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Brazeau County Office of the Reeve Box 77, 7401 Twp Rd 494 Drayton Valley, AB T7A 1R1 780-542-7777 Rick Ennis Director of Community Services 780-542-7777 [email protected] Town of Drayton Valley Office of the Mayor Box 6837, 5120 – 52nd Street Drayton Valley, AB T7A 1A1 780-514-2200 Annette Driessen Director of Community Services 780-514-2232 [email protected] OUR FUTURE IS WORTH INVESTING IN. DRAYTON VALLEY & BRAZEAU COUNTY COMMUNITY INVESTMENT PLAN

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Page 1: our future investing in. - Drayton Valleydraytonvalley.ca/wp-content/uploads/2014/10/CIP-Brochure... · 2014. 12. 11. · community and make a real difference. Your support says,

Brazeau CountyOffice of the Reeve Box 77, 7401 Twp Rd 494 Drayton Valley, AB T7A 1R1 780-542-7777

Rick Ennis Director of Community Services 780-542-7777 [email protected]

Town of Drayton ValleyOffice of the Mayor Box 6837, 5120 – 52nd Street Drayton Valley, AB T7A 1A1 780-514-2200

Annette Driessen Director of Community Services 780-514-2232 [email protected]

our future is worthinvesting in.

DrAYton vALLeY & BrAZeAu CountY

COMMUNITY INVESTMENT PLAN

Page 2: our future investing in. - Drayton Valleydraytonvalley.ca/wp-content/uploads/2014/10/CIP-Brochure... · 2014. 12. 11. · community and make a real difference. Your support says,

There’s a unique energy in DrayTon Valley & Brazeau CounTy.For the last 50 years, our community was defined by energy. For the next 50, we will define energy—in every sense of the word. We’re one of Alberta’s most progressive centres, driven by a thriving entrepreneurial spirit and truly innovative thinking.

Drayton Valley and Brazeau County make things happen. Our work with both traditional energy and new alternative energy sources in our Bio-Mile development is attracting international attention from industry, academia and investors. How did such a small centre build such a world-class reputation? Because we wouldn’t settle for less.

We’ve built our own social opportunities too, with community projects championed by passionate people. There are countless examples. When Habitat for Humanity turned us down, we created the national award winning Humans Helping Humans. When we built a new skateboard park, the youth themselves created a program dispelling skateboarding myths. When we believe in a project, we all get behind it. Now you can be part of that energy.

Our small community helps support our entire province.On New Years Day 1953, Drayton Valley had 75 residents. Then came the oil. 70 companies and nearly a billion dollars in investment changed the face of the region in one short year. By 1954, the population had exploded to 2000 hardworking Albertans.

Now, half a century later, Drayton Valley and Brazeau County are still pumping up Alberta’s economy. Each day, millions of dollars of oil leaves the region, while a burgeoning bio energy sector continues to build momentum. It’s all complemented by a huge hotel and restaurant base, along with first-rate conference facilities.

Many of Alberta’s top energy executives started their careers in our community. For those select few, Drayton Valley was an integral training ground. For thousands more, it’s a place they’ve put down roots to create a quality lifestyle for their families. Many of these people are your employees—or may be very soon. Our region is able to provide services for a good quality of life. But your employees deserve a great quality of life.

Your employees and their families want to stay. Jobs may bring some workers into Drayton Valley and Brazeau County. But if they have a family, family comes first. When it comes to making a long-term commitment, people ask the same key questions: “What’s here for our family’s lifestyle and how connected are we to the community?” If they feel good about the answers, families happily stay.

Together, we can build a unique sense of place that will attract and retain quality employees. From the cost of recruiting to moving expenses to time and resources spent on training, it’s much more economical to keep good people in the community than to bring new ones in. Plus, a long-term investment will keep future generations here—cultivating the young innovators every company covets.

Many of your employees and their families are here now, so why wait? Now is the time to make an investment in this community that will benefit your people and your company’s future.

This community runs on relationships and reputations.Drayton Valley and Brazeau County may have a big city economy, but our sense of community rivals any small centre. Everyone knows everyone and sees everything. Relationships and loyalty run deep amongst individuals and businesses.

You have a unique opportunity to impact the core of the community and make a real difference. Your support says, “We recognize this community’s importance—and we’re local champions.” When you give back here, it gets noticed. Big time. There may not be a bigger bang for your buck in this entire province.

Contributions aren’t simply recognized. They’re truly appreciated and remembered. There’s a huge reputational payoff to getting involved in this community. It helps build loyalty amongst current and prospective employees and business partners. It creates ties that bind.

