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OSIM INTERNATIONAL LTD
FY 2002 9-Month Results Presentation
(period ended 30 September 2002)
21 October 2002
9-Month Results FY 2002
($3.6m)($2.7m)Tax
+53%2.583.93EPS (cts)**
6.2%6.7%Net Margin
+53%$7.6m$11.6mNet Profit
$0.2m($1.1m)Minority Interests
+40%$11.0m$15.4mPretax Profit
11.4%15.4%Operating Margin
+89%$14.1m$26.7mOperating Profit*
+41%$123.5m$173.6mTurnover
% changeSep 2001Sep 2002
* Before exchange difference, interest expenses, depreciation & exceptional items** Based on 295m shares
Turnover Up 41% (9/2002: $173.6m 9/2001: $123.5m)• Every Key Market recorded double digit growth.• HK, S’pore and Taiwan turnover benefited from
strong iMedic Chair and Foot Reflexology Roller sales.
• Malaysia had good New Millenium Chair and Foot Reflexology Rollers sales.
• China registered good growth with wider range of OSIM products.
9-Month Results FY 2002
+27%16%$22.2m$28.3mSingapore
$123.5m
$4.1m
$8.4m
$11.4m
$22.0m
$55.4m
Sep 2001
+41%100%$173.6mTotal
+46%3%$6.0mSg Exports
+52%7%$12.8mChina
+92%13%$21.9mMalaysia
+55%20%$34.2mTaiwan
+27%41%$70.4mHong Kong
% change% of totalSep 2002
9-Month 2002 Turnover By Key Markets
9-Month FY2002 – Key Markets
Hong Kong Up 27% (9/2002: $70.4m 9/2001:
$55.4m)• Continued to successfully build on No 1
brand position and strong network of point-of-sales outlets.
• Launched Foot Reflexology Rollers in July 2002.
• iMedic and Mermaid continued to register good sales.
Taiwan Up 55% (9/2002: $34.2m 9/2001:
$22.0m)• iMedic Chair successfully launched in
June.• iMedic sales benefited from peak retail
period in July/August 2002.
9-Month FY2002 – Key Markets
Singapore Up 27% (9/2002: $28.3m 9/2001:
$22.2m)• iMedic Chair and Mermaid posted good
sales volume.• Foot Reflexology Rollers sold well, backed
by strong OSIM brand.
9-Month FY2002 – Key Markets
Malaysia Up 92% (9/2002: $21.9m 9/2001:
$11.4m)• Main sales drivers were Foot Reflexology
Rollers and New Millennium Chair. • Consolidated OSIM as No.1 Brand in
Malaysia.
9-Month FY2002 – Key Markets
China Up 52% (9/2002: $12.8m 9/2001:
$8.4m)• iMedic Chair soft launched in Beijing in
September, to be followed by Shanghai and Guangzhou.
• Growth came from the sale of a wider range of OSIM products.
• Turnover continues to grow as the OSIM brand gains more recognition in China.
9-Month FY2002 – Key Markets
Singapore Exports Up 46% (9/2002: $6.0m 9/2001: $4.1m)• Rising sales to existing and new
franchisees.• New franchisees eg. UK, Canada & Australia
are opening stores this year. • Signed two new franchisees in 3rd Qtr -
Saudi Arabia and Philippines.
9-Month FY2002 – Key Markets
9-Month FY2002 - Profit Growth
• Strong 53% profit growth took place off low base in 9-mth FY 2001.
• Taiwan flood and slower business following Sept 11 subdued 9-mth FY 2001 performance.
• 4th Qtr FY2001 is a high base, boosted by $1.1m BHQ tax savings, for 4th Qtr FY2002 to compare with.
• Group should achieve long-term target growth of 20% to 30%.
OSIM
is a niche marketing company with a focus on
the consumer.We are innovation-driven
and an IP developer.
Branding
• Is a sincere effort in creating a reputation and a promise of value. • Is about ensuring a collective and consistent approach to building a reputation.• What you dispense & project has to be delivered and fulfilled.
Singapore Brand Award 2002
OSIM selected as one of top 14 winners of inaugural
Singapore Brand Award 2002 organised by IE Singapore
Forbes Award
OSIM Selected as Global Top 200 Best Small
Companies by Forbes in Oct 02.
Group Strategy For Growth- Four-Pronged -
1. New Outlets
2. New Countries
3. New Business Focuses
4. New Products
New Outlets
6047Others
391347Total
9082China
5952Malaysia
6966Singapore
4642Taiwan
6758Hong Kong
Outlet projection
(end 2002)
No. of outlets(as at 30.09.2002)
New Business Focuses
Years in Operation: 22 1 New
New
New Countries
• Franchisees in Australia, Canada, Indonesia, Ireland, South Africa, Thailand, UAE, UK and USA.• Signed Saudi Arabia & Philippines in 3rd Quarter.
New Products
• New Chief Technical Officer appointed in July 2002 to oversee product development.• Active pipeline of new products.• Clear product development roadmap ahead.
Gong Li
• OSIM’s new face.• Will help elevate Brand OSIM to new international status.
OSIM in China
• About 10 years on the ground experience in China.• Presently have 82 outlets in 17 countries, working towards 150 outlets by end 2003.• 9-month sales in 2002 was S$12.8m (up 52%).• China has at least 5 to 10 cities with similar market potential of Hong Kong in the longer term.
Milestones In FY 2002
• 1-for-4 Bonus Issue completed in May 02.• Appointed ICEA as financial advisor for proposed
secondary listing in Hong Kong in Jul 02. • Increased stakes in fast growing OSIM Malaysia
and OSIM Taiwan completed in Aug 02.• Unveiled Gong Li as OSIM’s new face in Oct 02.• Voted Top 15 in Singapore Brand Award in Oct
02.• Selected as Forbes Global Top 200 Best Small
Companies in Oct 02.
Forward Guidance
• For the full financial year FY 2002, we expect group turnover and net profit to be in line with group’s long-term targeted growth of between 20% to 30%.