VitraHaus Inspirations 2 /2013

VitraHaus Level 3

Vitra ClassicsThough still dedicated to the theme “Vitra Classics”, the installation

on the third floor of the VitraHaus has just been redesigned and taken on a completely new look. With a ceiling height of seven meters,

it is the highest of the four levels and provides a sensational view into the floor below, thereby representing one of the most interesting

parts of the building from an architectural point of view.

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Story boxesIn the new installation, every designer of the Vitra Classics is represented by one box.

The large-scale installation consists of three different elements dealing with the seven designers Charles and Ray Eames, George Nelson, Alexander Girard, Isamu Noguchi, Verner Panon and Jean Prouvé, who mark Vitra’s beginnings as a furniture manufacturer and have played a key role in taking the company to where it stands today. Not only does the ensemble demonstrate how their works are still relevant in a modern-day context, but also reveals interesting details from the Vitra archives.

VitraHaus Inspirations ¤ 2 /2013 2 /9

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Collage A furniture arrangement provides inspiration for furnishing one’s home with Vitra Classics.

Timeline A chronological installation on

the wall reveals interesting details about Vitra and the designers

of the Vitra Classics.

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Small but powerful Also great in miniature form:

The Lounge Chair by Charles and Ray Eames belongs to the most

iconic pieces of furniture design.

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Redesigned

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VitraHaus Inspirations ¤ 2 /2013 3 / 9

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Nelson box George Nelson’s box toys with the iconic Coconut Chair, catching visitors’ attention.

Story BoxesWith their groundbreaking designs, Charles and Ray Eames, George Nelson, Alexander Girard, Isamu Noguchi, Verner Panton and Jean Prouvé have laid the foundation for the Vitra Home Collection as we know it today. Seven different product installations in half-open boxes illustrate how these per-sonalities have contributed to industrial design and Vitra’s history. Each box features a biography as well as a quote of the respective designer.

Noguchi box Sculpture-like luminaires – set in scene in the box of the Japanese designer and sculptor.

Panton box Verner Panton and colours:

an inseparable connection, as illustrated by the Panton box.

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Colourful family Visitors are greeted by Alexander Girard’s multicoloured company of Wooden Dolls, some joyful, others grim-looking.

Girard box Fabrics, patterns, colours, graphics and

accessories – a discovery tour of Girard’s work in the smallest possible space.

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Designer biographies A resumé and portrait of the designer can be found on a panel mounted to each box.

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VitraHaus Inspirations ¤ 2 /2013 4 /9

Further reading Those with time and leisure on their hands will discover more information in drawers and books.

Mirror, mirror The mirrors surrounding the stack of Prouvé’s designs give it a dramatic feel.

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The centrepiece of the installation is a box overlooking the others, which offers insight into the lifework of Charles and Ray Eames. In addition to many pioneering furniture designs, their almost four- year-long collaboration produced various exhibitions, films, toys, graphic works, textile designs, the iconic Eames House and countless photographs.

Prouvé box The Prouvé box highlights the constructive nature of

Jean Prouvé’s work.

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Eames box Charles and Ray Eames have laid the foundation for Vitra, which still remains unchanged today. A significant part of the newly furnished floor has there- fore been dedicated to the couple.

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Classics box What every design enthusiast should know: The Classics box reveals what a Classic is to Vitra and how a piece

of furniture can become one.

Story Boxes

VitraHaus Inspirations ¤ 2 /2013

CollageFollowing the timeline is a furniture arrangement which shows how designs, which were developed many centuries ago, still find their place in today’s homes. Classics such as the Organic Chair by Charles Eames & Eero Saarinen are carefully combined with contemporary pieces such as Jasper Morrison’s Park Sofa and selected accessories to form an inviting collage.

Home Office Classics are perfectly suited

for adding a cosy touch to one’s home office.

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Black and white Many Classics are also

available in black, creating a powerful contrast.

Lively collages Carefully composed arrangements with loving details and accessories are a source of inspiration for how Classics can be combined with contemporary pieces.