Five projects. Once in a lifetime opportunity.The Drayton Valley and Brazeau County Community Investment Plan is the first time our collective community has approached funding in a big way. It’s a focused one-time ask to get everyone on board—and transform lives. Five key projects are ready for investment: the Aquatics Centre, Agriplex, Early Childhood Development Centre, Eleanor Pickup Arts Centre, and the Village of Breton Community Centre.

Each project is community driven and supported. The feasibility work has been completed, business plans are done, and timelines have been established, all of which get underway within three years. All projects have been planned strategically and responsibly. In essence, they’re ready to get started.

Your contribution will build a better community and make a lasting impact for decades to come. Each project is unique, offering five distinct opportunities to align your involvement with your company’s key social responsibility values. Whether you call it an investment in social capital or community sustainability, committing to this plan means one thing—you’re investing in people.

Page 3: our future investing in. - Drayton Valleydraytonvalley.ca/wp-content/uploads/2014/10/CIP-Brochure... · 2014. 12. 11. · community and make a real difference. Your support says,

WhaT is The projeCT? If you ask the people of Drayton Valley and Brazeau County what’s at the top of their wish list, you’re very likely to hear “a new aquatics centre”.

The aging and undersized Park Valley Pool simply does not serve the modern aquatic needs of today’s families. A feasibility study conducted in 2011 determined that the current facility is reaching its life span and would need significant investment to keep it operating beyond another five years.

That same study recommended prioritizing construction of a brand new aquatics centre. Located at bustling Lions West Park, this planned facility will be on par with landmark aquatics centres constructed in Alberta over the last decade. Amenities will include an 8-lane pool, diving boards, tots water park, lazy river, hot tub, waterslides, multi-purpose rooms and much more. But before this exciting new facility can come to life, nearly $27M in funding needs to be put in place.

Why geT inVolVeD?When it comes to indoor recreation, families put a clear priority on pools and arenas. With the Omniplex, Drayton Valley and Brazeau County residents already have an arena and fitness centre to be proud of. But without a new aquatics centre, a key component of community wellbeing will be noticeably absent—especially in a winter town.

The new aquatics centre will appeal to people of all ages and interests, from kids learning swimming fundamentals to seniors enjoying free aquasize wellness programs. It will be a community and family gathering point, equally enjoyed by town and county residents. Plus, first aid skills learned in the facility could one day save lives.

This is one project in which time is certainly of the essence. Cost estimates for a 2017 opening are approximately $27M—putting it off five more years is estimated to add almost $5M to the cost. Before the opportunity to improve the quality of life of thousands slips away, the town and county need immediate corporate and government support to make this shared dream a reality.

AQUATICS CenTre

3

H ow yo U C A n g e T I n vo lve d

Facility naming rights

naming opportunities

Program sponsorships Philanthropic donation• Fitness centre • Meeting rooms • Slides

• Kiddie pool• Lazy river• Large tank

Page 4: our future investing in. - Drayton Valleydraytonvalley.ca/wp-content/uploads/2014/10/CIP-Brochure... · 2014. 12. 11. · community and make a real difference. Your support says,

AgrIPleXWhaT is The projeCT? In Drayton Valley, if you’re not playing hockey or hosting a conference, getting space for your event is next to impossible. The Agriplex is the solution.

The Agriplex is a planned multi-purpose facility that will be a focal point of Drayton Valley community activity for generations to come. It will host agricultural programming, from year-round rodeos to county fairs designed to teach children about livestock. It will also be a gathering point for industry and customers, ideal for oil shows, logging shows, truck and tractor shows, and much more. Even modern sporting events like BMX competitions would be welcomed in the Agriplex.

The facility will also be home to an energy interpretive centre, honouring Drayton Valley’s place in Alberta oil history and celebrating the town’s future in exploring alternative energy sources. This centre will undoubtedly be a source of local pride and tourist interest.

Why geT inVolVeD?The Agriplex will be a landmark building for Drayton Valley. It will provide a unique venue to engage local families and businesses in entertainment, education, and economic opportunities. But before any of this can happen, it has to be built.

The project has the support of many stakeholders, including the town and county. It will be a facility that benefits every corner of the community, enriching quality of life for people across Drayton Valley and Brazeau County. From kids attending roping schools, to business people showcasing their products, to seniors enjoying a Sunday at the rodeo, there’s really no limit to the positive impact this facility will surely have.

Getting involved with the Agriplex at the ground level is a rare opportunity to demonstrate a clear and lasting dedication to Drayton Valley and Brazeau County’s diverse population.

