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    Feature Topic: Construct Measurement in Strategic Management

    Exploring the Dimensions of

    Organizational Performance:A Construct Validity Study

    P. Maik Hamann1, Frank Schiemann1,2,

    Lucia Bellora1, and Thomas W. Guenther1

    Abstract

    Organizational performance is a fundamental construct in strategic management. Recently,

    researchers proposed a framework for organizational performance that includes three dimensions:

    accounting returns, growth, and stock market performance. We test the construct validity of

    indicators of these dimensions by examining reliability, convergent validity, discriminant validity, and

    nomological validity. We conduct a confirmatory factor analysis with 19 analytically derived indi-

    cators on a sample of 37,262 firm-years for 4,868 listed U.S. organizations from 1990 to 2010. Our

    results provide evidence of four, rather than three, organizational performance dimensions. Stock

    market performance and growth are confirmed as separate dimensions, whereas accounting returns

    must be decomposed into profitability and liquidity dimensions. Robustness analyses indicatestability of our inferences for three dissimilar industries and for a period of 21 years but reveal that

    organizational performance dimensions underlie dynamics during years in which environmental

    instability is high. Our study provides an initial contribution to the clarification of the important orga-

    nizational performance construct by defining four dimensions and validating indicators for each

    dimension. Thus, we provide essential groundwork for the measurement of organizational perfor-

    mance in future empirical studies.

    Keywords

    factor analysis, quantitative research, reliability and validity, measurement models, organizational

    performance

    Organizational performance (OP) is fundamental to strategic management research. Research in this

    field builds on the assumption that strategy influences OP (Lubatkin & Shrieves, 1986). Furthermore,

    1Faculty of Business Management and Economics, Technische Universitat Dresden, Dresden, Germany2School of Business, Economics, and Social Science, University of Hamburg, Hamburg, Germany

    Supplementary material for this article is available on the journals website at http://orm.sagepub.com/supplemental.

    Corresponding Author:

    P. Maik Hamann, Technische Universitat Dresden (TU Dresden), Faculty of Business Management and Economics, Chair of

    Business Management especially Management Accounting and Control, D-01062 Dresden, Germany.

    Email: [email protected]

    Organizational Research Methods

    16(1) 67-87

    The Author(s) 2013

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    OP is the most common concept addressed in empirical studies in this field; for example, 28% of 439

    empirical articles reviewed by March and Sutton (1997) and 29% of 722 articles reviewed by Richard,

    Devinney, Yip, and Johnson (2009) include OP in their research design.

    The OP construct refers to the phenomenon in which some organizations are more successful than

    others. Aconstructis a conceptual term that researchers define to describe a real phenomenon and is

    unobservable by nature (Edwards & Bagozzi, 2000). Consequently, OP is subject to the problem of

    unobservables in strategic management research (Godfrey & Hill, 1995, p. 519). This problem is

    best described in reference to the predictive validity framework (PVF). The PVF includes two levels:

    the conceptual level and the operational level (Bisbe, Batista-Foguet, & Chenhall, 2007). At the con-

    ceptual level, theories explain relationships between constructs through propositions. Subsequently,

    these propositions are empirically tested at the operational level, at which researchers apply indica-

    tors to measure a construct. Indicators are observed scores or quantified records (Edwards &

    Bagozzi, 2000). The link between the two levels (i.e., between constructs and their indicators) is

    crucial to advances in theoretical relationships between constructs. Only if this link is rigorously

    established can empirical findings at the operational level be used to test theoretical propositionsinvolving unobservables at the conceptual level. This link is established by examining construct

    validity. Construct validity reflects the correspondence between a construct and a measure taken

    as evidence of the construct (Edwards, 2003, p. 329). Construct validity encompasses four criteria:

    reliability, convergent validity, discriminant validity, and nomological validity (Schwab, 2005).

    Paradoxically, in the past, a majority of strategic management researchers regarded construct validity

    and the measurement of constructs as low-priority topics (Boyd, Gove, & Hitt, 2005). Consequently,

    unobservables (e.g., OP) have often been measured by single indicators whose construct validity has

    rarely been assessed. From the PVF, it follows that related theoretical inferences from such studies are

    seriously undermined (Combs, Crook, & Shook, 2005; Starbuck, 2004; Venkatraman & Grant, 1986).

