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United Dairymen of Idaho March 2, 2015 Dr. Marin Bozic Overview of Global Dairy Markets

Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

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Page 1: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

United Dairymen of IdahoMarch 2, 2015

Dr. Marin Bozic

Overview of Global Dairy Markets

Page 2: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

The Big Picture vs. The Grand Challenge

Source: Wright (2014)

World Today

Total animals:17 billion

Asset value:$1.4 trillion

Employs:1.3 billion people

Uses:1/3 of the earth’sice-free surface

By the time population stabilizes

60% more food than is produced now

75% of this must come from productivity increase

While also reducing poverty Taking care of natural resources Coping with climate change

2

Page 3: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

World will have more people (that have more money)

Source: Australian Bureau of Agricultural and Resource Economics and Sciences (2013)3

Page 4: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

GDP vs per capita meat consumption

0

20

40

60

80

100

120

140

0 5000 10000 15000 20000 25000 30000 35000 40000 45000 50000

Per c

apita

mea

t con

sum

pion

(kg/

year

)

Per capita GDP (US$ PPP)

US

Japan

Chi

Ind

Bra

Source: Wright (2014)4

Page 5: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Four of the five highest valued globalagricultural commodities are livestock products

Source: Wright (2014) based on FAOSTAT, 2010 data 5

Page 6: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Far higher growth in demand will occur in developing countries

Source: Wright (2014)

0

20

40

60

80

100

120

Developing Countries Developed Countries

% In

crea

se

MeatMilkEggs

2000 to 2040

6

Page 7: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

US Milk Solids Exported

7

0%2%4%6%8%

10%12%14%16%18%20%

SNF exported Fat Exported

Page 8: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

US Milk Solids Exported

8

0%2%4%6%8%

10%12%14%16%18%20%

Total Solids Exported

Page 9: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Value of Idaho Dairy Exports

9

0

50

100

150

200

250

300

350

400

2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014

Mil

USD

Based on USDA GATS database. Data likely underestimates true ID exports.

Page 10: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

U.S. Exports / US Production

10

U.S. dairy exports now consume more than one day worth of milk production per week.

2013 2014

NDM/SMP 58% 52%

Total Cheese 6.3% 7.1%

Butterfat 10.7%% 8.6%

Dry Sweet Whey 54% 58%

Lactose 72% 66%

Total Milk Solids 15.5% 15.4%

Source: USDEC (2015)

Page 11: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

U.S. Dairy Exports Markets

11

Destination2014 Market Value

(mil $)Market Growth Rate

(2014 over 2013)

Mexico 1,645 15%

Southeast Asia 1,322 2.9%

China 697 -1.2%

Middle East/North Africa 644 -17.8%

Canada 592 4%

South Korea 417 38.7%

Japan 407 34.2%

Oceania 298 15.4%

South America 292 5.1%

Caribbean 225 5.8%

Source: USDEC (2015)

Page 12: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Growth of U.S. Exports / US Milk Production Growth

12

Year Nonfat Solids Milkfat Total Solids

2000-2014 71% 25% 63%

2007-2014 75% 32% 73%

2009-2014 94% 39% 94%

U.S. exports ‘only’ cca 15% of total milk solids, but exports have been absorbing most of the growth of U.S. milk production over the past decade.

Page 13: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Tour around the world: skim milk powder imports

13Source: OECD (2015)

Page 14: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Tour around the world: whole milk powder imports

14Source: OECD (2015)

Page 15: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Tour around the world: cheese imports

15Source: OECD (2015)

Page 16: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Tour around the world: butter imports

16Source: OECD (2015)

Page 17: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Tour around the world: milk production

17Source: OECD (2015)

Page 18: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Tour around the world: cheese production

18Source: OECD (2015)

Page 19: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Tour around the world: butter production

19Source: OECD (2015)

Page 20: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Tour around the world: butter exports

20Source: OECD (2015)

Page 21: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Tour around the world: whole milk powder exports

21Source: OECD (2015)

Page 22: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Tour around the world: skim milk powder exports

22Source: OECD (2015)

Page 23: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Tour around the world: skim milk powder exports

23Source: OECD (2015)

Page 24: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

EU Intervention Milk Equivalent Price

24

Page 25: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Export subsidies helped clear EU market

25

Page 26: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

International NFDM/SMP price convergence

26

0.00

0.50

1.00

1.50

2.00

2.50

3.00

($/lb

s) OceaniaEuropeUSA (Central)USA (Support)

Page 27: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

EU Dairy Policy – Quotas Going Away April 1, 2015

27

Source: CoBank (2014)

Page 28: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

28

Growth areas:IrelandDenmarkNetherlandsGermanyFrance

Source: CoBank (2014)

EU Dairy Policy – Quotas Going Away April 1, 2015

Page 29: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

EU Dairy Processing Growth Post Quotas

29

Commodity 2013 EU Production

EstimatedPost-Quota

Growth

Growth as %of Imports from Major Importers

Expected World Price

Impact

Cheese 19.2 bil lbs 500 mil lbs 4% -15%

SMP 2.6 bil lbs 420 mil lbs 7% -28%

With domestic EU consumption fairly stagnant, most of the additional EU dairy products will be destined for exports.

Multiple studies predict short-term (2015-2018) oversupply as a result of EU milk quota program end.

Source: CoBank (2014)

Page 30: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Paški Sir (Pag Island Cheese)

Island of Pag: 118 square miles, human population: 7,969, sheep population: 30,00030

Page 31: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Paški Sir (Pag Island Cheese)

Cold air descending from Mt. Velebit mix with warm Mediterranean air and create strong, cold and dry wind that lifts sea water in the air and covers the island with salt. Only strong shrubs and aromatic herbs like sage can survive in such climate.