5

H ow yo U C A n g e T I n vo lve d

Facility naming rights and exterior exposure

Interior feature naming rights event sponsorships Philanthropic donation

Page 5: our future investing in. - Drayton Valleydraytonvalley.ca/wp-content/uploads/2014/10/CIP-Brochure... · 2014. 12. 11. · community and make a real difference. Your support says,

WhaT is The projeCT? Prior to 2008, licensed childcare in Drayton Valley was in crisis. Limited options existed and parents were left scrambling to find safe, reliable and cost-effective options for their children. With the proposition of building and running a licensed childcare centre too complex for private business, the town itself stepped up with $1.1M in tax dollars and built Drayton Valley’s Early Childhood Development Centre.

When the Town of Drayton Valley does something, they do it right. Accredited as a centre of quality and excellence, the Early Childhood Development Centre has gone on to receive the Prime Minister’s Award for Excellence in Childcare. It is looked at as a model for childcare in Alberta, regularly conducting tours and being studied by foundations and post-secondary institutions.

Now, the centre needs sponsors to come on board to address future growth needs, while also helping to continue growing and improving the centre’s many programs.

Why geT inVolVeD?With childcare space for 83 kids aged 1–5 years, before school programs, and a family day home agency within the centre, the Early Childhood Development Centre is touching countless young lives. It’s a long-term investment in our children’s futures. These young people are learning empathy and healthy choices in their formative years, which can have a huge social impact on their community’s future.

The centre also supports Drayton Valley’s working families who have come to this community looking for opportunity, but are struggling with its high cost of living. Transportation is arranged to school, allowing parents to stay at work. More importantly, being the only licensed childcare service in the area allows parents to receive subsidies from the provincial government.

Investing in Drayton Valley’s Early Childhood Development Centre is much more than a feel good opportunity. Childcare centres have a quantifiable long-term economic impact. They’re the best social return on investment there is, with studies showing a minimum $17 return on every dollar invested.

eArly CHIldHood develoPmenT CenTre

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H ow yo U C A n g e T I n vo lve d

Program sponsorshipsnaming opportunities

Philanthropic donation• Five program rooms• Kitchen space• Eco garden

Page 6: our future investing in. - Drayton Valleydraytonvalley.ca/wp-content/uploads/2014/10/CIP-Brochure... · 2014. 12. 11. · community and make a real difference. Your support says,

WhaT is The projeCT? Eleanor Pickup Arts Centre is the heart of Downtown Drayton Valley. Built as Cardium Theatre in 1956, Drayton Valley families flocked there for fifty years to see the latest movies on the silver screen. When plans for a multiplex threatened the theatre’s future, the Town of Drayton Valley made an investment in both history and culture. Renamed in honour of community icon and arts advocate Eleanor Pickup, the centre shifted its focus to serve as a venue for all forms of performing arts. Since 2006, local and national performers have delighted audiences with music, theatre, dance, comedy and more.

Unfortunately, the space was not designed to be used for performing arts. Backstage and side-stage areas—essential for many performance types—are effectively non-existent. Dressing room, green room and prop room spaces are sorely lacking. Seating capacity is limited as well. This has made Eleanor Pickup Arts Centre an unsuitable facility for many touring acts, who choose other communities over Drayton Valley. Perhaps even sadder is the fact that local dance companies are forced to take their shows to facilities in other communities, rather than proudly performing at home.

To address these needs, the Eleanor Pickup Arts Centre is raising funds to expand to nearly double its current size.

Why geT inVolVeD?Culture is essential for raising the quality of life in any community. It connects people to each other and to their community as a whole. It gets people out of their comfort zones and helps build new perspectives, which can create greater openness and acceptance. It allows participants to express themselves and viewers to de-stress with a night out on the town. It gives a flavour and identity to a community that simply can’t come from the pride of sport.

For the Drayton Valley and Brazeau community, an expanded Eleanor Pickup Arts Centre will allow culture to flourish. Artistic opportunities will be opened up to kids and adults alike. Young people who are more creative than athletic will have a space to learn, practice and perform. Ethnic groups like Drayton Valley’s large Filipino community will enjoy a venue to share their unique cultural traditions. Local dance troupes will finally be able to put on big shows right at home.

Eleanor Pickup Arts Centre will also be a centerpiece for a revitalized Drayton Valley Downtown Core—a timeless place where residents can eat, drink and be merry amid a unique blend of history and modern amenities.

