Oral Communication Chapter 10 Business Communication Ch13, 6 th edition, W.S. Pfeiffer

Oral CommunicationChapter 10

Business Communication Ch13, 6th edition, W.S. Pfeiffer

1. Presentation & your career2. Guidelines for Preparation & Delivery3. Guidelines for presentation Graphics4. Itemization and Sequencing5. Overcoming nervousness

Oral Communication

1. First Impression.2. Competent Speaker

a. Prepare carefully.1. Research your subject.2. Know your Audience.

b. Practice Often.c. Perform with enthusiasm

1.Presentations & your CAREER

1. Know your listeners:- They cannot rewind the tape.- They are impatient after the 1st few minutes- Attention Span.

2. Guidelines for Presentation & DELIVERY

Cont.

2. Preacher’s MaximAbstract 1- Tell them what you’re going to tell them.Body 2- Then you tell them.Conclusion 3- Then tell them what you told them.


Cont.

3. Stick to a few points. Grouping of three ( Winston Churchill’s Blood, Sweat and Tears)

(Caesar’s I came, I saw, I conquered)

4. Outline on cards, paper, PP 1- Do not ever read a speech. 2- Do not ever memorize. 3- You appear more natural if you refer to notes.

Guidelines for Presentation & DELIVERY

Cont.

5. Practice, Practice and Practice.6. Speak with enthusiasm. 7. Use appropriate Gestures and Posture:

to reinforce what you’re saying


Cont.

8. Use Rhetorical Questions.a. Grabber at the beginning of a speech:

( Have you ever wondered how you might improve the quality of your T/L Process.)b. As a transition between major points:

(We have seen that using e-learning as supporting tools and KSF can improve the T/L process, but will the use if these tools be the answer to our hopes)c. As an attention-getter right before your conclusion.

(Now that we’ve examined the KSF, we can increase involvement level through 1. Top management support, 2. Awareness and empowerment 3. collaborative Team-work,


Cont.

9. Maintaining Eye Contact.Your main goal is to keep all the audience interested in what your saying by maintaining CONTROL through different techniques, like eye contact to get their attention.1. Small Audience:

( Make regular eye contact with every person in the room and do not forget people sitting on your far left hand side and far right hand side.)2. Large Audience:

(Focus on few people in each section of the room, the center, the left and the right section)

see next slide


Cont.

Figure 12--1 Large Audience sections

PfeifferTechnical Writing, 5ed.

Copyright ©2003 by Pearson Education, Inc.Upper Saddle River, New Jersey 07458

All rights reserved.

1. Use of Graphics.2. Use of Pictures.3. Use of Videos.4. Use of colors (contrasts and backgrounds).5. Use of shapes.6. Never fill slides with text.

3. Presentation Graphics

4. Itemization & Sequencing

1. People tend to be more comfortable with numerated or bulleted lists.

2.Sequencing the slides in a proper order will make it easier for the audience to follow you and keeping their attention.

Figure 12--2 Transparency 1 for sample presentation




Figure 12--3 Transparency 2 for sample presentation




1. People are used to casual friendly conversation..

2. Naturally formal presentation triggers nervousness thus tense environment..

3.Tense environment increases the adrenaline pumping in your body that generates enthusiasm.

5. Overcoming Nervousness

A Strategy for Staying Calm.:1. Know your subject.2. Know your audience.3. Avoid Caffeine, eat light, deep-breathing, Have a good walk.4. Picture yourself giving a good speech.5. Engage in a casual banter before the speech.6. Remember that you’re the expert.7. Slow down and never rush yourself.

5. Overcoming NervousnessCont.

Thank you

Maher Arafat

Documents

Oral Communication Chapter 10 Business Communication Ch13, 6 th edition, W.S. Pfeiffer