    Because of its importance for strategic management research, a growing number of studies exam-ine the measurement of OP. These studies are shown in Table 1 and encompass two groups: (a) fac-

    tor analyses of the dimensionality of OP (Devinney, Yip, & Johnson, 2010; Fryxell & Barton, 1990;

    Rowe & Morrow, 1999; Venkatraman & Ramanujam, 1987) and (b) reviews of the OP measurement

    practices used in strategic management research (Murphy, Trailer, & Hill, 1996; Richard et al.,

    2009; Tosi, Werner, Katz, & Gomez-Mejia, 2000). The first group of studies provides evidence

    of the multidimensionality of OP. However, these studies disagree on the number of OP dimensions

    and do not systematically examine the construct validity of indicators that measure these dimen-

    sions. Reviews of OP measurement practice provide evidence that empirical studies in strategic

    management research employ a plethora of different and unrelated indicators (Murphy et al.,

    1996); for example, Richard et al. (2009) reviewed 213 studies and identified 207 different OP

    indicators. In this review, 49% of the studies measure OP with a single indicator despite the

    multidimensional nature of OP, and 52% of the studies employ only cross-sectional data sets. How-

    ever, none of the aforementioned studies develop a framework of the dimensions of OP at the

    conceptual level or examine the construct validity of OP indicators based on such a framework.

    Combs et al. (2005) directly address the first gap in the literature and develop a framework of the

    OP dimensions based on a synthesis of prior studies that focus on OP dimensions and a review of OP

    measurement practices. They divide OP into three dimensions: accounting returns, stock market

    performance, and growth. Subsequently, they test the OP framework by conducting a confirmatory

    factor analysis (CFA) based on a correlation matrix of five OP indicators derived from a meta-

    analysis. Despite the significant contribution made by Combs et al., their study has three limitations.

    First, Combs et al. do not offer clear definitions of the OP dimensions. Specification of the concep-tual domain and clear definitions of constructs are prerequisites for construct validity (Schwab,

    2005). Second, the CFA with three factors and five OP indicators does not satisfy the two-

    indicator rule of model identification (Kline, 2011). Consequently, Combs et al. offer only

    68 Organizational Research Methods 16(1)

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    Table1

    .PreviousStudiesThatExaminetheDim

    ensionsofOrganizationalPerformance.

    Study

    Numberof

    Dimensions

    Number

    of

    Indicators

    Numberof

    Studies/

    samplesize

    Method

    DimensionsofO

    rganizationalPerformance

    Operational

    Performance

    Reviewsand

    meta-analyticstudies

    Combs

    ,Crook,andShook

    (2005)a

    3

    5

    Notreported

    (238studies)

    Narrativereviewand

    meta-analytic

    al

    CFA

    Accountingreturns

    Growth

    Stockmarket

    Operational

    performance

    Tosi,Werner,Katz,

    andGomez-M

    ejia(2000)a

    8

    30

    Notreported

    (137studies)

    Meta-analyticalEFA

    Absolutefinancial

    performance

    Changein

    financial

    performance

    Stock

    performance

    Internal

    performance

    indicators

    Returnonequitys

    hort

    term

    Marketreturn

    Returnonequitylongterm

    Richard,D

    evinney,Y

    ip,a

    nd

    Johnson(2009)

    3

    n/a

    213

    Narrativereview

    Financialperformance

    Shareholder

    return

    Productmarket

    performance

    Murphy,Trailer,

    andHill(1996

    )b

    4

    n/a

    52

    Narrativereview

    Efficiency

    Size

    Liquidity

    Profit

    Studiesusingpr

    imaryorsecondarydata

    Devinney,Yip,andJohnson

    (2010)

    4

    10

    Notreported

    EFA

    Accountingmeasure

    Salesmeasures

    (salesgrowth)

    Marketvalue

    Cashflow/profitability

    dimension

    RoweandMorrow(1999)

    3

    10

    311(2

    ,398

    firm-years)

    CFA

    Financial(accounting)

    Stockmarket

    Subjective

    reputation

    rating

    Murphyetal.(1

    996)b

    9(4)

    19(8)

    995

    (586)

    PCA (C

    FA)

    Liquidity

    Salesmeasures

    (salesgrowth)

    Size

    Profitability

    Profitgrowth

    Salesefficiency

    Incomeefficiency

    Absoluteincome

    Employeeefficiency

    FryxellandBarto

    n(1990)

    2

    4

    168

    CFA

    Accounting-basedmeasures

    Market-based

    measures

    VenkatramanandRamanujam

    (1987)

    3

    3

    86

    MTMMandCFA

    Profitability

    Salesgrowth

    Profitgrowth

    Note:WeallocatethedimensionsoforganizationalperformancetotheframeworkofCombsetal.(

    2005),whichisshowninboldfa

    ce.T

    hisframeworkalsoseparatesope

    rationalperformanceand

    organizationalpe

    rformance.C

    FA

    confirmatoryfacto

    ranalysis;EFA

    exploratoryfactora

    nalysis;PCA

    principalcomponentsanalysis;MTMM

    multitrait-multimethodmatrix.

    aCombsetal.(2

    005)andTosietal.(

    2000)onlyreporttheoverallnumberofprimarystudie

    sthattheyuseintheirreviews.Thisn

    umberisprovidedinparentheses.

    bMurphyetal.(1

    996)conductanarrativereviewandan

    empiricalanalysisthatisbasedonther

    esultsoftheirreview.C

    onsequently,w

    eincludethisstudyinbothlists.F

    urthermore,theresultsoftheir

    exploratoryPCA

    andtheirCFAaredifferentinsofarastheCFAencompassesonlyasubsetoftheindicatorsthatareemployedintheP

    CA

    .WepresentdetailspertainingtotheirCFAinparentheses.

