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OUTLINE
• What is IoT?
• A typical IoT customer journey
• The Microsoft IoT Advantage
• Developing an IoT Practice
IoT IS AT AN INFLECTION POINT
Hardware is cheap
Connectivity is pervasive
The state of the art is maturing
Analysis enablesnew businesses
Potential savingsfuel investment
IoT MEANS BUSINESS MODEL CHANGE
$130BNew monetization avenues
due to IoT-related services
40%Top 100 manufacturers will provide
product-as-a-service by 2018
80%Companies that increased
revenue as a result of IoT
implementation
Change offers tremendous opportunityIoT is no longer just for early adopters
Innovators Early
adopters
Early
majority
Late
majority
Laggards
The
“Chasm”
IoT
References in notes
INTERNET OF THINGS OPPORTUNITY
70%
Connected “things” by 2020—Gartner
Market for IoT by 2020 —IDC
Smart Building
Smart City
Transport & Logistics
Fleet management
Field Service
Connected
Manufacturing
Operations
Asset Tracking
Device Management
Remote Monitoring
Predictive
Maintenance
Manufacturing
Servicing
Operating
Servicing
Transporting
Tracking
Monitoring
BUILDERS USERS
The IoT Customer Journey
FROM ASSETS TO DECISIONS AND ACTIONS
FROM ASSETS TO DECISIONS AND ACTIONSRevenue Sources:
Deployment
& Service
Software
Integration
Change
Management
Data Science
& Business Intelligence
Digital
Consulting
The Microsoft IoT Advantage
IoT PROJECTS CAN BE COMPLEX
Difficult to maintain cohesive security
Time-consuming to get started
Incompatible with existing infrastructure
Challenging to scale over time
AZURE IoT IS READY FOR ANYTHING
FastStart in minutes
OpenConnect anything
ScalableGrow effortlessly
SecureEnd-to-end
MICROSOFT SOLUTIONS FOR IoT
Azure IoT Device SDK
Azure IoT Edge
Windows 10 IoT
Build
Things
Dynamics 365
Hololens
Take
Action
Microsoft IoT Central
Azure IoT Suite
Control
Anything
Advanced Analytics
Artificial Intelligence
Gain
Insights
MICROSOFT IS SIMPLIFYING IoT
PaaS
SaaSSaaS
MICROSOFT IS SIMPLIFYING IoT
Azure IoT Edge
Securely distribute cloud
intelligence locally,
quickly, and at scale
Azure IoT Suite
Preconfigured solutions
to help accelerate the
most common scenarios
Microsoft IoT Central
A fully managed SaaS
solution for the Internet
of Things
On-premises and hybrid cloud
Platform as a Service
Software as a Service
AZURE IoT IS AN OPEN PLATFORM
Languages
Devices
Protocols
Operating Systems
Work with any device Work with business processes
RTOS
Business solutions and processes
And other business systems
Dynamics 365
• C
• Node.js
• Java
• .NET
• Python
• MQTT
• HTTP
• AMQP
• LwM2M
MICROSOFT DELIVERS ACROSS THE BOARD
Do they
have the
experience?
Can they
scale?
Are they
open?
Will they
accelerate
time to
market?
Are they
complete?
REAL WORLD IoT USE CASES
Electric charging stations
Street sweepers
Postboxes
AircraftsAuto
Elevators
Factory floor
Oil equipment
Cows
Engines
Vending machines
Buildings
Fryers
Medical devices
Vaccine dispensers
Trucks
BusesDogs
Oil distribution
Smart meters
Internet of Things
Power plant
Surveillance
Power tools
Racing
Mining equipment
Smart grids
BUSINESS IMPACT OF IoT
Gathers data from sensors and systems to create valuable business intelligence and
reduce downtime by 50%
Cutting fuel usage by 1 percent could save $250,000
per aircraft per year
Chillers now up and running 9x faster than unconnected equipment, avoiding more than $300,000 in hourly
downtime costs
Improves access to production and supply chain data
worldwide, reducing downtime costs by as much as $300,000
per day
Tailor your product in a connected factory
Challenge
KUKA, a robotics
manufacturer, was looking
to design the next
generation of robots—
ones that could sense
their surroundings and
safely work side-by-side
with humans.
Strategy
Connect 60,000 devices
and robots to back-end
monitoring systems,
enabling them to adapt
quickly and provide
actionable insights into
factory operations on
the Azure platform.
Results
• Humans and robots worked
together in close proximity, with
robots alerting human technicians
of issues and calling for
assistance when needed
• Improved safety and operations
“Thanks to disruptive breakthroughs in robotics technology, combined with the
power of the cloud…our solution enables human-robot co-working and directly
connects the management with the shop floor.”
— Dominik Bösl, Technical Fellow, Corporate Innovation Office, KUKA AG
Minimize downtime with predictive capabilities
Challenge
Better predict errors or
failures on assembly floor
before they occur, saving
customers’ time and
money.
Strategy
Transformed its
manufacturing
production line with
advanced analytics
solutions like Azure IoT
Suite and Cortana
Intelligence Suite.
Results
• Predicted machine processes
that will slow down or fail with
an 80% accuracy
• Reduced costs of scrap and re-
work of 17%
• Delivered energy savings of 10%
“Since deploying the Microsoft predictive analytics solutions, we have seen at least
an 80% accuracy rate in the prediction of machine processes that will slow down or
fail, contributing to a scrap and rework savings of 17 percent.”
— Clint Belinsky, Vice President, Global Quality, Jabil
Give staff real-time insights from the plant floor
Challenge
Collect information from
the entire production floor
and see issues, trends, and
results in real time.
