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Operations and IT sourcing in Financial Services
The ING approach
Université de Liège
27/04/2006
André Vanden Camp
ING Belgium – Managing Director
ING Group - CIO Applications Wholesale Banking
2HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
Introduction to ING Group
3HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
# Name Market value in EUR billion as of 4 April 2006
1 CITIGROUP INC 200,42 BANK OF AMERICA CORP 173,73 HSBC HOLDINGS 158,74 AMER INTL GROUP 146,55 JPM CHASE 120,06 MITSUBISHI UFJ FINANCIAL 110,37 UBS 99,88 WELLS FARGO 90,09 ROYAL BANK SCOTLAND 83,3
10 MIZUHO FINANCIAL GROUP 76,311 BANCO SANTANDER 74,912 WACHOVIA CORP 74,513 ING 68,814 BNP PARIBAS 67,815 UNICREDITO 65,716 SUMITOMO MITSUI FINANCIAL 65,617 BARCLAYS 61,118 HALIFAX BANK OF SCOTLAND 59,119 MERRILL LYNCH 58,920 CREDIT SUISSE GROUP 57,8
Source: Bloomberg
Top 20 global financial institutions
4HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
# Name Market value in EUR billion as of 4 April 2006
1 HSBC HOLDINGS 158.72 UBS 99.83 ROYAL BANK SCOTLAND 83.34 BANCO SANTANDER 74.95 ING 68.86 BNP PARIBAS 67.87 UNICREDITO 65.78 BARCLAYS 61.19 HALIFAX BANK OF SCOTLAND 59.1
10 CREDIT SUISSE GROUP 57.811 BBVA 56.412 AXA 54.413 ALLIANZ 52.614 SOCIETE GENERALE 52.315 DEUTSCHE BANK 50.816 ABN AMRO 47.117 LLOYDS TSB GROUP 44.918 CREDIT AGRICOLE 44.019 FORTIS 39.220 GENERALI 38.6
Source: Bloomberg
Top 20 financial institutions in Europe
5HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
Top 20 global financial institutions 1991 – 2005
4 March 1991 December 1994 4 April 2006
Market cap. Market cap. Market cap.Financial Institution in bln EUR Financial Institution in bln EUR Financial Institution in bln EUR
1 INDUSTRIAL BK. JAPAN 81.9 1 BANK OF TOKYO-MITSUB. 74.3 1 CITIGROUP INC 200.42 FUJI BANK 77.1 2 INDUSTRIAL BK. JAPAN 73.0 2 BANK OF AMERICA CORP 173.73 DAI-ICHI KANGYO BK. 71.3 3 FUJI BANK 67.1 3 HSBC HOLDINGS 158.74 BANK OF TOKYO-MITSUB. 68.7 4 SUMITOMO BANK 62.8 4 AMER INTL GROUP 146.55 SANWA BANK 68.3 5 DAI-ICHI KANGYO BK. 61.8 5 JPM CHASE 120.06 SUMITOMO BANK 68.1 6 SANWA BANK 60.5 6 MITSUBISHI UFJ FINANCIAL 110.37 SAKURA BANK 65.2 7 SAKURA BANK 46.8 7 UBS 99.88 NOMURA SECURITIES 41.4 8 NOMURA SECURITIES 42.8 8 WELLS FARGO 90.09 TOKAI BANK 35.8 9 AMER. INTL. GP. 36.4 9 ROYAL BANK SCOTLAND 83.3
10 MITSUBISHI TST. & BKG. 23.4 10 ASAHI BANK 28.3 10 MIZUHO FINANCIAL GROUP 76.311 AMER. INTL. GP. 23.1 11 BERKSHIRE HATHAWAY 28.3 11 BANCO SANTANDER 74.912 ALLIANZ 22.0 12 ALLIANZ 26.5 12 WACHOVIA CORP 74.513 TOKYO MAR. & FIRE INS. 21.4 13 TOKAI BANK 25.6 13 ING 68.814 DAIWA BANK 21.4 14 FANNIE MAE 23.4 14 BNP PARIBAS 67.815 SUMITOMO TRUST & BANKING 20.9 15 MITSUBISHI TST. & BKG. 20.4 15 UNICREDITO 65.716 MITSUBISHI ESTATE 20.6 16 DAIWA SECURITIES GROUP 20.4 16 SUMITOMO MITSUI FINANCIAL 65.617 YASUDA TST. & BKG. 19.6 17 TOKYO MAR. & FIRE INS. 19.9 17 BARCLAYS 61.118 DAIWA SECURITIES GROUP 18.7 18 SUMITOMO TRUST & BANKING 18.3 18 HALIFAX BANK OF SCOTLAND 59.119 NIKKO SECURITIES 15.5 19 DEUTSCHE BANK 18.0 19 MERRILL LYNCH 58.920 ASAHI BANK 15.3 20 AMERICAN EXPRESS 17.6 20 CREDIT SUISSE GROUP 57.856 ING GROUP 4.9 33 ING GROUP 10.4
6HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
About 114,000 employees more than 50 countries
About 114,000 employees more than 50 countries
ING: a world-wide group
7HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
ING Group Pedigree
De Nederlanden est. 18451845/1963
De Nederlanden est. 18451845/1963
De NationaleLevensverzekering-
Bank 1863/1963
De NationaleLevensverzekering-
Bank 1863/1963
Rijkspost-spaarbank1881/1986
Rijkspost-spaarbank1881/1986
Postcheque- en Girodienst1918/1986
Postcheque- en Girodienst1918/1986
Postbank1986/1989
Postbank1986/1989
NederlandseMiddenstandsbank
1927/1989
NederlandseMiddenstandsbank
1927/1989
NMB PostbankGroup
1989/1991
NMB PostbankGroup
1989/1991
Life of Denver1977
Life of Denver1977
Southland Life1989
Southland Life1989
Western Union1988
Western Union1988
Halifax1959
Halifax1959
Belair Direct1989
Belair Direct1989
The Commerce Group 1989
The Commerce Group 1989
RVS1984
RVS1984
Nationale-Nederlanden1963/1991
Nationale-Nederlanden1963/1991
Wellington1995
Wellington1995
Allianz of Canada2004
Allianz of Canada2004
Aetna2000
Aetna2000
Equitable of Iowa1997
Equitable of Iowa1997
Guardian1998
Guardian1998
Canadian GroupUnderwriters 1999
Canadian GroupUnderwriters 1999
Seguros ComercialAmérica 2001
Seguros ComercialAmérica 2001
ReliaStar2000
ReliaStar2000
Parcom1994
Parcom1994
Rodamco Asia2004
Rodamco Asia2004
Clarion1998
Clarion1998
Bank BrusselLambert 1998
