805 24,171 25,379 26,648

Total current assets 23,253 30,009 38,836 46,642 53,579

Sundry creditors 8,000 15,712 19,716 18,897 24,147

Others current liabilities 4,134 4,551 4,551 4,551 4,551

Provisions 12,242 22,487 25,397 27,180 34,002

Total current liab. & provisions 24,376 42,750 49,663 50,628 62,699

Net current assets (1,123) (12,740) (10,827) (3,986) (9,120)

Misc expenditure 1,833 0 0 0 0

Uses of  funds 34,439 42,686 52,651 70,464 91,067

Book value per share (BV) (INR) 58 101 170 231 302

Free cash flow

Year to March FY09 FY10 FY11 FY12E FY13E

Net profit 6,542 16,993 33,398 31,356 37,531Depreciation 1,298 1,365 1,228 1,580 1,677

Deferred tax (68) (51) 0 0 0

Others 68 51 0 0 0

Gross cash flow 7,839 18,357 34,626 32,936 39,208

Less: Changes in WC 684 (8,238) 4,157 5,720 (2,929)

Operating cash flow 7,155 26,595 30,470 27,216 42,138

Less: Capex 3,908 933 1,543 2,000 2,500

Free cash flow 3,247 25,663 28,927 25,216 39,638

Cash flow metrics

Year to March FY09 FY10 FY11 FY12E FY13E

Operating cash flow 7,155 26,595 30,470 27,216 42,138

Financing cash flow (1,028) (6,038) (16,883) (13,543) (13,543)

Investing cash flow (3,422) (23,063) (9,279) (12,554) (27,413)

Net cash flow 2,705 (2,505) 4,308 1,119 1,183

Capex (3,908) (933) (1,543) (2,000) (2,500)

Dividend paid (3,386) (3,724) (6,749) (13,543) (13,543)

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50  Edelweiss Securities Limited

Automobiles

Profitability & liquidity ratios

Year to March FY09 FY10 FY11 FY12E FY13E

ROAE (%) 52.6 80.8 66.7 54.1 48.6

ROACE (%) 34.4 60.4 68.9 61.4 65.5

Inventory days 19 20 17 19 18

Debtors days 15 8 8 13 13

Payble days 38 61 54 43 46Cash conversion cycle (days) (4) (33) (29) (11) (15)

Current ratio 1.0 0.7 0.8 0.9 0.9

Debt/EBITDA 1.5 0.5 0.1 0.1 0.1

Fixed asset turnover (x) 2.6 3.5 4.6 5.3 6.0

Debt/Equity 0.8 0.5 0.1 0.0 0.0

Operating ratios

Year to March FY09 FY10 FY11 FY12E FY13E

Total asset turnover 2.7 3.1 3.4 3.3 2.9

Fixed asset turnover 6.2 7.8 10.8 12.8 14.4

Equity turnover 5.0 4.9 4.2 3.5 3.0

Du pont analysis

Year to March FY09 FY10 FY11 FY12E FY13E

NP margin (%) 9.9 15.8 15.9 15.6 16.0

Total assets turnover 2.7 3.1 3.4 3.3 2.9

Leverage multiplier 1.9 1.7 1.2 1.1 1.0

ROAE (%) 52.6 80.8 66.7 54.1 48.6

Valuation parameters

Year to March FY09 FY10 FY11 FY12E FY13E

Adjusted EPS (INR) 29.8 64.4 90.4 108.4 129.7

Y ‐o‐Y  growth (%) 0.6 116.5 40.3 19.9 19.7

CEPS (INR) 34.0 69.0 94.6 113.8 135.5

Adjusted P/E (x) 46.0 21.3 15.2 12.6 10.6Price/BV (x) 23.5 13.5 8.1 5.9 4.5

EV/Sales (x) 4.5 3.1 2.1 1.7 1.3

EV/EBITDA (x) 36.4 14.9 10.9 8.6 6.5

Dividend yield (%) 0.8 1.5 2.9 2.9 3.6

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51  Edelweiss Securities Limited

Automobile

 

While Hero Honda’s (HH) volume growth  is  likely to stay strong, margins are  likely  to  stay under pressure due  to costs pertaining  to R&D set up, brand  building,  exports  push  and  deteriorating  production  mix.  We maintain our ‘Hold’ recommendation and target price of  INR 1,600 In fast lane on robust rural demand; positive surprise on sales likely Robust rural demand for motorcycles continues to fuel Hero Honda (HH) and in our

view its sales growth could surprise the Street positively as the company has overcome

production constraints. Hence, we expect volume to surge to 6.2 mn units in FY12E (up

14% Y-o-Y).

R&D expenses, deteriorating product mix could derail margin We expect HH’s EBIT margin to stay under pressure due to: (1) R&D set up cost

(incremental 60bps negative for EBIT margin in FY12E); (2) deteriorating exports

product mix; and (3) decline in contribution from tax-free Haridwar plant beginning

FY13 (this could raise tax rate by 1% and lower EBITDA 60bps in FY13E). In our view,

these risks are not built in consensus numbers. We are 5% below on consensus EBIT in

FY12, however we are largely in line with consensus on EPS.

Risk–reward is balanced In our view, risk reward is balanced. Sales growth should continue to be strong but

quarterly earnings could disappoint on poor margins. Low beta of 0.63, healthy balance

sheet and 5% dividend yield compensate for execution risk pertaining to life without

Honda.

Outlook and valuations: Balanced; maintain ‘HOLD’ While sales outlook is strong on rising rural income, margin headwinds are likely to

persist, keeping margins under pressure. We maintain our target price of INR 1,600

(valued on 12x FY13E core EPS of INR 117 + 0.8x PV of FY13E cash per share of INR 195).

Given limited return, we recommend ‘HOLD/Sector Performer’ recommendation rating

on the stock.

Sachin Gupta +91 22 6623 3472

[email protected] 

Chetan Vora +91 22 6620 3101

[email protected]

June 20, 2011

Edelweiss Research is also available on www.edelresearch.com,

Bloomberg EDEL <GO>, Thomson First Call, Reuters and Factset.Edelweiss Securities Limited

HERO HONDA Execution risk puts spanner in works 

COMPANY UPDATE 

India Equity Research | Automobiles

Absolute Rating  HOLD Rating Relative to Sector Performer

Risk Rating Relative to Sector Medium Sector Relative to market Equalweight 

MARKET DATA (R: HROH. BO, B: HH IN) CMP : INR 1,747

Target Price : INR 1,600

52-week range (INR) : 2,074 / 1,377

Share in issue (mn) : 199.7

M cap (INR bn/USD mn) : 349 / 7,802

Avg. Daily Vol. BSE/NSE (‘000) : 635.8

SHARE HOLDING PATTERN (%) 

* Promoters pledged shares : 22.2

(% of share in issue) PRICE PERFORMANCE (%) 

Stock  Nifty  EW Auto Index 

1 month 0.6 (1.0) (5.2)

3 months 16.8 (0.2) (3.1)

12 months (9.1) 8.0 9.6

EDELWEISS 4D RATING 

Promoters*

52.2%

MFs, FIs &

Banks

5.2%

FIIs

32.8%

Others

9.8%

Financials

Year to March FY10 FY11 FY12E FY13E

Revenues (INR mn) 157,582 192,450 228,270 260,107

Rev. growth (%) 27.9 22.1 18.6 13.9

EBITDA (INR mn) 26,622 24,607 32,968 36,651

Net profit (INR mn) 22,320 19,282 23,033 25,761

Shares outstanding (mn) 200 200 200 200

Diluted EPS (INR) 111.8 99.8 115.3 129.0

EPS growth (%) 74.3 (10.8) 15.6 11.8

Diluted P/E (x) 15.6 17.5 15.1 13.5

EV/EBITDA (x) 10.9 12.1 9.1 8.1

ROAE (%) 61.4 62.0 75.4 77.3

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52  Edelweiss Securities Limited

Automobiles

Investment Rationale 

Volume growth is likely to stay strong in FY12E at 14% Y-o-Y (6.2mn units) benefitting from

strong rural demand. However on the flip side, margins are likely to stay under pressure due

to costs pertaining to R&D set up, brand building, exports push and deteriorating production

mix

Outlook for sales growth remains upbeat 

HH’s volume sales in recent months have been strong enabling the company to partially

regain the lost market share. Recent performances have also been aided by strong

north indian wedding season demand. We believe the volume growth could surprise

the street positively.

Chart 1: Strong sales performance 

Source: SIAM, Edelweiss research

R&D ramp up likely to shave off  60bps from EBIT margin 

R&D ramp up is likely to shave off 60bps from HH’s EBIT margin as the company builds R&D

capabilities post split with Honda while royalty payment continues till June 2014. In our view

the R&D expenditure is likely to stay high at 1% of sales in the initial couple of years, before

stabilising at 60bps from the current ~25bps. The R&D efforts will be targeted at developing

new products, new technologies and new higher emission norms-compliant products.

50.0

52.2

54.4

56.6

58.8

61.0

(12.0)

0.0

12.0

24.0

36.0

48.0

   A   p   r  -   1   0

   M   a   y  -   1   0

   J   u   n  -   1   0

   J   u    l  -   1   0

   A   u   g  -   1   0

   S   e   p  -   1   0

   O   c   t  -   1   0

   N   o   v  -   1   0

   D   e   c  -   1   0

   J   a   n  -   1   1

   F   e    b  -   1   1

   M   a   r  -   1   1

   A   p   r  -   1   1

   M   a   y  -   1   1

    (   %    )

    (   %    )

Market share (RHS) Volume growth

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53  Edelweiss Securities Limited

Automobile

Chart 2: HH will have to ramp up R&D base 

Source: Cline, Edelweiss research

Tax rate should rise post FY13 

HH’s Haridwar plant will lose its 100% tax-exempt status in FY13; from FY14, the fiscal

incentive will be limited to 50%, raising the company’s effective tax rate by 6%. A part of this

should be offset by tax benefit on R&D. However, it will still dent margin and restrict EPS

growth.

We are 5/4% below consensus on EBIT 

Contrary to the Street’s bullish argument that margins have bottomed out and should

improve hereon, we believe margin pressure is likely to continue as HH ramps up

expenditure pertaining to R&D and rebranding of products. Setting up an exports

distribution network is also likely to be a drag on margin as the benefit should take at least

three years to flow in. Hence, we expect the company’s EBIT margin to dip 60bps in FY12Eover FY11 versus consensus expectation of flat margin. Our FY12E and FY13E EPS of INR 115

and INR 129 are 3% and 2%, respectively, above consensus.

Table 1: Earnings estimates of  Hero Honda as per Edel vis‐à‐vis Consensus 

Source: Bloomberg, Edelweiss research

Outlook and valuations: Balanced; maintain ‘HOLD’ 

While sales outlook is strong on rising rural incomes, margin headwinds are likely to persist,

keeping HH’s margin under pressure. We arrive at a target price to INR 1,600 valued on 12x

FY13E core EPS of INR 117 + 0.8x PV of FY13E cash per share of INR 195). For calculating

one-year present value of FY13 cash, we discount it using cost of capital of 14%. Historically

during low earnings growth period, the stock has traded in a 10-14x band. Our target

0.0

0.6

1.2

1.8

2.4

3.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

    (   %   t   o   s   a    l   e   s    )

Bajaj's R&D HH's R&D TVS's R&D

Edel Consensus (%) Edel Consensus (%)

Sales (INR mn) 228,270 223,671 2.1 260,107 253,653 2.5 

EBIT 23,626 24,938 (5.3) 27,090 28,360.0 (4.5) 

EBIT (%) 10.4 11.1 10.4 11.2 

EPS (INR) 115.3 112.3 2.7 129.0 126.8 1.7 

FY12E FY13E

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54  Edelweiss Securities Limited

Automobiles

multiple implies mid-point of this band. We maintain our ‘HOLD/Performer’ rating on the

stock.

Chart 3: 1 year forward P/E  swings  between 10x and 14x during low earnings growth

Source: Edelweiss research

5.0

8.5

12.0

15.5

19.0

22.5

   M   a   y  -   0   4

   N   o   v  -   0   4

   M   a   y  -   0   5

   N   o   v  -   0   5

   M   a   y  -   0   6

   N   o   v  -   0   6

   M   a   y  -   0   7

   N   o   v  -   0   7

   M   a   y  -   0   8

   N   o   v  -   0   8

   M   a   y  -   0   9

   N   o   v  -   0   9

   M   a   y  -   1   0

   N   o   v  -   1   0

   M   a   y  -   1   1

    (   x    )

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55  Edelweiss Securities Limited

Automobile

Key Risks 

Higher–than‐expected sales 

We are positive as far as HH‘s sales in the next two years are concerned due to our strong

positive view on rural demand for motorcycles. We expect 6.2 mn units sales in FY12E.

However, sales stronger than our expectation pose an upside risk.

Table 2:  Sensitivity of  volume growth to FY12E EPS 

Source: Edelweiss research

Other risks 

•  Include below/above estimated metal cost inflation

•  Rapid/slow ramp up in exports are key upside/downside risk respectively.

Worst case Base case Best case

Volume growth (%) 5.4 14.4 24.5 

EPS (INR) 99.7 115.3 132.9 

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56  Edelweiss Securities Limited

Automobiles

Annual Trends 

Chart 4: To loose market share on newer launches  Chart 5: Growth to be below industry growth rate 

Source: Company, Edelweiss research

Chart 6: Gross profit per vehicle to cede over higher RM costs  Chart 7: Royalty and promotional exp to weigh down EBIT 

Source: Company, Edelweiss research

45.0

48.0

51.0

54.0

57.0

60.0

2,000,000

2,900,000

3,800,000

4,700,000

5,600,000

6,500,000

   F   Y   0   1

   F   Y   0   3

   F   Y   0   5

   F   Y   0   7

   F   Y   0   9

   F   Y   1   1

   F   Y   1   3   E

    (   %    )

    (   N   o   s    )

Domestic Mcyc le sales Market share (RHS)

7,500

8,200

8,900

9,600

10,300

11,000

0

8,000

16,000

24,000

32,000

40,000

   F   Y   0   1

   F   Y   0   3

   F   Y   0   5

   F   Y   0   7

   F   Y   0   9

   F   Y   1   1

   F   Y   1   3   E

    (   I   N   R    /   v   e    h   i   c    l   e    )

    (   I   N   R    /   v   e    h   i   c    l   e    )

Realisation RM costs Gross profit (RHS)

(28.0)

(14.0)

0.0

14.0

28.0

42.0

(12.0)

0.0

12.0

24.0

36.0

48.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %    )

    (   %    )

Mcycle sales Y-o-Y growth

Industry Y-o-Y growth (RHS)

64.4

66.7

69.0

71.3

73.6

75.9

0.0

4.0

8.0

12.0

16.0

20.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %    )

    (   %    )

Employee costs Other operating costs

EBIT margin Raw material (RHS)

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57  Edelweiss Securities Limited

Automobile

Chart 8: Lower sales and higher commodity cost restricting earnings growth 

Chart 9: EPS to post 14% CAGR over FY11‐13E  Chart 10: Returns to improve on higher dividend payout 

Chart 11: R&D to increase by 100bps going ahead  Chart 12: Royalty of  INR 23.8bn to be paid in 14 EMI 

Source: Company, Edelweiss research

(22.0)

0.0

22.0

44.0

66.0

88.0

0.0

10.0

20.0

30.0

40.0

50.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

  (

  )

    (   %

    )

Net revenue RM costs EBIT (RHS)

0.0

40.0

80.0

120.0

160.0

200.0

0.0

28.0

56.0

84.0

112.0

140.0

   F

   Y   0   1

   F

   Y   0   2

   F

   Y   0   3

   F

   Y   0   4

   F

   Y   0   5

   F

   Y   0   6

   F

   Y   0   7

   F

   Y   0   8

   F

   Y   0   9

   F

   Y   1   0

   F

   Y   1   1

   F   Y

   1   2   E

   F   Y

   1   3   E

    (   I   N   R    /   s    h   a   r   e    )

    (   I   N   R    /   s    h   a   r   e    )