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    2005). Common performance indicators, such as growth in market share, product quality, patent

    filings, or marketing effectiveness, measure distinct dimensions of operational performance.

    In contrast, OP is defined as the economic outcomes resulting from the interplay among an orga-

    nizations attributes, actions, and environment (Combs et al., 2005, p. 261). The definition of OP

    corresponds to measurement practices in strategic management research because a majority of

    researchers assess OP based on economic indicators (Murphy et al., 1996; Richard et al., 2009).

    Thus, OP is synonymous with the concepts of financial performance or corporate economic perfor-

    mance (Fryxell & Barton, 1990). OP is relevant to both research and practice because in the legal

    system (i.e., bankruptcy law or commercial law) and in economic theory, OP (i.e., economic out-

    comes) constitutes the final aim of economic activities.

    Combs et al. (2005) propose a consistent OP framework with three dimensions: accounting

    returns, stock market performance, and growth.

    Accounting returns are defined as the historical performance of organizations that is assessed

    through the use of financial accounting data as published in annual reports (Fryxell & Barton,

    1990). As shown in Table 1, Combs et al. (2005) argue for a single accounting returns dimension,whereas other studies identify several dimensions that are derived from accounting returns indica-

    tors. However, we expect at least two separate dimensions to be reflected by accounting returns

    indicators. First, a liquidity dimension, which is defined as a firms ability to meet its financial obli-

    gations based on cash flows generated from its current operations, is expected (Weygandt, Kimmel,

    & Kieso, 2010). Second, a profitability dimension, defined as an organizations efficiency in utiliz-

    ing production factors to generate earnings, is expected. Accounting research highlights the differ-

    ence between earnings (e.g., net profit) and cash flows that is traced to revenue and expense accruals

    (e.g., Dechow, 1994). Accruals mitigate timing and matching problems associated with the alloca-

    tion of cash flows to single periods but are subject to distortions caused by discretionary accounting

    choices (e.g., a depreciation method or the useful life of assets). Additionally, Rappaport (1993)stresses the divergence between the accounting-based return on investment and the cash flow rate

    of return.

    Stock market performance reflects the perceptions of investors regarding organizations future

    performance (Fryxell & Barton, 1990). This dimension is measured using capital market indicators,

    such as total shareholder return (TSR). However, capital market indicators are also influenced by the

    momentum and volatility of capital markets, the economy, and psychological effects (Richard et al.,

    2009). Stock market performance reflects future OP, in contrast with accounting returns, which

    entail a historical perspective. As shown in Table 1, previous studies provide consistent evidence

    regarding stock market performance as a distinct OP dimension.

    Organizational growth is defined as a change in an organizations size over time. Organizational

    growth is a dynamic construct that is commonly evaluated based on three concepts of size: sales,

    employees, and assets (Weinzimmer, Nystrom, & Freeman, 1998). As shown in Table 1, previous

    studies that investigate the OP dimensions focus on sales growth and disregard employment and

    asset growth.

    Previous examinations of the dimensionality of OP are subject to three limitations. First, the

    number of indicators used is small. For example, Fryxell and Barton (1990) use four indicators, and

    Venkatraman and Ramanujam (1987) employ three indicators. However, a small number of indica-

    tors may not capture the entire conceptual domain of a construct. Second, indicators are often not

    chosen analytically. For example, Murphy et al. (1996) chose 19 OP indicators based on their fre-

    quent usage by researchers. These indicators include absolute returns (e.g., net income), return ratios

    (e.g., return on assets), size (e.g., number of employees), and ratios of balance sheet items (e.g., debtto equity). Given the conceptual domain of OP, the adequacy of some of these indicators is question-

    able; for example, size and static balance sheet items differ conceptually from OP (Combs et al.,

    2005; Tosi et al., 2000). If indicators are chosen inadequately, spurious factors may emerge or true

    Hamann et al. 71

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    factors may be obscured in factor analyses (Fabrigar, Wegener, MacCallum, & Strahan, 1999).

    Third, cash flow return indicators are absent in the majority of previous studies. Devinney et al.

    (2010) and Rowe and Morrow (1999), who both include a single cash flow return indicator in their

    factor analysis (cash flow return on sales and cash flow return on equity, respectively), are excep-

    tions. This limitation is important because we expect the single accounting returns dimension pro-

    posed by Combs et al. (2005) to divide into two dimensions (i.e., liquidity and profitability) when the

    convergence of cash flow returns and profitability indicators is examined systematically.

