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Key Sector Overview in India
Overview of Selected Industry Segments in India
BDB India Private Limited
Contents
Particulars Page No
Economic overview & Manufacturing trends in India ..3
Overview of selected Industry Segments in India
Indian Automobile Industry ..8
Indian Aerospace Industry & Component Market ..14
Indian Marine Industry ..17
Indian Food & Beverages Industry ..21
Indian Pharmaceutical Industry ..23
Indian Plastic Industry ..24
Indian Packaging Industry ..26
Indian Defence Equipment Market & Manufacturing ..29
Key Organisations ..30
About BDB ..32
Disclaimer : This document has been prepared for general purpose only, in good faith, on the basis of
information available at this date, on secondary research of publicly available data. BDB India
Private Limited does not guarantee or warranty the accuracy, reliability, completeness or
currency of the information in this document nor its usefulness in achieving any purpose.
Readers are responsible for assessing the relevance and accuracy of the content of this
publication. BDB India Private Limited will not be liable for any loss, damage, cost or expense incurred
or arising by reason of any person using or relying on information in this document.
BDB India Private Limited
Economic overview & Manufacturing trends in India
Macro-economic overview
India continues to be one the fastest growing economies globally. Several interventions and policy
measures in India have further strengthened the positive outlook towards the Indian economy,
whereas the global economy can, at best, be said to be characterised by an atmosphere of
uncertainty for now. The manufacturing industry has been embracing the changes that are
happening at the pace at which they are happening in India.
According the Central Statistics Office's (CSO's) latest second advance estimates in February,
India's GDP grew by 7.1% in 2016–17 as compared to 8.0% in 2015-16. This suggests that
demonetisation did not have a significant adverse impact on India's economic growth.
However, its Gross Value Added (GVA), which is a true measure of economic activity in a country,
grew slower at 6.7% in 2016–17, compared to the previously estimated growth of 7.0%.
However, despite a slower than expected growth of its GVA, India's GDP growth estimate remained
unchanged due to increased collection of indirect tax on products and reduction in disbursement of
subsidies.
The strength of the Indian economy lies in its consumption-driven growth, which makes India resilient
to global headwinds and keeps its macroeconomic fundamentals stable. This stability, along with
several other factors, such as the Government's pro-market reforms (which encourage and enable FDI
inflows), the decisive measures taken by it to not only improve infrastructure and raise it to world-class
standards but also create investment-friendly opportunities in infrastructure, the definitive steps it has
taken to remove 'red-tapism' and make the business environment investor-friendly, favourable
demographic dividends, etc., has made India a destination of choice for investors.
The Goods and Services Tax (GST), slated to be the biggest ever tax reform in India, was
implemented on 1 July 2017. It will create a harmonised taxation system, which will subsume a
host of indirect taxes.
By implementing GST, the Government aims to substantially increase tax compliance, and thereby
broaden India's revenue base while giving ample room for its expenditure on physical and social
infrastructure. GST will also focus on significantly increasing internal trade of goods and services,
leading to substantive gains in efficiency.
The Government has been undertaking various initiatives on development of infrastructure in rural
and urban India, which are crucial not only for India's holistic development, but also from the
perspective of investors in the country.
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Some of the Government's infrastructure-related announcements in Budget 2017 include :
A new Metro Rail Policy to facilitate increased private participation and investment in
construction and operations (This is expected to create a significant number of jobs for urban
youth in the country.)
Construction of one crore houses for the poor by 2019
100% electrification in the country by 2018
Increased allocation of funds for roads and highways, from USD 8.13 Billion to USD 10.13
Billion, with a target of constructing 43 km of highways and 133 km of rural roads every day
Earmarking of selected airports in tier II cities for operationalisation and development in the
Public Private Partnership (PPP) mode, leading to substantial private investment
Indian manufacturing sector: A snap shot
The manufacturing sector is the main area of focus of India's current government, which aims to bring
up the segment's contribution to the country's GDP from 16–17% at present to an ambitious 25%.
The main initiatives taken by the Government to achieve this goal are 'Make in India' and 'Skill
India'. While the former aims to make India a global manufacturing hub and create employment
opportunities for its unemployed and under-employed population, the latter focuses on training
the unskilled labour-force and enhancing their employability.
GDP from manufacturing in India reached an all-time high of around USD 80 Billion in the second
quarter of 2016–17. This happened due to an enormous push by the government to open up the
economy. The foreign direct investment (FDI) limit has been increased in 15 sectors, and a push to
increase ease of doing business, along with a rapidly growing consumer base, has boosted investor
confidence.
Further, the implementation of goods and services tax (GST) is likely to create a pan-India common
market of 2 trillion USD GDP with 1.2 billion people, which again will be a big draw for investors.