EPS Free cash flow Book value (RHS)

0.00

0.08

0.16

0.24

0.32

0.40

0

90

180

270

360

450

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

    (   %    )

    (   I   N   R   m   n    )

R&D As % of net sales (RHS)

0.0

0.7

1.4

2.1

2.8

3.5

0

1,500

3,000

4,500

6,000

7,500

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %    )

    (   I   N   R   m   n    )

Royalty As a % to net sales (RHS)

0.0

20.0

40.0

60.0

80.0

100.0

0.0

4.0

8.0

12.0

16.0

20.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %    )

    (   %    )

EBIT margin RoACE (RHS) RoAE (RHS)

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58  Edelweiss Securities Limited

Automobiles

Quarterly Trends 

Chart 13: Cost push not able to pass on completely  Chart 14: EBIT margins down on cost push 

Source: Company, Edelweiss research

7,500

8,400

9,300

10,200

11,100

12,000

10,000

16,000

22,000

28,000

34,000

40,000

   Q   1   F   Y   0   8

   Q   3   F   Y   0   8

   Q   1   F   Y   0   9

   Q   3   F   Y   0   9

   Q   1   F   Y   1   0

   Q   3   F   Y   1   0

   Q   1   F   Y   1   1

   Q   3   F   Y   1   1

    (   I   N   R    /   v   e    h   i   c    l   e    )

    (   I   N   R    /   v   e    h   i   c    l   e    )

Realisation RM costs Gross profit (RHS)

0.0

4.0

8.0

12.0

16.0

20.0

62.5

65.0

67.5

70.0

72.5

75.0

   Q   1   F   Y   0   8

   Q   3   F   Y   0   8

   Q   1   F   Y   0   9

   Q   3   F   Y   0   9

   Q   1   F   Y   1   0

   Q   3   F   Y   1   0

   Q   1   F   Y   1   1

   Q   3   F   Y   1   1

    (   %    )

    (   %    )

Raw material

Employee costs (RHS)

Other operating costs (RHS)

EBIT margin (RHS)

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59  Edelweiss Securities Limited

Automobile

Company Description 

HH is the world’s largest two-wheeler company (in volume terms). It has a production

capacity of 5.5 mn two wheelers at its two manufacturing facilities at Gurgaon and

Dharuhera in Haryana and one at Uttaranchal. The company offers motorcycles in all the

three major segments—CD 

Dawn and CD 

Deluxe in entry; Splendour , Passion, and Glamourin executive; and Hunk,  Achiever , CBZ  and Karizma in premium. It also sells Pleasure in the

ungeared scooter segment. 

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60  Edelweiss Securities Limited

Automobiles

Financial Statements 

Income statement (INR mn)

Year to March FY09 FY10 FY11 FY12E FY13E

Total volume (nos) 3,722,000 4,600,130 5,402,444 6,182,739 6,940,405

% Growth 11.5  23.6  17.4  14.4  12.3 

Income from operations 123,191 157,582 192,450 228,270 260,107

Materials costs 87,420 107,364 141,111 166,983 193,444

Manufacturing expenses 1,870 2,245 2,598 2,817 2,875

Staff costs 4,487 5,603 6,190 7,427 7,797

S G & A expenses 12,571 15,748 17,944 18,075 19,340

Total operating expenses 106,348 130,960 167,843 195,302 223,456

EBITDA 16,844 26,622 24,607 32,968 36,651

Depreciation and amortisation 1,807 1,915 4,024 9,342 9,562

EBIT 15,037 24,707 20,584 23,626 27,090

Interest 25 21 14 65 120

Non-operational income 2,796 3,633 4,280 5,229 5,432

Profit before tax 17,807 28,319 24,849 28,791 32,402

Provision for tax 4,998 5,999 4,928 5,758 6,640

Core profit 12,809 22,320 19,921 23,033 25,761

Profit after tax 12,809 22,320 19,282 23,033 25,761

Shares outstanding 200 200 200 200 200

Earnings per share (EPS) 64.1 111.8 99.8 115.3 129.0

Diluted shares outstanding 200 200 200 200 200

Diluted EPS 64.1 111.8 99.8 115.3 129.0

Cash EPS 74.1 121.8 119.9 162.1 176.9

Dividend per share 20.0 110.0 105.0 90.0 95.0

Dividend payout (%) 31.2 98.4 108.7 78.0 73.6

Common size metrics‐ as % of  net revenues

Year to March FY09 FY10 FY11 FY12E FY13EOperating expenses 86.3 83.1 87.2 85.6 85.9

Materials costs 71.0 68.1 73.3 73.2 74.4

Staff costs 3.6 3.6 3.2 3.3 3.0

S G & A expenses 10.2 10.0 9.3 7.9 7.4

Depreciation 1.5 1.2 2.1 4.1 3.7

EBITDA margins 13.7 16.9 12.8 14.4 14.1

Net profit margins 10.4 14.2 10.4 10.1 9.9

Growth metrics (%)

Year to March FY09 FY10 FY11 FY12E FY13E

Revenues 19.2 27.9 22.1 18.6 13.9

EBITDA 24.8 58.1 (7.6) 34.0 11.2PBT 26.3 59.0 (12.3) 15.9 12.5

Net profit 32.3 74.3 (10.8) 15.6 11.8

EPS 32.3 74.3 (10.8) 15.6 11.8

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61  Edelweiss Securities Limited

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Balance sheet (INR mn)

As on 31st March FY09 FY10 FY11 FY12E FY13E

Equity capital 399 399 399 399 399

Reserves & surplus 37,608 34,251 29,161 31,165 34,730

Shareholders funds 38,008 34,650 29,560 31,564 35,129

Unsecured loans 785 660 327 4,154 4,154

Borrowings 785 660 327 4,154 4,154Deferred payment credit 0 0 14,585 7,785 985

Deferred tax (Net) 1,444 1,528 2,468 2,468 2,468

Sources of  funds 40,237 36,838 46,940 45,970 42,735

Gross block 25,163 27,510 56,519 61,019 65,519

Depreciation 9,426 10,922 14,946 24,288 33,849

Net block 15,737 16,588 41,573 36,731 31,670

Capital work in progress 1,205 481 481 481 481

Investments 33,688 39,257 51,288 51,288 54,749

Inventories 3,268 4,364 5,249 6,056 6,901

Sundry debtors 1,499 1,084 1,306 2,778 3,166

Cash and bank balance 2,196 19,072 715 848 966

Loans and advances 3,172 4,306 7,775 7,775 7,775Total current assets 10,135 28,826 15,046 17,457 18,808

Sundry creditors 15,259 22,076 33,113 35,157 36,974

Provisions 5,270 26,239 28,334 24,830 25,998

Total current liab. & provisions 20,528 48,314 61,448 59,987 62,972

Net current assets (10,393) (19,488) (46,402) (42,530) (44,164)

Uses of  funds 40,237 36,838 46,940 45,970 42,735

Book value per share (BV) (INR) 190 174 148 158 176

Free cash flow 

Year to March FY09 FY10 FY11 FY12E FY13E

Net profit 12,809 22,320 19,282 23,033 25,761

Depreciation 1,807 1,915 4,024 9,342 9,562

Deferred tax 191 83 0 0 0

Others (191) (83) 0 0 (0)

Gross cash flow 14,616 24,235 23,306 32,374 35,323

Less: Changes in WC (2,165) (5,268) (9,399) 235 (585)

Operating cash flow 16,781 29,503 32,705 32,139 35,908

Less: Capex 3,102 2,041 29,009 4,500 4,500

Free cash flow 13,679 27,462 3,696 27,639 31,408

Cash flow metrics

Year to March FY09 FY10 FY11 FY12E FY13E

Operating cash flow 16,781 29,503 32,705 32,139 35,908

Financing cash flow (4,775) (5,016) (10,023) (27,506) (27,828)

Investing cash flow (11,121) (7,611) (41,039) (4,500) (7,961)

Net cash flow 885 16,876 (18,358) 133 118

Capex (3,102) (2,041) (29,009) (4,500) (4,500)

Dividend paid (4,439) (4,973) (25,376) (24,533) (21,028)

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62  Edelweiss Securities Limited

Automobiles

Profitability & liquidity ratios

Year to March FY09 FY10 FY11 FY12E FY13E

ROAE (%) 37.7 61.4 62.0 75.4 77.3

ROACE (%) 49.1 73.5 59.4 62.1 73.3

Inventory days 13 13 12 12 12

Debtors days 7 3 2 3 4

Payble days 60 63 71 75 68Cash conversion cycle (days) (39) (47) (57) (59) (52)

Current ratio 0.5 0.6 0.2 0.3 0.3

Debt/EBITDA 0.0 0.0 0.0 0.1 0.1

Gross Fixed asset turnover (x) 5.5 6.0 4.6 3.9 4.1

Operating ratios

Year to March FY09 FY10 FY11 FY12E FY13E

Total asset turnover 3.4 4.1 4.6 4.9 5.9

Net Fixed asset turnover 9.0 9.7 6.6 5.8 7.6

Equity turnover 3.6 4.3 6.0 7.5 7.8

Du 

pont 

analysisYear to March FY09 FY10 FY11 FY12E FY13E

NP margin (%) 10.4 14.2 10.4 10.1 9.9

Total assets turnover 3.4 4.1 4.6 4.9 5.9

Leverage multiplier 1.1 1.1 1.3 1.5 1.3

ROAE (%) 37.7 61.4 62.0 75.4 77.3

Valuation parameters

Year to March FY09 FY10 FY11 FY12E FY13E

EPS (INR) 64.1 111.8 99.8 115.3 129.0

Y ‐o‐Y  growth (%) 32.3 74.3 (10.8) 15.6 11.8

CEPS (INR) 74.1 121.8 119.9 162.1 176.9

Diluted adjusted P/E (x) 27.2 15.6 17.5 15.1 13.5

Price/BV (x) 9.2 10.1 11.8 11.1 9.9

EV/Sales (x) 2.5 1.8 1.5 1.3 1.1

EV/EBITDA (x) 18.6 10.9 12.1 9.1 8.1

Dividend yield (%) 1.1 6.3 6.0 5.2 5.4

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63  Edelweiss Securities Limited

Automobile

 

Strong tractor demand and new launches in UV makes for strong sales growth  outlook.  Low  competition  gives  pricing  power.  We  are  7% above consensus on FY12 EPS. Valuation is attractive at 12x FY13E core EPS,  thus  ignores  value  of   subsidiaries.  We  maintain  our  BUY  with target price of  INR 814. In a sweet spot on strong demand and low competitive intensity Surging rural incomes and government’s thrust on rural development implies strong

demand for tractors and utility vehicles. Ergo, we are building in 15% volume surge in

Mahindra & Mahindra’s (M&M) tractor segment, due to favourable macro factors. With

respect to automotive sales, we are estimating a growth of 12% (in line with management

guidance) accounting for new global SUV and compact  Xylo launch in H2FY12.

Margin levers are in place In our view, M&M has multiple margin levers in the form of: (a) pricing power due to low

competitive intensity in the segment it operates in; (b) tax benefits and operating

leverage from new Chakan facility; and (c) softening of input cost in H2FY12.

Valuations are attractive At CMP INR 665, stock is trading at 14x and 12x FY12E and FY13E core EPS (5% discount

to Sensex), thus market is assigning no value to its subsidiaries. Historically, after

factoring in value of subsidiaries post 30% discount, the stock has traded an average of 

10x one year forward core earnings. Applying similar method the stock is currently

trading at 6x FY13E core earnings (adjusted for treasury shares). We believe that

volume visibility, RoE profile and balance sheet strength is much better now. Thus,

does not justify such high discount .

Outlook and valuations: Sowing seeds of  growth; maintain ‘BUY’ The favourable outlook for tractors and rural consumption remaining intact augur

particularly well for M&M. We maintain our ‘BUY/Sector  Outperformer’ 

recommendation on the stock with a SOTP target price at INR 814.

Sachin Gupta +91 22 6623 3472

[email protected]  

Chetan Vora +91 22 6620 3101

[email protected]

June 20, 2011

Edelweiss Research is also available on www.edelresearch.com,

Bloomberg EDEL <GO>, Thomson First Call, Reuters and Factset.Edelweiss Securities Limited

MAHINDRA & MAHINDRAThe rural story 

COMPANY UPDATE 

India Equity Research | Automobiles

Absolute Rating  BUY Rating Relative to Sector Outperformer

Risk Rating Relative to Sector Medium Sector Relative to market Equalweight 

MARKET DATA (R: MAHM. BO, B: MM IN) CMP : INR 665

Target Price : INR 814

52-week range (INR) : 826 / 550

Share in issue (mn) : 613.9

M cap (INR bn/USD mn) : 408 / 9,129

Avg. Daily Vol. BSE/NSE (‘000) : 1,983.4

SHARE HOLDING PATTERN (%) 

* Promoters pledged shares : NIL

(% of share in issue) PRICE PERFORMANCE (%) 

Stock  Nifty  EW Auto Index 

1 month (5.3) (1.0) (5.2)

3 months (1.2) (0.2) (3.1)

12 months 13.4 8.0 9.6

EDELWEISS 4D RATING 

Promoters*

24.9%

MFs, FIs &

Banks

23.7%

FIIs

22.9%

Others

28.5%

Financials

Year to March FY10 FY11 FY12E FY13E

Revenues (INR mn) 185,296 234,210 273,992 313,340

Rev. growth (%) 41.5 26.4 17.0 14.4

EBITDA (INR mn) 29,941 34,095 40,088 46,935

Net profit (INR mn) 20,878 26,621 29,331 33,909

Shares outstanding (mn) 597 605 605 605 

Diluted adjusted EPS (INR) 34.5 41.6 48.5 56.1

EPS growth (%) 65.1 20.5 16.7 15.6

Diluted P/E (x) 19.3 16.0 13.7 11.9

EV/EBITDA (x) 11.1 9.2 7.8 6.3

ROAE (%) 31.5 27.7 25.8 24.7

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64  Edelweiss Securities Limited

Automobiles

Investment Rationale 

M&M is in a sweet spot as demand for tractors and utility vehicles is benefitting from

rising rural incomes and government’s increased rural thrust. At the same time, with a

dominant market share and low competition in the segment, the company enjoys

pricing power.

Tractor demand could surprise positively, Yuvraaj  an added advantage 

Management has guided to 12% volume growth in FY12. We believe, industry growth

could be higher at 15% given that strong demand drivers are in place—strong farm

income, availability of rural credit, government-led construction activity in rural areas,

and unavailability of rural work force. These drivers, in our view, are sufficient to

ensure above trend growth. 

In our view, M&M’s added advantage is launch of  Yuvraaj, which is likely to be ramped

up pan-India in FY12. Through this 15HP tractor, the company is targeting the marginal

farmer with less than 3 acres of land.

Chart 1: Maintaining leadership position in tractor segment 

Source: Company, Crisil, Edelweiss research

New launches and low competition in entry level UV to drive growth 

Management has guided for 11-13% growth for utility vehicles in FY12. We believe this

growth is likely to be driven by strong rural demand for Bolero and another booster is likely

to be the global SUV and compact  Xylo which are likely to be launched in H2FY12. For FY12E

we expect UVs to grow by 12% driven by 10% organic growth and 2% by the new launches.

25.0

29.0

33.0

37.0

41.0

45.0

35,000

85,000

135,000

185,000

235,000

285,000

   F   Y   0   0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

  

    (   N   o   s .    )

Domestic tractor sales Market share (RHS)

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65  Edelweiss Securities Limited

Automobile

Chart 2: Dominant leadership in UV 

Source: Crisil, Edelweiss research

Production ramp up in Chakan facility could be margin lever 

M&M is likely to ramp up production from its Chakan factory from H2FY12. Management

has indicated that in FY12 production from this facility will be 25% of total sales. It is likely to

produce a global SUV, variant of Gio and Maxximo, and products from the Navistar JV from

here (M&HCV vehicles). In our view, this could add to margins in two ways – a) sales tax

refund from the state government and b) operating leverage benefit.