Strategy
Improve the entire
production process and
inform decision-making
by leveraging Microsoft
Azure and the Fujitsu
IoT/M2M2P platform.
Results
• Real-time “plant floor” insights to
improve product quality
• Dynamic production realignment
by streamlining systems
• Improved time to production
“Together with Microsoft, we are on the leading edge, combining our technologies
to help realize business and social innovations in this hyper-connected world.”
— Ryosuke Mori, Vice President, Global Strategic Alliances, Fujitsu Ltd.
DEVELOPING AN IoT PRACTICE
Manufacturing
Natural
Resources Retail Smart Cities Transportation Healthcare
Monitor manufacturing
equipment
Monitor customer
equipment
Optimise field service
Predict oil & gas
equipment issues
Monitor water quality
Track waste
management
Align energy production
with demand
Reduce operating costs
Streamline inventory
Increase brand loyalty
Improve customer
engagement
Build the supermarket
of the future
Optimise energy use
Create safer cities
Connect buildings and
systems
Improve field service
Optimise fleet
operations
Keep traffic moving
Maintain vehicle
performance
Develop autonomous
vehicles
Monitor patient care
Monitor medical assets
Maintain vital
equipment
Track equipment usage
FOCUS ON SOLUTIONS
TARGET BUSINESS DECISION MAKERS
MANUFACTURINGroles
RETAILroles
HEALTHroles
CITY / GOVERNMENTroles
Director/VP of Operations
VP Services
VP of Customer Support
Head of Digital
Chief Innovation Officer
Regional Manager
Managing Director
VP Sales
Head of Digital
Director of Marketing
Director/VP of Operations
Director of Merchandising
Chief Innovation Officer
Regional or District Manager
City Manager
Transportation Manager
Infrastructure or Utilities Manager
Communications Manager
Office of the Mayor – Department Heads
VP of Health Innovation
Head of Digital
Chief Clinical Officer
Chief Medical Officer
Chief Medical Informatics Officer
Director/VP of Operations
Chief Innovation Officer
$
$
$
STAGES IN AN IoT ENGAGEMENT
Business case development
Build vs buy & vendor evaluation
Proof of conceptPilot of limited rollout
Full scale rollout
Des
crip
tio
n Developed by cross-functional team; approved by execs or board; may involve assistance by SI
Evaluate Build vs Buy; vendor evaluation performed by cross-functional team
Validates vendor selection(s) for scalability, quality, ease-of-use, and overall fit
Staged rollout of IoT solution for specific product lines, geographies or beta customers
Rollout of IoT solution across all geos and customers
Typ
ical
D
ura
tio
n
4-12 mos 1-9 mos 2-18 mos 6-12 mos 3+ mos
Co
mm
on
C
hal
len
ges
Unclear business goals, customer value proposition
Identification of correct KPIs
Fragmented vendor landscape
Complexity of tech, architectural choices
Danger of project stalling
Challenges in executing realistic PoC (e.g., scalability)
Compete with core business objectives
Lack of planning for org/process changes
Insufficient skills for analyzing data
Insufficient training and buy-in from users of system
AZURE REVENUE FROM AN IoT PROJECT
ActionsThings Insights
AZURE REVENUE FROM AN IoT PROJECT
ActionsThings InsightsIoT CentralIoT SuiteIoT Edge
SQL DB/DWHDInsightData LakeCortanaPowerBI
Dynamics365HololensSurface
AZURE REVENUE FROM AN IoT PROJECT
ActionsThings InsightsIoT CentralIoT SuiteIoT Edge
SQL DB/DWHDInsightData LakeCortanaPowerBI
Revenue From:
Management Consulting
Software and Device
Deployment
Service
Transactions
…
Dynamics365HololensSurface
AZURE REVENUE FROM AN IoT PROJECT
ActionsThings InsightsIoT CentralIoT SuiteIoT Edge
SQL DB/DWHDInsightData LakeCortanaPowerBI
Revenue
Revenue From:
Management Consulting
Software and Device
Deployment
Service
Transactions
…
Dynamics365HololensSurface
AZURE REVENUE FROM AN IoT PROJECT
PARTNER SUCCESS CHECKLIST
Explore the IoT opportunity www.InternetOfYourThings.com
Learn about the Internet of Things (IoT)
Think about how IoT applies to your business
See how Microsoft Azure IoT has the power to transform businesses
Build your practice
Get trained on the technical details of Azure IoT
Acquire the IoT end-to-end solution skills, internally or by partnering
Develop your Azure-based IoT solution
Execute sales and marketing training
Secure your first IoT PoCwith a customer
Identify target customers and qualifying opportunities to develop an initial pipeline
Deliver IoT Quick Start consultations to accelerate proof of concepts
Execute and land an initial proof of concept
Get executive support
Articulate the opportunity to industry decision makers
Build understanding among technical decision makers
Develop an IoT plan and engagement model
Grow your IoT practice
Build Repeatable IP and expand marketing efforts
Explore Managed Services
Get showcased in the Azure IoT Partner Directory
Learn how to attach Digital Partner of Record to an Azure subscription
Become a Microsoft PartnerJoin the Microsoft Partner Network and access
technical, sales and marketing resources at
https://aka.ms/iotpartner.
HOW TO GET STARTED
Learn More:
www.InternetOfYourThings.com
IoT partner practice handbook & resources
Azure IoT blog
Cloud partner profitability handbook
Need Help? Contact us:
Mike Thomas
Azure IoT Business Lead UK
Ready?
1. Azure IoT Training
2. Define your Market Position &
Solution
3. Start using the Offers &
Incentives
4. Get Schowcased