    Research Design

    Assessment of Construct Validity

    During the process of construct validation, four criteria are evaluated: reliability, convergent valid-

    ity, discriminant validity, and nomological validity (Schwab, 2005). We employ CFA to examine

    construct validity. First, the theory-testing approach of CFA is appropriate for the evaluation of thetwo competing models, the three-OPdimension model and the four-OPdimension model, that

    emerged from our discussion of previous research. Second, this approach enables an examination

    of the overall fit of a measurement model to a data set. Third, CFA permits researchers to test the

    significance of factor loadings. Fourth, CFA supplies indices that provide insights into reliability,

    convergent validity, and discriminant validity (Bagozzi, Yi, & Phillips, 1991; OLeary-Kelly &

    Vokurka, 1998). Table 2 presents the methods and indices that are applied to assess the criteria

    of construct validity (see also Bagozzi & Yi, 1988).

    Prior to the assessment of the construct validity criteria in a CFA, the overall fit of the measure-

    ment model to the data must be established (Anderson & Gerbing, 1988). The assessment of the

    overall measurement model fit to the data is based on the chi-square statistic, the Comparative FitIndex (CFI), the root mean square error of approximation (RMSEA), the standardized root mean

    square residual (SRMR), and the Akaikes Information Criterion (AIC). The methodological liter-

    ature criticizes the use of definite cutoff criteria for these goodness-of-fit indices. Goodness-of-fit

    indices are sensitive to the misspecification of a model and to sample size, model types, and data

    non-normality. Consequently, definite cutoff criteria may yield a high Type I error (i.e., rejecting

    acceptable misspecified models) if they are too conservative (Marsh, Hau, & Wen, 2004). We

    account for this cutoff criteria ambiguity by differentiating between cutoff criteria for acceptable and

    good fits of the measurement model to the data and by reporting more than one goodness-of-fit

    index, as recommended by Hu and Bentler (1999).2 We compare the competing models of OP based

    on their overall measurement model fit to the data. Hereafter, we employ the best fitting model to

    examine the four criteria of construct validity.

    Reliability is defined as the ratio of systematic variance to total variance (i.e., the degree to which

    an indicator is free of random error). Reliability is a necessary prerequisite for validity (Schwab,

    2005). Convergent validity is defined as the extent to which multiple indicators represent a common

    construct. A number of indicators of the same construct should exhibit high levels of covariance to

    be considered valid measures of the construct in question (Bagozzi et al., 1991). In contrast, discri-

    minant validity is defined as the degree of divergence among indicators that are designed to measure

    different constructs (Edwards, 2003). The methods that we apply to assess these criteria of construct

    validity are presented in Table 2.

    Nomological validity is based on evidence pertaining to the relationships between measures of

    the construct under investigation and measures of other constructs. This evidence should be consis-tent with relevant theory or with the results of previous empirical studies (Schwab, 2005). Conse-

    quently, we test the relationships between the dimensions of OP and the determinants and

    consequences of OP. Capon, Farley, and Hoenig (1990) conducted a meta-analysis of the

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    Table2

    .StatisticsandMethodsThatAreAp

    pliedtoAssessConstructValidity

    .

    StepsinAssessing

    ConstructV

    alidity

    AssessmentCriteria

    ExplanationandThresholdsforAcceptability

    Overallfito

    fthe

    measurem

    ent

    modelto

    thedata

    Chi-squarestatisticofthe

    likelihoodratiotest

    H0hypothesisoft

    helikelihoodratiotestistheexactfitofaspecifiedmodeltoapop

    ulation

    (MacCallum,B

    row

    ne,&

    Sugawara,1996

    ,p.1

    32).

    AcceptanceofH0

    :pvalue>.0

    5.

    ComparativeFitIndex(CFI)

    TheCFIdescribestherelativeimprovementinthefitofthemodelincomparisonwiththefitofthe

    independencemodel.Thus,thisindexovercomessa

    mplesizeeffects(Bentler,1990

    ,p

    p.245-246)

    .

    Acceptablefit:CF

    I>.9

    0;goodfit:CFI>.9

    5.

    Rootmeansquareerrorof

    approximation(RM

    SEA)

    TheRMSEAmeasuresthediscrepancybetweenthecovariancematrixestimatedfromthemodeland

    theobservedmatrix.Thiscriterionadjustsforthemodeldegreesoffreedom(MacCallumetal.,

    1996

    ,p.1

    34).