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Feel at home The careful attention which has been given to detail in the arrangement allows visitors to better imagine these within their own four walls.

Quiet retreat The Park Sofa with its soft cushions invites one to lay back and enjoy a good book.

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VitraHaus Situation Level 3

VitraHaus Inspirations ¤ 2 /2013

Nelson box

Coconut Chair George Nelson, 1955 Leather nero

Coconut Chairs George Nelson, 1955Miniatures

Eames box

Lounge Chair & Ottoman new dimensions

Charles & Ray Eames, 1956 Leather Premium nero

Seat shell Santos Palisander Base polished/sides black

ESU Shelves Charles & Ray Eames, 1949

Chromed frame Plywood painted/maple veneer

ESU Bookcases Charles & Ray Eames, 1949

Chromed frame Plywood painted/maple veneer

Akari 75A Isamu Noguchi, 1951

Girard box

Wooden Dolls Alexander Girard, 1963

No. 1 – No. 22

Map Table Edward Barber & Jay Osgerby, 2011

Table top melamine dimgrey Column based powder-coated

basic dark

Noguchi box

Freeform Sofa Isamu Noguchi, 1946 Soft black Akari UF4-L10 Isamu Noguchi, 1951

Akari 33N Isamu Noguchi, 1951

Akari B Isamu Noguchi, 1951

Akari E Isamu Noguchi, 1951

Akari 45X Isamu Noguchi, 1951

Akari 120A Isamu Noguchi, 1951

Prouvé box

Potence Jean Prouvé, 1950

black

Cité Jean Prouvé, 1930

Fabric tobacco, beige Base red, black

EM Table Jean Prouvé, 1950

Table top natural oak veneer Base cream

Standard Jean Prouvé, 1934/50

Seat & backrest dark oak Base black

Standard Jean Prouvé, 1934/50

Seat & backrest natural oak Base japanese red

Standard Jean Prouvé, 1934/50

Seat & backrest walnut black Base cream

Tabouret HautJean Prouvé, 1942

Seat & base natural oak Footrest cream

Trapèze Jean Prouvé, 1949/50

black

Guéridon Jean Prouvé, 1949/50

Table top & base dark oak veneer

Guéridon Bas Jean Prouvé, 1949/50

Table top & base natural oak

Classics box

Aluminium Chair EA 108 Charles & Ray Eames, 1958 Netweave neroBase chromed

Aluminium Chair EA 108 Charles & Ray Eames, 1958 Netweave biancoBase chromed

Aluminium Chair EA 108 Charles & Ray Eames, 1958 Netweave dark greyBase chromed

Panton box

Heart Cone Chair Verner Panton, 1959

Tonus red

Panton Classic Verner Panton, 1959/60

red

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Story BoxesCollage

Marshmallow Sofa George Nelson, 1956

Vinyl white

Prismatic Table Isamu Noguchi, 1957 black

Plywood Group LCWCharles & Ray Eames, 1945/46Plywood black ash

Akari UF3-Q Isamu Noguchi, 1951

Park Sofa Jasper Morrison, 2004 2-seaterOlimpo parchment

Coffee Table Isamu Noguchi, 1944 Black ash

ESU Shelf Charles & Ray Eames, 1949 1 HU, orange Black frame Plywood painted/maple vaneer

Cité Jean Prouvé, 1930 Leather nero Base black

Wire Chair DKRCharles & Ray Eames, 1951Seat shell & base powder- coated basic dark

Compas Direction Jean Prouvé, 1953 Table top natural oak Base chocolate

ESU Shelf Charles & Ray Eames, 1949 4 HU, orange Black frame Plywood painted/maple vaneer

Organic Chair Charles Eames & Eero Saarinen, 1940 Credo salt ’n pepper Legs black ash

Wire Chairs DKR-2 Charles & Ray Eames, 1951 Hopsak Checker black/white Seat shell & base chromed

Contract Table Charles & Ray Eames, 1950 Table top white Base chromed basic dark

VitraHaus Inspirations ¤ 2 /2013 7 /9

VitraHaus Situation Level 3 Timeline

A new timeline illustrating the history and evolution of a shop-fitting company in

Basel and Weil am Rhein to an international furniture manufacturer extends along

the wall leading to the south-facing window facade. Various text panels, photos,

films and products provide information about the key milestones from 1930,

when Prouvé designed the arm chair Cité for a competition for furnishing a hall

of residence in Nancy, up to Vitra’s relaunch of his collection in new colours with

Hella Jongerius in 2013.

