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Melodye Lorrayne and www.MelodyesMarketingMastery.com Present The Essential Newbie’s Guide On How To Start An Online Business A Quick Start Check List

On How To Start An Online Business€¦ · Melodye Lorrayne and The Newbie Marketer’s Guide to Getting Started Online Fast & Easy 3 Introduction Somewhere between 90% and 95% of

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Page 1: On How To Start An Online Business€¦ · Melodye Lorrayne and The Newbie Marketer’s Guide to Getting Started Online Fast & Easy 3 Introduction Somewhere between 90% and 95% of

Melodye Lorrayne and www.MelodyesMarketingMastery.com

Present

The Essential Newbie’s Guide

On

How To Start

An Online Business

A Quick Start Check List

Page 2: On How To Start An Online Business€¦ · Melodye Lorrayne and The Newbie Marketer’s Guide to Getting Started Online Fast & Easy 3 Introduction Somewhere between 90% and 95% of

Melodye Lorrayne and www.MelodyesMarketingMastery.com

The Newbie Marketer’s Guide to Getting Started Online Fast & Easy 2

Table of Contents

Introduction ............................................................................................... 3

Online Business Models ............................................................................. 4

Domain Registration .................................................................................. 5

Web Hosting .............................................................................................. 6

Content Is King ........................................................................................... 7

Choose Your Offers To Promote ................................................................ 8

Marketing ................................................................................................ 10

List Building ............................................................................................. 11

More Resources ....................................................................................... 12

Super Fast Way to Earn $150-300/Day .................................................... 13

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Melodye Lorrayne and www.MelodyesMarketingMastery.com

The Newbie Marketer’s Guide to Getting Started Online Fast & Easy 3

Introduction

Somewhere between 90% and 95% of businesses supposedly fail in the

first few years. The vast majority of those fail in their very first year. Why

is this? Are the owners lacking basic knowledge? Quite possibly, yes.

Many people who decide to start a business jump in with little or no

knowledge of business operation. They don’t fully understand their

chosen field, and they have no idea where to start. They’re basically flying

blind in a war zone!

If you want your business to succeed, you must start with a solid

foundation. You need to have the basic knowledge of business operation

before you begin, otherwise your odds of success will be very low.

In this report, I’m going to teach you the basics of setting up a profitable

online business from start to finish. By the time you finish reading this

report, you will be armed with the knowledge you need to get started,

and you will increase your chance of success tremendously!

So let’s get started!

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The Newbie Marketer’s Guide to Getting Started Online Fast & Easy 4

Online Business Models

There are many profitable business models to choose from for an online

business. You could sell physical products like shoes or toys, or digital

products like downloadable videos and eBooks. You could create your

own products, or you could promote products created by others as an

affiliate.

The very first step in creating a profitable online business is to settle on

your business model. Be sure to choose one you’re certain you will be

happy with, because you will need to stick with it.

One of the major reasons people fail to make money online is because

they skip around from business to business, looking for the “magic bullet”

that will make them the most money, or that will make them money

faster. There is no magic bullet. Almost any online business model has the

potential to make you a lot of money – if you stick with it!

If you’re not sure where to start, I recommend starting as an affiliate and

promoting someone else’s products. This is widely known to be the

fastest and easiest way to get started online. That is what we will focus on

here.

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The Newbie Marketer’s Guide to Getting Started Online Fast & Easy 5

Domain Registration

No matter what type of business model you choose, you will need a

domain name. Your choice of domain is crucial, because once you have

started to brand a particular domain, changing it could cost you a lot of

traffic.

You have two basic choices. You could get something short, catchy, and

memorable, or a domain with keywords.

If you will be promoting it with paid marketing methods like PPC, a catchy

domain can be very helpful with branding and it makes it easy for people

to come back to your site if they don’t bookmark you the first time.

If you are going to depend on free traffic, especially search engine traffic,

it’s advisable to get a domain that contains keywords. If you’re marketing

golf clubs, you would ideally want golfclubs.com, but that would probably

be taken. Something like cheapgolfclubs.com or topgolfclubs.com would

also be good, assuming either of those keyword phrases got a good

amount of searches.

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The Newbie Marketer’s Guide to Getting Started Online Fast & Easy 6

I use GoDaddy for many of my domains. I also recommend NameCheap

for cheap, reliable domains. They have free WHOIS protection for the first

year of each domain.

Web Hosting

Once you have a domain, you need somewhere to host it. I don’t

recommend using free hosting, because they could remove your site at

any time, whether you have broken any rules or not. I’ve heard of this

happen to people many times, so it’s best to just shell out some cash to

get a good, reliable host.

Fortunately, good hosting can be purchased for as little as $10 per month.

I personally recommend HostGator. I have used them for years without

any issues, and they are very inexpensive. Their “Baby Plan” plan is less

than $10 per month, and you can host dozens of sites on one account.

I do recommend making sure you research a hosting company very

carefully before you go with them. If you make the wrong decision and

your hosting company turns out to have slow servers, a lot of downtime,

missing features you need, or poor customer service, you will have to

spend a lot of time working to transfer your files. You may also face a little

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The Newbie Marketer’s Guide to Getting Started Online Fast & Easy 7

downtime as you wait for the DNS to resolve to the new host, so it’s

better to find a reliable host right from the start.

