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OIA powerpoint guidelines & style guide
PowerPoint 2010GUIDELINES
10.13
OIA develops innovative logistics
solutions, creatively packaged, to
fully optimize your supply chain.
GENERAL GUIDELINES FOR CONSISTENCY
• Always use the OIA Template
• Keep font size and placement on the page consistent – use the default text boxes
• Use the provided color theme
• Keep the entire presentation’s font sizes and image sizes as consistent as possible
2
HEADERS OR SLIDE TITLES – ARIAL 26 POINT
Sub head Arial 20 pt. bold
• The first bullet is Arial 20 pt.
– The second bullet is Arial 20 pt.
• The third bullet is Arial 20 pt.– The fourth bullet is Arial 18 pt.
» The fifth bullet is Arial 18 pt.
3
MASTER SLIDES ARE COLOR-CODED
• All of the Master Slides are available in 2 colors;
– Brown for Packaging
– Green for Logistics
4
• Icon composites for each level of Logistics Services
– Air Freight Forwarding
– Ocean Freight Forwarding
– OIA Expedite
– Customs Brokerage
– Warehousing & Distribution (shown here)
– Global Sourcing
– Order Cycle Management
Available images
There are Logistics images available for your useThere is a PDF directory of these images called “OIA-icon Spots-0612.pdf”
5
Available images
There are Packaging images available for your use
• Icon composites for each level of Packaging Services
– Retail & Transit Packaging (shown here)
– Best Practices Design
– Global Sourcing
– Order Cycle Management
– Logistics
– Warehousing & Distribution
There is a PDF directory of these images called “OIA-icon Spots-0612.pdf”
6
Logistics Spot images
• There are also a variety of “spot” images available (a few shown here).
There is a PDF directory of these images called “OIA-PPT spots-0612-r1o.pdf”
7
Packaging Spot images
• There are also a variety of “spot” images available (a few shown here)
There is a PDF directory of these images called “OIA-PPT spots-0612-r1o.pdf”
8
• There are also a variety of “pre-formatted” slides
Packaging Sections
Pre-formatted slides
Global Footprint Map
Service Overview
There is a PPT file containing these pages: OIA-Pre-formatted Slides.pptx
9
Pre-formatted slides
Logistics Sections
• There are also a variety of “pre-formatted” slides
There is a PPT file containing these pages: OIA-Pre-formatted Slides.pptx
10
Pre-formatted slides
Logistics Case Studies
Page 2 and subsequent pages
Other images currently available
There is a PPT file containing these pages: OIA-Preformatted Slides.pptx
Instructions on using your own images on Page ##
11
Pre-formatted slides
Packaging Case Studies
Page 2 and subsequent pages
Other images currently available
There is a PPT file containing these pages: OIA-Pre-formatted Slides.pptx
Instructions on using your own images on Page ##
12
Pre-formatted pagesCase study examples
Drag or copy and paste the desired layout from the “OIA Pre-formatted Slides” PPT file.
Write or copy and paste your case study text into the text box.
Insert subhead if needed
CASE STUDY
Using pre-formatted pages
Drag into thumbnails
Add subsequent pages if necessary. There is a secondary page available.
It is also possible to use your own side bar image. Import or drag in your image, crop to match the side image and “send to back.” It’s best to do image editing with an external program like Photoshop or Paint. If that is not available, the image adjustment “recolor” in PPT has a Black and White option. Click on your image, to “format” > “re-color” > choose the black and white option.
PAGE 2 OF CASE STUDY
CASE STUDY example
Using existing pre-formatted pages
This is an example of a pre-formatted page for packaging case studies.
PAGE ONE OF CASE STUDY
CASE STUDY FINDING COST SAVINGS
WITHIN THE PACKAGING PROCESS
And page 2 of a pre-formatted page for packaging case studies.
PAGE 2 OF CASE STUDY
CASE STUDY FINDING COST SAVINGS
WITHIN THE PACKAGING PROCESS
Pre-formatted pagesTestimonial examples
Drag or copy and paste the desired layout from the “OIA Pre-formatted Slides” PPT file.
Write or copy and paste your testimonial text into the text box.
Name of Client in OIA blue (theme color text 2)
Title of Client in OIA blue
Pre-formatted testimonial pageTESTIMONIAL
Drag or copy and paste the desired layout from the “OIA Pre-formatted Slides” PPT file.
Write or copy and paste your testimonial text into the text box.
Name of Client in OIA blue (theme color text 2)
Title of Client in OIA blue
Testimonial headlineTESTIMONIAL
BEGINNING YOUR PRESENTATIONUSING PRE-DESIGNED LAYOUTS
Beginning your presentation
• Begin by opening the OIA Template or OIA Guidelines and saving it as another name
• NOTE: Save your new presentation in a location other than where the template resides to avoid over-writing your template.