Mahindra Vehicle Manufactures Ltd (MVML) is 100% subsidiary of M&M. MVML would be

doing contract manufacturing for MNAL (Mahindra Navistar Automotive Ltd) and M&M.

Chart 3: Production ramp up at MVML is margin accretive 

Source: Company, Edelweiss research

Note: MVML is Mahindra Vehicle Manufacturers Ltd  (100% subsidiary  of  M&M)

40.0

44.0

48.0

52.0

56.0

60.0

0

40,000

80,000

120,000

160,000

200,000

FY05 FY06 FY07 FY08 FY09 FY10 FY11

  

    (   N   o   s .    )

M&M's UV sales Mkt share (RHS)

0.0

0.6

1.2

1.8

2.4

3.0

10.0

11.2

12.4

13.6

14.8

16.0

Q1FY11 Q2FY11 Q3FY11 Q4FY11

    (   %    )

    (   %    )

EBIT (Auto) EBIT (Auto + MVML) MVML sales as % to auto sales (RHS)

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66  Edelweiss Securities Limited

Automobiles

Ssangyong could be a medium term value driver 

The company acquired Ssangyong in FY11 and is in the process of restructuring the

latter’s business. M&M is focusing on investing in R&D (to spend USD 180 mn) and

ramping up distribution network (spending USD 36 mn towards brand development).

Ssangyong’s sales have already improved (up 130% in CY10) and it has broken even

operationally in CY10. M&M is planning to launch Ssangyong products in India and is

looking at exploring the option of joint sourcing of components and/or sourcing from

low cost destinations. Currently we value stake in Ssangyong at quoted price after

giving 30% holding company discount.

Chart 4: Ssangyong’s sales trending upward post restructuring 

Source: Bloomberg, Edelweiss research

Chart 5: Ssangyong posted negative EBITDA in Q1CY11 after takeover by M&M 

Source: Bloomberg, Edelweiss research

We are 7% and 5% above consensus on FY12E and FY13E earnings 

We are bullish on both sales and margins for M&M. In our view weakness in Q4FY11

margins was more seasonal in nature given that year end provisioning that company

does. We expect margins to improve from Q1FY12.

0

2,500

5,000

7,500

10,000

12,500

   A   u   g  -   0   8

   O   c   t  -   0   8

   D   e   c  -   0   8

   F   e    b  -   0   9

   A   p   r  -   0   9

   J   u   n  -   0   9

   A   u   g  -   0   9

   O   c   t  -   0   9

   D   e   c  -   0   9

   F   e    b  -   1   0

   A   p   r  -   1   0

   J   u   n  -   1   0

   A   u   g  -   1   0

   O   c   t  -   1   0

   D   e   c  -   1   0

   F   e    b  -   1   1

   A   p   r  -   1   1

    (   N   o   s .    )

Domestic Export Assembly kit

(72.0)

(48.0)

(24.0)

0.0

24.0

48.0

0

160

320

480

640

800

   Q   1

   C   Y   0   8

   Q   2

   C   Y   0   8

   Q   3

   C   Y   0   8

   Q   4

   C   Y   0   8

   Q   1

   C   Y   0   9

   Q   2

   C   Y   0   9

   Q   3

   C   Y   0   9

   Q   4

   C   Y   0   9

   Q   1

   C   Y   1   0

   Q   2

   C   Y   1   0

   Q   3

   C   Y   1   0

   Q   4

   C   Y   1   0

   Q   1

   C   Y   1   1

 

 

    (   U   S   D   m   n    )

Sales (USD mn) EBITDA (RHS)

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67  Edelweiss Securities Limited

Automobile

Table 1: Earnings estimates of  M&M as per Edel vis‐à‐vis Consensus 

Source: Bloomberg, Edelweiss research

Outlook and valuations: Positive; maintain ‘BUY’ 

The favourable outlook for tractors and rural demand for UV augur particularly well for

M&M. At CMP 665, stock is trading at 14x and 12x FY12E and FY13E core EPS (5%

discount to Sensex), thus market is assigning no value to its subsidiaries and valuation

are attractive. We maintain ‘BUY/Sector  Outperformer’ recommendation/rating on

the stock. We value the stock on SOTP basis at INR 814 as under: 

Historically after factoring in value of subsidiaries post 30% discount, the stock has

traded an average of 10x one year forward core earnings. Applying similar method thestock is currently trading at 6x FY13 core earnings (adjusted for treasury shares). We

believe that volume visibility, RoE profile and balance sheet strength is much better

now. Thus does not justify such high discount.

For standalone business we assign a multiple of 10 to FY13E core auto earnings (in line

with the past five year average) to arrive at a value of INR 594. We have valued

subsidiaries on book value (for unlisted companies) and considered current market

price for listed subsidiaries after giving a holding company discount of 30% to arrive at

a value of INR 221 (earlier was INR224). Thus we arrive at TP of INR814 (was 817 earlier,

lower due to change in listed subsidiaries price) which implies 23% upside from the

current price of INR 665.

Table 2: Sum of  the parts valuation implies 23% upside 

Source: Edelweiss research

Edel Consensus (%) Edel Consensus (%)

Sales (INR mn) 273,992 271,471 0.9 313,340 310,101 1.0 

EBITDA (INR mn) 40,088 37,659 6.5 46,935 43,172 8.7 

EBITDA (%) 14.6 13.9 5.5 15.0 13.9 7.6 

Net profit (INR mn 29,331 27,511 6.6 33,909 32,163 5.4 

FY12E FY13E

Value/Mcap M&M holding Parameter Value/share

(INR mn) (%) (CMP) (INR)

Investment in listed companies

Tech Mahindra CMP (INR) 41,755 48.3 688 76 

Mahindra and Mahindra Financial Services CMP (INR) 35,877 60.1 616 65 

Mahindra Lifespace Developers NAV 10,548 51.2 506 19 

Mahindra Holidays and Resorts DCF 23,795 83.1 340 43 

Mahindra Ugine Steel CMP (INR) 823 50.7 50 1 

Mahindra Forgings CMP (INR) 3,206 50.7 72 6 

Swaraj Engines CMP (INR) 1,754 33.2 425 3 

Ssangyong CMP (INR) 28,675 70.0 336 52 

Investment in unlisted companies

Other investments Book value 27,815 - 50 

Sub-total 315 

Investments valued at 30% discount 221 

Core auto business 10x FY13E core earnings 594 

Target price (INR) 814 

Basis of  

valuation

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68  Edelweiss Securities Limited

Automobiles

Chart 6: Lower D/E ratio plus higher RoAE augurs well for company 

Source: Company, Edelweiss research

Chart 7: One year forward core P/E (Excluding subsidiary valuation) 

Source: Bloomberg, Edelweiss research

0.2

0.4

0.5

0.7

0.8

1.0

5.0

11.0

17.0

23.0

29.0

35.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   x    )    (   %    )

RoAE Debt: Equity (RHS)

0.0

3.6

7.2

10.8

14.4

18.0

   M   a   y  -   0   5

   N   o   v  -   0   5

   M   a   y  -   0   6

   N   o   v  -   0   6

   M   a   y  -   0   7

   N   o   v  -   0   7

   M   a   y  -   0   8

   N   o   v  -   0   8

   M   a   y  -   0   9

   N   o   v  -   0   9

   M   a   y  -   1   0

   N   o   v  -   1   0

   M   a   y  -   1   1

    (   x    )

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69  Edelweiss Securities Limited

Automobile

Key Risks 

Managing a complex group structure 

M&M is a conglomerate with interests in automotive, farm equipment, real estate, tech

services, and hospitality, among others. Managing such a complex structure could

divert focus away from the core business and could pose execution risk.  

Weak performance of  subsidiaries 

Poor performance of subsidiaries can be a drag on the overall stock performance. M&M

drives its valuation through core operations and subsidiaries. Any weak performance by

any of its subsidiaries can drag down its overall business performance.  

Hike in fuel price

Diesel price so far has remained insulated from any substantial rise. Any

announcements with respect to hike in diesel price could affect M&M’s operations

given the high dependency on diesel vehicle sales to overall vehicle sales.

Vagaries 

of  

monsoon 

So far the Indian Meteorological Department (IMD) has forecast a normal monsoon

which augurs well for tractors and UV sales (especially Bolero). Any deviation on the

negative side could be a risk to farm incomes and thus tractor demand.  

Table 3:  Sensitivity of  volume growth to FY12E EPS 

Source: Edelweiss research

Worst case Base case Best case

Volume growth (%) 3.9 13.9 23.9 

EPS (INR) 42.9 48.5 54.0 

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70  Edelweiss Securities Limited

Automobiles

Annual Trends 

Chart 8: UVs and tractor constitute over 70% of  volumes  Chart 9: Tractors and LCV to grow highest @ 15% in FY12E 

Source: Company, Edelweiss research

Chart 10: Pricing power would lead to operating profit  Chart 11: Cost inflation push to get offset by cost reduction 

Source: Company, Edelweiss research

0

30,000

60,000

90,000

120,000

150,000

0

60,000

120,000

180,000

240,000

300,000

   F   Y   0   1

   F   Y   0   3

   F   Y   0   5

   F   Y   0   7

   F   Y   0   9

   F   Y   1   1

   F   Y   1   3   E

    (   N   o   s .    )

    (   N   o   s .    )

Utility vehicles Tractors

LCVs (RHS) Three wheelers (RHS)

0

15,000

30,000

45,000

60,000

75,000

0

120,000

240,000

360,000

480,000

600,000

   F   Y   0   1

   F   Y   0   3

   F   Y   0   5

   F   Y   0   7

   F   Y   0   9

   F   Y   1   1

   F   Y   1   3   E

    (   I   N   R    /   v   e    h   i   c    l   e    )

    (   I   N   R    /   v   e    h   i   c    l   e    )

Automotive Three wheelers

Tractors Operating profit (RHS)

(50.0)

0.0

50.0

100.0

150.0

200.0

(40.0)

(20.0)

0.0

20.0

40.0

60.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %    )

    (   %    )

UV's Y-o-Y growth

Tractors Y-o-Y growth

LCVs Y-o-Y growth (RHS)

Three wheelers Y-o-Y growth (RHS)

60.0

62.5

65.0

67.5

70.0

72.5

0.0

4.0

8.0

12.0

16.0

20.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %    )

    (   %    )

Employee costs Other operating costs

EBITDA margin Raw material (RHS)

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71  Edelweiss Securities Limited

Automobile

Chart 12: Operating profit to grow in line with net revenue growth 

Source: Company, Edelweiss research

Chart 13: Automotive division yields ~13% EBIT margin  Chart 14: Farm equipment yields ~18% EBIT margin 

Source: Company, Edelweiss research

(90.0)

(45.0)

0.0

45.0

90.0

135.0

(13.0)

0.0

13.0

26.0

39.0

52.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

  (  )    (   %    )

Net revenue RM costs Operating profit (RHS)

5.0

7.0

9.0

11.0

13.0

15.0

(15,000)

10,000

35,000

60,000

85,000

110,000

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

    (   %    )

    (   I   N   R   m   n    )

Sales EBIT EBIT margin (RHS)

6.0

9.0

12.0

15.0

18.0

21.0

0

22,000

44,000

66,000

88,000

110,000

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

    (   %    )

    (   I   N   R   m   n    )

Sales EBIT EBIT margin (RHS)

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Automobiles

Chart 15: EPS to post 16% CAGR over FY11‐13E  Chart 16: Sustainable EBITDA margins and return ratios 

Source: Company, Edelweiss research

Chart 17: Operating profit to grow in line with net revenue growth 

Source: Company, Edelweiss research

0

60

120

180

240

300

(35.0)

0.0

35.0

70.0

105.0

140.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   I   N   R    /   s    h   a

   r   e    )

    (   I   N   R    /   s    h   a

   r   e    )

EPS Free cash flow Book value (RHS)

0.0

0.9

1.8

2.7

3.6

4.5

0

1,400

2,800

4,200

5,600

7,000

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

    (   %    )

    (   I   N   R   m   n    )

R&D as % of net sales (RHS)

0.0

7.0

14.0

21.0

28.0

35.0

0.0

4.0

8.0

12.0

16.0

20.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %    )    (   %    )

EBITDA margin RoACE (RHS) RoAE (RHS)

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Automobile

Quarterly Trends 

Chart 18: Realisation improved, however, operating profit declined Chart 19: EBITDA margin declined in Q4FY11 on cost push 

Source: Company, Edelweiss research

Chart 20: Automotive segment’s quarterly matrix  Chart 21: Farm equipment segment’s quarterly matrix 

Source: Company, Edelweiss research

30,000

40,000

50,000

60,000

70,000

80,000

200,000

270,000

340,000

410,000

480,000

550,000

   Q   1   F   Y   0   8

   Q   3   F   Y   0   8

   Q   1   F   Y   0   9

   Q   3   F   Y   0   9

   Q   1   F   Y   1   0

   Q   3   F   Y   1   0

   Q   1   F   Y   1   1

   Q   3   F   Y   1   1

    (   I   N   R    /   v   e    h   i   c    l   e

    )

    (   I   N   R    /   v   e    h   i   c    l   e    )

Automotive realisation

Farm equipment realisation

RM costs

Operating profit (RHS)

(5.0)

0.0

5.0

10.0

15.0

20.0

(12,000)

0

12,000

24,000

36,000

48,000

   Q   1   F   Y   0   8

   Q   3   F   Y   0   8

   Q   1   F   Y   0   9

   Q   3   F   Y   0   9

   Q   1   F   Y   1   0

   Q   3   F   Y   1   0

   Q   1   F   Y   1   1

   Q   3   F   Y   1   1

    (   %    )

    (   N   o   s .    )

Sales EBIT EBIT margin (RHS)

0.0

4.0

8.0

12.0

16.0

20.0

56.0

60.0

64.0

68.0

72.0

76.0

   Q   1   F   Y   0   8

   Q   3   F   Y   0   8

   Q   1   F   Y   0   9

   Q   3   F   Y   0   9

   Q   1   F   Y   1   0

   Q   3   F   Y   1   0

   Q   1   F   Y   1   1

   Q   3   F   Y   1   1

    (   %    )

    (   %    )

Raw material

Employee costs (RHS)

Other operating costs (RHS)

EBITDA margin (RHS)

10.0

12.5

15.0

17.5

20.0

22.5

0

6,000

12,000

18,000

24,000

30,000

   Q   1   F   Y   0   8

   Q   3   F   Y   0   8

   Q   1   F   Y   0   9

   Q   3   F   Y   0   9

   Q   1   F   Y   1   0

   Q   3   F   Y   1   0

   Q   1   F   Y   1   1

   Q   3   F   Y   1   1

    (   %    )

    (   N   o   s .    )

Sales EBIT EBIT margin (RHS)

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74  Edelweiss Securities Limited

Automobiles

Company Description 

M&M operates in nine segments—automotive, which involves sales of automobiles, spare

parts and related services; farm equipment, which involves tractors, spare parts and related

services; financial services, which consists of services relating to financing, leasing and hire

purchase of automobiles and tractors; steel 

trading 

processing, which consists of tradingand processing of steel; infrastructure, which consists of operating of commercia

complexes, project management and development; hospitality, which involves sale of

timeshare; IT services, which involves services rendered for information technology (IT) and

telecom; Systech, which consists of automotive components and other related products and

services, and Others, which consists of logistics, after-market, two wheelers and investment.

The company has ventured into the M&HCV space through a JV with Navistar International,

US. It also acquired majority (70%) stake in Korea-based Ssangyong Motors Company in

FY11 to become a global SUV company.