Note: For detailed instructions on website setup, FTP management,

installing WordPress, and Customizing WordPress, I suggest getting a copy

of my ebook “The Essential Newbie’s Guide On How To Start An Online

Business Fast For Under $100.” This ebook will save you weeks getting

started online.

Content Is King

Now that you’ve got your website you need valuable content for your

readers. As a newbie, you may be thinking, “what can I write about?”.

Well, as a start you can purchase PLR (private label rights) articles to post

to your site. Don’t worry, even some of the pros do it.

Be sure not to use the article “as is”. Make it your own – put it in your

own voice. This is also a good way to learn as you go.

Also, read other people’s articles and if there is a topic that gets your

interest, write what you’ve learned and post it on your blog. Remember,

you don’t have to be a guru to be able to help someone else.

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The Newbie Marketer’s Guide to Getting Started Online Fast & Easy 8

It is very easy to find some topics and do some quick research and then

write an article on that subject. There is loads of information out there.

You just have to find it.

You can also pay someone to write articles on your niche for you if your

budget allows. You can find writers on fiverr.com, odesk.com, and

elance.com.

You can also add videos, infographics, and audio as content on your site as

well. Get creative.

Choose Your Offers To Promote

A great place to start to choose affiliate offers is Clickbank.com. It is the

top affiliate marketplace and has digital products that you can promote

and make a nice commission from. Since you are in the internet

marketing niche, I suggest starting in the category of E-Business and E-

Marketing, although there are numerous categories to choose from.

Choose a couple of products that have high gravity rating and popularity.

Check out the sales page to make sure it is professional. You don’t have to

buy a product in order to market it. But if you have the funds, I do suggest

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The Newbie Marketer’s Guide to Getting Started Online Fast & Easy 9

that you do buy it and really check it out so that you are well informed

about the product that you are recommending. The goal is to find some

high quality products that are selling and promote them.

Click the promote link next to the product and you will then get your hop

link (Clickbank affiliate link). Copy this somewhere like a spreadsheet and

start promoting.

It is best to cloak or hide your affiliate url so that people will not steal your

commissions. One cloaker that I use comes with Vital Viral Pro. It is free

and easy to use. You can create a link that forwards to your affiliate url

but the visitor will not see the address.

You can also buy a domain name and mask and forward it to your affiliate

link. For example, if you are marketing a weightloss product, you can buy

a domain name specific to that product or a general one that can be used

with any weightloss health product.

I recommend, writing an article or review on the offers you have chosen

and place your affiliate link (cloaked) or domain address in the article a

couple of times. Get in the habit of recommending tools and resources to

your readers to help them build their business.

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The Newbie Marketer’s Guide to Getting Started Online Fast & Easy 10

Marketing

It seems like the one element most online business owners forget is

marketing. Back in the earlier days of the internet, I understand that you

could build a website and sit back and wait for traffic to roll in. (Well, you

would have to submit your site to Yahoo and a few other places, but

eventually the traffic would flow in with very little effort.)

These days, you must be extremely aggressive with your marketing if you

hope to succeed. There are free or inexpensive marketing methods such

as search engine optimization (this can get costly), article marketing, social

marketing, video marketing, and forum marketing. These require time, but

little or no upfront cash outlay and are a slow means of marketing your

business.

And there are paid methods which do require upfront payment, but can

often send traffic faster. These methods include pay-per-click marketing,

paid advertising, solo ads, etc.

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The Newbie Marketer’s Guide to Getting Started Online Fast & Easy 11

List Building

The final key to a truly successful online business is building an email list.

Some people seem to be afraid of email marketing, but it is extremely

profitable and highly effective.

When you build an email list, you have a way to contact people even if

they never return to your website. If someone doesn’t buy anything from

you on their first visit, chances are they will leave and never come back,

and you will lose your chance to make money from them forever.

However, if you get that person to sign up for your email list, you will be

able to market to them many times over the years, potentially making

money from them again and again instead of just once (or not at all.)

Most marketers recommend Aweber and GetResponse autoresponders

for hosted list building. Either one works well, and they are both

affordable, about $19/mo and up depending on the size of your list.

Later I’ll share an awesome marketing platform that includes a built-in

autoresponder email list builder. I prefer this marketing platform because

of the wide range of features I can use for my business.

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The Newbie Marketer’s Guide to Getting Started Online Fast & Easy 12

Choose the one that seems right for you and start building a list right

away. Every subscriber you get is another chance to make a sale whenever

you send an email to your list, so start building your list right away for

maximum profits from your business!

More Resources

This was a get-you-started checklist. For more in-depth step-by-step

information on how to get started online with your own website, how to

customize your website, how to build an email list, creating capture pages

and sales funnels, copywriting tips, marketing strategies, and valuable

resources, order a copy of my ebook, “The Essential Newbie’s Guide On

How To Start An Online Business Fast For Under $100.”

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The Newbie Marketer’s Guide to Getting Started Online Fast & Easy 13

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