India GDP from manufacturing sector in FY16–17
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Quarter-wise Growth of GVA at Constant (2011-12)
Rising labour cost and a transition from investment-led growth to consumption-led growth in
China are presenting another opportunity for India. The Indian manufacturing sector has to be
ready to seize this opportunity, leverage it and make the transition from assembly-led
manufacturing to design-led manufacturing.
Percentage Change in Index of Industrial Production (Base 2011-12)
India's industrial production, according to the Index of Industrial Production (IIP), The growth of
IIP for the year 2016-17 was 5.0% as compared to 3.4% during 2015-16. The growth in overall IIP
(with base 2011-12) was 1.7% in May 2017, as compared to the growth of 8.0% in May 2016.
Industrial growth has been fairly inconsistent in the country for quite some time, partly due to the
base effect and partly because of the volatility in the prices of international commodities,
resulting in an imbalance in the global demand and supply situation.
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Production growth (per cent) in Core Infrastructure-Supportive Industries (Base: 2004-05)
The eight core infrastructure supportive industries, viz. coal, crude oil, natural gas, refinery
products, fertilers, steel, cement and electricity that have a total weight of nearly 38% in the IIP,
registered a cumulative growth of 4.5% during April-March, 2016-17 as compared to 4.0% during
April-March, 2015-16.
State of the manufacturing industry: Key insights
Auto and auto components in the coming year, the Indian auto sector is expected to grow
moderately with 6–8% growth in passenger vehicles, primarily driven by UVs, and 0–2% growth in
commercial vehicles. Two-wheelers are expected to clock double-digit growth in FY18.4 The
outlook for the auto components industry is extremely positive, with industry experts expecting to
register a turnover of 100 billion USD by 2020, backed by strong exports. The sector is expected to
see good growth next year due to planned new launches and macroeconomic factors like an export
fillip, introduction of GST, and a continuous thrust to infrastructure (e.g. highways) by the Indian
government.
Capital goods The capital goods sector is a key contributor to manufacturing, accounting for
approximately 12% of manufacturing volumes or approximately 2% of the country's GDP.
Capital goods is a large sector, with a market size of approximately USD 45 Billion and total production
worth approximately USD 37 Billion in 2014–15. However, the growth of the sector has been sluggish,
with the domestic market size de-growing at 3.6% per annum and total production increasing by only
1.1% per annum over the last 3 years. That being said, this sector is expected to turn around soon, with
public sector spend showing progressive growth and private sector investments expected to further
boost the overall growth of the sector. A major thrust is expected from the defence and auto sectors. Under the Capital Goods Scheme of the Department of Heavy Industry (DHI) which has been
formulated in partnership with FICCI and other industry bodies, 14 proposals have been approved
thus far, out of which four pertain to Centres of Excellence for technology development. With most
ongoing projects being backed by government orders, companies are positive that execution will
improve in the coming months, given the thrust on infrastructure spending. Rising domestic
demand will be a major driver in the sector. With the expected increase in demand, capacity
utilisation will further improve. New product development is also expected to drive R&D spend.
BDB India Private Limited
Cement With an average growth of 5% over the last year, the cement industry witnessed a significant level of consolidation activity. All cement players remain optimistic about the Indian economy, expecting it to grow by 7–8% over the next 12 months. While demonetisation caused a temporary and short-term market slowdown, cement companies have bounced back and are trying to become more agile and responsive. With the implementation of GST, the launch of housing and infrastructure initiatives by the government and core economic growth, all players in the cement industry expect an increase in both capacity utilisation and margins. Notable amongst them are the significant infrastructure spend planned by the government with initiatives like Pradhan Mantri Awas Yojana, which will continue to offer growth opportunities to the cement industry.
Downstream metals The downstream metals industry is largely dominated by the steel industry.
In recent years, the steel industry has been impacted by competition from cheaper imports.
Demand growth in this sector is driven by infrastructure development and growth in the
automotive, power and cement industries.
The first quarter of the year (FY17) was slow due to a weak monsoon and rural demand. However,
in the subsequent quarter, demand picked up, and with trade restrictions on cheap imports and
better cost control, leading steel players witnessed improved and profitable performance. Margins
increased for a majority of the companies in the last 6–12 months. There continues to be a strong
focus on controlling costs, especially wages and raw material costs. In addition, while domestic
prices may remain stable, exports will be dictated by oversupply and hence lower realisations.
Plastics and polymers The long-term outlook for this sector is optimistic as the Indian per
capita polymer consumption is only 40% of the global average. The plastics and polymers industry
grew faster than the overall industry. Infrastructure investments and growth of construction and
housing projects; technology evolution that allows plastics to be replaced by wood, metal and glass;
increasing penetration of organised retailing and e-commerce; increasing adoption of poly film
packaging in the food and beverage industry; and increasing consumption in rural India are
considered to be the key factors driving growth in this industry. Over the next 12 months, many
companies plan to expand to new export markets and raise capital. The concerns are the volatile /
high prices of raw materials and increased cost pressures, especially from wages.