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75  Edelweiss Securities Limited

Automobile

Financial Statements 

Income statement (INR mn)

Year to March FY09 FY10 FY11 FY12E FY13E

Total volume (nos) 325,946 451,927 563,944 642,504 726,958

% Growth 11.0 38.7 24.8 13.9 13.1

Income from operations 130,937 185,296 234,210 273,992 313,340

Materials costs 92,419 123,462 162,639 189,928 216,976

Manufacturing expenses 3,237 3,950 4,582 5,078 5,501

Staff costs 10,246 11,971 14,196 16,303 18,336

S G & A expenses 10,760 16,568 19,324 23,252 26,282

Less: Expenses capitalised 428 596 626 657 690

Total operating expenses 116,234 155,356 200,116 233,904 266,405

EBITDA 14,704 29,941 34,095 40,088 46,935

Depreciation and amortisation 2,915 3,708 4,139 4,976 6,026

EBIT 11,788 26,233 29,956 35,112 40,909

Interest 1,341 1,569 709 1,121 1,340

Non-operational income 3,592 3,284 4,307 5,117 5,643

Profit before tax 14,039 27,948 33,554 39,108 45,212Provision for tax 1,997 7,348 8,421 9,777 11,303

Core profit 12,042 20,600 25,134 29,331 33,909

Extraordinary income/ (loss) (3,263) 278 1,487 0 0

Profit after tax 8,779 20,878 26,621 29,331 33,909

Diluted shares outstanding 577 597 605 605 605

Diluted EPS 20.9 34.5 41.6 48.5 56.1

Diluted core business EPS 18.2 32.9 40.2 46.9 54.3

Cash EPS 29.4 42.2 49.8 58.4 68.0

Dividend per share 5.0 9.5 11.9 12.0 12.0

Dividend payout (%) 35.5 29.9 30.2 27.6 23.9

Common size metrics‐ as % of  net revenuesYear to March FY09 FY10 FY11 FY12E FY13E

Operating expenses 88.8 83.8 85.4 85.4 85.0

Materials costs 70.6 66.6 69.4 69.3 69.2

Staff costs 7.8 6.5 6.1 6.0 5.9

S G & A expenses 8.2 8.9 8.3 8.5 8.4

Depreciation 2.2 2.0 1.8 1.8 1.9

Interest expenditure 1.0 0.8 0.3 0.4 0.4

EBITDA margins 11.2 16.2 14.6 14.6 15.0

Net profit margins 9.2 11.1 10.7 10.7 10.8

Growth metrics (%)

Year to March FY09 FY10 FY11 FY12E FY13E

Revenues 13.5 41.5 26.4 17.0 14.4

EBITDA 7.2 103.6 13.9 17.6 17.1

PBT 14.1 99.1 20.1 16.5 15.6

Net profit 29.8 71.1 22.0 16.7 15.6

EPS 12.8 65.1 20.5 16.7 15.6

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76  Edelweiss Securities Limited

Automobiles

Balance sheet (INR mn)

As on 31st March FY09 FY10 FY11 FY12E FY13E

Equity capital 2,788 2,892 2,936 2,936 2,936

Reserves & surplus 49,833 75,376 100,198 121,425 147,229

Shareholders funds 52,621 78,268 103,134 124,361 150,165

Secured loans 9,810 6,025 6,025 6,025 6,025

Unsecured loans 30,718 22,777 18,028 29,715 29,715Borrowings 40,528 28,802 24,053 35,739 35,739

Deferred tax (Net) (364) 2,438 3,544 3,544 3,544

Sources of  funds 92,785 109,507 130,731 163,644 189,449

Gross block 48,939 52,763 63,593 78,593 93,593

Depreciation 23,263 25,378 29,516 34,493 40,519

Net block 25,676 27,385 34,076 44,100 53,073

Capital work in progress 6,467 9,642 9,642 9,642 9,642

Investments 57,864 63,980 93,253 100,753 114,623

Inventories 10,607 11,888 16,942 18,767 21,462

Sundry debtors 10,437 12,581 13,547 22,520 25,754

Cash and bank balance 15,744 17,432 6,146 13,700 15,667

Loans and advances 13,826 18,014 23,732 26,105 28,716

Other current assets 16 509 1,067 1,067 1,067

Total current assets 50,629 60,424 61,435 82,159 92,666

Sundry creditors 34,431 33,673 47,290 52,547 60,093

Others current liabilities 771 327 327 327 327

Provisions 12,776 17,965 20,059 20,136 20,136

Total current liab. & provisions 47,978 51,965 67,676 73,009 80,555

Net current assets 2,652 8,459 (6,241) 9,149 12,110

Misc expenditure 126 41 0 0 0

Uses of  funds 92,785 109,507 130,731 163,644 189,449

Book value per share (BV) (INR) 94 135 176 212 256

Free cash flow  (INR mn)

Year to March FY09 FY10 FY11 FY12E FY13E

Net profit 8,779 20,878 26,621 29,331 33,909

Depreciation 2,915 3,708 4,139 4,976 6,026

Deferred tax 1,412 97 0 0 0

Others (1,412) (97) 0 0 (0)

Gross cash flow 11,694 24,586 30,759 34,307 39,935

Less: Changes in WC (8,534) 4,034 (3,454) 7,837 994

Operating cash flow 20,228 20,551 34,214 26,471 38,942

Less: Capex 11,449 8,592 10,830 15,000 15,000

Free cash flow 8,778 11,960 23,384 11,471 23,942

Cash flow metrics

Year to March FY09 FY10 FY11 FY12E FY13EOperating cash flow 20,228 20,551 34,214 26,471 38,942

Financing cash flow 14,067 (4,155) (5,397) 3,583 (8,104)

Investing cash flow (27,163) (14,708) (40,102) (22,500) (28,870)

Net cash flow 7,132 1,688 (11,286) 7,553 1,967

Capex (11,449) (8,592) (10,830) (15,000) (15,000)

Dividend paid (3,121) (6,238) (8,026) (8,104) (8,104)

Share issuance/(buyback) 361 118 366 0 0

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77  Edelweiss Securities Limited

Automobile

 

Profitability & liquidity ratios

Year to March FY09 FY10 FY11 FY12E FY13E

ROAE (%) 25.1 31.5 27.7 25.8 24.7

ROACE (%) 18.9 29.2 28.5 27.3 26.4 

Inventory days 41 32 31 33 33

Debtors days 29 23 20 24 28

Payble days 109 98 88 93 92Cash conversion cycle (days) (40) (43) (37) (36) (31)

Current ratio 1.1 1.2 0.9 1.1 1.2

Debt/EBITDA 2.8 1.0 0.7 0.9 0.8

Fixed asset turnover (x) 6.0 7.0 7.6 7.0 6.4

Debt/Equity 0.8 0.4 0.2 0.3 0.2 

Adjusted debt/equity 0.8 0.4 0.2 0.3 0.2

Operating ratios

Year to March FY09 FY10 FY11 FY12E FY13E

Total asset turnover 1.6 1.8 1.9 1.9 1.8

Fixed asset turnover 6.0 7.0 7.6 7.0 6.4

Equity turnover 2.7 2.8 2.6 2.4 2.3

Du pont analysis

Year to March FY09 FY10 FY11 FY12E FY13E

NP margin (%) 9.2 11.1 10.7 10.7 10.8

Total assets turnover 1.6 1.8 1.9 1.9 1.8

Leverage multiplier 1.7 1.5 1.3 1.3 1.3

ROAE (%) 25.1 31.5 27.7 25.8 24.7

Valuation parameters

Year to March FY09 FY10 FY11 FY12E FY13E

EPS (INR) 20.9 34.5 41.6 48.5 56.1 

Y ‐o‐Y  growth (%) 12.8 65.1 20.5 16.7 15.6

Diluted EPS (INR) 20.9 34.5 41.6 48.5 56.1

CEPS (INR) 29.4 42.2 49.8 58.4 68.0

P/E (x) 31.8 19.3 16.0 13.7 11.9

Diluted P/E (x) 31.8 19.3 16.0 13.7 11.9

Price/BV (x) 7.1 4.9 3.8 3.1 2.6

EV/Sales (x) 2.6 1.8 1.3 1.1 0.9

EV/EBITDA (x) 23.0 11.1 9.2 7.8 6.3

Dividend yield (%) 0.8 1.4 1.8 1.8 1.8

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78  Edelweiss Securities Limited

Automobiles

THIS PAGE IS INTENTIONALLY LEFT BLANK

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79  Edelweiss Securities Limited

Automobile

 

High competition intensity in H2FY12, slowing sales, base effect mars both sales and margin outlook. We are 11/14% below consensus on FY12/FY13 earnings. We maintain ‘REDUCE’ with target price of  INR 1,150 Slowing sales, base effect and competition to deflate FY12 growth Maruti Suzuki India’s (MSIL) 28% growth and market share gain in FY11 was being

largely driven by new  Alto, EECO and Dzire. However, we believe post Q1FY12, the base

effect could catch up and arrest growth, leading to 150bps loss of market share in FY12.

Also, another headwind in H2FY12 could be new launches from competition in both

petrol as well as diesel segments (Honda’s Brio, GM’s Beat diesel, Hyundai’s new Santro 

and Toyota’s Liva). The company’s exports have been declining. We expect MSIL’s total

sales to grow 10% to 1.4 mn units in FY12E.

Rise in discounts, inflation, weakening pricing power to dent margin We believe MSIL will continue to face margin pressure due to: (1) rise in discounts; (2)

appreciating JPY; and (3) growth led by entry-level cars where customers are cost

conscious, thus, further weakening pricing power. We expect EBITDA margin to dip

50bps in FY12E over FY11 versus consensus expectation of 80bps increase. Our FY12E

and FY13E EPS of INR 82 and INR 92 is 11% and 14% below consensus, respectively.

New launches from competition, weak earnings negative triggers Negative triggers include: (1) weak monthly sales numbers; (2) weak earnings triggering

consensus earnings downgrade starting Q1FY12; and (3) new launches from

competition in H2FY12.

Outlook and valuations: Deteriorating; maintain ‘REDUCE’ The multiple headwinds have worsened both sales and margin outlook. Currently, the

stock is trading at 15x FY12E core EPS of INR 72 (after adjusting for 0.8x FY12E cash per

share). We expect the earnings multiple to contract to 10 (downcycle average multiple)

which gives us a target price of INR 1,150 (10x FY13E EPS of INR 92 + FY13E cash/share

of INR 225). We maintain ‘REDUCE/Sector Underperformer’ recommendation/rating .

Sachin Gupta +91 22 6623 3472

[email protected]  

Chetan Vora +91 22 6620 3101

[email protected]

June 20, 2011

Edelweiss Research is also available on www.edelresearch.com,

Bloomberg EDEL <GO>, Thomson First Call, Reuters and Factset.Edelweiss Securities Limited

MARUTI SUZUKI INDIABumpy ride 

COMPANY UPDATE 

India Equity Research | Automobiles

Absolute Rating  REDUCE Rating Relative to Sector Underperformer

Risk Rating Relative to Sector Medium Sector Relative to market Equalweight 

MARKET DATA (R: MRTI. BO, B: MSIL IN) CMP : INR 1,210

Target Price : INR 1,150

52-week range (INR) : 1,599 / 1,125

Share in issue (mn) : 288.9

M cap (INR bn/USD mn) : 350 / 7,819

Avg. Daily Vol. BSE/NSE (‘000) : 522.0

SHARE HOLDING PATTERN (%) 

* Promoters pledged shares : NIL

(% of share in issue) PRICE PERFORMANCE (%) 

Stock  Nifty  EW Auto Index 

1 month (1.2) (1.0) (5.2)

3 months (3.5) (0.2) (3.1)

12 months (8.9) 8.0 9.6

EDELWEISS 4D RATING 

Promoters*

54.3%

MFs, FIs &

Banks

17.9%

FIIs

19.2%

Others

8.6%

Financials

Year to March FY10 FY11 FY12E FY13E

Revenues (INR mn) 294,143 366,867 424,885 481,194 

Rev. growth (%) 41.9  24.7   15.8  13.3 EBITDA (INR mn) 37,601 32,896 36,301 42,551 

Net profit (INR mn) 24,975 22,887 23,723 26,573 

Shares outstanding (mn) 289 289 289 289 

Diluted EPS (INR) 86.4 79.2 82.1 92.0 

EPS growth (%) 104.9  (8.4)  3.7   12.0 Diluted P/E (x) 14.0 15.3 14.7 13.2 

EV/EBITDA (x) 7.6 8.4 7.8 6.2 

ROAE (%) 23.7 17.6 15.9 15.5 

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80  Edelweiss Securities Limited

Automobiles

Investment Rationale 

Given the deteriorating macro situation, industry sales growth is likely to slow down, which

could further weaken the pricing power of car makers. Additionally, MSIL’s growth was

being driven by the newly launched  Alto  K ‐10 and Eeco. Since these models are aimed at

price-sensitive customers, price hikes are difficult. Even though demand for Swift  and Dzirecontinues to be strong, their waiting period has started to come off, as the company has

resolved capacity issues. Thus, margin and sales growth levers at the company’s disposal are

limited, which makes the investment outlook negative.

Stiff  competition, margin pressure puts MSIL on backfoot 

Despite stiff competition, MSIL has been able to hold on to its market share in FY11.

However, it came at the cost of margin, which continued to be under pressure. Given the

deteriorating macro situation, industry sales growth is likely to slow down, further

weakening the pricing power of car makers.

Growth driven by low value products:  Alto and Eeco 

Additionally, the company’s growth is being driven by the newly launched  Alto (up 47% in

FY11) and EECO (up 7x in FY11). Both the models are hitting the base effect from Q2FY12.

Thus, the high growth should settle for low trajectory Q2 onwards. Also, these models are

targeted at price conscious customers, thus making price hikes to mitigate costs pressures

impossible. Though Swift  and Dzire demand continues to be firm, the waiting period for

them has started to dwindle as the company has resolved capacity issues. Thus, margin and

sales growth levers at the company’s disposal are limited, clouding the investment outlook.

Chart 1:  Price hikes largely Swift  family centric suggesting weak pricing power 

Source: Company, Overdrive

0

1,500

3,000

4,500

6,000

7,500

0.0%

0.4%

0.8%

1.2%

1.6%

2.0%

Alto Wagon

R

Ritz

petrol

Swift

petrol

Swift

diesel

Dzire

petrol

Dzire

diesel

EECO

  (

  /

  h

  l  )

    (   %    )

Price hike (INR) As a % of price

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81  Edelweiss Securities Limited

Automobile

Table 1: FY11 growth driven by  Alto and Eeco 

Source: Crisil, Edelweiss research

Chart 2: Utilisation to decline on moderating sales outlook 

Source: Company, Edelweiss research

Consensus disregarding margin pressure 

In our view, the consensus has not factored in the margin risk emanating from: (1)

rising incentives level; (2) appreciating JPY; (3) deteriorating product mix with

contribution of  Alto rising, where the company does not have pricing power; and (4) a

slew of launches from competition in H2FY12.

Our earnings expectations of INR 82 and INR 92 for FY12E and FY13E are lower than

consensus estimates by 11% and 14% for FY12E and FY13E, respectively. We have

lowered our EBITDA margin 50bps to 8.5% to factor in the above concerns, whereas

according to consensus EBITDA margin will expand 80bps to 9.8% in FY12E.