Bank BrusselLambert 1998
Bank Slaski2001
Bank Slaski2001
Barings1995
Barings1995
DiBa2002
DiBa2002
Furman Selz1997
Furman Selz1997
Bank Mendes Gans1997
Bank Mendes Gans1997
19911991
Westland UtrechtHypotheekbank 1985
Mercantile Mutual1987
Banking
Insurance
Asset Management
1970 Year of acquisition
1845/1963 Year of founding / Year of merger
8HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
Insurance Americas
Insurance Europe
Insurance Asia– Pacific
Wholesale Banking
Retail Banking
ING Direct
ING Group
ING Group Organisational structure
Operations and IT Banking
9HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
Context
10HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
Developments at ING level
• ING has the ambition to be a global financial player with focus on certain service areas and markets. Needs a winning performance culture to match the performance of our peers
• ING lines of business (Retail / Wholesale) need a considerable improvement of their cost/income ratio to stay successful in the mature home market of the Benelux. Potential for expansion is limited, so lowering costs is crucial
• Fiercer competition for Ops&IT Banking (traditional and virtual) because of accelerating technological developments
Consequence for Ops&IT Banking : Internal customers are increasingly critical and demand quicker service and better quality for a competitive price with an improved customer focus and maximum operational flexibility
11HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
What does this mean to Ops&IT Banking ?
• Need for improved customer- focussed performance focus on core activities
• Need for cost reduction and cost transparency
• Focus on Service Management from “building applications” to “providing a service”
Service ManagementOrganisation
Internal customer A
Internal customer B
Internal customer C
Internal service providersoperations -applications -infra
Application Software providers
Outsourcers
12HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
BPO versus ITO
Strategy
Products + Channels
“Labour”Applications
Processes
IT OPS
IT INFRA
Level o
f ou
tsou
rcing
Ope
ratio
ns B
PO
IT O
utso
urci
ng
ActivitiesOutsourcing of application maintenance and development
Outsourcing of Technical Helpdesks
Outsourcing of Infrastructure operations
13HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
Example of potential BPO in ING : Document Services
The DockING project : outsourcing of document services in NL, BE and PL
Scope : Post opening – Scanning - Data capture – Enrichment – Presentation – Printing – Fulfillment – Reprographics - Preparing for Mail - Mail Delivery
Transfer of Assets and Staff
Main objectives :Fixed costs converted to variableAssets refresh included in contract prices No contract changes unless volume drop below 80% of forecasted volume baseline
The DockING project : outsourcing of document services in NL, BE and PL
Scope : Post opening – Scanning - Data capture – Enrichment – Presentation – Printing – Fulfillment – Reprographics - Preparing for Mail - Mail Delivery
Transfer of Assets and Staff
Main objectives :Fixed costs converted to variableAssets refresh included in contract prices No contract changes unless volume drop below 80% of forecasted volume baseline
Volume Baseline
Year 1 Year 5
Volume Units
0
100
Year 2 Year 3 Year 4 Year 6 Year 7
20
14HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
Scope of the outsourcing :
All hard & software for:
• Desktop/laptop (including printers, multifunctionals, file/print servers, GRAS, building LAN)
• Mail/collaboration (including email, webmail, remote mail, exchange, outlook, sharepoint)
• Telephone systems (Classic/PBX, CTI, CMS, VRU, mobile, PDA, GSM, blackberry, audio/video conference)
• Workplace services delivered from NL & BE
In other words: everything on the desk except the pencil and the desk
Example of potential Infra outsourcing in ING : Workplace Services (1)
15HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
Scope bundled for multiple external suppliers through one integrator :
ING IT infrastructure
Integrator
Service
desk
End - user
computing
Desktop
hardware
Server
ManagementVoice LAN
ING IT infrastructureING IT Infrastructure
IntegratorIntegrator
Service
desk
Bundle Service
desk
End - user
computing
Bundle End user
computing
Desktop
hardware
Bundle Desktop hardware
Server
Management
BundleServer management
Voice Bundle Voice
LAN BundleLAN
The Integrator manages all the bundle suppliers. A Preferred Supplier provides service for a particular Bundle. The suppliers and the integrator make up a Preferred Supplier Team.