    Acceptablefit:RM

    SEA .40)a

    Cash flow return per employee .648***Cash flow return on sales .692***Cash flow return on assets .692***Return per employee .791***Return on sales .687***Return on assets .748***Employment growth .472***Sales growth .440***Assets growth .638***Total shareholder return .960***Sharpe ratio .723***

    Jensens alpha .695***Treynor ratio .777***

    Reliability of constructsConstruct reliability (> .60) a .863 .896 .761 .937Average variance extracted (> .50)a .677 .742 .517 .789

    Discriminant validity: Fornell-Larcker criterionb

    Liquidity .677Profitability .563 .742Growth .010 .047 .517

    Stock market performance .017 .027 .048 .789Discriminant validity: Chi-square difference testc

    Liquidity 3,241.46*** (3) 8,706.33*** (3) 9,386.71*** (3)Profitability 6,953.09*** (3) 11,473.98*** (3)Growth 14,101.30*** (3)

    Nomological validity: Antecedent constructsd

    Research and development intensity () .227*** .271*** .043*** .012*Capital investment intensity () .097*** .112*** .051*** .006Market concentration () .022** .018* .034*** .012**Market share () .053*** .054*** .014*** .013***

    Nomological validity: Consequent constructsSurvival () .022** .040*** .007 .016***

    Note:n 37,272 firm-years.aThe thresholds for item reliability, construct reliability, and average variance extracted are given in parentheses.bThe Fornell-Larcker criterion of discriminant validity is satisfied if the average variance extracted for a factor is greater thanits squared correlations with all other factors. The average variance extracted is presented on the diagonal.cThe chi-square difference test is performed between two two-factor models. In the first model, the correlation between thetwo factors is constrained to 1.0. In the second model, this correlation is freely estimated. A significant chi-square differenceindicates discriminant validity. Differences in degrees of freedom are given in parentheses.dNomological validity is tested in the 4FM-B. In this model, all measures of the antecedent constructs are regressed on eachsingle performance dimension, and each single performance dimension is regressed on survival. Comparative Fit Index (.934),root mean square error of approximation (.036), and standardized root mean square residual (.042) indicate the fit of thismodel. The expected signs are given in parentheses. The regression coefficients are presented in boldface if they are statis-tically significant and display the expected sign.*p< .05. **p< .01. ***p< .001.

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    extracted are above the thresholds for all factors, with the lowest values, .761 and .517, respectively,

    determined for the growth dimension.

    As Table 4 shows, 4FM-B provides evidence of convergent validity for all factors. First, the

    factor loadings of all indicators exhibit acceptable convergence (i.e., l> .5). Second, if we consider

    the stronger criteria of good convergence (i.e.,l > .7), all indicators of the liquidity, profitability,

    and stock market performance factors are above this threshold. The convergence of the three growth

    indicators is slightly weaker. The factor-loading estimate of the employment growth indicator (l

    .687) and the sales growth indicator (l .663) are both statistically significant but slightly below the

    threshold for good convergence.

    As shown in Table 5, all factors in model 4FM-B demonstrate discriminant validity. The Fornell-

    Larcker criterion holds for all factors. The chi-square difference tests, which compare fixed and

    freely estimated two-factor models for all pairs of factors, support this conclusion. As Table 4 shows,

    the liquidity and profitability factors exhibit the highest correlation (r .750) among the four fac-

    tors. All other correlation coefficients are considerably lower (i.e., r< .25). These results indicate

    four dimensions of the OP construct.As shown in Table 5, our analyses provide evidence of nomological validity with regard to the

    four OP dimensions. Ten out of 16 regression coefficients of the antecedents of OP are statistically

    significant and display the expected signs, according to Capon et al.s (1990) meta-analysis of 320

    primary studies. The majority of OP indicators that are included in their meta-analysis belong to the

    profitability and liquidity dimensions. Accordingly, all regression coefficients between the four

    determinants and these two dimensions are statistically significant and in the expected directions.

    Three regression coefficients of survival for the OP dimensions are significantly different from zero

    and show the expected (i.e., positive) signs (liquidity, profitability, and stock market performance).

    However, growth appears to be unrelated to the survival of companies in our sample.

    Robustness Analyses

    Table 6 presents the results of our robustness analyses. Our inferences regarding the construct valid-

    ity of 4FM-B are stable across industries and time periods. We repeat our primary analyses of the

    construct validity for each industry and each year separately. The overall model fit is acceptable for

    all three fit indices in all three industries and in 18 out of 21 years.

    The model fit is lowest for years with high environmental instability, as indicated by the volatility

    and the annual return of the S&P 500 index (e.g., in 2002, after the burst of the dotcom bubble, and in

    2008 and 2009, during the financial crisis). In particular, sales growth and employment growth fail

    to demonstrate item reliability and convergence for years with high environmental instability. With

    regard to the growth dimension, only the asset growth indicator demonstrates acceptable values forreliability and convergence for all years. The average variance extracted for the growth dimension is

    below the threshold for almost every year after 2000 except 2005, indicating a weak construct relia-

    bility for the last 11 years. The discriminant validity of the dimensions of OP is evident in all indus-

    tries. However, for five of the years, the correlation coefficient between the profitability and

    liquidity dimensions is high (i.e., r > .8). Consequently, during these years, the two dimensions

    do not discriminate as strongly as implied by the primary analysis. Overall, our results generally

    remain unchanged across industries and time periods.