31

Page 32: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Paški Sir (Pag Island Cheese)

Milk production from indigenous sheep has a long tradition on the island.

32

Page 33: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Paški Sir (Pag Island Cheese)

33

Page 34: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Geographic Indicator as Intellectual Property Right

34

Page 35: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Geographic Indicators as Non-tariff Trade Barriers

EU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago, feta, gorgonzola under those names in Korea

EU-Canada: restricted the use of ‘feta’ despite feta being previously a generic name in Canada. 75% of feta production happens outside Greece.

Recently Denmark requested EU commission to grant GI status to Havarti cheese. However, international Codex standard for Havarti was finalized in 2007.

35

Page 36: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

New Zealand Production Capacity?

36

Year Northern Southern

1995 3,474 616

2003 3,793 1,309

2007 3,613 1,648

2012 3,958 2,488

Most of the recent growth in dairy herd in the Southern Island: Over the last 5 years 4 million reduction in sheep, and 840,000 more dairy cattle.

Page 37: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

How Big is New Zealand Anyway?

37

Page 38: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Ranking Countries by Cost of Production

38Source: T. Hemme, Presentation at NWDEPA 2013, Boston, MA, based on IFCN Dairy Report 2012

Page 39: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

New Zealand Product Mix

39

301 288 319

289 252

404 392 413

530

619 677

1,273

0

200

400

600

800

1,000

1,200

1,400

2003 2008 2012

NZ Dairy Products Production

Cheese SMP Butter WMPThousand Metric Tons; USDA

95% of output is exported with a product mix focused on meeting international demand (and standards)

Production skewed toward WMP and capacity continues to expand

Also, focused on value-added products such as infant formula (for Asian markets)

Source: Blimling and Associates

Page 40: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Resource Constraints and Strategy Innovations

40

Page 41: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

El Nino: Dry NZ Weather, Low Yields

41

Page 42: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

La Nina: Rains over NZ, Above Average Yields

42

Page 43: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

NZ vs US Milk Per Cow Growth

43

Page 44: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Volatility as US Export Opportunity

44

0

20,000

40,000

60,000

80,000

100,000

120,000

140,000

160,000

180,000

1996 2000 2004 2008 2012

Cont

ract

s

Page 45: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

MPP-Dairy Buy-Up Coverage as % of All Dairies in State

45

Page 46: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

China Milk Production

46

Page 47: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

The Dragon Variation of The Butterfly Effect

47

EU Produces Less SMP, Less Butter

China Milk Production Down 6%

in 2013

EU Exports WMP to China Increase

US Exports More Butter to EU, MENA

Sep 19 2014, CME Butter at $3.06/lb

Page 48: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

EU, NZ, China - Summary

48

Milk Production Up 4.8% in 2014. Quotas to be abolished in April 2015, but much of the short-term effect may have already occurred. Mid-term oversupply.

Milk production up 5.5% in 2014 to 82.1 billion lbs, predicted 5% growth in 2015. H1 2014 imports +70% YOY, Q4 down nearly 70% YOY.

June-Nov 2014 Fonterra milk volume up 3.9%, but 2014/15 expected to end 3.3% than last season due to drought, low prices.

Page 49: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Long Term Outlook on US Cheese Consumption

49

15.00

20.00

25.00

30.00

35.00

1980 1983 1986 1989 1992 1995 1998 2001 2004 2007 2010

Lbs/

Per C

apita

/Yea

rU.S. All-Cheese Per Capita Consumption

Page 50: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Long Term Outlook on US Cheese Consumption

50

U.S. Per Capita Consumption Growth (lbs) U.S. Population

GrowthAmerican Italian Total

1970-1980 2.63 2.38 6.16 22.18 mil1980-1990 1.48 4.53 6.43 22.39 mil1990-2000 1.56 3.00 4.89 32.54 mil2000-2010 0.63 2.48 3.04 27.19 mil2010-2020 ?? ?? 2.00 24.54 mil

U.S. Population growth and per capita cheese consumption growth slowing down.

Page 51: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

What Is Our Alternative?

51

4,2004,3004,4004,5004,6004,700

2000 2002 2004 2005 2007 2008 2010 2012

(Mil

Lbs)

Fluid Milk Consumption in the U.S.

Page 52: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

A Look at the US Domestic Dairy Consumption

52Source: DMI Monthly Sales and Insights Report, January 2015

Page 53: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

The Next Ten Years (relative to 2012)

53

• Needed increase in exports (vs 2012):• Milk Powders: 56% • Butterfat: 270%• Cheese: 60%

• In order to export products accounting for 10 billion lbs of milk in 2023, the U.S. would need to capture 70% of the entire forecasted increase in world’s imported demand for skim milk powder and even higher share of additional butter trade.

Cheese (16.5 bil lbs)Other Domestic (3.5 bil lbs)Exports (10 bil lbs)Fluid Milk (-5 bil lbs)

Page 54: Overview of Global Dairy Markets - Marin Bozicmarinbozic.com/media/2015/Bozic_2015UDIAmbassadors.pdfEU-South Korea Free Trade Agreement: non-European cheese producers cannot sell asiago

Overview of Global Dairy Markets

United Dairymen of IdahoMarch 2, 2015

Dr. Marin [email protected] of Applied EconomicsUniversity of Minnesota-Twin Cities317c Ruttan Hall1994 Buford AvenueSt Paul, MN 55108