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OOHMEDIA PACK20170345 500 6008www.h2opublishing.co.uk
CONTENTS
FEATURES LIST
PRINT - THE MAGAZINE
HIGH IMPACT CREATIVES
DIGITAL
DIRECT MARKETING
TESTIMONIALS
RATE CARD
TECHNICAL SPECIFICATIONS
CONTACTS
CIRCULATION & AUDIENCE
INTRODUCTION
OOH is the largest ABC audited publication in the UK that was the first to focus on the quick service restaurant (QSR) and food to go industry.
Each monthly issue presents business and product insight, breaking news stories, case studies and interviews with industry professionals.
The magazine also works closely with leading figures and associations including Colin Lomax, the Foodservice Packaging Association (FPA), Catering Equipment Distributors Association (CEDA) and Catering Equipment Suppliers Association (CESA). OOH Magazine also features a quarterly Beverage Standards Association (BSA) supplement.
CIRCULATION & AUDIENCE
PRINTCIRCULATIONTOTAL: 5,120
WEBSITEMONTHLY AVERAGE VISITORS: 2,878MONTHLY PAGE VIEWS: 7,135
DIGITAL CIRCULATIONTOTAL: 8,286
THE ESSENTIAL READ FOR
KEY DECISION MAKERS
AUDIENCEOur audience spans a huge range of businesses including:
• Coffee Shops • High street bakers • Craft Bakers • Sandwich shops • Delicatessens • Quick service restaurants
13,406 print and digital editions reach named senior contacts with purchasing authority within group HQ and independent operations.
PRINTTHE MAGAZINE
12ISSUES PER YEAR
CIRCULATION
5,120DYNAMIC
THE FIRST PUBLICATION TO COVER THIS DYNAMIC SECTOR IN THE
FOODSERVICE INDUSTRY
Avg Net Circulation 5,117July 2015 to June 2016
PRINTSTAND OUT DESIGN
PRINTENGAGING CONTENT
HIGH IMPACT CREATIVESENHANCING YOUR PRESENCE
SHARE YOUR INDUSTRY REPORTS - EXAMPLES SHOWN FROM PUB & BAR MAGAZINE
FALSE FRONT COVER
HIGH IMPACTCREATIVES
DIE CUT FRONT COVER
CARRIERCARD
First thing a reader will
see when the magazine is
delivered. Holds an
A5 advert
MEGAWRAPA2 double side wrap. Carries the magazine then folds out into an A2 poster
BOOKENDS
TIPON
TEXTUREFOIL
FINISHES
ROLLFOLD
BRANDED POLYWRAP
BELLYBAND
HIGH IMPACTCREATIVES
CONTACT US FOR MORE
OPTIONS
ADVERTORIALS
FOUR PAGECOVERWRAP
GATEFOLD
BARNDOOR
TEASERSTRIP
BOUND IN PRE-PRINTS
DIGITAL
AVERAGE PAGE VIEWS PER MONTH
7,135
AVERAGE VISITORS PER MONTH
2,878
DIGITAL CIRCULATION
8,286 www.oohmagazine.co.uk
CURRENTFOLLOWERS
1,600+
@OOHmagazine
DIRECTMARKETING
DIRECT MAIL• Anything from a flat mailer
to a premium 3D mailer• Unique enhancements to
ensure your mailer is seen and read
PRODUCT SAMPLER• Put your product in the
hands of buyers• FREE follow up service to
measure ROI
MARKET REPORT BUILDER• Bespoke research to
answer your questions• Broadcast your research
across print and digital with an editorial write up in one of our titles
• Email broadcast the report to 5,000 recipients
• You’ll receive a PDF report & a printed 8 page report
TELEMARKETING Generating Appointments• Generate appointments for face to face buyer meetings• We’ll introduce you with a mailer and then follow up• Foodservice specialist telemarketers
Telesales• Introduce simple hook offers and price deals• We’ll work with your key target market• Successful campaigns have shown 52% conversion rate
Research • Fast, accurate information with all your questions answered• A summary report• Fixed price, guaranteed results
EMAIL MARKETING• Reach our database of 8,286 contacts• Industry-leading broadcast system• Detailed reporting• Re-mail service• FREE design service and advice to increase performance
"With informative lead features and up-to-date industry news, OOH Magazine provides an ideal vehicle to target the ever growing coffee shop, sandwich bar and bakery sectors."
KEVIN GREGORYRAWLINGSON LANE
“OOH is the leading publication for the out of home sector and a key title for all of our clients looking to target the QSR and food to go industry.”
HELEN COLLINGBORNSPEED COMMUNICATIONS
TESTIMONIALSADVERTISERS
OOH Magazine is one of fifteen industry leading foodservice titles produced by H2O Publishing. We provide engaging and trusted editorial across a range of key verticals including; education, universities, care homes, contract catering and many more.
As well as publishing and direct marketing, our expertise also lies in creating, promoting and managing a number of significant industry events throughout the year, including; awards ceremonies, forums, exhibitions and conferences.
H2O Publishing is an established authority within the sectors it serves and strives to stay ahead of the curve with the services it provides.