    Discussion and ConclusionsThe results of this study reveal the existence of four independent OP dimensions: liquidity, profit-

    ability, growth, and stock market performance. The evidence of the construct validity of the four-

    dimensional OP measurement scheme is strong and consistent across different time periods and

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    Table6

    .StabilityoftheMeasurementModel4FMAcrossIndustriesandTime.

    Fit

    Statistics

    Reliability

    Validity

    S&P500

    Group

    N

    CFI

    RMSEA

    SRM

    R

    AIC

    Chi-Square

    Item

    R

    eliability

    Construct

    Reliability

    Average

    Variance

    Extracted

    Convergent

    Validity

    Discriminant

    Validity

    Volatility

    Annual

    Return

    Industries

    ICB2000

    16,2

    43

    .943

    .044

    .04

    7

    441,800

    1,821.91(56)

    13/13

    4/4

    4/4

    13/13

    12/12

    n/a

    n/a

    ICB5000

    10,0

    05

    .950

    .041

    .04

    4

    282,383

    979.99(56)

    13/13

    4/4

    3/4

    13/13

    12/12

    n/a

    n/a

    ICB9000

    11,1

    04

    .950

    .048

    .04

    4

    278.172

    1,486.66(56)

    13/13

    4/4

    4/4

    13/13

    12/12

    n/a

    n/a

    Time

    1990

    513

    .950

    .050

    .06

    2

    14,9

    86

    131.53(57)

    11/13

    4/4

    4/4

    11/13

    12/12

    4.9214

    3.1

    0%

    1991

    970

    .921

    .071

    .06

    0

    25,0

    23

    333.48(56)

    13/13

    4/4

    4/4

    13/13

    12/12

    5.6230

    30.4

    7%

    1992

    1,026

    .949

    .058

    .05

    1

    27,6

    79

    252.88(57)

    13/13

    4/4

    4/4

    13/13

    12/12

    2.6822

    7.62%

    1993

    1,097

    .960

    .054

    .04

    2

    29,6

    27

    232.52(56)

    13/13

    4/4

    4/4

    13/13

    12/12

    2.9739

    10.0

    8%

    1994

    1,163

    .944

    .063

    .02

    7

    21,9

    29

    310.88(56)

    13/13

    4/4

    4/4

    13/13

    12/12

    2.0597

    0.85%

    1995

    1,601

    .941

    .064

    .06

    1

    43,7

    31

    427.74(56)

    12/13

    4/4

    4/4

    13/13

    12/12

    9.2497

    37.0

    5%

    1996

    1,820

    .940

    .062

    .04

    9

    47,8

    70

    447.95(56)

    13/13

    4/4

    4/4

    13/13

    12/12

    6.2587

    22.9

    6%

    1997

    1,976

    .949

    .055

    .05

    8

    51,8

    27

    384.76(56)

    13/13

    4/4

    4/4

    13/13

    12/12

    9.2017

    33.3

    6%

    1998

    2,125

    .945

    .058

    .05

    2

    55,8

    34

    454.01(56)

    13/13

    4/4

    4/4

    13/13

    12/12

    6.4972

    28.5

    8%

    1999

    2,124

    .951

    .055

    .04

    4

    49,1

    37

    410.97(56)

    13/13

    4/4

    4/4

    13/13

    12/12

    4.6309

    21.0

    4%

    2000

    2,419

    .907

    .063

    .07

    3

    66,6

    79

    585.18(56)

    11/13

    4/4

    3/4

    13/13

    12/12

    3.8732

    8.8

    1%

    2001

    2,402

    .905

    .067

    .07

    1

    64,2

    64

    662.28(56)

    12/13

    4/4

    3/4

    12/13

    12/12

    7.0106

    11.89%

    2002

    2,352

    .898

    .070

    .05

    9

    65,2

    62

    697.31(56)

    11/13

    4/4

    3/4

    13/13

    12/12

    11.0

    146

    22.10%

    2003

    2,243

    .915

    .056

    .03

    7

    48,4

    33

    448.34(56)

    13/13

    4/4

    3/4

    13/13

    10/12

    8.6373

    28.6

    8%

    2004

    2,158

    .949

    .054

    .04

    7

    42,0

    20

    413.94(56)

    12/13

    4/4

    3/4

    13/13

    10/12

    2.9923

    10.8

    8%

    2005

    2,042

    .929

    .055

    .05

    7

    47,6

    12

    404.52(56)

    13/13

    4/4

    4/4

    13/13

    10/12

    2.8477

    4.77%

    2006

    2,001

    .955

    .047

    .05

    6

    52,6

    09

    306.65(56)

    13/13

    4/4

    3/4

    13/13

    12/12

    4.3365

    15.2

    3%

    2007

    1,926

    .946

    .047

    .06

    9

    52,9

    65

    290.61(56)

    10/13

    4/4

    3/4

    13/13

    11/12

    3.3149

    5.49%

    2008

    1,829

    .855

    .072

    .06

    2

    54,7

    05

    581.51(56)

