Embed Size (px)
Citation preview
Parade of Homes Registration KitHeld in conjunction with the Lowcountry Home & Garden Show, the Parade of Homes Tour is the most effective way for realtors, local builders and communities to directly target and showcase their homes to thousands of consumers who are actively improving their homes or shopping for a new one.
One weekend... thousands of homebuyers!March 16, 17 & 18
www.HHAHBA.com
PARADE OFHomesMarch 16-18, 2018
TOU
R
BE A PART…Of the most anticipated home tour in the Lowcountry and take the
guesswork out of where your marketing dollars should be spent. The
annual Parade of Homes Tour brings customers directly to you. It provides
the opportunity to showcase your craftsmanship and engage directly
with your target audience – homeowners who are ready to buy or build
a home! Unlike most advertising mediums, the Parade of Homes Tour
enables potential clients to touch, see and get a 360 degree perspective
of the homes you build. For more than 25 years, dozens of builders and
communities have invested in this can’t miss event. Here is what some of
those companies had to say:
“We annually participate as a
community in the Parade of Homes
and it has been very beneficial to
Hampton Lake and our individual
builder partners. We host our own
Open Houses during the year, but
the traffic added by the Parade is
extremely apparent in our model
homes, amenity center, restaurant,
and throughout the entire
community. The quality of the traffic
is also a key factor in our continued
participation in this year’s – and all
future – Parade of Homes.”
Kristen Lee
Hampton Lake
“Participation in the Parade
of Homes over the past years
has provided our company the
advantage of having our work
viewed by literally thousands of
people and has resulted in several
new contracts for custom homes.
It’s a win/win for the prospective
home buyer and builder!”
Patricia Strimpfel
Reclamation By Design, Ltd.
“We have always had a great
turnout and received some really
good leads by participating in
the Parade of Homes Tour. After
placing our Hampton Lake model
on the tour, we received several
contracts from leads of people
who went through our model. The
Parade even led to the sale of one
of our clients’ homes! The Parade
of Homes is a wonderful way
to showcase your work and get
prospective clients.”
Randy Jeffcoat
Randy Jeffcoat Builders
Parade of Homes OverviewHeld in conjunction with the Lowcountry Home & Garden Show, the Parade of Homes Tour is the most effective way for local builders and communities to directly target and showcase their homes to thousands of consumers who are actively improving their homes or shopping for a new one.
TOUR SCHEDULE:Friday, March 16 10 am to 4 pmSaturday, March 17 10 am to 4 pmSunday, March 18 12 pm to 4 pm
DEADLINE TO REGISTER TOUR HOME:February 28, 2018*Some gated communities may require more advanced notice prior to deadline.
PARADE OF HOMES TOUR GUIDE & MARKETING: More than 5,000 copies of the 2018 Parade of Home Tour Guide, featuring tour homes, maps, directions and more will be distributed throughout the Lowcountry and at the 2018 Lowcountry Home & Garden Show. A full scale media campaign, including newspaper, television, radio, magazine print and internet advertising, will provide details about the tour and where the public can locate tickets and tour guides.
