1. WHO WE AREORCA Creative Group Inc. (ORCA) designs and
creates compelling, memorable visitor and consumer experiences. We
create media-rich exhibits,branded and themed environments,
showcases and pavilions. We excel at developing creative strategies
that brings storytelling to life throughengaging physical and
interactive experiences. Our team has a unique perspective and
proven track record in developing spaces and programs whichdraw
awareness and help facilitate environmental, economic and cultural
sustainability and growth.Since 1980 we have designed, fabricated,
shipped, and installed all scale of exhibits and environments for
our clients across the U.S.A., Canada and inMexico, Europe, Asia
and the Middle East. We are a passionate team. We know that our
demonstrated projects, qualified team and forward
thinkingcollaborative approach will be an ideal fit for your next
project.ORCA is really in the business of making and keeping
promises day after day, month after month and year after year.
Although we have served manyof our clients for decades, it is not
because we lock them into long term contracts binding them to use
our services, it is because the ORCA teamkeeps the promises it
makes. We understand that any service we provide must accomplish
two goals: an aggravation free process and the ability towork
efficiently within any timeframe.ORCA not only has the capability
to develop the creative for a clients project, we have the
expertise to fabricate, deploy and install your project ontime and
on budget. We have the capacity to successfully take a project from
beginning to end.Thank you for your time. 1
2. OVERVIEW GLOBAL SERVICES Founded in 1980 Design North
American offices in Woodinville, Washington and Vancouver, British
Engineering Columbia Production 40,000 square feet of fabrication
space Project Management Strategic partnerships world-wide Storage
Deployment, including installationWith affiliations around North
America, across Europe and in China, ORCA has Logistics
Managementthe global reach to design, produce, deploy and protect
your property no Document Managementmatter how far from home it
travels. Full Architectural Design and Engineering Custom Trade
Show Exhibits and PavilionsORCAs expertise in the delivery of
successful programs has resulted in the Systems Trade Show Exhibits
Including internationally recognizedcompany working with some of
the same clients for over 15 years. When ORCA brandsresources are
brought to bear on a project, the end result is a cost effective,
Custom Displays and Point of Purchaseefficient and targeted
marketing machine that can be deployed and managed Sales Centersin
multiple markets with minimal aggravation and concern to our
clients. Visitor Centers Mall KiosksORCA has developed and
demonstrated the expertise to provide the world- Graphic Design and
Productionwide services for such clients as the British
Columbia/Canadian governments Museums21,000 square foot pavilion in
Beijing for the 2008 Summer Olympics, Teck Environmental
SignageComincos Head Frame corporate museum, more than 2,000
projects Brandingdelivered for Starbucks Coffee Company, as well as
the complex environmentalsignage for the Seattle Museum of Art
Outdoor Sculpture Park. In North America ORCA employs twenty-five
direct paid employees that provide services to our clients. We have
an additional 30 retained under contracts exclusiveWith our proven
in-house design, detailing, project management, fabrication to ORCA
world-wide. One aspect of being a small company is the benefit of
minimaland logistics history, the ORCA team is the quintessential
partner needed to annual turnover.guarantee a successful resolution
and outcome for a clients specific projectsneeds. It is part of our
culture to be constantly searching for ways to improveyour budget
requirements. We provide the most effective solutions to yourneeds
so that you can focus on your job while we do ours. 2
3. THE ORCA APPROACHGood design helps define great results.
ORCAs design approach is to exploreall possibilities and
constraints by focusing critical thinking skills to researchand
define a project. Besides an impressive look and feel, a great
design alsohas to meet the functional requirements of a program,
budget and logisticalfeasibility.Our design team looks at all the
practicalities and opportunities as part of theearly design
process. We weigh the benefits of space planning to maximize
theusability of the space, flexibility and adaptability of the
design. Our teamdiscusses a variety of options to maximize design
benefit and efficienciesagainst budget to reduce logistical costs
and risk. With a full understanding ofthe pragmatics, as well as
the goals and objectives for any project, our designteam develops a
purposeful and dynamic solution. We value collaborativestrategic
design and actively engage our clients in the design process
everystep of the way.Throughout the years, we have developed a
process for each and every projectwe participate in. First and
foremost, it starts with conversation: conversationwith our client
and conversation with our team. We then develop a