FEATURES LISTOOH 2017JANUARY • Hospitality Show Preview• Hygiene & Food Safety• Mixes - Sweet & Savoury• Frozen Food
FEBRUARY• Flours & Breads• Tea & Infusions• Muffins, Cookies, Doughnuts & Cakes
MARCH • BSA Bulletin• London Coffee Festival Preview • Ife Show Preview• Warewashing• Soft Drinks, Juices & Smoothies• Confectionery & Bagged Snacks
APRIL • State Of The Nation - Coffee Shop Research• Caffe Culture Show Preview• Speciality & Seeded Breads• Ovens
MAY • GREEN ISSUE - Fairtrade / Sustainability
/ Packaging / Energy Saving / Recycling / Waste Management
• Sandwiches & Wraps• Light Catering Equipment
JUNE • BSA Bulletin• Coffee• Microwaves• Bakery Products & Ingredients
JULY• Beverage Equipment• Morning Goods• Energy Drinks
AUGUST• State Of The Nation Bakery Research• Chocolate• Counter Display Equipment• Muffins, Cookies, Doughnuts & Cakes
SEPTEMBER• BSA Bulletin• lunch! Show Preview• Mixes – Sweet & Savoury• Refrigeration• Breakfast Products
OCTOBER• Craft Bakers & Butchers Extravaganza
Show Preview• Soft Drinks, Juices & Smoothies• Christmas Menu• Packaging & Disposables
NOVEMBER• Cafe Biz Expo Show Preview• Toppings & Decorations • Pies & Pasties• Condiments• Flours & Breads
DECEMBER• BSA Bulletin• OOH 2018 Wallplanner• Epos & Technology• Hot Beverages• Pizza & Pasta
RATE CARDPRINT 2017
HALF PAGE
£1,650
FALSE FRONT COVER
£6,500
THIRD PAGE
£1,250
DOUBLE PAGE SPREAD
£3,950
QUARTER PAGE
£950
FULL PAGE
£2,500
BELLYBAND INTO DPS
£8K4 PAGE WRAP
£10KDIE CUT FALSE FRONT
£9K
MAGAZINE PREMIER SUPPLIER INDEXYou will appear within the OOH Premier Supplier Index for a whole year with the following information:• Your company contact details• Account manager contact• Full colour logo or product image• 20-30 words of text to promote your company• Heading of your choice
PRICE: £800
RATE CARDDIGITAL 2017WEB RATES: 1 MONTH 3 MONTHS 6 MONTHSSINGLE BUTTON £500 £750 £1,200SUPER BUTTON/MPU £750 £1,000 £1,500BANNER £1,000 £1,750 £2,500 SKYSCRAPER £1,500 £2,500 £3,500
WEBSITE PREMIER SUPPLIER INDEXYou will appear on the OOH website for a whole year with the following information:• Company name• Contact name• Telephone and email address• Full colour logo• Hyperlink to website/email address• 60 words to promote your company
PRICE: £300
All page information, including images, EPS and text should be: SUPPLIED ONLY IN CMYK MODE, NOT RGB.No Pantone colours or 5th colour specials to be used. No colour profiles saved within image – i.e. colour management or ICC profiles.
MAGAZINE SET TO A4 210mm X 297mm
TECHNICALSPECIFICATIONS
WHOLE PAGEBleed: H = 303 mm x W = 216mmTrim: H = 297 mm x W = 210 mmType: H = 268 mm x W = 196 mm
1/3 PAGE VERTICALBleed: H = 303 mm x W = 76 mmTrim: H = 297 mm x W = 70 mmType: H = 287 mm x W = 60 mm
DPS PAGEBleed: H = 303 mm x W = 426 mmTrim: H = 297 mm x W = 420 mmType: H = 268 mm x W = 396 mm
1/2 PAGE VERTICALBleed: H = 303 mm x W = 111 mmTrim: H = 297 mm x W = 105 mmType: H = 268 mm x W = 91 mm
1/2 PAGE HORIZONTALBleed: H = 154.5 mm x W = 216 mmTrim: H = 148.5 mm x W = 210 mmType: H = 134 mm x W = 186 mm
1/3 PAGE HORIZONTALBleed: H = 101 mm x W = 216 mmTrim: H = 95 mm x W = 210 mmType: H = 79 mm x W = 190 mm
1/4 PAGE VERTICALBleed: H = 303 mm x W = 49 mmTrim: H = 297 mm x W = 43 mmType: H = 268 mm x W = 37 mm
1/4 PAGE HORIZONTALBleed: H = 80 mm x W = 216 mmTrim: H = 74 mm x W = 210 mmType: H = 67 mm x W = 186 mm
ROB MOLINARI
DIVISIONAL DIRECTOR
01474 520266 / 07850 [email protected]
CONTACTS
H2O Publishing, Joynes House, New Road, Gravesend, DA11 0AJ
0345 500 6008 www.h2opublishing.co.uk
www.oohmagazine.co.uk @OOHmagazine H2O Publishing www.h2opublishing.co.uk @h2opublishing
DAN HILLMAN
DIRECTOR
07833 [email protected]
MARC SUMNER
DIRECTOR
07730 [email protected]
ABBIE GEORGE
BUSINESS DEVELOPMENT MANAGER
01474 520251 / 07584 [email protected]
HENRY NORMAN
EDITOR
01474 [email protected]