Tour Home Registration Packages:
CUSTOM BUILDER, REMODELER, REALTOR PACKAGE:• 1/3 page color listing in Parade of Homes Tour Guide• Listing on Parade of Homes Tour website and on the Lowcountry Parade of
Homes Tour app for iPhones and Androids, with hyperlink to Builder Website• Parade of Homes Tour signage
HBA MEMBER RATE: $500 per tour homeNON-MEMBER RATE: $750 per tour home
COMMUNITY, DEVELOPER, REALTOR PACKAGE:• 1/3 page color community listing in Parade of Homes Tour Guide• Full page color community advertisement in Parade of Homes Tour Guide• Listing on Parade of Homes Tour website and on the Lowcountry Parade of
Homes Tour app for iPhones and Androids, with hyperlink to Community Website• Parade of Homes Tour signage
MEMBER RATE: $2,000 per communityNON-MEMBER RATE: $2,500 per community
ADDITIONAL MARKETING OPPORTUNITIES:Lowcountry Home & Garden Show Builder Display Board (HBA Members Only)
Single 20” x 30” Display Board ...................$225 ($50 Savings)Double 40” x 30” Display Board ................$325 ($100 Savings)
*Rates shown above based on Parade participationColor Ad in Parade of Homes Tour Guide
Full Page .................................................................$700Half Page ................................................................$400Quarter Page .......................................................$225Business Card ......................................................$80
PARADE OFHomesMarch 16-18, 2018
TOU
R
Parade Contacts:
O – 843.681.9240C – 843.304.6808
Sarah [email protected]
O – 843.681.9240C – 309.838.4475
Mailing Address:Hilton Head Area Home Builders AssociationP.O. Box 22360Hilton Head Island, SC 29925
Physical Address:Hilton Head Area Home Builders Association386 Spanish Wells RoadSuite C-1Hilton Head Island, SC 29926
www.hhahba.com
*All homes promoted as partof the 2018 Parade of Homes Tour must obtain community approval prior to registering tour homes located within a gated community.
Ad Flyer Reprints (500 quantity) .............................. $700Web Ad on Parade of Homes Tour Website ..........$400 (HBA Members Only)
PAYMENT:
o Payment enclosed (check payable to HHAHBA) Amount $ ___________________________________________
Please charge my: o Visa o MasterCard o AMEX
Card Number_______________________________________ Exp. Date _________________________________________
Name on Card ________________________________________________________________________________________
Billing Address, City, State, Zip ___________________________________________________________________________
EMAIL/FAX COMPLETED FORMS TO [email protected] OR 843.689.5780
BUILDER/COMMUNITY/REALTOR INFORMATION:
Company Name ______________________________________________________________________________________
Contact Person_________________________________________Contact Cell ____________________________________
Office Phone_____________________________ Email ______________________________________________________
Address _____________________________________________________________________________________________
PARADE OF HOMES TOUR:
o CUSTOM BUILDER, REMODELER, REALTOR PACKAGE ($500 Per Tour Home HBA MEMBER, $750 Per Tour Home NON-MEMBER)Number of Homes________________ $______________
o COMMUNITY, DEVELOPER, REALTOR PACKAGE ($2,000 Per Tour Home HBA MEMBER, $2,500 Per Tour Home NON-MEMBER)Number of Communities___________ $______________
*All homes promoted as part of the 2018 Parade of Homes Tour must obtain community approval prior to registering tour homes located within a gated community.
ADDITIONAL MARKETING OPPORTUNITIES:
o Lowcountry Home & Garden Show Builder Display Board (HBA Members Only)
$225 Per Single 20” x 30” Display Board $______________
$325 Per Double 40” x 30” Display Board $______________*Rates shown are based on Parade participation.
o Logo Display on www.lowcountryhomeandgardenshow.com (HBA Members Only)
$50 $______________
o Color Ad in Parde of Homes Tour Guide
o Full Page $ 700 $______________
o Half Page $ 400 $______________
o Quarter Page $ 225 $______________
o Business Card $ 80 $______________
o Ad Flyer Reprints (500 Quantity) $700 $______________
o Web Ad on 2018 Parade of Homes Tour Website $400 (HBA Members Only) $______________
TOTAL $
Parade of Homes Registration PARADE OFHomesMarch 16-18, 2018
TOU
R
Parade of Homes Entry ProfileComplete and submit the following profile for each home/community being entered, along with at least one high resolution photograph (300 dpi or higher) representing each entry in the Parade of Homes Tour Guide publication. Email to [email protected].