FY10 FY11 Y‐o‐Y (%) Competition launchesM800 33,028 26,485 (19.8)

Alto   235,212  346,840  47.5  new  Santro 

Wagon R   144,898  163,019  12.5

Estillo 41,624 52,188 25.4

A-Star   32,186  36,894  14.6

Ritz 63,096 68,749 9.0

Beat  diesel; higher  capacity  

 for   figo

Swift 116,174 140,862 21.3 Brio 

Dzire   83,601  107,955  29.1 Fabia Sedan

Sx4   15,714  23,327   48.4 

Eeco   8,601  68,329  694.4  Mahindra Van

Omni 92,673 92,297 (0.4)

Others   3,983  5,794  45.5

Total   870,790  1,132,739  30.1 

0.0

40.0

80.0

120.0

160.0

200.0

0

400,000

800,000

1,200,000

1,600,000

2,000,000

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

  (  )

    (   N   o   s .    )

Capacity installed (nos) Utilised (RHS)

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82  Edelweiss Securities Limited

Automobiles

Table 2: Earnings estimates of  MSIL as per Edel vis‐à‐vis Consensus 

Source: Bloomberg, Edelweiss research

Chart 3: Incentive levels have started to rise 

Source: Industry, Edelweiss research

Chart 4:  Alto+ Eeco contribution driving FY11 sales 

Source: Crisil, Edelweiss research

Edel Consensus (%) Edel Consensus (%)

Sales (INR mn) 424,885 427,713 (0.7) 481,194 493,901 (2.6) 

EBITDA (INR mn) 36,301 41,744 (13.0) 42,551 49,261 (13.6) 

EBITDA (%) 8.5 9.8 (12.5) 8.8 10.0 (11.3) 

EPS (INR) 82.1 92.2 (11.0) 92.0 107.5 (14.4) 

FY12E FY13E

0

6,000

12,000

18,000

24,000

30,000

Wagon R Ritz Alto Alto k10

    (   I   N   R    /   V   e    h   i   c    l   e    )

Dec'10 April'11

10.0

13.0

16.0

19.0

22.0

25.0

35.0

38.0

41.0

44.0

47.0

50.0

   F   Y   2   0   0   6

   F   Y   2   0   0   7

   F   Y   2   0   0   8

   F   Y   2   0   0   9

   F   Y   2   0   1   0

   F   Y   2   0   1   1

   F   Y   2   0   1   2   E

   F   Y   2   0   1   3   E

   (  %  t   t   t    l     l    

   )

    (   %   t   o   t   o   t   a    l   v   o    l   u   m   e   s    )

Alto+Eeco Swift+Dzire (RHS)

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83  Edelweiss Securities Limited

Automobile

Outlook and valuations: Deteriorating; maintain ‘REDUCE’ 

The multiple headwinds have worsened both sales and margin outlook. Currently, the stock

is trading at 15x FY12E core EPS of INR 72 (after adjusting for 0.8x PV FY12E cash per share).

We expect the earnings multiple to contract to 10 (downcycle average), which gives us a

target price of INR 1,150 (10x FY13E EPS of INR 93 + PV next year of FY13E cash/share of INR

215). For arriving at current value of cash we have discounted future cash using cost of

capital of 14%.

Historically, MSIL has traded at a discount to the Sensex P/E when earnings growth starts to

slow down. The discount band ranges from 10-40%. Our target price implies 25% discount

to Sensex earnings multiple. We maintain ‘REDUCE/Sector  Underperformer

recommendation/rating on the stock.

Chart 5: Discount to Sensex widens during earnings uncertainty period 

Source: 

Bloomberg, 

Edelweiss 

research

Chart 6: One‐year forward P/E 

Source: Bloomberg

(25.0)

0.0

25.0

50.0

75.0

100.0

(60.0)

(40.0)

(20.0)

0.0

20.0

40.0

   D   e   c  -   0   6

   M   a   r  -   0   7

   J   u   n  -   0   7

   S   e   p  -   0   7

   D   e   c  -   0   7

   M   a   r  -   0   8

   J   u   n  -   0   8

   S   e   p  -   0   8

   D   e   c  -   0   8

   M   a   r  -   0   9

   J   u   n  -   0   9

   S   e   p  -   0   9

   D   e   c  -   0   9

   M   a   r  -   1   0

   J   u   n  -   1   0

   S   e   p  -   1   0

   D   e   c  -   1   0

   M   a   r  -   1   1

    (   %    )

    (   %    )

MSIL vs Sensex (LHS) Consensus 1 yr fwd growth Trailing 1 yr growth

5.0

9.0

13.0

17.0

21.0

25.0

   O   c   t  -   0   3

   A   p   r  -   0   4

   O   c   t  -   0   4

   A   p   r  -   0   5

   O   c   t  -   0   5

   A   p   r  -   0   6

   O   c   t  -   0   6

   A   p   r  -   0   7

   O   c   t  -   0   7

   A   p   r  -   0   8

   O   c   t  -   0   8

   A   p   r  -   0   9

   O   c   t  -   0   9

   A   p   r  -   1   0

   O   c   t  -   1   0

   A   p   r  -   1   1

    (   x    )

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84  Edelweiss Securities Limited

Automobiles

Key Risks 

Strong performance from new launches, Swift and RIII, could be an upside risk 

MSIL is likely to launch the new Swift  in Q2FY12 and the concept crossover between cars

and utility vehicles in FY13. We have built in 13,000 average monthly units sales volume for

Swift  in FY12 and 2,500 units for RIII in FY13. Sales performance, higher than this, posesupside risk to our numbers.

Table 3:  Sensitivity of  volume growth to FY12E EPS 

Source: Edelweiss research

Depreciating JPY could pose upside risk 

The company has significant exposure to JPY, in which, it imports raw material (~22% of

sales) and pays royalty. While exports are Euro (~40%) and USD (~60%) denominated.

Table 4:  Sensitivity of  currency movement to FY12E EPS 

Source: Edelweiss research

Alliance with VW could throw up cost saving opportunities 

Suzuki (Parent company of MSIL) has tied up with VW and, according to media reports,

together they are exploring various opportunities in the field of joint sourcing,

manufacturing and product development. Any such opportunity could lead to cost savings

and, thus, is a potential upside risk.

Worst case Base case Best case

Volume growth (%) 0.2 10.2 20.2 

EPS (INR) 61.0 82.1 103.3 

USD/ INR EUR/INR JPY/INR

+10% +10% +10%

USD/ INR ‐10% 0% -5% -25%

EUR/INR ‐10% 5% 0% -20%

JPY/INR ‐10% 25% 20% 0%

USD/ INR +10% 8% 12% -8%

EUR/INR +10% 12% 4% -13%

JPY/INR +10% -8% -13% -17%

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85  Edelweiss Securities Limited

Automobile

Annual Trends 

Chart 7: A2 & A3, the two growth engines  Chart 8: Outperformed industry on newer/variants models 

Source: Company, Edelweiss research

Chart 9: Exports to dip as demand from Europe wanes  Chart 10: Capacity utilisation to dip on moderating demand 

Source: Company, Edelweiss research

0.0

15.0

30.0

45.0

60.0

75.0

0

220,000

440,000

660,000

880,000

1,100,000

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %    )

    (   N   o   s .    )

A2 segment

A3 segment

A2 segment mkt share (RHS)

A2 segment mkt share (RHS)

(38.0)

0.0

38.0

76.0

114.0

152.0

0

35,000

70,000

105,000

140,000

175,000

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

   (   %   )

   (   N  o  s .   )

Exports Exports Y-o-Y (RHS)

Mkt share (RHS)

(30.0)

0.0

30.0

60.0

90.0

120.0

0.0

12.0

24.0

36.0

48.0

60.0

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %    )

    (   %    )

MSIL's A2 Y-o-Y (%) Industry's A2 Y-o-Y (%)

MSIL 's A3 Y-o-Y (RHS) Industry's A3 Y-o-Y (RHS)

0.0

40.0

80.0

120.0

160.0

200.0

0

400,000

800,000

1,200,000

1,600,000

2,000,000

   F   Y   0   1

   F   Y   0   3

   F   Y   0   5

   F   Y   0   7

   F   Y   0   9

   F   Y   1   1

   F   Y   1   3   E

    (   %    )

    (   N   o   s .    )

Installed capacity Capacity utilised (RHS)

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86  Edelweiss Securities Limited

Automobiles

Chart 11: Hatchback (A2) backbone of  company  Chart 12: A2 premium segment (Swift  + Ritz), the minters 

Chart 13: Executive and Premium segment to be competitive  Chart 14: MSIL’s share in premium segment declining 

Chart 15:  Alto driving growth in Economy segment  Chart 16: Underperforming in Executive segment growth 

Source: Cris Infac, Edelweiss research

0.0

20.0

40.0

60.0

80.0

100.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %   t   o   s   a

    l   e   s    )

A1 - Mini A2 - Compact A3 - Sedan

0.0

20.0

40.0

60.0

80.0

100.0

   F   Y   0

   5

   F   Y   0

   6

   F   Y   0

   7

   F   Y   0

   8

   F   Y   0

   9

   F   Y   1

   0

   F   Y   1

   1

    (   %   t   o   s   a    l   e   s    )

Economy Executive Premium

(30.0)

(15.0)

0.0

15.0

30.0

45.0

0.0

15.0

30.0

45.0

60.0

75.0

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

    (   %    )

    (   %    )

MSIL Industry (RHS)

0.0

20.0

40.0

60.0

80.0

100.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %   t   o

   s   a    l   e   s    )

Economy: M-800 + Alto

Executive: Wagon R+A-star+Estilo

Premium: Ritz + Swift

0.0

20.0

40.0

60.0

80.0

100.0

   F   Y   0

   4

   F   Y   0

   5

   F   Y   0

   6

   F   Y   0

   7

   F   Y   0

   8

   F   Y   0

   9

   F   Y   1

   0

   F   Y   1

   1

    (   %     )

Economy Executive Premium

(30.0)

(15.0)

0.0

15.0

30.0

45.0

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

    (   %    )

MSIL Industry

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Automobile

Chart 17: Swift  and Ritz losing steam in Premium segment 

Source: Cris Infac, Edelweiss research

Chart 18: Operating costs outweigh RM pressure  Chart 19: Margins subdued on cost pressures 

Source: Company, Edelweiss research

Note: * Gross  profit  = Net  sales –  Raw  material  costs

0.0

22.0

44.0

66.0

88.0

110.0

0.0

16.0

32.0

48.0

64.0

80.0

FY07 FY08 FY09 FY10 FY11

    (   %    )

    (   %    )

MSIL Industry (RHS)

(10,000)

0

10,000

20,000

30,000

40,000

0

80,000

160,000

240,000

320,000

400,000

   F   Y   0   1

   F   Y   0   3

   F   Y   0   5

   F   Y   0   7

   F   Y   0   9

   F   Y   1   1

   F   Y   1   3

   E

    (   I   N   R    /   v   e    h   i   c    l   e    )

    (   I   N   R    /   v   e    h   i   c    l   e    )

Average realisation Gross profit*

Operating profit (RHS)

65.0

70.0

75.0

80.0

85.0

90.0

(5.0)

0.0

5.0

10.0

15.0

20.0

   F   Y   0

   1

   F   Y   0

   3

   F   Y   0

   5

   F   Y   0

   7

   F   Y   0

   9

   F   Y   1

   1

   F   Y   1   3   E

    (   %   t   o   s   a    l   e   s    )

    (   %   t   o   s   a    l   e   s    )

Employee costs Other operating costs

EBITDA margin Raw material (RHS)

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88  Edelweiss Securities Limited

Automobiles

Chart 20: High operating expenses, raw material inflation restrict EBITDA growth 

Chart 21: EPS CAGR of  8%; FCF to be negative in FY12  Chart 22: Return ratios to dip on lower margins 

Chart 23: Lower spend on R&D offset by..  Chart 24: ...higher royalty payout 

Source: Company, Edelweiss research

(50.0)

0.0

50.0

100.0

150.0

200.0

(12.0)

0.0

12.0

24.0

36.0

48.0

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

  (  )    (   %    )

Net revenue RM costs Operating profit (RHS)

0

150

300

450

600

750

(65.6)

(32.8)

0.0

32.8

65.6

98.4

   F   Y   0

   1

   F   Y   0

   2

   F   Y   0

   3

   F   Y   0

   4

   F   Y   0

   5

   F   Y   0

   6

   F   Y   0

   7

   F   Y   0

   8

   F   Y   0

   9

   F   Y   1

   0

   F   Y   1

   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   I   N   R    /   s    h   a   r   e    )

    (   I   N   R    /   s    h   a   r   e    )

EPS Free cash flow Book value (RHS)

0.00

0.15

0.30

0.45

0.60

0.75

0

400

800

1,200

1,600

2,000

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

    (   %    )

    (   I   N   R   m   n    )

R&D as % of net sales (RHS)

(5.0)

0.0

5.0

10.0

15.0

20.0

(12.0)

0.0

12.0

24.0

36.0

48.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1

   2   E

   F   Y   1

   3   E

    (   %    )

    (   %    )

EBITDA margin (RHS) RoACE RoAE

0.00

0.80

1.60

2.40

3.20

4.00

0

2,500

5,000

7,500

10,000

12,500

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

    (   %    )

    (   I   N   R   m   n    )

Royalty Royalty as % to sales (RHS)

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Company Description 

MSIL is India’s largest passenger vehicle manufacturer with more than 50% market share. It

is a key player in the compact car segment with a dominant market share. Suzuki Motor

Corporation (Suzuki) of Japan holds 54% stake in the company. MSIL offers the widest

product range in passenger cars (10 models), with special focus on the compact car segment(five models). As of March 2011, the company has an installed production capacity of 1.4 mn

units per annum, which would be scaled further to 1.9 mn units by FY13E.

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Automobile

Financial Statements 

Income statement (INR mn)

Year to March FY09 FY10 FY11 FY12E FY13E

Total volume (nos) 792,167 1,018,365 1,271,005 1,400,149 1,585,645

Growth 3.6 

28.6 

24.8 

10.2 

13.2 

Income from operations 207,218 294,143 366,867 424,885 481,194 

Materials costs 162,650 224,430 287,942 335,439 379,878 

Manufacturing and other expenses 21,002 26,656 38,992 45,194 49,760 

Staff costs 4,711 5,456 7,036 7,951 9,004 

Total operating expenses 188,363 256,542 333,971 388,583 438,642 

EBITDA 18,855 37,601 32,896 36,301 42,551 

Depreciation and amortisation 7,065 8,250 10,135 12,422 14,704 

EBIT 11,790 29,350 22,761 23,880 27,847 

Interest 510 335 244 244 244 

Non-operational income 7,321 7,044 8,358 8,423 8,306 

Profit before tax 18,601 36,059 30,874 32,058 35,909 

Provision for tax 4,571 10,949 8,201 8,335 9,336 Core profit 14,030 25,110 22,673 23,723 26,573 

Extraordinary income/ (loss) 1,842 135 (214) - - 

Profit after tax 12,188 24,975 22,887 23,723 26,573 

Shares outstanding 289 289 289 289 289 

Earnings per share (EPS) 48.6 86.9 78.5 82.1 92.0 

Diluted shares outstanding 289 289 289 289 289 

Diluted EPS 48.6 86.9 78.5 82.1 92.0 

Cash EPS 73.0 115.5 113.6 125.1 142.9 

Dividend per share 5.0 6.0 7.5 8.0 8.0 

Dividend payout (%) 10.3 6.9 9.6 9.7 8.7 

Common 

size 

metrics‐

as 

of  

net 

revenuesYear to March FY09 FY10 FY11 FY12E FY13E

Operating expenses 90.9 87.2 91.0 91.5 91.2 

Materials costs 78.5 76.3 78.5 78.9 78.9 

Staff costs 2.3 1.9 1.9 1.9 1.9 

S G & A expenses 10.1 9.1 10.6 10.6 10.3 

Depreciation 3.4 2.8 2.8 2.9 3.1 

Interest expenditure 0.2 0.1 0.1 0.1 0.1 

EBITDA margins 9.1 12.8 9.0 8.5 8.8 

Net profit margins 6.8 8.5 6.2 5.6 5.5 

Growth metrics (%)

Year 

to 

March FY09 FY10 FY11 FY12E FY13ERevenues 13.7 41.9 24.7 15.8 13.3 

EBITDA (27.0) 99.4 (12.5) 10.4 17.2 

PBT (25.7) 93.9 (14.4) 3.8 12.0 

Net profit (18.9) 79.0 (9.7) 4.6 12.0 

EPS (18.9) 79.0 (9.7) 4.6 12.0 

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Automobiles

Balance sheet (INR mn)

As on 31st March FY09 FY10 FY11 FY12E FY13E

Equity capital 1,445 1,445 1,445 1,445 1,445 

Reserves & surplus 92,004 116,906 137,504 158,523 182,392 

Shareholders funds 93,449 118,351 138,949 159,968 183,837 

Secured loans 1 265 265 265 265 

Unsecured loans 6,988 7,949 2,828 2,828 2,828 Borrowings 6,989 8,214 3,093 3,093 3,093 