    10/13

    4/4

    3/4

    13/13

    12/12

    15.1

    583

    37.00%

    2009

    1,777

    .889

    .066

    .04

    9

    37,5

    70

    492.22(56)

    11/13

    4/4

    3/4

    13/13

    12/12

    12.7

    387

    26.4

    6%

    2010

    1,698

    .909

    .066

    .04

    4

    43,0

    64

    473.18(56)

    12/13

    4/4

    3/4

    13/13

    11/12

    5.2141

    15.0

    6%

    Note:Satisfie

    dcriteriaarepresentedinboldface.Re

    liabilityandvalidityarereportedasthe

    proportionofindicatorsorfactorsthatsatisfyeachcriterion.T

    hevolatilityof

    theS&P500iscalculated

    asthenormalizedstandarddeviationbasedonthed

    ailyreturnindexineachyear.C

    FI

    ComparativeFitIndex;RMSEA

    rootm

    eansquareerrorofapproximation;SR

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    standardizedroot

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    nBenchmark.

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    industries. We demonstrate that the accounting return dimension that Combs et al. (2005) propose

    should be decomposed into the two distinct dimensions of liquidity and profitability. Organizations

    differ in their ability to meet financial obligations based on cash flows generated from their current

    operations and in their efficiency to utilize production factors to generate earnings. For years with

    high environmental instability, the overall fit of the measurement model to the data becomes weaker.

    This result contributes to the findings of Fryxell and Barton (1990), who provided evidence on

    changes in the structure of the measurement of OP between years with low and high environmental

    instability.

    Our study contributes to research on OP measurement in three ways. First, regarding the concep-

    tual level of the PVF, we clarify the OP construct. Second, regarding the link between the conceptual

    and operational levels of the PVF, we establish the construct validity of 13 OP indicators. Third, we

    reveal the dynamics of OP measurement over time.

    First, construct clarity encompasses definitions, semantic relationships, contextual conditions,

    and coherence (Suddaby, 2010). We offer definitions of OP and its dimensions, which capture essen-

    tial characteristics, avoid circularity, and are parsimonious. Additionally, we integrate OP and itsdimensions into a hierarchy of related performance constructs, with organizational effectiveness

    at the top of this hierarchy. Furthermore, we provide evidence that the nature of the OP construct

    is highly sensitive to environmental instability as an important contextual condition. Researchers

    who study OP should be aware of the four different (not interchangeable) dimensions and their con-

    textual conditions.

    Second, we develop a set of OP indicators at the operational level of the PVF. In addition, we test

    the construct validity of these OP indicators based on the four OP dimensions. Thus, we contribute to

    the establishment of a link between the conceptual and operational levels of an important construct

    in strategic management research. We empirically confirm that hybrid indicators should be avoided

    when measuring OP and its dimensions, as recommended by Combs et al. (2005). Additionally, wepropose a measurement scheme of 13 OP indicators that measure all four dimensions in a construct-

    valid and parsimonious manner.

    Third, environmental instability influences the measurement structure of OP. Researchers should

    carefully control for this factor if they address OP in their research design. We recommend that

    researchers avoid a nonlongitudinal measurement of OP for years characterized by high environ-

    mental instability.

    Our findings have important implications for future strategic management research. First, strate-

    gic management theories that address variations in OP must consider the four OP dimensions as an

    entity or only concentrate on selected dimensions. This implication is further underscored by our

    evaluation of antecedents of OP. Profitability and liquidity are influenced by all four tested antece-

    dents, whereas our results regarding the growth and stock market performance dimensions present a

    different picture of these relationships. This issue must be addressed at the conceptual level, and it

    offers fruitful avenues for future theoretical research on the determinants of OP. Second, empirical

    researchers addressing OP in their work are encouraged to use the four-dimensional OP measure-

    ment scheme, for which construct validity has been established. Our study contributes to the reduc-

    tion of the plethora of OP indicators that may be employed in future empirical studies and thus may

    facilitate an increase in rigor and relevance in strategic management research.

    Our study has three limitations. First, we concentrate on listed organizations because the stock

    market performance dimension is applicable to only these organizations. Thus, the question of

    whether the construct validity of the other three OP dimensions also holds in organizations that are

    not active in the capital market remains unanswered. Second, we employ secondary, objective OPdata according to the recommendation of Dess and Robinson (1984). The question of whether the

    four OP dimensions are also applicable to other performance data, such as perceptual OP indicators,

    remains unanswered. Third, OP is only one of several important performance constructs (e.g.,

    Hamann et al. 83

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    operational performance or corporate environmental performance). These other performance con-

    structs are also subject to measurement issues. Consequently, developing and testing construct-

    valid measurement schemes for these constructs offers possibilities for future research.8 Such

    research may draw on the methodology of this study and employ the four-dimensional OP measure-

    ment scheme to test nomological validity.