thoroughunderstanding of what our clients needs are. Part of ORCAs
standardprocedure, prior to any project going into production, is
to create a criticaltimeline. This timeline is approved by our
client and then becomes what allteams, whether in your organization
or ours, follow. We have found that thissimple step keeps everyone
on the same page. However, we realize thatchanges do occur, and
ORCA is prepared to handle any changes withprocedures already in
place to keep the project on track. 3
4. WORK METHODOLOGYWe are a highly collaborative and client
engagement focused team. ORCA has Proven stakeholder engagement
program: Many of our projects require engaging anddeveloped a solid
and refined process that runs from initial uptake of a clients
incorporating feedback from community, government and private
sector stakeholders.needs through design, production, logistics and
management. The key principles We have developed programs and
meaningful engagement from 8-118 groups. ORCAof our methodology
include communication, engagement, documentation and has developed
crucial forms that assist our clients and stakeholders in providing
theirresponsiveness. targeted and focused feedback.Client
Communication: Consistent, concise and targeted communication is a
Approval forms: We utilize a series of approval forms for graphic
design, production,priority for the success of any project.
logistics, and show services to ensure all aspects of a project are
accepted and well documented.Defined roles and project lead: We
always appoint a Project Manager whose keytask is to ensure a
project flows smoothly from beginning to end. Change Order
protocol: ORCA makes every attempt to find the most value driven
solutions for change orders once a job has met production
milestones. We ensure thatSchedules and critical paths: We map out
every project, through client uptake to all change orders have
client approval prior to proceeding with the project.post
completion and project close. This process keeps us on track and
our client issecure in our ability to perform. Milestone targets
and payment schedule: At the onset of a project, our Project
Manager works with a client to develop a mutually agreeable
milestone and paymentWeekly reports: Delivered via email, our
weekly reports touch on overall progress, schedule. Milestone
reports may include written, photographic and supporting
detailedupcoming deadlines, and any outstanding issues. drawings as
well as clear invoices for your records.Defined meeting objectives:
We value our clients time. We ensure each meetingis tightly
scheduled and focuses on outcomes, solutions and next steps.
Ourmeetings follow an agenda that is distributed in
advance.Response times: We have dedicated teams on our projects.
Client service isparamount to us and ensures that any client
communication is addressed asimmediately as possible. 4
5. ORCA TEAMOver the years, ORCA has been instrumental in
bringing together a diverse anduniquely qualified team. The average
business experience of ORCAs seniormanagement is thirty years.ORCA
team members bring a high degree of creativity and professionalism
toeach project. Our approach is a small, project specific team that
collaboratesclosely with each other. Team members are selected
based upon theleadership roles they have played in similar projects
and organizations.Our staff includes individuals with extensive
experience in Customer Service,Account Management, Logistics, Field
Services, Estimating, ProjectManagement, Installation/Dismantle
Supervision, and Fabrication.Team members include those with
degrees in Communications, Industrial andGraphic Design and
Architecture with LEED certification.ORCAs project team members
have many unique skills that include: A/V media production
capabilities Gesture technology Event planning Scale modeling
Prototypes Special effects Props fabrication Corporate and
informational videos 5
6. CLIENTS Starbucks Coffee Company From 2007 through 2008 ORCA
led the design, creative, and overall project Seattles Best Coffee
management for the Province of British Columbias BC Canada Pavilion
in Beijing. ORCA Weyerhaeuser took the project from its inception,
through operation, to completion and dismantle. Spacelabs
Healthcare Their work included both the exterior and interior,
totaling 27,000 sq ft, enabling us to Kirstie Kelly Bridal promote
business and tourism opportunities in BC in a unique and impressive
fashion. Advanced H20 As executive director of this project, it was
my pleasure to work directly with ORCA on a B.C. Olympic/Paralympic
Winter Games Secretariat daily basis. Boeing Commercial Aircraft
Corporation Seattle Art Museum Outdoor Sculpture Park The pavilion
operated for five months, two of which coincided with the 2008
Olympic and Paralympic Summer Games. ORCA was able to successfully
navigate the cultural, Snohomish County Economic Development
Council governmental, and engineering challenges. Their team,
assembled from many different Quil Ceda Village disciplines in BC
and China, worked seamlessly together and with our government team.