Example of potential Infra outsourcing in ING : Workplace Services (2)
16HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
applications “Rightsourcing”
17HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
in house responsibility Own staff
External staff
3rd party responsibility= outsourcing
On site / on shore
Near shore
Off shore
Standardized software provided by 3rd party
Software
Software + hardware
Home made applications
Software packages
customize & manage inhouse
Own staff
External staff
RIGHTSOURCING :
Rightsourcing is about finding the balance between inhouse sourcing and different types of external sourcing
• Rightsourcing is about finding a balance between inhouse and external sourcing External Sourcing is about finding the right collaboration model with the right supplier
• Outsourcing is not a target, but a means to reach our objectives
18HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
Rightsourcing is about selecting the right sourcing model …
• Evolution towards outsourcing requires internal maturity and mutual trust and therefore time • Selection of the right supplier is critical to grow towards partnership• Decision criteria to chose between in house and external sourcing is key
time
Cos
tsS
avin
gs&
Ris
ks
co-sourcing
outsourcing
resource
providing
Resource providing :T&M Bodyshopping
ING in control
Co-sourcing : Managed T&M
Split of responsibilties
Outsourcing : Fixed Price
SLA driven service delivery
co-sourcingoutsourcing
resource
providing
Offshore
Onshore
In housesourcing
19HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
for the right activities…
1. Evaluate risksWhat applications can we outsource ?
2. Evaluate benefitsWhat applications should we outsource ?
Low HighBu
sin
es
s V
alu
e i
f O
uts
ou
rce
d
High
Low
Best candidates for outsourcing
Good candidates for ousourcing but limited cost reduction potential
Good candidates for outsourcing but limited direct business value contribution
Weak business case to outsource
Appl. 1Appl. 2
Appl. 3
Appl. 4
Appl. 5
Cost Reduction Potential
High Low
Ca
pa
bil
ity
High
Low
Best candidates for outsourcing
Complexity could be overcome by segmentation or knowledge transfer
Capability could be overcome by structure, consistent processes and tools
Could present challenges for Rightsource
Appl. 1Appl. 2
Appl. 3
Appl. 4
Appl. 5
Complexity Relative size of appl. in
FTEs
Source : CapGemini
Capability :eg :• maturity requirements mgt & testing• Market readiness• Available documentation
Complexity :eg :• Stability of the application• Application interconnection• Business criticality
Business Value (non financial) :eg :• Make costs variable• Guarantee service continuity• Find scarce resources• Focus on core activities• Avoid direct dependency form changing external regulations
Cost reduction potential :
Financial business case
Cost reduction is not always the primary driver
20HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
with the right supplier …
1. preferred suppliers
2. Nicheplayers
1. Offshore Delivery
3. Onshore Delivery
2. Global Delivery
4 Bodyshopping
We select a limited number of suppliers to build long term partnerships :
But also need to be (and remain) attractive to our suppliers :
% o
f su
pp
liers
tu
rno
ver
wit
h IN
G
ING’s attractiveness
Supplier A
LowLow
High
High
Exploitable customer Core customer
Nuisance Development customer
D
F
E
ING spend
C
B
supplier A B
C D E
F
21HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
Onsite / Onshore
(BE/NL)
Offshore
Criteria / KSF Advantages Risks Mitigation
• Security Issues• Pilot Phase• Small applications
/projects
• Cultural fit• Limited transition risks• Transfer of staff
possible
• Limited economies of scale
• No (or limited) process optimisation (on site)
• Higher staff costs
• 100% variable costing model
• Dual shore model
• Need for formalised change management processes
• Reasonable (transition/ translation costs)
• Big work volumes
• Lower staff costs (-40%)
• 24/24 activity if needed
• Culture / language gap• High start-up costs• Service windows
• Dual shore model• ODC-concept• Preferred vendor
relationship• SLA’s based on CET
Nearshore
• Need for formalised change management processes
• Reasonable (transition/translation costs)
• Lower staff costs• Cultural and
geographical proximity smoothens
• communication.same timezone
• Possible culture / language gap
• High start-up costs
• Dual shore model• ODC concept• Preferred vendor
relationship
in the right location
22HEC – ULG/April 26, 2006
OPS&IT sourcing in Financial Services
Conclusions