Packaging The packaging industry has exhibited muted growth over the last year, with a
slowdown in industrial growth and drop in consumer demand. India's low per capita packaging
consumption vis-à-vis that of developed economies, increasing disposable incomes, growth in end-
use industries—especially packaged food—and a shift towards organised markets as the key growth
factors. The outlook for new capital investment is also positive as most companies plan to invest in
new manufacturing facilities to cater to increased demand. Going forward, packaging companies
plan to focus on driving revenue and profitability through an emphasis on exports, improved
customer service and increased production efficiencies. Further, with the implementation of GST
from 1 July 2017, the packaging industry will witness higher growth, as demand across key end user
industries is likely to increase.
Chemicals Globally, the chemical industry grew only by 2.1% in 2016 due to low demand. The
Indian industry has fared better and company growth rates have been in higher single digits as
relatively stronger domestic consumption has ensured that Indian chemical companies enjoyed
better growth compared to their global peers. When catering to exports, companies benefit only if
China is not dominating this sub-segment and labour and technology are transferred to India. The
speciality chemical segment has been able to achieve stronger growth rates and margins when
compeered to the generic segment.
BDB India Private Limited
Indian Automobile iIndustry
The Indian auto industry is one of the largest
in the world with the contribution of 7.1% of
the country's Gross Domestic Product (GDP).
The Two Wheelers segment with 81% market
share is the leader of the Indian Automobile
market owing to a growing middle class and a
young population.
Moreover, the growing interest of the
companies in exploring the rural markets
further aided the growth of the sector.
The overall Passenger Vehicle (PV) segment
has 13% market share.
Overall Split of Automotive Industry
Domestic Sales by volume (FY17)
Exports shares by volume (FY17)
PV and Commercial Vehicles (CV) registered
a growth of 16.2% and 5.0% respectively in
April-March 2017 over April-March 2016.
In addition, several initiatives by the G o v e r
n m e n t o f I n d i a a n d t h e m a j o r
automobile players in the Indian market are
expected to make India a leader in the 2W
and Four Wheeler (4W) market in the world
by 2020.
Two wheelers
India is the world's largest two-wheeler market, followed by China and Indonesia. Over the past few years the two wheeler industry has witnessed healthy growth scenario primarily driven by strong demand from urban as well as rural areas owing to healthy economic scenario.
Passenger vehicles
Though small cars will continue to dominate the domestic demand, the mid-size category will lead the passenger cars (PC) industry growth supported by healthy growth from mid-size and A4-A6 (i.e. executive, premium and luxury) segments.
10
(000 units)
BDB India Private Limited
Commercial Vehicles
The Indian CV industry is dominated by
goods carriers (Approximately 88% of
domestic CV sales) and hence, the
domestic sales are dependent largely upon
the economic activities like industrial and
agricultural production. Other factors
affecting domestic demand of CVs :
- Country's GDP and macroeconomic
growth - Freight movement - changes in
rates and fuel pieces - Profitability of truck operators and
state transport undertakings - Index of Industrial Production - Availability of Finance and interest rates - Government policies
(000 units)
Growth Outlook for Auto Industry
Government of India aims to make
automobiles manufacturing the main
driver of 'Make in India' initiative, as it
expects passenger vehicles market to triple
to 9.4 million units by 2026, as highlighted
in the Auto Mission Plan (AMP) 2016-26.
The government has formulated a Scheme for
Faster Adoption and Manufacturing of
Electric and Hybrid Vehicles in India, under
the National Electric Mobility Mission 2020
to encourage the progressive induction of
reliable, affordable and efficient electric and
hybrid vehicles in the country
The Government of India plans to introduce
a new Green Urban Transport Scheme with
a central assistance of about US$ 3.75
billion, aimed at boosting the growth of
urban transport along low carbon path for
substantial reduction in pollution, and
providing a framework for funding urban
mobility projects at National, State and City
level
The Department of Heavy Industry (DHI) is
launching pilot projects on electric vehicles in
various metros and cities all across the country
under the NEMMP 2020 with a dual purpose -
demonstrating and disseminating the benefits
of adopting cleaner, greener modes of
transportation as also to explore the viable
operational modalities.
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Emerging trends in
Automobiles Safety: While two-wheelers account for nearly 72%
of the vehicles in India, it also accounted for
more than 50% of accident fatalities.
Indian government tightening safety norms
in two wheeler segment, the demand for ABS
as OEM fitment in India-made two wheelers
is expected to increase in the near future. The government is looking forward to
equipping all two-wheelers with automatic
headlights and also proposal to fit a sound
device that can alert people around and
nearby, in the case of an accident. The horn
is activated when there is an accident.
