ontwikidee

-

keling

dag 2

• Generate >100 ideas (yes, you heard me right)

• Some tools from Tassouls book to help you do this• Have some idea of how you can turn some these ideas

into something useful!• Feedback yesterday’s work• A short note on sketching

goals today

maandag

dinsdagwoensdag

donderdag

hoofdst. 6

hoofdst. 4

divergeren

clusteren

convergeren

one concrete single target: how do we?

meer dan 100 ideeën

for thinking creatively

1. Go quantity, not quality at first

2. When generating ideas do not judge or evaluate them

3. Capture all ideas • write everything down or record them somehow (in your Creative

folder, put your lap-tops away)

4. Have an objective (‘one single concrete target’)• aim to generate lots of ideas to solve a particular problem

1. Enjoy half answers • sometimes with a bit of time they can be the best - so capture them

and then wait for a while

2. Play with ideas and have fun

3. Relax

4. Use creativity tools

11

22

33

44

55

66

77

88

guidelines

brainstorming• Define the problem (start with your central problem)• Set a time limit on the brainstorm session• Capture all the ideas

– Use a white board, flip-over sheet or (better) Post-It Notes• Focus on the problem• Do not evaluate or criticize any ideas: write them down• Encourage everyone to contribute• Listen to other ideas and see if this gets you thinking

– Look for associations• Have fun• Evaluate the ideas later NEVER during the brainstorming• Make sure you do a follow-up

er is ook een brainwriting variant

seed your brain– I feel lucky– Music– Pictures– Open a book– Your Teamname– Pick a card– ...?– ...?– ...?

Identifying

eg. Tassoul ‘the cook in the restaurant’ (blz 104)

and brainstorm ideas

an

d

breaking assumptions

WC 2 (150 min) Technieken uit Tassoul Hoofdstuk 4

10 min Intro

75 min Ideegeneratiegenerate > 100 ideas (geen grapje)

5 min Warm up

10 min Brainstorming + seed your brain

10 min Dynamic brainwriting pool (blz 56) + seed your brain

10 min Provocative questioning: what if + brainstorm ideas

10 min Identifying&breaking assumptions + brainstorm ideas

10 min SCAMPER + brainstorm ideasthese are suggestions: feel free to choose any technique from chapter 4 (andere volgorde is ook prima)

20 min Clustering What have you got? Categorize / combine / organize

20 min Creative folder bijwerken Werk ook vreemde, kansrijke ideeën verder uit. Probeer potentie te zien. Hou open. Leef nog even in onzekerheid.

Outro

iteraties

!wees niet te snel tevreden

omring jezelf met schetsen en ideeën

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