Presentation structure:1. Project idea

The Internet has become an essential part of our daily life, and companies realise that the Internet

can be a shopping channel to reach existing and potential consumers.The primary aim of this project www.placereanaturii.en  is to demonstrate that with better

interactive features in honey web sites could improve sales for online retailers. The objectives of

the project are as follows:

• To learn about the Online Shopping industry.

• To investigate potential problems with Online Shopping.

• To create a prototype web site focusing on one of the many problems that arises within

Online Shopping.

2. Project goals

The appealing factor of shopping online is that it is a uic! and stress free method of shopping.

"n added bonus is that consumers are not restricted to normal store#s opening business hours.$eaning consumers can purchase items during the twilight hours of the night.

The main reasons why consumers prefer to buy online are cited below:

Reasons Shoppers Cite for Buying Online

Save time by not going to store %&'

(an shop when stores are closed )*'

"void the holiday crowds )+'

$ight be able to find better prices *'

(an find products online more easily -'

ind products not available in stores &'

/asier to com

 

 pare prices 0%'

1ave gifts sent directly to recipient 2)'

(an avoid wrapping gifts 32'

(an earn loyalty points 32'

4urchase from wish list 3&'Table 1 Reasons Shoppers Cite for Buying Online

Source: 5upiter 6esearch7I4SOS 89reenspan, -&&2

. Technologies and tools

The chosen web authoring tool to create the web site was 4restashop. Still images and pictures

were created using 4hotoshop.;efore designing the web site, several design consideration pointers were applied in designing

the page layouts. The main pointers are as follows:

• ;e consistent throughout the web site. This includes logos, buttons and graphics. This

helps the user to uic!ly evaluate categories.

 

• 4rovide eedbac! to users. This is important as an indicator to the user in which section

of the website they are in.

• /stablish level of importance. 9iving level of importance for each category. The higher

the level of importance should appear at most noticeable places with in the pages.

• <se graphics wisely. 9raphics should enhance content to give a better understanding.

• <se colour wisely. "void colours clashing. =o not use colours to communicate messages.

• 4rovide alternatives. 9iving users different options how to view the web site.

• ont and si>e of text. <se at least 3& point for readability and use common font.

!. Sections "front#end$ bac%#end&'

(. )atabase

*. +uture plans "projects and courses'

,. Student contribution