Deferred tax (Net) 1,551 1,370 1,370 1,370 1,370 

Sources of  funds 101,989  127,935  143,412  164,431  188,300 

Gross block 87,206 104,067 129,659 169,659 184,659 

Depreciation 46,498 53,820 63,955 76,377 91,081 

Net block 40,708 50,247 65,704 93,282 93,578 

Capital work in progress 8,613 3,876 3,876 3,876 3,876 

Investments 31,733 71,766 51,067 56,067 81,067 

Inventories 9,023 12,088 14,150 17,305 19,371 

Sundry debtors 9,378 8,099 8,933 11,529 14,507 

Cash and bank balance 19,390 982 25,085 14,662 7,555 

Loans and advances 17,309 16,555 15,395 16,195 16,995 

Total current assets 55,100 37,724 63,563 59,691 58,428 

Sundry creditors 25,696 23,181 24,540 32,025 31,938 

Others current liabilities 4,662 6,213 11,000 11,000 11,000 

Provisions 3,807 6,284 5,258 5,461 5,711 

Total current liab. & provisions 34,165 35,678 40,798 48,485 48,649 

Net current assets 20,935 2,046 22,765 11,205 9,778 

Uses of  funds 101,989  127,935  143,412  164,431  188,300 

Book value per share (BV) (INR) 323 410 481 554 636 

Free cash flow 

Year to March FY09 FY10 FY11 FY12E FY13E

Net profit 12,188 24,975 22,887 23,723 26,573 

Depreciation 7,065 8,250 10,135 12,422 14,704 Others 261 3,246 (1,540) 34 250 

Gross cash flow 19,514 36,472 31,481 36,178 41,528 

Less: Changes in WC 1,966 3,784 (4,410) (934) 5,930 

Operating cash flow 17,548 32,688 35,891 37,112 35,597 

Less: Capex 15,603 12,124 25,592 40,000 15,000 

Free cash flow 1,945 20,564 10,299 (2,888) 20,597 

Cash flow metrics

Year to March FY09 FY10 FY11 FY12E FY13E

Operating cash flow 17,548 32,688 35,891 37,112 35,597 

Financing cash flow (5,414) 1,990 (6,896) (2,535) (2,704) 

Investing cash flow 4,016 (53,085) (4,893) (45,000) (40,000) 

Net cash flow 16,150 (18,408) 24,103 (10,423) (7,107) 

Capex (15,603) (12,124) (25,592) (40,000) (15,000) 

Dividend paid (1,691) (1,183) (2,021) (2,535) (2,704) 

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Automobile

Profitability & liquidity ratios

Year to March FY09 FY10 FY11 FY12E FY13E

ROAE (%) 15.8 23.7 17.6 15.9 15.5

ROACE (%) 20.8 46.4 30.7 23.8 25.8

Inventory days 19 15 15 15 16

Debtors days 14 11 8 9 10

Payble days 34 36 27 27 27Cash conversion cycle (days) (1) (9) (4) (3) (2)

Current ratio 1.6 1.1 1.6 1.2 1.2

Debt/EBITDA 0.4 0.2 0.1 0.1 0.1

Fixed asset turnover (x) 5.6 6.5 6.3 5.3 5.2

Debt/Equity 0.1 0.1 0.0 0.0 0.0

Adjusted debt/equity 0.1 0.1 0.0 0.0 0.0

Operating ratios

Year to March FY09 FY10 FY11 FY12E FY13E

Total asset turnover 2.1 2.6 2.7 2.8 2.7

Fixed asset turnover 5.6 6.5 6.3 5.3 5.2

Equity turnover 2.3 2.8 2.9 2.8 2.8

Du pont analysis

Year to March FY09 FY10 FY11 FY12E FY13E

NP margin (%) 6.8 8.5 6.2 5.6 5.5

Total assets turnover 2.1 2.6 2.7 2.8 2.7

Leverage multiplier 1.1 1.1 1.1 1.0 1.0

ROAE (%) 15.8 23.7 17.6 15.9 15.5

Valuation parameters 100.9%

Year to March FY09 FY10 FY11 FY12E FY13E

EPS (INR) 48.6 86.9 78.5 82.1 92.0

Y ‐o‐Y  growth (%) (18.9) 79.0 (9.7) 4.6 12.0

CEPS (INR) 73.0 115.5 113.6 125.1 142.9

PE (x) 24.9 13.9 15.4 14.7 13.2

Price/BV (x) 3.7 3.0 2.5 2.2 1.9

EV/Sales (x) 1.5 1.0 0.8 0.7 0.5

EV/EBITDA (x) 16.2 7.6 8.4 7.8 6.2

Dividend yield (%) 0.4 0.5 0.6 0.7 0.7

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Automobiles

THIS PAGE IS INTENTIONALLY LEFT BLANK 

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Automobile

 

Strong  SUV  demand  across  the  globe  and  new  launch  Evoque  have brightened  business  prospects  for  JLR.  Weakness  in  domestic  business should persist, but  its contribution  to total PAT  is steadily declining. We maintain  ‘BUY’ with  target  price  of   INR  1,403. Uncertainty  surrounding European economy is the key risk. Riding Land Rover expressway to growth In our view Land Rover is likely to drive growth for JLR business. After refreshing the

Jaguar portfolio, Tata Motors (TTMT) is likely to have new launches from Land Rover

stable starting with Evoque in Q2FY12. We have built in sales of 280,000 units vs

company guidance of 300,000. Margin (~16% in FY11) is likely to stabilise or improve

primarily on: (a) favourable product mix (rise in Land Rover contribution); (b) better

geography (emerging market) mix wherein JLR will have more pricing power;

Evoque launch and Q2FY12 earnings to be key positive triggers Evoque is likely to be launched in Q2FY12 at a price point starting GBP 28,000. We

expect it to contribute 8% to FY12E JLR sales. This should augur well for profitability as

the contribution of low- margin Jaguar to total sales should decline in FY13E by 700bps

to 15% vis-à-vis FY11.

Rising JLR contribution to offset weak domestic operations JLR contribution to total PAT is consistently rising and should reach 80% by FY13. Thus

the business model has got more linked with global economic performance and less on

Indian economy. We have built in 8%/13% growth in truck demand and 6% decline/

10% growth in passenger vehicle ex Nano demand for FY12/13 respectively.

Outlook & valuations: Positives outweigh negatives; maintain ‘BUY’ Strong demand for SUV across globe and new launch Evoque has brightened both sales

and margin outlook for JLR. Given the low contribution from weak domestic operation,

risk-reward is tilted in favour of the latter. We maintain ‘BUY/ Sector Outperformer’ recommendation/rating on the stock with a SOTP-based target price of INR 1,403. 

Sachin Gupta +91 22 6623 3472

[email protected]  

Chetan Vora +91 22 6620 3101

[email protected]

June 20, 2011

Edelweiss Research is also available on www.edelresearch.com,

Bloomberg EDEL <GO>, Thomson First Call, Reuters and Factset.Edelweiss Securities Limited

TATA MOTORS JLR: Growth engine 

COMPANY UPDATE 

India Equity Research | Automobiles

Absolute Rating  BUY Rating Relative to Sector Outperformer

Risk Rating Relative to Sector Medium Sector Relative to market Equalweight 

MARKET DATA (R: TAMO. BO, B: TTMT  IN) CMP : INR 994

Target Price : INR 1,403

52-week range (INR) : 1,381 / 748

Share in issue (mn) : 637.7

M cap (INR bn/USD mn) : 594 / 13,288

Avg. Daily Vol. BSE/NSE (‘000) : 3,624.1

SHARE HOLDING PATTERN (%) 

* Promoters pledged shares : NIL

(% of share in issue) PRICE PERFORMANCE (%) 

Stock  Nifty  EW Auto Index 

1 month (14.0) (1.0) (5.2)

3 months (12.5) (0.2) (3.1)

12 months 36.5 8.0 9.6

EDELWEISS 4D RATING 

Promoters*

34.8%

MFs, FIs &

Banks

12.9%

FIIs

23.6%

Others

28.6%

Financials (Consolidated)

Year to March FY10 FY11 FY12E FY13E

Revenues (INR mn) 925,193 1,231,333 1,443,035 1,625,691 

Rev. growth (%) 30.5  33.1  17.2  12.7  EBITDA (INR mn) 86,137 177,800 201,273 233,666 

Adj net profit (INR mn) 10,787 90,426 99,100 120,713 

Shares outstanding (mn) 601 641 641 641 

Diluted adj EPS - (INR) 18.0 141.1 154.6 188.3 

EPS growth (%) (132.0)  685.4  9.6  21.8 Diluted P/E - (x) 55.3 7.0 6.4 5.3 

EV/EBITDA (x) 9.4 4.7 4.0 3.2 

ROAE (%) 13.8 65.3 41.7 36.1 

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Automobiles

Investment Rationale 

Strong global demand for luxury SUVs is fuelling JLR volumes (~75% of sales from Land

Rover stable). Profitability is on the uptrend as it is being driven not only by an improving

product mix (higher margin), but also from a better geography mix (leading to higher

realisation on better pricing power). Performance of JLR should get further fillip with thelaunch of  Evoque, probably in Q2FY12. The near-term macro impacting domestic business

(commercial vehicles and passenger vehicles) will be offset by higher earnings growth in the

JLR business (17% CAGR over FY11-13E).

Evoque launch in Q2FY12 to be key trigger 

After refurbishing the Jaguar portfolio in FY10-11, we expect new launches from the Land

Rover stable. Of that, Evoque is likely to be launched in Q2FY12 with an expected price point

in the GBP 28,000-42,000 range. This, in our view, should boost JLR sales. We expect

average monthly sales of 2,500 units of  Evoque and 280,000 units for JLR in FY12E, implying

15% volume growth for FY12E.

Evoque is the smallest ever Range Rover and is targeted at the BMW X1 and forthcoming

Audi Q3. The company expects substantial prospective Evoque customers will be first time

buyers of a Land Rover product. It is targeted at younger and more urban customers. So far,

the car has received good reviews from different automobile magazines.

Fig 1: Evoque—Likely to set cash registers ringing 

Source: Company

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Automobile

Chart 1: US luxury car market on uptrend  Chart 2: Europe sales have remained fairly stable 

Source: Company, Bloomberg, Edelweiss research

Chart 3: JLR quarterly wholesale sales, maintaining momentum 

Source: Company, Edelweiss research

0

70,000

140,000

210,000

280,000

350,000

   Q   1   C   Y   0   8

   Q   2   C   Y   0   8

   Q   3   C   Y   0   8

   Q   4   C   Y   0   8

   Q   1   C   Y   0   9

   Q   2   C   Y   0   9

   Q   3   C   Y   0   9

   Q   4   C   Y   0   9

   Q   1   C   Y   1   0

   Q   2   C   Y   1   0

   Q   3   C   Y   1   0

   Q   4   C   Y   1   0

   Q   1   C   Y   1   1

    (   N

   o   s .    )

Toyota Lexus Ford Volvo Audi

BMW BMW Mini Mercedes

Daimler Smart LandRover Jaguar

0

13,000

26,000

39,000

52,000

65,000

   Q   1   F   Y   1   0

   Q   2   F   Y   1   0

   Q   3   F   Y   1   0

   Q   4   F   Y   1   0

   Q   1   F   Y   1   1

   Q   2   F   Y   1   1

   Q   3   F   Y   1   1

   Q   4   F   Y   1   1

    (   N   o   s .    )

Jaguar Land Rover

0

150,000

300,000

450,000

600,000

750,000

   Q   1   C   Y   0   8

   Q   2   C   Y   0   8

   Q   3   C   Y   0   8

   Q   4   C   Y   0   8

   Q   1   C   Y   0   9

   Q   2   C   Y   0   9

   Q   3   C   Y   0   9

   Q   4   C   Y   0   9

   Q   1   C   Y   1   0

   Q   2   C   Y   1   0

   Q   3   C   Y   1   0

   Q   4   C   Y   1   0

   Q   1   C   Y   1   1

   (   N

  o  s .   )

Aston Martin BMW BMW Mini

Mercedes Porsche Lexus

Audi Jaguar LandRover

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98  Edelweiss Securities Limited

Automobiles

Chart 4: US vehicle discounts ‐ Declining for premium vehicles 

Source: Edmunds

Chart 5: Manheim index continues to show strong growth in replacement value 

Source: Manheim

Product mix likely to improve 

With the launch of Evoque, we expect Land Rover’s contribution in the overall JLR portfolio

to surge (from 78% in FY11 to 83% and 85% in FY12 and FY13, respectively), thereby

improving the overall product mix in favour of Land Rover as it is highly profitable and

operates in an industry wherein the competitive intensity is relatively low vis-à-vis Jaguar.

8.0%

9.2%

10.4%

11.6%

12.8%

14.0%

   F   e    b  -   1   0

   M   a   r  -   1   0

   A   p   r  -   1   0

   M   a   y  -   1   0

   J   u   n  -   1   0

   J   u    l  -   1   0

   A   u   g  -   1   0

   S   e   p  -   1   0

   O   c   t  -   1   0

   N   o   v  -   1   0

   D   e   c  -   1   0

   J   a   n  -   1   1

   F   e    b  -   1   1

   M   a   r  -   1   1

   A   p   r  -   1   1

   M   a   y  -   1   1

Luxury Car Luxury SUV

(16.0)

(8.0)

0.0

8.0

16.0

24.0

(60.0)

(40.0)

(20.0)

0.0

20.0

40.0

   J   u   n  -   0   1

   J   a   n  -   0   2

   A   u   g  -   0   2

   M   a   r  -   0   3

   O   c   t  -   0   3

   M   a   y  -   0   4

   D   e   c  -   0   4

   J   u    l  -   0   5

   F   e    b  -   0   6

   S   e   p  -   0   6

   A   p   r  -   0   7

   N   o   v  -   0   7

   J   u   n  -   0   8

   J   a   n  -   0   9

   A   u   g  -   0   9

   M   a   r  -   1   0

   O   c   t  -   1   0

   M   a   y  -   1   1

    (   %    )

    (   %    )

US Retail light vehicle sales (Y-o-Y) Manheim index (Y-o-Y) - RHS

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Automobile

Chart 6: Land Rover contribution to increase in JLR on launch of  Evoque 

Source: Company, Edelweiss research

Long‐term cost restructuring in place 

TTMT is on track in its long-term cost rationalisation programme, which includes: (a)

lowering the total number of platforms to 8 from 12; (b) increasing sourcing from low-cost

destinations; and (3) setting up plants in low-cost destinations which will help maintain

margin ~16% in the context of volatile commodity prices.

Near‐term  weakness  in  domestic  operations  offset  by  rising  JLR

contribution 

The company is one of the most diversified plays amongst the Indian commercial vehicle

(CV) makers, with ~57% market share in the less volatile light commercial vehicles (LCVs)

which we expect to grow 11% and 14% in FY12E and FY13E, respectively. We expect

medium and heavy trucks (M&HCV) demand to slow down to 8% in FY12E and 13% in

FY13E. Similarly, we expect passenger vehicle sales (excluding Nano) to decline by 6% in

FY12E and grow 10% in FY13E, respectively. Moderating volumes and commodity inflation

should keep margins of standalone business under pressure. However, contribution of low-

margin Indian operations is declining in the overall consolidated profit and that of JLR is

rising (to contribute ~80 to FY12E consolidated profit), further de-risking the business

model.

0.0

20.0

40.0

60.0

80.0

100.0

FY11E FY12E FY13E

    (   %    )

Jaguar LandRover Evoque

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Automobiles

Chart 7: JLR contribution towards consolidated EBITDA to rise from 35% in FY10 to ~66% in FY13E 

Source: Company, Edelweiss research

10% above consensus on FY13E earnings 

We are in line consensus earnings with respect to FY12E whilst we are 10% above consensus

earnings on FY13E.

Table 1: Earnings estimates as per Edelweiss vis‐à‐vis consensus 

Source: Bloomberg, Edelweiss research

Outlook and valuations: JLR driving valuation; maintain ‘BUY’ 

Given the positive outlook on JLR and robust earnings growth, we maintain our ‘BUY’

recommendation on the stock, negating domestic concerns. We believe that risk-reward is

tilted in favour of the latter, given the new launch Evoque planned in Q2FY12. Hence, we

maintain our ‘BUY/Sector Outperformer’ recommendation/rating on the stock with a target

price of INR 1,403. We value domestic business at 5x FY13E EV/EBITDA (in line with

historical downcycle valuation). For JLR, we have used 4x FY13E EV/EBITDA (in line with

global peers, factoring in moderating growth). Our earlier target price was INR 1,410; the

revision is due to replacement of JLR’s FY11 balance sheet estimates with actual numbers.

