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on - AusIMM · 0 10 20 30 40 50 60 Government Media Business NGOs Trust in Institutions 2013 2014 2105 2016 2017 2018 Edelman Trust Barometer 2018 Business is not alone

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Page 1: on - AusIMM · 0 10 20 30 40 50 60 Government Media Business NGOs Trust in Institutions 2013 2014 2105 2016 2017 2018 Edelman Trust Barometer 2018 Business is not alone
Page 2: on - AusIMM · 0 10 20 30 40 50 60 Government Media Business NGOs Trust in Institutions 2013 2014 2105 2016 2017 2018 Edelman Trust Barometer 2018 Business is not alone

0

50

100

150

200

250

2000-01 2002-03 2004-05 2006-07 2008-09 2010-11 2012-13 2014-15 2016-17

A$

bil

lio

nExports

Sources: IMF; ABS, Cat No 5368 International Trade in Goods and Services

Australian Mining Exports: $207b in 2017

Page 3: on - AusIMM · 0 10 20 30 40 50 60 Government Media Business NGOs Trust in Institutions 2013 2014 2105 2016 2017 2018 Edelman Trust Barometer 2018 Business is not alone

Polarisation of Trust

Page 4: on - AusIMM · 0 10 20 30 40 50 60 Government Media Business NGOs Trust in Institutions 2013 2014 2105 2016 2017 2018 Edelman Trust Barometer 2018 Business is not alone
Page 5: on - AusIMM · 0 10 20 30 40 50 60 Government Media Business NGOs Trust in Institutions 2013 2014 2105 2016 2017 2018 Edelman Trust Barometer 2018 Business is not alone

0

10

20

30

40

50

60

Government Media Business NGOs

Trust in Institutions

2013 2014 2105 2016 2017 2018

Edelman Trust Barometer 2018

Business is not alone..

Page 6: on - AusIMM · 0 10 20 30 40 50 60 Government Media Business NGOs Trust in Institutions 2013 2014 2105 2016 2017 2018 Edelman Trust Barometer 2018 Business is not alone

1. Good customer service

2. Honesty

3. Ethical behaviour/integrity

4. Previous good experience with the company

5. Reliability

6. Transparency

7. Social conscience/good corporate citizen

8. Good quality products

9. Long history

10.Customer focused

Michele Levine, CEO Roy Morgan Australia 2018

1. Greed, self-interest, profits before customers

2. Dishonest and deceitful, false and misleading

advertising, making false product claims

3. Being unethical, lacking integrity

Drivers of Trust…. and Distrust

Page 7: on - AusIMM · 0 10 20 30 40 50 60 Government Media Business NGOs Trust in Institutions 2013 2014 2105 2016 2017 2018 Edelman Trust Barometer 2018 Business is not alone

Source: CSIRO 2017

Outcomes of Mining

Perceived Benefits Perceived Negatives

81.7%agree that mining creates jobs for

Australians

59.7%agree that mining has negative impacts

on the environment

59.5%agree that mining has a positive effect

on regional communities in Australia

50.3% agree that mining negatively impacts

on the agricultural sector

63.4% agree that mining has helped improve

transport infrastructure such as roads

and ports in regional Australia

19.7% agree that the cost of living, excluding

housing, has increase in my area as a

result of mining

Page 8: on - AusIMM · 0 10 20 30 40 50 60 Government Media Business NGOs Trust in Institutions 2013 2014 2105 2016 2017 2018 Edelman Trust Barometer 2018 Business is not alone

Source: CSIRO 2017

Who do you trust about mining?

Page 9: on - AusIMM · 0 10 20 30 40 50 60 Government Media Business NGOs Trust in Institutions 2013 2014 2105 2016 2017 2018 Edelman Trust Barometer 2018 Business is not alone

J00703 MCA Community Perceptions Research Report May 2018

9

48 48 4946

35

24

41

37 36 3537

38

46

39

12 13 1415

19 23

12

32 2 2

5 7 8

32

16

1

28

May-10 Sep-10 Feb-12 Nov-12 Jun-13 Feb-16 May-18

TOTALPOSITIVE

NEUTRAL

TOTALNEGATIVE

Can't say*

NET (Positive -Negative)**

* Represented as ‘undecided’ in previous waves

** Represented as a net, rather than a percentage

Significantly higher/ lower than February 2016 at 95% confidence interval.

Q7. Below are a number of industries, sectors and organisations. For each please rate your overall opinion of them

on a scale of 0 to 10, where 0 is strongly negative and 10 is strongly positive.

Base: May 2010 - February 2016 (n=1,500); March 2018 (n=1,500)

Initial favourability towards Australian mining industry

– Trend (%)

Net favourability of mining

Page 10: on - AusIMM · 0 10 20 30 40 50 60 Government Media Business NGOs Trust in Institutions 2013 2014 2105 2016 2017 2018 Edelman Trust Barometer 2018 Business is not alone

J00703 MCA Community Perceptions Research Report May 2018

10

Significantly higher than the total at 95% confidence interval.

Q21. Which of these would you like to see Australian mining companies do more of…?

Please select all that apply

Base: All respondents (n=1,500)

Perception of what Australian mining companies should be doing more of

48%

39%

38%

33%

33%

27%

22%

21%

17%

16%

11%

18%

0% 10% 20% 30% 40% 50% 60%

Repatriate land that has been mined

Invest in mental health programs,…

Invest in health and welfare programs…

Invest in social welfare programs,…

Invest in new projects

Sponsor community events, including…

Working harder to increase awareness…

Hire more staff

Bring forward planned investments

Increase the wages of their workforce

Pay higher dividends to shareholders

None of these/Can’t say

Community beliefs…

Page 11: on - AusIMM · 0 10 20 30 40 50 60 Government Media Business NGOs Trust in Institutions 2013 2014 2105 2016 2017 2018 Edelman Trust Barometer 2018 Business is not alone

Rebuilding Trust

1

2

4

5

Breach of Trust

Responsiveness

Ownership

3 Empathy

Accountability

Assurance

TRUST

Rachel Botsman, Who Can You Trust? 2018

Page 12: on - AusIMM · 0 10 20 30 40 50 60 Government Media Business NGOs Trust in Institutions 2013 2014 2105 2016 2017 2018 Edelman Trust Barometer 2018 Business is not alone

Mining makes the future possible

Page 13: on - AusIMM · 0 10 20 30 40 50 60 Government Media Business NGOs Trust in Institutions 2013 2014 2105 2016 2017 2018 Edelman Trust Barometer 2018 Business is not alone

Knowledge of mining careers

YouthInsight 2018

Page 14: on - AusIMM · 0 10 20 30 40 50 60 Government Media Business NGOs Trust in Institutions 2013 2014 2105 2016 2017 2018 Edelman Trust Barometer 2018 Business is not alone