    Valid measurement is the sine qua non of science. If the measures used in a discipline have not

    been demonstrated to have a high degree of validity, that discipline is not a science (Peter, 1979, p.

    6). In this respect, our study contributes to the valid measurement of the most important construct in

    strategic management research.

    Acknowledgments

    We would like to thank Mark Orlitzky, Christoph Trumpp, and two anonymous reviewers for their insightful

    comments on previous versions of this manuscript. All remaining mistakes are our own.

    Declaration of Conflicting InterestsThe author(s) declared no potential conflicts of interest with respect to the research, authorship, and/or publi-

    cation of this article.

    Funding

    The author(s) received no financial support for the research, authorship, and/or publication of this article.

    Notes

    1. We thank an anonymous reviewer for highlighting the importance of construct clarity.

    2. We thank an anonymous reviewer for drawing our attention to this relevant issue.

    3. Survival is usually measured by a categorical variable that represents an organizations enduring presence inthe market (Richard, Devinney, Yip, & Johnson, 2009, pp. 732-734). We measure survival as the proportion

    of years during which an organization is present in the stock market. We calculate the proportion during each

    year of our time period based on the equation s (tey)/(2010 y), withs survival,t

    e the year before a

    company is delisted or the last year within our time period (i.e., 2010), andy year under consideration.

    This operationalization is coarse-grained, but it corresponds with Baker and Kennedys (2002, p. 326) study.

    4. We acknowledge that there are alternative measures for assets (e.g., capital employed) and for net profit (e.g.,

    EBIT). Thus, ratios that use net profit as the nominator and assets as the denominator are exemplary for an

    entire set of potential accounting return indicators. In online supplement 3, we extend our findings to these

    indicators.

    5. We calculate growth rates in all instances based on the [(tn

    tn1)/tn 1] formula (Weinzimmer, Nystrom, &

    Freeman, 1998, p. 253).

    6. We present an extended sample description including descriptive statistics (e.g., correlations, skewness, kur-

    tosis, intraclass correlation coefficients, and design factors) in online supplement 1.

    7. Multilevel confirmatory factor analysis (CFA) is another method that accounts for the dependence of our

    data. We examine the robustness of our analysis with regard to this methodological decision by conducting

    a two-level CFA. Results of this two-level CFA are similar to our primary results and are presented in online

    supplement 2. We thank an anonymous reviewer for drawing our attention to this issue.

    8. We thank an anonymous reviewer for highlighting this limitation.

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    Author Biographies

    P. Maik Hamann is research assistant and PhD candidate in Management Control/ Strategic Management at

    the Technische Universitat Dresden. P. Maik Hamann received his bachelors degree from the University of

    Paisley in Scotland and his German diploma degree from the Technische Universitat Dresden in Germany.

    He is also lecturer of management accounting at the Technische Universitat Dresden and part-time for Dresden

    International University. His main research interests encompass the design of corporate planning systems,

    effects of corporate planning at the organizational level, contingency theory, measurement of organizational

    effectiveness, construct validity, and philosophy of science.

    Frank Schiemann is an Assistant Professor of Accounting at the University of Hamburg, Germany. He

    received his PhD degree at the Technische Universitat Dresden, Germany. He was/is lecturer of management

    accounting at the Technische Universitat Dresden, University of Hamburg and part-time for Dresden Interna-

    tional University. His research focuses on firm valuation models as well as determinants and effects of firms

    voluntary and mandatory disclosure decisions via different communication channels. His methodological focus

    is on quantitative analysis methods, especially panel data models.

    Lucia Bellora is a PhD candidate in Management Accounting and Management Control at the Technische

    Universitat Dresden, Germany. She received her German diploma degree from the Technische Universitat in

    Dresden. Lucia Bellora is also a lecturer of management accounting at the Technische Universitat Dresden, and

    part-time at the Dresden International University and at the International Graduate School Zittau. Her research

    interests include the design and performance effects of management control systems, the disclosure of extra-financial information, and the validity of construct measurement. Her methodological interest is directed

    especially towards quantitative analysis methods with a focus on structural equation modeling.

    Thomas W. Guenther is a professor of Management Accounting and Control at Technische Universitat

    Dresden. Thomas Guenther received his PhD and habilitation degree from University of Augsburg, Germany.

    He has been a visiting professor several times at the University of Virginia and was/is teaching in MBA and

    executive programs at Wirtschaftsuniversitat Wien, Austria; European Business School (EBS), Wiesbaden,

    Germany; and Mannheim Business School, Germany. His work covers two fields of research: first, the design

    of management control systems within management accounting and strategic management research, and

    second, the measurement, valuation, and control of intangibles in financial and management accounting. He

    is editor-in-chief of the Journal of Management Control and is on the editorial board of the Business

    Administration Review (BARev). He also serves as board member of the Schmalenbach Association. His meth-

    odological background is in quantitative analysis, especially structural equation modeling, meta-analyses and

    panel data models.

    Hamann et al. 87