TTMT

50%

JLR

35%

Subsidiari

es

15%

FY10

Edel Consensus (%) Edel Consensus (%)

Sales (INR mn) 1,443,020 1,426,327 1.2 1,625,673 1,603,509 1.4 

EBITDA (INR mn) 201,265 192,690 4.5 233,671 214,710 8.8 

EBITDA (%) 13.9 13.5 3.2 14.4 13.4 7.3 

EPS (INR) 155.4 155.2 0.1 189.3 172.4 9.8 

FY12E FY13E

TTMT

24%

JLR

66%

Subsidiari

es

10%

FY13E

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Table 2: SOTP valuation at INR 1.403 

Valuation of  subsidiaries 

Source: Edelweiss research

Particulars Value (INR)  Methodology

Tata Motors standalone 301 5x FY13E EV/EBITDA

JLR 996 4x FY13E EV/EBITDA

Tata Motors subsidiaries 106 Valuation of top 6 subsidiaries

Net value 1,403

Tata Motors standalone Value (INR)  Methodology

FY13E EBITDA 58,104 Estimated EBITDA margin of 9.7% in FY13E

Multiple (x) 5.0 Inli ne with historical valuations

EV 290,520 

Net debt 97,435 Excluding debt for vehicle financing

Equity value 193,085 

Value per share 301 

JLR Value (INR)  Methodology

FY13E EBITDA 156,039 Without any charge for R&D amortisation

Less: R&D expenses capitalised (17,250) GBP 250mn R&D expenses ca pital is ed every year

Adjusted EBITDA 138,789 Multiple (x) 4.0 Inline with global peers

EV 555,154 

Net debt (83,085) Consol idated net debt less TTMT standalone

Equity value 638,240 

Value per share 996 

Subsidiaries Basis of  valuation Value (INR mn) % holding Value per share (INR)

Tata Daewoo 12x FY12 earnings 15,210 100.0 24 

Tata Technologies 12x FY12 earnings 14,987 81.5 19 

HVAL 12x FY12 earnings 11,589 85.0 15 

HVTL 12x FY12 earnings 9,563 85.0 13 Vehicle Financing 1x P/BV 16,250 100.0 25 

Telcon Implied valuation of stake sale 59,195 40.0 37 

Total 67,598 133 

Holding company discount 20.0 27 

Value of subsidiaries 106 

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102  Edelweiss Securities Limited

Automobiles

Key Risks 

Global liquidity crisis 

Weakness in global economy, leading to drying up of bank funding for premium SUV

business, could be a key risk to our sales growth and margin assumption for JLR.

Adverse currency movements 

JLR has EUR and USD exposure as its non-Europe sales are in USD (~50% of sales) while

Europe sales and certain input cost expenditures are in EUR. Hence, a weakening USD and

an appreciating EUR are negatives. Company undertakes forex hedges details of which are

not disclosed. It also has pricing power given its sales in premium segment. Hence impact of

adverse/favourable movement could be muted compared to the result exhibited in the

table given below.

Table 3: JLR’s currency sensitivity to FY12E consolidated EPS 

Source: Edelweiss research

Slowdown in Indian economy 

Worse–than-expected economic deterioration which could lead to higher–than-expected

sales slowdown could drag both our domestic sales and margin assumption. This could be a

key risk to our earnings assumption.

Table 

4: 

Volume 

sensitivity 

on 

FY12 

consolidated 

EPS 

Source: Edelweiss research

GBP/Euro 1.77  1.61  1.45 

1.25 -24.5% 13.9% 52.2%

1.14 -38.4% 0.0% 38.4%

1.02 -52.2% -13.9% 24.5%

GBP/USD

Worst case Base case Best case

JLR's volume growth (%) 4.0 14.9 25.8 

Impact on consolidated EPS -23.6% 0.0% 23.6%

Standalone volume growth (%) 0.8 10.8 20.8 

Impact on consolidated EPS -7.2% 0.0% 7.2%

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104  Edelweiss Securities Limited

Automobiles

Chart 12: Capacity utilisation below par 

Source: Company, Edelweiss research

Chart 13: CVs and PVs contribute equally to volumes  Chart 14: M&HCV contributes ~45% to total revenue 

Source: Company, Edelweiss research

0.0

20.0

40.0

60.0

80.0

100.0

0

300,000

600,000

900,000

1,200,000

1,500,000

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

    (   %    )    (   N   o   s .    )

Installed capacity Capacity utilised (RHS)

0.0

20.0

40.0

60.0

80.0

100.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %   t   o   s   a    l   e   s    )

MHCV LCV UV Passenger cars (Exc Nano) Nano

0.0

20.0

40.0

60.0

80.0

100.0

   F   Y

   0   2

   F   Y

   0   3

   F   Y

   0   4

   F   Y

   0   5

   F   Y

   0   6

   F   Y

   0   7

   F   Y

   0   8

   F   Y

   0   9

   F   Y

   1   0

   F   Y

   1   1

   F   Y   1

   2   E

   F   Y   1

   3   E

    (   %   t   o   s   a    l   e   s    )

MHCV LCV

UV Passenger cars

Other operating income

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105  Edelweiss Securities Limited

Automobile

Chart 15: Realisation per vehicle for various segments  Chart 16: Margins to be subdued on RM pressures 

Chart 17: Capacity utilisation below par  Chart 18: R&D as % to sales 

Chart 19: FCF to decline on higher capex  Chart 20: Returns low on profitability, equity dilution

 

Source: Company, Edelweiss research

550,000

700,000

850,000

1,000,000

1,150,000

1,300,000

0

150,000

300,000

450,000

600,000

750,000

   F   Y   0   1

   F   Y   0   3

   F   Y   0   5

   F   Y   0   7

   F   Y   0   9

   F   Y   1   1

   F   Y   1   3   E

    (   I   N   R    /   v   e    h

   i   c    l   e    )

    (   I   N   R    /   v   e    h

   i   c    l   e    )

LCV UVs Passenger cars MHCV (RHS)

(65.0)

0.0

65.0

130.0

195.0

260.0

(24.0)

0.0

24.0

48.0

72.0

96.0

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %    )

    (   %    )

Net revenue Gross profit

Operating profit (RHS)

0

80

160

240

320

400

(120.0)

(80.0)

(40.0)

0.0

40.0

80.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   I   N   R    /   s    h   a   r   e    )

    (   I   N   R    /   s    h   a   r   e    )

EPS Free cash flow Book value (RHS)

56.0

60.0

64.0

68.0

72.0

76.0

0.0

4.0

8.0

12.0

16.0

20.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %   t   o   s   a    l   e   s    )

    (   %   t   o   s   a    l   e   s    )

Employee costs Other operating costs

EBITDA margin Raw material (RHS)

0.0

1.5

3.0

4.5

6.0

7.5

0

3,500

7,000

10,500

14,000

17,500

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

    (   %    )

    (   I   N   R   m   n    )

R&D As % of net sales (RHS)

0.0

3.0

6.0

9.0

12.0

15.0

(30.0)

(15.0)

0.0

15.0

30.0

45.0

   F   Y   0   1

   F   Y   0   2

   F   Y   0   3

   F   Y   0   4

   F   Y   0   5

   F   Y   0   6

   F   Y   0   7

   F   Y   0   8

   F   Y   0   9

   F   Y   1   0

   F   Y   1   1

   F   Y   1   2   E

   F   Y   1   3   E

    (   %    )

    (   %    )

RoACE RoAE EBITDA margin (RHS)

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106  Edelweiss Securities Limited

Automobiles

Quarterly Trends ‐ Standalone 

Chart 21: RM costs push weighing down operating profit  Chart 22: Quarterly cost matrix 

Source: Company, Edelweiss research

Note: *Gross  profit  = net  sales –  raw  material  costs

400,000

450,000

500,000

550,000

600,000

650,000

0

40,000

80,000

120,000

160,000

200,000

   Q   1   F   Y   0   8

   Q   3   F   Y   0   8

   Q   1   F   Y   0   9

   Q   3   F   Y   0   9

   Q   1   F   Y   1   0

   Q   3   F   Y   1   0

   Q   1   F   Y   1   1

   Q   3   F   Y   1   1

    (   I   N   R    /   V   e    h   i   c    l   e    )

    (   I   N   R    /   v   e    h   i   c    l   e    )

Gross profit* Operating profit

Realisation (RHS)

64.0

66.5

69.0

71.5

74.0

76.5

0.0

4.0

8.0

12.0

16.0

20.0

   Q   1   F   Y   0   8

   Q   3   F   Y   0   8

   Q   1   F   Y   0   9

   Q   3   F   Y   0   9

   Q   1   F   Y   1   0

   Q   3   F   Y   1   0

   Q   1   F   Y   1   1

   Q   3   F   Y   1   1

    (   %    )

    (   %    )

Raw material - RHS Employee costs

Other operating costs EBITDA margin

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107  Edelweiss Securities Limited

Automobile

Company Description 

TTMT is India's largest automobile company with presence in commercial and passenger

vehicles. It is the leader in nearly all commercial vehicle segments and the third largest in

the passenger vehicles market, with products in the compact and mid size car, and utility

vehicle segments. Through subsidiaries and associate companies, the company hasoperations in the UK, South Korea, Thailand and Spain. Among them is Jaguar Land Rover,

the business comprising the two iconic British brands. It also has an industrial joint venture

with Fiat in India. It is also the world's fourth largest truck manufacturer and the second

largest bus manufacturer. TTMT cars, buses and trucks are being marketed in severa

countries in Europe, Africa, the Middle East, South Asia, South East Asia and South America.

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108  Edelweiss Securities Limited

Automobiles

Income Statements ‐ JLR 

Income statement (GBP mn)

Year to March FY09 FY10 FY11 FY12E  FY13E 

Total volume (nos) 167,300 193,982 243,620 279,883 320,352

% Growth 0.0 15.9 25.6 14.9 14.5Income from operations 4,974 6,554 9,905 11,682 13,112

Materials costs 3,296 4,439 6,339 7,628 8,523

Manufacturing expenses 85 112 125 152 170

Staff costs 569 730 857 923 1,010

S G & A expenses 1,068 881 965 1,016 1,180

Total operating expenses 5,018 6,162 8,287 9,719 10,883

EBITDA (44) 392 1,619 1,963 2,229

Depreciation & amortisation 209 369 500 617 752

EBIT (253) 23 1,119 1,346 1,477

Interest 59 49 22 123 51

Non-Operational Income 0 0 2 11 21

Profit before tax (312) (26) 1,099 1,234 1,447Provision for tax 25 29 83 100 109

Current taxes 25 29 83 100 109

Core profit (337) (54) 1,016 1,134 1,339

Extraordinary income/ (loss) 0 39 27 0 0

Profit after tax (337) (15) 1,043 1,134 1,339

Common size metrics‐ as % of  net revenues

Year to March FY09 FY10 FY11 FY12E  FY13E 

Operating expenses 100.9 94.0 83.7 83.2 83.0

Materials costs 66.3 67.7 64.0 65.3 65.0

Staff costs 11.4 11.1 8.7 7.9 7.7

S G & A expenses 21.5 13.4 9.7 8.7 9.0

Depreciation 4.2 5.6 5.0 5.3 5.7

Interest expenditure 1.2 0.7 0.2 1.1 0.4

EBITDA margins (0.9) 6.0 16.3 16.8 17.0

Net profit margins (6.8) (0.8) 10.3 9.7 10.2

Growth metrics (%)

Year to March FY09 FY10 FY11 FY12E  FY13E 

Revenues - 31.8 51.1 17.9 12.2

EBITDA - (992.5) 313.0 21.3 13.6

PBT - (91.8) (4,383.9) 12.3 17.3

Net profit - (83.8) (1,964.7) 11.6 18.1

EPS - (86.1) (1,847.0) 11.6 18.1

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109  Edelweiss Securities Limited

Automobile

Financial Statements ‐ Standalone 

Income statement (INR mn)

Year to March FY09 FY10 FY11 FY12E FY13E

Total volume (nos) 497,687 642,467 803,436 890,042 1,011,777

% Growth (14.4) 29.1 25.1 10.8 13.7  

Income from operations 254,909 355,931 480,404 533,606 601,616

Materials costs 186,060 242,992 340,674 382,400 427,037

Manufacturing expenses 20,681 27,888 36,361 40,515 45,687

Staff costs 15,514 18,361 22,940 25,421 29,861

S G & A expenses 25,369 32,312 40,893 48,194 53,153

Less: Expenses capitalised 8,851 7,405 8,177 10,923 12,226

Total operating expenses 238,773 314,148 432,692 485,608 543,513

EBITDA 16,136 41,783 47,712 47,998 58,104

Depreciation and amortisation 9,257 11,779 14,669 17,358 19,602

EBIT 6,879 30,004 33,043 30,641 38,502

Interest 8,109 12,462 15,317 14,012 14,156

Non-operational Income 5,429 1,947 5,710 5,973 6,068

Profit before tax 4,199 19,489 23,436 22,602 30,414

Provision for tax 125 5,895 3,847 5,876 7,908

Core profit 4,074 13,594 19,589 16,725 22,506

Extraordinary income/ (loss) 5,939 8,807 (1,471) 0 0

Profit after tax 10,013 22,401 18,118 16,725 22,506

Profit after minority interest 10,013 22,401 18,118 16,725 22,506

Basic shares outstanding 514 571 638 638 638

Basic earnings per share (EPS) 7.9 23.8 30.7 26.2 35.3

Diluted shares outstanding 514 601 641 641 641

Diluted adj EPS 7.9 22.6 30.6 26.1 35.1

Cash EPS 25.9 54.8 53.7 53.4 66.0

Dividend per share 6.1 15.1 20.0 15.0 20.0

Dividend payout (%) 34.5 44.3 82.4 66.9 66.3

Common size metrics‐ as % of  net revenues

Year to March FY09 FY10 FY11 FY12E FY13E

Operating expenses 93.7 88.3 90.1 91.0 90.3

Materials costs 73.0 68.3 70.9 71.7 71.0

Staff costs 6.1 5.2 4.8 4.8 5.0

S G & A expenses 10.0 9.1 8.5 9.0 8.8

Depreciation 3.6 3.3 3.1 3.3 3.3

Interest expenditure 3.2 3.5 3.2 2.6 2.4

EBITDA margins 6.3 11.7 9.9 9.0 9.7

Net profit margins 1.6 3.8 4.1 3.1 3.7

Growth metrics (%)

Year to March FY09 FY10 FY11 FY12E FY13E

Revenues (10.8) 39.6 35.0 11.1 12.7

EBITDA (42.1) 158.9 14.2 0.6 21.1

PBT (80.0) 364.1 20.3 (3.6) 34.6

Net profit (74.4) 233.7 44.1 (14.6) 34.6

EPS (78.7) 185.6 35.0 (14.6) 34.6

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110  Edelweiss Securities Limited

Automobiles

Balance sheet (INR mn)

As on 31st March FY09 FY10 FY11 FY12E FY13E

Equity capital 5,141 5,706 6,377 6,377 6,377

Reserves & surplus 117,160 143,948 193,755 199,288 206,873

Shareholders funds 122,300 149,654 200,132 205,665 213,250

Secured loans 54,158 75,809 70,155 70,155 70,155

Unsecured loans 79,139 88,833 88,833 92,466 92,466Borrowings 133,296 164,642 158,988 162,621 162,621

