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Operation “Black Lung”. Sonoma County’s efforts to reduce sales of tobacco products and paraphernalia to minors. Penal Code 308 (a). Operation “Black Lung”. History. Three stings 2 years ago -resulting in 63 visits, 23% sales, 15 citations (results unkown). - PowerPoint PPT Presentation
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Sponsored by the California Department of Health Services, Tobacco Control Section Sponsored by the California Department of Health Services, Tobacco Control Section
Operation “Black Lung”
Sonoma County’s efforts to reduce sales of tobacco products and paraphernalia to minors.
Penal Code 308 (a)
Sponsored by the California Department of Health Services, Tobacco Control Section Sponsored by the California Department of Health Services, Tobacco Control Section
Operation “Black Lung”
History
• Three stings 2 years ago -resulting in 63 visits, 23% sales, 15 citations (results unkown)
• Lack of funds was primary reason for not doing more - No specific monies allocated for stings
Sponsored by the California Department of Health Services, Tobacco Control Section Sponsored by the California Department of Health Services, Tobacco Control Section
Operation “Black Lung”
History
• Tracking activities was very difficult • Complaints• Visits• Citations and Consequences
• Community support was very high
Sponsored by the California Department of Health Services, Tobacco Control Section Sponsored by the California Department of Health Services, Tobacco Control Section
Operation “Black Lung”
Background
• County received grant from DHS-TCS for $66,589 to address P.C. 308 (a), and L.C. 6404.5
• Grant runs from October 1, 2001 to June 30, 2004 (first 3 months were for training and set-up – operations started January 1, 2002), and covers only the unincorporated area of the county
Sponsored by the California Department of Health Services, Tobacco Control Section Sponsored by the California Department of Health Services, Tobacco Control Section
Operation “Black Lung”
Background
• An “Enforcement Activities Plan” was developed for each statute
• Established “initial” and “follow-up” visit schemes for both - P.C. 308 (a) called for 40-50/10-12 in each 6 month period, and L.C. 6404.5 called for 30-40/7-10 in each 6 month period
Sponsored by the California Department of Health Services, Tobacco Control Section Sponsored by the California Department of Health Services, Tobacco Control Section
Sonoma County…
• Geography
• Demographics
• Scope of Problem
• Response
Sponsored by the California Department of Health Services, Tobacco Control Section Sponsored by the California Department of Health Services, Tobacco Control Section
Geography…
Pacific Ocean
The “other”Wine countyis over here
(Napa)
Sponsored by the California Department of Health Services, Tobacco Control Section Sponsored by the California Department of Health Services, Tobacco Control Section
Demographics…
Area Square Miles Population % of County
Incorporated Total 76 285,225 65.27
Unincorporated 1,503 151,800 34.73
County Total 1,579 437,025
Cities
Cloverdale Petaluma Sebastopol
Cotati Rohnert Park Sonoma
Healdsburg Santa Rosa Windsor
Age and Ethnicity
About 34% are 15 – 19 y.o., (76% white, 17% Hispanic)
Sponsored by the California Department of Health Services, Tobacco Control Section Sponsored by the California Department of Health Services, Tobacco Control Section
Scope of the Problem…
• In 1996 the region* had one of the highest rates of teen smoking (29.1%) in the state.
* Marin, Napa, and Sonoma counties
• In the 1999/2000 school year, 7% of the 11th graders reported smoking cigarettes on a daily basis. In the same sample, 24% reported smoking cigarettes in the last month.
• In 1998, 55% of pregnant teens in the Teen Parent Connection program reported that they smoked.
Sponsored by the California Department of Health Services, Tobacco Control Section Sponsored by the California Department of Health Services, Tobacco Control Section
Response…
• Plan and coordinate retailer visits with Sheriff’s Deputies
• Select tobacco retailers to be visited
• Recruit, train, and schedule youth decoys
• Conduct visits
• Summarize results
Sponsored by the California Department of Health Services, Tobacco Control Section Sponsored by the California Department of Health Services, Tobacco Control Section
Response…
Plan and Coordinate Retailer Visits with Sheriff’s Deputies
• Orient Deputies on requirements of grant and determine staffing requirements
• Organized retailer lists by patrol sectors
Sponsored by the California Department of Health Services, Tobacco Control Section Sponsored by the California Department of Health Services, Tobacco Control Section
Response…
Select Tobacco Retailers to be Visited
• Organized list geographically into visits that would take about 4 hours each to complete
• Used previous experience of Sheriff’s Deputies and established patrol routines for initial list of about 10 retailers per team
Sponsored by the California Department of Health Services, Tobacco Control Section Sponsored by the California Department of Health Services, Tobacco Control Section
Response…
Recruit, Train, and Schedule Youth Decoys
• Role played
• Oriented and trained them
• Recruited 10 boys and girls (15-17 y.o.), who had DMV identification
• Set time/day for visits to retailers
Sponsored by the California Department of Health Services, Tobacco Control Section Sponsored by the California Department of Health Services, Tobacco Control Section
Response…
Conduct Visits
• Each team used pre-filled out data input forms for each retailer visit
• Four teams of one uniformed, and one plain-clothes Deputies, and 2 Youth Decoys deployed to conduct visits
Sponsored by the California Department of Health Services, Tobacco Control Section Sponsored by the California Department of Health Services, Tobacco Control Section
Response…
Summarize Results
• Out of 43 visits, 11 retailers sold to the Youth Decoys (26%)
• The 11 who sold will be visited again during the follow-up visits scheduled for May 16 (along with another 40 initial visits)
Sponsored by the California Department of Health Services, Tobacco Control Section Sponsored by the California Department of Health Services, Tobacco Control Section
Questions?
For further information, please contact:
Denny HuttonProject CoordinatorCounty of Sonoma, Dept. of Health ServicesPrevention and Planning Division3273 Airway Drive, Ste. CSanta Rosa, CA 95403(707) [email protected]
