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Our World 2.0 Web magazine

Our World 2.0 Web magazine

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Page 1: Our World 2.0 Web magazine

Our World 2.0

Web magazine

Page 2: Our World 2.0 Web magazine

Our World

Needs a serious upgrade! A new improved operating system.

Page 3: Our World 2.0 Web magazine

United Nations University

Page 4: Our World 2.0 Web magazine

A think tank for the UN

Page 5: Our World 2.0 Web magazine

Who are we?A team of writers, producers, designers, techies and

me.

Page 6: Our World 2.0 Web magazine

Dr. Fatih BirolIEA chief economist

Page 7: Our World 2.0 Web magazine

�... if demand remained steady, the world would have to find the equivalent of four Saudi Arabias to maintain production

and six Saudi Arabias if it is to keep up with the expected increase in demand between now and 2030.�

Page 8: Our World 2.0 Web magazine

Rajendra PachauriNobel Peace Prize winner and head of International Panel Climate Change

Page 9: Our World 2.0 Web magazine

"If global mean temperature increase is to be stabilized between 2.0-2.4°C, then CO2 emissions

must peak by 2015."

Page 10: Our World 2.0 Web magazine

Ban Ki-moonUN Secretary General

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"The onset of the current food crisishas highlighted the fragility of our success in feeding

the world's growing population."

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Ahmed DjoghlafExecutive Secretary, CDB

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"It is unfortunate to state that the 2010 target (... to achieve a significant reduction in the rate of biodiversity

loss at all levels....) will not be met."

Page 14: Our World 2.0 Web magazine

We want to affect change

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How can we do this on a wide scale?

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1.4 billionInternet usersworld wide

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50% of global population under 25 years of age

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Wider reach than all other media

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Web Magazine

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Launched in July 2008

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英語と日本語English & Japanese

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using

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Connected topics

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Climate Change

Peak Oil Food Security

Biodiversity

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The key:

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Innovation

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We report on

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and analyze

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these innovations

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inspire people to learn

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inspire people to learninspire people to change

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relating these topics to their daily lives

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money

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healthmoney

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healthmoney lifestyle

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What�s inside?

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Interviews with:

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scientists & innovators

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leaders and decision makers

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people in the know.

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Insightful articles

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Compelling stories(not just news)

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Hard evidence

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complex ideas but made easier to understand.

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A positive & friendly tone

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that doesn�t scare

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but shows how and why by example

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Why are we different?

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credibility

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credibilityobjectivity

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credibilityobjectivity

academic freedom

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UN Network

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What does Our World 2.0 look like?

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Built using blog software

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Includes a comprehensive video brief series

The electric sunflower A sinking paradise, Carteret islands

Harvest time in satoyama The forbidden forest, Borneo

Producing electricity by walking Fighting carbon with fire, Arnhem Land, Australia

Will you eco-marry me? Walking on land with spirits

Plastic to oil fantastic Sea level rise in Kowanyama

Tourism meltdown, climate change causes drift ice loss

Melting glaciers in the Pamir Mountains

Life in a vibrant satoyama forest Kyrgyz shepherd family and climate change

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Multiple channels of exposure

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Our World 2.0 articles now published in the Guardian

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Film festival at the National Museum of Denmark

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Audience

In past year, we have reached 1,103,381 readers, learners and viewers.

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Age distribution

80% of Our World 2.0 readers below the age of 40

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Educational Level

32% have bachelors degree

26% have masters

10% have a Ph.D.

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How does Our World 2.0 compare to other environmental webzines?

77% excellent or good

77% excellent or good

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Reaching the leaders of the future.

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Work with us.

Create a low carbon, post fossil fuel world.

Page 70: Our World 2.0 Web magazine

Visit

ourworld.unu.edu

follow us on twitter

ourworld20

Page 71: Our World 2.0 Web magazine

Thank you