22
Using pre-designed layouts
• The OIA Guidelines and template files contain several pre-designed layouts
• To apply a layout to a slide
– Select the slide
– Go to Home > Layout and choose your preferred design
23
Customizing your title page
• The cover page layout has places for the presentation title, date, and client logo or name
• To insert text, click inside the text box and type
• To insert a logo, go to “Insert” in the menu bar > photo > picture from file, and find your logo image
Title LogoDate
EditableEditable
24
Inserting images
• Before you insert an image it is important to know:
– PPT only accepts more image files
– All images must be RGB mode and not CMYK
• To insert an image go to Insert > Picture
– Choose image using browser and click “insert”
– Keep text on the left and insert photo on the right
25
Inserting images
• Or drag and drop
– Drag image file from folder onto PPT page
• NEVER resize a photo using top or side handles. Use only corner handles to keep ratio correct
• To crop use “crop” tool in the Format toolbar
Crop Tool
Corner handle for resizing
Drag image into layout
26
Inserting images
• To add a drop shadow go to
– Format > Picture Styles > Picture Effects > Shadow > Options
– Color: black, Distance: 3 pt, Blur: 5 pt, Transparency: 70%
27
Text box parameters
• Text boxes have no fill, no line and contain auto-wrapped text– Under the Home menu,
go to Drawing and click on the corner Format Shape button
– Under Fill select “no fill”– Under Line Color select
“no line”– Under Text Box make
sure the “wrap text in shape” is checked
Format Shape Button
28
Text box parameters
• Paragraphs should be uniformly formatted
– Click the Home tab and find the Paragraph Format Toolbar
– Click the corner button for the formatting window
– Line spacing: Single Before spacing: 6 pt After spacing: 0 ptSpecial: Hanging by 0.25 in
Format Shape Button
29
Text box parameters
• Paragraphs should be uniformly formatted
– Click the Home tab and find the Paragraph Format Toolbar
– Click the corner button for the formatting window
– Line spacing: Single Before spacing: 6 pt After spacing: 0 ptSpecial: Hanging by 0.25 in
Paragraph Format Button
30
Text box parameters
• Under the MS Office menu, choose PowerPoint Options
– Go to Proofing > AutoCorrect Options
– Make sure “Autofit title text to placeholder” and “AutoFit body text to placeholder” are NOT checked
MS Office Button
Options
AutoCorrect
uncheck both
31
Header or title slide parameters
• Headers or Slide Titles are black Arial Bold, 22pt font, maximum of two lines
– The text should wrap automatically, but if you need to manually break the two lines use a soft return (Shift + Return)
• The header’s textbox vertical alignment should be centered
– Go to Drawing > Format Shape > Text Box > Vertical Alignment “Middle”
32
Subhead parameters
Subheads are Arial Bold, 20 pt.,black in color
• Subheads are a maximum of two lines
• The subhead’s textbox should be vertically aligned to the top
– Go to Drawing > Format Shape > Text Box > Vertical Alignment “Top”
33
Bullet parameters
• Bulleted text is Arial Regular 20 pt
– First Indent is Arial Reg 20 pt
• Second Indent is Arial Reg 20 pt– Third Indent is Arial Reg 18 pt
» Fourth Indent is Arial Reg 18 pt
• To indent highlight the text and click on the bullet button
– To make a bullet secondary either:
• Highlight text and click on bullet hierarchy button
• or hit the <Tab> key at the beginning of a line
– To move back to the previous bullet level hold the <Tab> key and the <Shift> key at the same time
Bullet Button Indent inward & outward Buttons
34
Color palette
35
Color theme
• The color theme formulas are the following
R: 75, G: 119, B: 29
R: 0, G: 77, B: 132
R: 31, G: 73, B: 125
R: 98, G: 66, B: 3
R: 20, G: 113, B: 140
R: 236, G: 159, B: 32
R: 143, G: 193, B: 71
R: 186, G: 174, B: 149
36
Creating charts and graphs
• Click on the chart icon to create a new graph and choose your preferred type
• An Excel spreadsheet will appear automatically
• Change data and categories accordingly
• Close and return to PPT
Insert Chart Button
Change Data
37
Pie charts
• To design a Pie Chart use first Pie Chart option
• Change data as needed
• Select the chart and under Layout set the following:
– Chart Title: None
– Legend: None
– Data Labels: Best Fit
None None
Best Fit
x=0, y=0, per=0
38
Pie charts
• With the chart selected, go to Home and change the font settings to
– Arial Bold 18 pt white
• Use the Master Slides text boxes to create labels and a title in the following formats
– Labels: Arial Regular 14 pt OIA blue, center alignment
– Title: Arial Bold 20 pt black, center alignment
• White rule
– Click on “pie” in chart > format > rule > white
Revenue by Service
Air Freight Forwarding
OIA Expedite
Ocean Freight
Warehousing and Distribution
Customs Brokerage
39
Bar graph
• To design a Column Chart use “Clustered Column”
– Change data as needed
– Select the chart and under Layout set the following:
• Chart Title: None
• Axis Title: Show (if needed)
• Legend: None
• Data Labels: Show (if needed)
• Gridlines: Major Gridlines
NoneShow
Major GridlinesNoneShow
40
Bar graph
• With the chart selected, go to Home and change the font settings to
– Arial Regular 14 pt black
• Within the chart click on the following and change to
– Axes Titles: Arial Bold 14pt black
– Data Labels: Arial Regular 9 pt black
• Chart title is Arial Bold 20 pt black
• Size chart with handles
Gross Revenue$ in millions
41
Creating org charts
• Use existing chart to create your chart (copy & change text boxes)
• Use “connectors” found under Insert > Shape > Lines
Sample Text
Sample Text
Sample Text
Sample Text
42
tipsPPT tips
Printing in black and white
• To print the Black & White Mode version, go to File > Print and choose either “Grayscale” or “Pure Black and White” from your “Print What” dropdown menu
Choose Grayscale
44
Image adjustment
To brighten
before after
45
• To brighten your own images
• Import into PPT
• Click on “correction” and choose a brighter thumbnail
Image adjustment – black and white
• To create your own section or case study slide
– Drag in your image, size to full height of slide and crop
– De-saturate to make image black and white
– Send image to back
46
Crop tool
Make b/w
Send to back
questions
• If you have any question please contact the Marketing Department
47