Company Name: _____________________________________________________________________________________
Contact Name: _______________________________________________________________________________________
Contact Phone Number: _______________________________________________________________________________
Contact Email: _______________________________________________________________________________________
Community/Plantation Where Home is Located: ____________________________________________________________
Home Address: ______________________________________________________________________________________
Home City: __________________________________________________________________________________________
Number of Bedrooms:______________________Number of Baths: _____________________________________________
Square Footage (heated and unheated): ___________________________________________________________________
Listing Price (if home is for sale): _________________________________________________________________________
Model Name (if applicable): _____________________________________________________________________________
Name of Representative(s) Overseeing Home during POH Tour (will be listed on website/app): ________________________
________________________________________________________________ Cell Number ________________________
Directions to Home from Hwy 278: _______________________________________________________________________
___________________________________________________________________________________________________
___________________________________________________________________________________________________
___________________________________________________________________________________________________
___________________________________________________________________________________________________
All entries within gated communities must be verified by the builder no later than February 28, 2018 to assure community will allow public entrance to home during parade dates. No refunds will be provided in the event that a community denies participation after publication of the Parade of Home Tour Guide has occurred.
EMAIL/FAX COMPLETED FORMS TO [email protected] OR 843.689.5780
PARADE OFHomesMarch 16-18, 2018
TOU
R
Entry VerificationSubcontractor and Supplier Accuracy VerificationThis verifies that any subcontractor and supplier listing information provided is complete and accurate and that the Builder/Remodeler/Realtor/Community/Developer Company takes full responsibility for any subcontractor(s) and/or supplier(s) not given proper credit.
o I agree *
Entry Resident/Owner Approval VerificationThis verifies that the Builder/Remodeler/Realtor/Community/Developer Company has obtained all necessary approvals from the Resident/Owner to allow registered Parade of Homes Tour attendee’s access into the residence located at the Entry Address for the purpose of judging the home as an entry in the 2018 Parade of Homes Tour Best In Show. Furthermore, this verifies that the Builder/Remodeler/Realtor/Community/Developer Company has obtained approval and all necessary releases for the use of photography of the residence, to be used by the Hilton Head Area Home Builders Association to promote the Parade of Homes Tour as determined necessary and proper by the Parade of Homes Committee. Uses include, but are not limited to, press releases, advertising, print media, television broadcasting, website listings and the Lowcountry Parade of Homes Tour App for Android and iPhone. By agreeing below, the Builder/Remodeler/Realtor/Community/Developer Company authorizes that the Resident/Owner agrees to the terms outlined above and agrees to be held responsible for communicating all relevant Parade of Homes Tour promotion information to the Resident/Owner.
o I agree *
Subcontractor and Supplier Good Business Standing VerificationThis verifies that any subcontractor and supplier listing information provided is complete and accurate and that the Builder/Remodeler/Realtor/Community/Developer Company is in good business standing with all project contributors’ .
o I agree *
Entry Certificate of Occupancy VerificationThis verifies that each home entry whether submitted as a single home or as a community, is complete and has received a Certificate of Occupancy from the proper municipality and that the Builder/Remodeler/Realtor/Community/Developer Company agrees to provide a copy of the final C.O. to Parade staff.
o I agree *
Entry Gated Community Approval VerificationThis verifies that the Builder/Remodeler/Realtor/Community/Developer Company has obtained all necessary approvals from the Gated Community Director(s) to allow registered Parade of Homes Tour attendee’s access into the community during show hours, Friday March 16, 2018 from 10AM until 4PM; Saturday March 17, 2018 from 10AM until 4PM and Sunday March 18, 2018 from 12PM until 4PM. By agreeing below, the Builder/Remodeler/Realtor/Community/Developer Company authorizes that the Gated Community Director(s) agrees to the terms outlined above and agrees to be held responsible for communicating all relevant Parade of Homes Tour information to the Gated Community Director(s).
o I agree *
Signature of Builder/Remodeler/Realtor/Community/Developer Company Representative
EMAIL/FAX COMPLETED FORMS TO [email protected] OR 843.689.5780
Builder Display BoardShowcase your company to the thousands who will attend the 2018 Lowcountry Home & Garden Show!
Builder Display Boards give builders the opportunity to exhibit their company accomplishments, projects and marketing materials at the Lowcountry Home & Garden Show for a fraction of the cost and time needed to purchase, set up and staff a full exhibit space.