Tulalip Resort Casino We simply could not have delivered this
highly successful project without their work. DaVita Inc. Four Host
First Nations Jane Burnes General Dynamics Executive Director, BC
Canada Pavilion, Province of BC Seattle Museum of Flight Kenmore
Air Jones Soda ORCA took the time to learn about our company, its
products, its people, and its goals. PlayNetwork This was followed
by an intensive audit of our existing programs and their real
Washington State Tourism costs. Having made the right
recommendations, ORCA was then active in managing Supersonic
Imagine our program resulting in substantial savings to our
marketing group. These savings Lockheed Martin allowed Spacelabs
Healthcare to completely upgrade their regional properties with new
hardware and graphics without going back to the table for
additional funds. By takingCurrently, we house more than 150 client
exhibit properties in our warehouse. the time to understand our
target market, audience, and products their creative teamOur
relationships with most of our clients have prospered for more than
10 hit the mark the first time. Additionally their detailing and
fabrication processes carriedyears. the exhibit from conception to
reality at almost 30% under the nearest quote. Karen Hiskey, Trade
Show Manager Spacelabs Healthcare 6
7. PROJECT EXAMPLES TECK COMINCO - CORPORATE MUSEUM ORCA
provided Tecks corporate headquarters with an interactive museum
and visitor experience showcasing the hurdles and triumphs of the
past, the ambitions of the future, and the adventures of the
present. The museum was to double as an employee lunchroom and a
private hosting space during the Vancouver 2010 Olympics. The goal
was to educate, entertain, and instill a sense of pride and
excitement that enabled each visitor to carry forth the stories of
the company and its Olympic initiatives. ORCA managed the interior
build- out of the museums physical design elements from seamless
interactive and video kiosks to signage and lighting features.
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8. PROJECT EXAMPLES ROBSON SQUARE ORCA was tasked with the
creation of a 6,500 sq. ft. multimedia environment and hosting
space on the plaza level of Robson Square home to the Games Time
Unaccredited Media Centre and the Province of BC during the 2010
Olympics. These facilities played a critical role in the Provinces
Olympic and Post-Olympic marketing strategy to position British
Columbia as a desirable place to live, work and invest to the
international business community. The strategy for the BC Showcase
& Hosting Space called for all design, materials and display
components within the spaces to be a direct reflection of BC
innovation and sustainability within both its traditional
industries and new industries. Cutting edge, eco-friendly BC
materials were sourced from around the province and incorporated in
a way that told a compelling story about the British Columbian
industries, individuals and communities who participated in the
project. Beyond the planning and design, ORCA managed the build-out
of the raw interior space from floor, ceiling and wall features, to
architectural and audio-visual systems to exhibit displays. Tight
controls on quality of product, materials, on integration into the
thematic design and on product delivery and installation timelines
were key to the success of this project. 8
9. PROJECT EXAMPLES All elements had to be fabricated,
packaged, shipped, and cleared through Chinese customs. Once in
China, the goods had to be delivered and installed in an order
sequential to the tight 14-day installation schedule allocated for
setup. The design and fabrication included a full service
professional kitchen and high end dining area that could
accommodate 200. Taking all of these challenges in stride, the ORCA
team delivered the project on-time and under budget.BC CANADA
PAVILIONThe most challenging project ORCA has delivered was the
2008 Olympic WinterGames British Columbia Canada Pavilion in
Beijing, China. With approximately400,000 visitors, the 7,000
square feet exterior of the Pavilion featured animpressive entrance
of 5 two-story waterfalls, a stunning 5-ton jade sculpture,thirteen
three story arches and a performance space. The three-story,
20,000square feet interior designed to engage visitors in the
British Columbia andCanada experience. Included in the project was
the development of designelements, multimedia, graphics, content
development, way-finding strategies,storied legacy pieces and a
high component of security. 9
10. PROJECT EXAMPLESSEATTLE ART MUSEUMThe Outdoor SculpturePark
transformed a nine-acreindustrial site into an open andvibrant
green space for art. Thisnew waterfront park givesSeattle residents
and visitorsthe opportunity to experience avariety of sculpture in
anoutdoor setting, while enjoyingthe incredible views and beautyof
the Olympic Mountains.During the three year project,ORCA provided
way-findingsignage and clear descriptionsof the art pieces. 10
11. 8329 216th Street SE Woodinville, Washington 98072P.
425-398-9100 F. 425-398-9200 1-800-877-1789 www.orcacreative.com
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