1 m

15 m

1.4 m

1.8 m

19331936194019451948194919501950195119531955/561948-60195619571958/6919591960196319671984200220062013 19892001 19331936194019451948194919501950195119531955/561948-60195619571958/6919591960196319671984200220062013 19892001

CitéStandard ChairOrganic ChairPlywoodLa ChaiseEames House/ ESU

EM Table,PotencePlastic ChairAkari lights

W. Fehlbaum USA

Coconut Chair/Marshmallow SofaClocksLounge ChairVitra/HM

Alu Chair/Soft Pad Chair

Heart Cone Chair

Lobby Chair and StoolWooden DollsPanton Chair

Letter Ray EamesArchives

Noguchi Table

Prouvé Relaunch

Girard Relaunch

Standard Chair New colours

195019301950 19401960198020002010

Standard SP Jean Prouvé, 1934/50 Seat & backrest plastic teakbrown Base mint

Stool A Charles & Ray Eames, 1960 Solid walnut

Stools A + B + C Charles & Ray Eames, 1960 Miniatures

Plywood Group LCW Charles & Ray Eames, 1945/46 Plywood red-stained ash

Organic Conference Charles Eames & Eero Saarinen, 1940 Tonus lemon yellow Legs black ash

Panton Chair Verner Panton, 1999

Seat shell chartreuse

Coconut Chair George Nelson,

1955Miniature

La Chaise Charles & Ray Eames,

1948 Miniature

Akari 1AY Akari 1AD

Isamu Noguchi, 1951

Marshmallow Sofa George Nelson, 1956

Miniature

Wooden Dolls Alexander Girard, 1963

Various models

Suita Cushion Antonio Citterio, 2010 Motifs Love /Snake

Classic Tray Alexander Girard, 1966 Eden

Panton Chair Verner Panton, 1959/60

Miniatures, set of 5

Heart Cone Chair Verner Panton, 1959 Miniature

Eames Plastic Side Chair DSW Charles & Ray Eames, 1950 Miniature

Eames Plastic Armchair RAR Charles & Ray Eames, 1950

Seat shell oceanBase chromed

Wheel Clock George Nelson,

1948/60

Star Clock George Nelson,

1948/60

Eye Clock George Nelson, 1948/60

Asterisk Clock George Nelson, 1948/60

Sunburst Clock George Nelson, 1948/60 multicoloured

Ball Clock George Nelson, 1948/60 black/brass, multicoloured

Sunflower Clock George Nelson,

1948/60

Aluminium Chair Charles & Ray Eames, 1958

Miniature

Lounge Chair & Ottoman Charles & Ray Eames, 1956 Miniature

Wire Chair DKR Charles & Ray Eames,

1951 Miniature

Standard Chair Jean Prouvé, 1930 Miniature

Standard Chair Jean Prouvé, 1930 Miniature

Plywood Group LCM Charles & Ray Eames, 1945

Miniature

Plywood Elephant Charles & Ray Eames, 1945

Miniature

Potence Jean Prouvé, 1950 black

VitraHaus Level 3 Third Party Products & Event Overview

Fairs JUNE 10.–16.06. Art Basel

Exhibitions FEBRUARY – AUGUST 23.02.–11.08.

Louis Kahn – The Power of Architecture Vitra Design Museum

JUNE– SEPTEMBER 07.06.–06.10.

Archizines Vitra Design Museum Gallery

SEPTEMBER – MARCH 2014 28.09.–16.03.2014

Lightopia Vitra Design Museum

Other SEPTEMBER

VitraHaus level 1 redesigned AS OF 20 APRIL

SANAA – Part of Vitra Campus architectural tour

VitraHaus Inspirations ¤ 12/2013 8/9

Event Overview 2013

Rights: The brand VITRA, the names of the designers, the designof all Vitra products, their names, the architectural and other works of art, as well as the photos are protected by law and shall not be commercially used without the consent of Vitra.