NEW THIS YEAR Builder Board Participants will also have the option to add a digital display under the “featured builders tab” on www.lowcountryhomeandgardenshow.com
LOWCOUNTRY
&HOME GARDENSHOW
March 16-18, 2018How to Participate
Building Beyond Expectations
P.O. B ox 3123 + Bluf f ton, SC 29910 + 843. 837.1119 www.BrightonBui ldersSC.com Info@BrightonBui ldersSC.com
Brighton Builders brings years of architectural design and custom home building experience in the Bluffton/Hilton Head area and can offer the best in Coastal Living with the latest construction technologies. We are dedicated to exceptional attention to detail and superior craftsmanship in each Low Country Home. Building the home of your dreams is our number one priority.
Headed by Randy Jeffcoat himself, the family operated Jeffcoat custom home building team is one of the oldest builders in the area with more than 44 years of experience here in the
Lowcountry. Jeffcoat’s Design Build approach allows clients to design a home to fit their
budget and the budget to fit their home. The team, is able to take your grand vision and build a house plan based on your ideas that
employs the finest building know-how in the industry and the top local craftsmen.
Once the keys are placed in your hands, you know you are getting a high quality custom
home that reflects your lifestyle and perfectly complements the local communities here in Hilton Head and Bluffton. There is no
substitute for quality!
“Custom Homes Comfortably”
Let’s Build Your Dream Together!
843.837.5133 | 40 Persimmon Street, Ste. 103 | Bluffton, South Carolina | www.RandyJeffcoatBuilders.com
2014 PREMIER BUILDER OF THE YEAR
Inquire about our Design Build
Program!
“The experience you expect, the quality you deserve, A family you can trust.”
Actual Display Size 20” w x 30” h Actual Display Size 40” w x 30” hSingle Display Board - $275.00
($225.00 with Parade of Homes entry or if using board from prior year)
Digital Display Add On - $50.00($50 with POH Entry)
Double Display Board - $425.00($325.00 with Parade of Homes entry
or if using board from prior year)
Digital Display Add On - $75.00($50 with POH Entry)
1Select either a single- or
double-sized Builder Display Board,
complete registration form and fax or email to
(843)689-5780 or [email protected].
2 3 4Email your marketing
photos (300 dpi or higher resolution) and copy to
[email protected] by February 15, 2018 for
professional graphic design.(Suggest providing at least 5 photos for Single Display
Boards and at least 8 photos for Double Display Boards.)
Upon receiving an email proof of your Builder
Display Board from the HBA, approve or provide edits to [email protected] for
final proof and print. Once approved, the HBA will have
display board printed and prepared for exhibit at the 2018 Lowcountry Home &
Garden Show.
Drop off additional marketing materials
(business cards, brochures, etc.) for exhibit to the HBA office by March 9, 2018.
PARADE OFHomes TOU
R
COMPANY INFORMATION:
Company Name ____________________________________________________________
Contact Person _____________________________________________________________
Contact Cell _______________________________________________________________
Office Phone _______________________________________________________________
Email _____________________________________________________________________
Address ___________________________________________________________________
City, State, Zip ______________________________________________________________
DISPLAY BOARD ORDER:
o Single Board $275 $______________
o Discounted Single Board $225 $______________ *Requires 2018 Parade of Homes registration or reuse of display board from prior year
o Discounted Digital Display Add On $50 $______________ *Requires 2018 Parade of Homes registration or pay $75
o Double Board $425 $______________
o Discounted Double Board $325 $______________ *Requires 2018 Parade of Homes registration or reuse of display board from prior year
o Discounted Digital Display Add On $50 $______________ *Requires 2018 Parade of Homes registration or pay $75
TOTAL $
Builder Display Board Registration
PAYMENT:
o Payment enclosed (check payable to HHAHBA) Amount $ ___________________________________________
Please charge my: o Visa o MasterCard o AMEX
Card Number__________________________________________ Exp. Date ______________________________________
Name on Card ________________________________________________________________________________________
Billing Address, City, State, Zip ___________________________________________________________________________
EMAIL/FAX COMPLETED FORMS TO [email protected] OR 843.689.5780
LOWCOUNTRY
&HOME GARDENSHOW
March 16-18, 2018
PARADE OFHomes TOU
R