If your organization has a mandate to support arts, culture and community, this is your opportunity to make a real lasting difference.

eleAnor PICkUP ArTS CenTre

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H ow yo U C A n g e T I n vo lve d

Theatre naming rights lobby logo exposure Programming and festival sponsorships Philanthropic donation

Page 7: our future investing in. - Drayton Valleydraytonvalley.ca/wp-content/uploads/2014/10/CIP-Brochure... · 2014. 12. 11. · community and make a real difference. Your support says,

vIllAge oF BreTon CommUnITy CenTre & SkATe PArk

11

H ow yo U C A n g e T I n vo lve d

Community Centre naming rights

Interior feature naming rights

Skate park naming rights Philanthropic donation

WhaT is The projeCT? A community of over 500 hardworking people, the Village of Breton blends rural kindness with modern progressiveness. They have all the basics covered, with schools, groceries, fire and police services, but an essential element of their community is in its final days. Breton’s Community Centre is the heart of the village. It brings people together—but it’s no longer adequate for their needs.

The current facility is too small, with no meeting space and an undersized kitchen. Guest lists must be limited and some types of events, like the local dance school’s recitals, simply aren’t plausible in the space. The facility is also outdated and in need of major renovations if it were to keep operating into the future. A new community centre would provide a multi-purpose space for everything from service group meetings and volunteer appreciation events, to graduation banquets and even milestone birthday celebrations. It would also act as an indoor recreation facility for residents, whose only current option is limited access to the local high school gym area.

Beyond the Community Centre, Breton has another project in need of a one time investment to make an impact on the lives of its youth. With skate park equipment already donated by the Town of Drayton Valley, the village simply needs a concrete pad to put the equipment on to have a skate park of their own.

Why geT inVolVeD?Investing in a new Breton Community Centre is an investment in the quality of life of an entire community of people, along with their many surrounding rural neighbours. For a place the size of Breton, a new and vibrant community centre will make a world of difference. Youth will have a safe spot to play and explore. Adults will have new opportunities to keep fit. Seniors will have a place to gather to enjoy fun and fellowship. Community groups will have a home base to plan community-building projects, host their events, and be recognized for their efforts. Without a doubt, this opportunity has the unique potential to positively transform the Village of Breton for decades to come.

The Skate Park project is an immediate investment in Breton’s youth. It will help young people stay active, build confidence, and keep engaged in positive activities.

Page 8: our future investing in. - Drayton Valleydraytonvalley.ca/wp-content/uploads/2014/10/CIP-Brochure... · 2014. 12. 11. · community and make a real difference. Your support says,

every InveSTmenTIS UnIQUe.

Page 9: our future investing in. - Drayton Valleydraytonvalley.ca/wp-content/uploads/2014/10/CIP-Brochure... · 2014. 12. 11. · community and make a real difference. Your support says,

Aquatics CentreHelping build a new aquatics centre is an investment in the wellbeing of an entire region. It’s a huge project with an equally huge payoff for children, seniors and everyone in between. The people have made this project a priority—and so have rising construction costs. Time is of the essence.

Projected Capital Cost: $27 million

AgriplexThis centre will provide families and businesses with unique entertainment, education, and economic opportunities. It will honour the history of the community, while creating new memories every day. Undoubtedly, the Agriplex will be a source of local pride—which you could be part of.

Projected Capital Cost: $12 million

Early Childhood Development CentreThis is a long-term investment in hundreds of children’s futures. At the same time, it eases the short-term struggles of working families. This isn’t simply a feel good opportunity either. Childcare centres have proven to deliver the best social return on investment out there.

Projected Sponsorship Cost: $1.1 million

Eleanor Pickup Arts CentreInvesting in this arts centre will allow culture to flourish, creating a distinct flavour and identity for the community. From local youth groups to touring professionals, the space will be filled with music, theatre, dance, and more. It will be a true centerpiece for a revitalized downtown Drayton Valley.

Projected Capital Cost: $2 million

Village of Breton Community Centre & Skate ParkFor this tight knit community and its rural neighbours, a new community centre would be an immediate injection of life. It would be a constant centre of activity, filled with fun and fellowship. On top of that, a skate park would provide youth with new opportunities to stay active and engaged in positive activities.

Projected Capital Cost: $7 million

Drayton Valley and Brazeau County is a place where people prosper. It’s where your employees and their families live and play. And with your help, it’s ready to transform.

Your investment in this community goes far beyond a traditional sponsorship. Whichever project you choose to support will make a positive impact that will span generations. No dollar value could capture the significance of that contribution.

these Aren’t sponsorship opportunities.They’re TransformaTion opporTuniTies.

AQuAtiCs Centre

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AgripLeX

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eArLY ChiLDhooD DeveLopMent Centre

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eLeAnor piCKup Arts Centre

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viLLAge of Breton CoMMunitY Centre

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Projected capital costs are estimates and are subject to change.