Vitra is the only legitimate manufacturer of the furniture designsof Charles & Ray Eames and of George Nelson for Europe and theMiddle East (“Eames La Chaise” and “Nelson Clocks” worldwide).For other regions, please contact Herman Miller Inc.www.hermanmiller.com

Editor: VitraPhotography: Lorenz Cugini, ZürichDesign: Susanne Krieg, Basel

© Vitra 2013 www.vitra.com

CONTRIBUTORS & CREDITS:

Image 01

Carafe “ZAG”Earthenware with white enamel coating Design: B. Ymonet & V. JousseaumeManufacturer: Atelier Polyhedre>> www.polyhedre.com

Paperweight “Love”Design: Robert IndianaManufacturer: Indianapolis Museum of Art>> Vitra Design Museum Shop>> www.imamuseum.org

Book “Project Vitra”by Cornel Windlin & Rolf FehlbaumPublisher: Birkhäuser GmbH>> Vitra Design Museum Shop

Wooden DuckDesign: Hans BøllingManufacturer: Architectmade>> www.architectmade.com

Carafemade of hammered copperManufacturer: Ricordi & Sfera>> www.ricordi-sfera.com

Fruit Bowl “Nyth” / Serving Utensils “Superior Servers” Design: Dylan Davis & Jean LeeManufacturer: Ladies & Gentlemen Studio>> www.ladiesandgentlemenstudio.com

Rubber Tray “Euclid” Design: Tomás AlonsoManufacturer: Praxis Design>> www.praxis-design.com

Rug “Never Ending Story” Design: Lina Zedig & Marcus ÅhrénManufacturer: OYYO>> www.oyyo.se

Terracotta Bust Unique piece

Wooden DucklingDesign: Hans Bølling Manufacturer: Architectmade>> www.architectmade.com

Wall Mirror “Borderline” with copper frameDesign: Jan Svedholm>> www.svedholm.se

Coloured CrayonsSet of 36 pcs.Manufacturer: Muji>> Vitra Design Museum Shop>> www.muji.de

Various Picture Framesmade of wood, aluminium & glassManufacturer: Habitat & Muji>> www.habitat.de>> www.muji.de

Image 02

Rug “Brick” Design: Lina Zedig & Marcus ÅhrénManufacturer: OYYO>> www.oyyo.se

Cage Bird Feeder Manufacturer: Atpyk>> www.atypyk.com

Vase “Arquitecturas” Design: Xavier MañosaManufacturer: Apparatu>> www.apparatu.com

Stone Object “Pétrifications” Design: Krzysztof J. Lukasik>> www.krzysztofjlukasik.com

Book “Eames” by Gloria KoenigPublisher: Taschen>> Vitra Design Museum Shop

Eames Memory Game Manufacturer: Eames Office>> Vitra Design Museum Shop>> www.eamesoffice.com

Copper Pendant Lamp Levels L & MDesign: Form Us With LoveManufacturer: One Nordic>> www.onenordic.com

Image 03

Wall Clock “Hérisson” Design: Nathalie LétéManufacturer: Domestic>> www.domestic.fr

Screen Print “Bicycle Silver” Design: Eleanor GroschManufacturer: Rikiki>> www.shop-rikiki.de

Image 04

Various Pillows Manufacturer: LINDELL & Co>> www.lindellandco.com

Image 06

Greeting Card with Fox Motif Design: Ingela P. ArrheniusManufacturer: Lagom Design>> Vitra Design Museum Shop>> www.lagomdesign.co.uk

Hand-Painted Beer Tumbler Design: Ted MuehlingManufacturer: Lobmeyr>> www.lobmeyr.at

Book “Drawing” Design: Ronan & Erwan BouroullecPublisher: jrp ringier>> www.jrp-ringier.com

Collage