Deferred tax (Net) 8,658 15,086 20,232 20,232 20,232

Sources of  funds 264,255 329,382 379,352 388,518 396,104

Gross block 139,052 184,168 218,171 251,171 284,171

Depreciation 62,599 72,129 85,737 101,695 119,896

Net block 76,453 112,039 132,434 149,477 164,275

Capital work in progress 69,469 52,322 42,322 44,322 46,322

Investments 129,681 223,369 226,243 208,743 213,511

Inventories 22,298 29,356 38,914 50,786 49,089

Sundry debtors 12,055 23,919 26,029 31,923 35,998

Cash and bank balance 11,418 17,533 24,289 21,344 24,065

Loans and advances 49,630 44,571 51,674 54,349 57,091Total current assets 95,401 115,379 140,906 158,402 166,243

Sundry creditors 83,710 118,247 102,481 116,082 134,174

Others current liabilities 2,270 27,845 27,845 27,845 27,845

Provisions 20,790 27,634 32,227 28,497 32,227

Total current liab. & provisions 106,769 173,726 162,552 172,424 194,246

Net current assets (11,368) (58,347) (21,646) (14,023) (28,003)

Misc expenditure 20 0 0 0 0

Uses of  funds 264,255 329,382 379,352 388,519 396,106

Book value per share (BV) (INR) 238 262 314 323 334

Free cash flow  (INR mn)

Year to March FY09 FY10 FY11 FY12E FY13E

Net profit 10,013 22,401 18,118 16,725 22,507

Depreciation 8,745 10,339 13,608 15,958 18,202

Deferred tax (25) 5,895 - - - 

Others (5,914) (14,701) 1,471 - - 

Gross cash flow 12,819 23,933 33,197 32,683 40,709

Less: Changes in WC 735 (46,652) 34,947 6,839 (12,973)

Operating cash flow 12,084 70,584 (1,750) 25,844 53,682

Less: Capex 50,144 28,778 24,003 35,000 35,000

Free cash flow (38,060)  41,807  (25,753)  (9,156) 18,682

Cash flow metrics

Year to March FY09 FY10 FY11 FY12E FY13E

Operating cash flow 12,084 70,584 (1,750) 25,844 53,682

Financing cash flow 99,492 48,493 36,855 (11,289) (11,192)

Investing cash flow (124,132) (112,963) (28,973) (17,500) (39,769)

Net cash flow (12,555)  6,115  6,132  (2,945) 2,721

Capex (50,144) (28,778) (24,003) (35,000) (35,000)

Dividend paid (6,597) (3,457) (9,919) (14,922) (11,192)

Share issuance/(buyback) 1,285 566 671 - - 

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111  Edelweiss Securities Limited

Automobile

Profitability & liquidity ratios

Year to March FY09 FY10 FY11 FY12E FY13E

ROAE (%) 4.1 10.0 11.2 8.2 10.7

ROACE (%) 5.8 24.9 25.5 18.4 21.3

Inventory days 41 35 33 39 39

Debtors days 17 18 19 20 21

Payable days 148 136 107 94 97Cash conversion cycle (days) (90) (83) (55) (36) (37)

Current ratio 0.9 0.7 0.9 0.9 0.9

Debt/EBITDA 8.3 3.9 3.3 3.4 2.8

Fixed asset turnover (x) 3.9 3.8 3.9 3.8 3.8

Debt/Equity 1.1 1.1 0.8 0.8 0.8

Operating ratios

Year to March FY09 FY10 FY11 FY12E FY13E

Total asset turnover 1.2 1.2 1.4 1.4 1.5

Fixed asset turnover 3.9 3.8 3.9 3.8 3.8

Equity turnover 2.5 2.6 2.7 2.6 2.9

Du pont analysis

Year to March FY09 FY10 FY11 FY12E FY13E

NP margin (%) 1.6 3.8 4.1 3.1 3.7

Total assets turnover 1.2 1.2 1.4 1.4 1.5

Leverage multiplier 2.1 2.2 2.0 1.9 1.9

ROAE (%) 4.1 10.0 11.2 8.2 10.7

Valuation parameters

Year to March FY09 FY10 FY11 FY12E FY13E

Diluted Adj EPS (INR) 7.9 22.6 30.6 26.1 35.1 

YoY  growth (%) (78.7) 185.6 35.0 (14.6) 34.6

CEPS (INR) 25.9 54.8 53.7 53.4 66.0

Diluted PE (x) 125.4 43.9 32.5 38.1 28.3

Price/BV (x) 4.2 3.8 3.2 3.1 3.0

EV/Sales (x) 2.0 1.4 1.1 1.1 0.9

EV/EBITDA (x) 31.2 11.7 11.4 11.8 9.6

Dividend yield (%) 0.6 1.5 2.0 1.5 2.0

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112  Edelweiss Securities Limited

Automobiles

Financial Statements ‐ Consolidated 

Income statement (INR mn)

Year to March FY09 FY10 FY11 FY12E FY13E

Income from operations 708,810 925,193 1,231,333 1,443,035 1,625,691

Materials costs 480,246 614,954 790,084 963,139 1,077,087

Manufacturing expenses 44,081 52,619 45,813 51,974 58,653

Staff costs 72,974 87,518 93,427 104,505 116,639

S G & A expenses 135,936 129,890 181,622 133,068 151,872

Less:Expenses capitalised 46,388 45,925 57,413 10,923 12,226

Total operating expenses 686,849 839,055 1,053,533 1,241,762 1,392,025

EBITDA 21,960 86,137 177,800 201,273 233,666

Depreciation and amortisation 28,545 43,853 56,180 66,180 78,001

EBIT (6,585) 42,284 121,620 135,093 155,664

Interest 21,706 24,653 28,965 31,936 28,416

Non-Operational Income 3,237 2,672 9,407 10,898 11,694

Profit before tax (25,054) 20,303 102,062 114,054 138,942

Provision for tax 3,358 10,058 12,164 15,373 18,493

Adj net profit before minority interest (28,412) 10,245 89,898 98,681 120,449Minority interest (403) 542 528 419 264

Adjusted profit after minority interest (28,814) 10,787 90,426 99,100 120,713

Extraordinary income/ (loss) 3,757 14,919 2,310.1 0.0 0.0 

Reported profit (25,057) 25,706 92,736 99,100 120,713

Basic shares outstanding 514 571 638 638 638

Earnings per share (EPS) (56.1) 18.9 141.8 155.4 189.3

Diluted shares outstanding 514 601 641 641 641

Adj diluted EPS (56.1) 18.0 141.1 154.6 188.3

Common size metrics‐ as % of  net revenues

Year to March FY09 FY10 FY11 FY12E FY13E

Operating expenses 96.9 90.7 85.6 86.1 85.6Materials costs 67.8 66.5 64.2 66.7 66.3

Staff costs 10.3 9.5 7.6 7.2 7.2

S G & A expenses 12.6 9.1 10.1 8.5 8.6

Depreciation 4.0 4.7 4.6 4.6 4.8

Interest expenditure 3.1 2.7 2.4 2.2 1.7

EBITDA margins 3.1 9.3 14.4 13.9 14.4

Net profit margins (4.0) 1.1 7.3 6.8 7.4

Growth metrics (%)

Year to March FY09 FY10 FY11 FY12E FY13E

Revenues 98.8 30.5 33.1 17.2 12.7

EBITDA (48.3) 292.2 106.4 13.2 16.1

PBT (185.6) (181.0) 402.7 11.8 21.8

Adj Net profit (237.0) (136.1) 777.5 9.8 22.1

EPS (219.6) (132.0) 685.4 9.6 21.8

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113  Edelweiss Securities Limited

Automobile

Balance sheet (INR mn)

As on 31st March FY09 FY10 FY11 FY12E FY13E

Equity capital 5,141 5,706 6,377 6,377 6,377

Reserves & surplus 54,266 76,359 185,338 273,246 379,037

Shareholders funds 59,406 82,064 191,714 279,622 385,414

Secured loans 130,690 214,812 170,469 208,969 194,969

Unsecured loans 212,684 139,023 157,446 171,263 187,152Borrowings 343,374 353,835 327,915 380,232 382,121

Minority Interest 4,030 2,135 2,466 1,871 1,122

Deferred tax (Net) 6,802 11,536 14,638 14,638 14,638

Sources of  funds 413,613 449,571 536,733 676,363 783,294

Goodwill on consolidation 37,187 34,229 35,848 35,848 35,848

Gross block 584,694 648,518 744,941 884,941 1,024,941

Depreciation 332,691 344,135 390,690 456,870 534,872

Net block 252,003 304,383 354,251 428,071 490,069

Capital work in progress 105,330 80,680 80,680 80,680 80,680

Investments 12,574 22,191 25,443 148,528 192,460

Inventories 109,506 113,120 140,705 117,819 132,872

Sundry debtors 47,949 71,912 68,774 49,408 55,721

Cash and bank balance 41,213 87,433 109,479 57,721 65,028

Loans and advances 128,166 152,807 191,372 204,334 219,240

Other current assets 26 24 19 19 19

Total current assets 326,860 425,296 510,349 429,301 472,880

Sundry creditors 227,586 293,718 324,092 304,049 342,897

Others current liabilities 12,216 47,055 47,055 47,055 47,055

Provisions 81,400 76,435 98,692 94,962 98,692

Total current liab. & provisions 321,202 417,208 469,838 446,065 488,643

Net current assets 5,658 8,088 40,511 (16,764) (15,763)

Misc expenditure 861 0 0 0 0

Uses of  funds 413,613 449,571 536,733 676,363 783,294

Book value per share (BV) (INR) 114 144 301 439 604

Free cash flow 

Year to March FY09 FY10 FY11 FY12E FY13E

Net profit (28,814) 10,787 90,426 99,100 120,713

Depreciation 25,068 38,871 46,555 66,180 78,001

Deferred tax (1,221) 4,340 0 0 0

Others 1,624 (4,881) (528) (419) (264)

Gross cash flow (3,344) 49,116 136,453 164,861 198,451

Less: Changes in WC (52,660) (39,176) 14,540 (5,517) (6,306)

Operating cash flow 49,316 88,292 121,913 170,379 204,756

Less: Capex 285,292 63,644 98,042 140,000 140,000

Free Cash Flow (235,975) 24,649 23,871 30,379 64,756

Cash flow metricsYear to March FY09 FY10 FY11 FY12E FY13E

Operating cash flow 49,316 88,292 121,913 170,379 204,756

Financing cash flow 217,623 17,113 (884) 40,949 (13,518)

Investing cash flow (264,058) (59,186) (98,983) (263,085) (183,932)

Net Cash Flow 2,881 46,220 22,046 (51,758) 7,306

Capex (285,292) (63,644) (98,042) (140,000) (140,000)

Dividend paid (5,893) (3,292) (9,919) (14,922) (11,192)

Share issuance/(buyback) 1,285 565 671 0 0

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114  Edelweiss Securities Limited

Automobiles

Profitability & liquidity ratios

Year to March FY09 FY10 FY11 FY12E FY13E

ROAE (%) (38.5) 13.8 65.3 41.7 36.1

ROACE (%) (2.2) 10.2 25.9 26.0 27.8

Inventory days 50 61 55 46 40

Debtors days 18 24 21 15 12

Payble days 117 143 135 113 104Cash conversion cycle (days) (50) (58) (59) (52) (52)

Current ratio 1.0 1.0 1.1 1.0 1.0

Debt/EBITDA 15.6 4.1 1.8 1.9 1.6

Fixed asset turnover (x) 4.4 3.3 3.7 3.7 3.5

Debt/Equity 5.8 4.3 1.7 1.4 1.0

Adjusted debt/equity 5.8 4.3 1.7 1.4 1.0

Operating ratios

Year to March FY09 FY10 FY11 FY12E FY13E

Total asset turnover 2.2 2.1 2.5 2.4 2.2

Fixed asset turnover 4.4 3.3 3.7 3.7 3.5

Equity turnover 9.7 13.1 9.0 6.1 4.9

Du Pont Analysis

Year to March FY09 FY10 FY11 FY12E FY13E

NP margin (%) (4.0) 1.0 7.3 6.8 7.4

Total assets turnover 2.2 2.1 2.5 2.4 2.2

Leverage multiplier 4.3 6.1 3.6 2.6 2.2

ROAE (%) (38.5) 13.8 65.3 41.7 36.1

Valuation parameters

Year to March FY09 FY10 FY11 FY12E FY13E

Adj Diluted EPS (INR) (56.1) 18.0 141.1 154.6 188.3

CEPS (INR) (2.1) 102.4 229.1 258.5 311.2

Diluted PE (x) (17.7) 55.3 7.0 6.4 5.3Price/BV (x) 8.7 6.9 3.3 2.3 1.6

EV/Sales (x) 1.1 0.9 0.7 0.6 0.5

EV/EBITDA (x) 36.5 9.4 4.7 4.0 3.2

Dividend yield (%) 0.6 1.5 2.0 1.5 2.0

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115  Edelweiss Securities Limited

Automobile

 

Company Absolute

reco

Relative

reco

Relative

risk

Company Absolute

reco

Relative

reco

Relative

Risk

Ashok Leyland REDUCE SU M Bajaj Auto BUY SO H

Exide Industries BUY SO L Hero Honda Motors Ltd HOLD SP L

Mahindra & Mahindra Ltd BUY SO M Maruti Suzuki India Ltd REDUCE SU L

Tata Motors Ltd BUY SO H

RATING & INTERPRETATION

ABSOLUTE RATING

Ratings Expected absolute returns over 12 months

Buy More than 15%

Hold Between 15% and - 5%

Reduce Less than -5%

RELATIVE RETURNS RATING

Ratings Criteria

Sector Outperformer (SO) Stock return > 1.25 x Sector return

Sector Performer (SP) Stock return > 0.75 x Sector return

Stock return < 1.25 x Sector return

Sector Underperformer (SU) Stock return < 0.75 x Sector return

Sector return is market cap weighted average return for the coverage universe

within the sector

RELATIVE RISK RATING

Ratings Criteria

Low (L) Bottom 1/3rd percentile in the sector

Medium (M) Middle 1/3rd percentile in the sector

High (H) Top 1/3rd percentile in the sector

Risk ratings are based on Edelweiss risk model

SECTOR RATING

Ratings Criteria

Overweight (OW) Sector return > 1.25 x Nifty return

Equalweight (EW) Sector return > 0.75 x Nifty return

Sector return < 1.25 x Nifty return

Underweight (UW) Sector return < 0.75 x Nifty return

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116  Edelweiss Securities Limited

Automobiles

Buy

BuyBuy

150

350

550

750

950

1,150

     J    u     l   -     0     8

     A    u    g   -     0

     8

     S    e    p   -

     0     8

     O    c     t   -     0     8

     N    o    v   -     0

     8

     D    e    c   -

     0     8

     J    a    n   -     0

     9

     F    e     b   -     0

     9

     M    a    r   -     0     9

     A    p    r   -     0     9

     M    a    y   -     0

     9

     J    u    n   -     0

     9

     J    u     l   -     0     9

     (     I     N     R     )

Edelweiss Securities Limited, Edelweiss house, off C.S.T. Road, Kalina, Mumbai – 400 098. 

Board: (91-22) 4009 4400, Email: [email protected] 

Vikas Khemani Head Institutional Equities [email protected] +91 22 2286 4206

Nischal Maheshwari Head Research [email protected] +91 22 6623 3411

Coverage group(s)

 of 

 stocks

 by 

  primary 

 analyst(s):

  Automobiles

 Ashok Leyland, Bajaj Auto, Exide Industries, Hero Honda, Mahindra & Mahindra, Maruti Suzuki, Tata Motors

Recent Research 

07-Jun-11 MarutiSuzuki

Labouring the point;Flash Note 

1,232 Reduce

01-Jun-11 Automobiles Moderation continues;Sales Update

31-May-11 AmarRaja

A battery of prospects;Result Update 

204 NotRated

Distribution of  Ratings / Market Cap 

Edelweiss Research Coverage Universe 

Rating Distribution* 118 51 17 189

* 3 stocks under review

Market Cap (INR) 111 61 17

> 50bn Between 10bn and 50 bn < 10bn

Date  Company Title Price (INR) Recos

Buy H old Reduce Total

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Rating Interpretation 

Buy  appreciate more than 15% over a 12-month period

Hold appreciate up to 15% over a 12-month period

Reduce de reciate more than 5% over a 12-month eriod

Rating Expected to

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