All models of two-wheelers need to be fitted with
anti-lock braking system (ABS) and combined
braking system (CBS) by April 2018.
Emission: In 2017, the entire country has switched to
BS-IV. Implementation of the BS V standard
was earlier scheduled for 2019. This has now
been skipped. BS VI, originally proposed to
come in by 2024 has been now advanced to
2020, instead.
While BS IV-compliant fuel currently in use
has 50 parts per million (ppm) sulphur, BS VI
stipulates a low 10 ppm. Besides, under BS
VI, particulate matter emission for diesel cars
and nitrogen oxide levels are expected to be
substantially lower than in BS IV.
Automobile manufacturers also need to
progress gradually and skipping a step like
BS-V might put extra pressure on the
manufacturers to produce compliant vehicles.
New Opportunities in Auto Sector :
Telematics: Telematics is an interdisciplinary field that
encompasses tele communications, vehicular
technologies, road transportation, road
safety, electrical engineering (sensors,
instrumentation, wireless communications,
etc.), and computer science (multimedia,
internet, etc.)
Areas of Development:
ADAS - Safety - automatic crash
response, emergency and crisis assistance
Security - remote door lock /
unlock, stolen vehicle tracking
Navigation - providing maps, turn-by-
turn assistance
Vehicle health reports - diagnostics on
the vehicle performance
National Electric Mobility Mission Plan
(NEMMP) 2020
The NEMMP 2020 aim to put 6 -7 Mn
EVs on road by 2020; 4-5 Mn are
expected to be two-wheelers and reduce
dependence on fossil fuels
India's excessive appetite for fossil fuel has
an adverse impact on the environment and
even on our foreign exchange reserves.
Successful implementation of NEMMP
will result in 2.2 - 2.5 million tons of fossil
fuel savings by 2020, that's a monetary
saving of USD 450 Billion
It will also lower vehicular emissions
and decrease carbon di-oxide emissions
by 1.3% to 1.5% by 2020.
The production of hybrid and electric
vehicles in India is an investment that
will deliver economic growth, quality jobs
and a cleaner future.
Both the government and the automotive
industry will jointly invest USD 345
Billionto develop the EV eco-system in
India. The government will invest close to
USD 210 Billion over the next 5-6 years.
The automakers are likely to invest close
to USD 120 Billion
Electric Vehicle (EV)
Policy Progression in India
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Cities that FAME will cover
+ 53 cities with a population of one million
and above (Census 2011)
+ Major North Eastern Cities
+ Smart Cities
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Indian Auto component
industry :-
The Indian auto-components industry can be
broadly classified into the organised and
unorganised sectors.
Around 750 manufacturers contributes
more than 85% of the auto component
industry's turnover in the organised sector
The auto component industry contributes
25.6% to the manufacturing GDP and
2.2% to National GDP
The component industry fared reasonably
well with exports scaling to USD 11.2
billion and an overall turnover of USD
38.5 billon
The Automotive Mission Plan (AMP
2026) has set a target of a turnover of
USD 200 billion by 2026 for the auto
component sector backed with strong
exports ranging between USD 70 -80
billion
Over the last decade, the automotive
components industry has scaled three
times to USD 39 billion in FY 16 while
exports have grown even faster to USD
10.8 billion.
This has been driven by strong growth in
the domestic market and increasing
globalisation (including exports) of
several Indian suppliers.
Category wise composition of Auto
Components
Indian auto component aftermarket isexpected to grow at 10.5% to touch
US$13 billion by 2019-20
Investments & industry trends
Investments in the auto components
sector reached USD0.5 billion.
Capital investments into the auto
component sector have seen a downward
trend despite of its improved market
conditions mainly because of the
moderations made in the vehicle sales &
depressed market sentiments.
With “Make in India” initiative, the
government is expected to vitalise
a substantial investment in the
auto component sector.
CEAT is planning to invest around
USD413.50 million to expand its
tyre production during 2017-22.
With an investment of US$ 29.74 million,
Pricol inaugurated a factory in Pune, to
develop infrastructure & cater the
growing electronic cluster business for off
road, commercial vehicles, 2 wheelers.
Major global OEMs have made India a
component sourcing hub for their
global operations.
Hyundai plans to source gasoline and
diesel engines from its Indian
manufacturing operations for its
domestic & global operations.
Hyundai is also planning to invest
USD300 million for a new engine plant
& metal pressing shop in India
With the encouragement of Indian
government, Hyundai, is planning to set
up its 3rd new plant in the country &
expand its production capacity to 7.2 lakh
units annually.
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Ford expanded its retail distribution
network of genuine parts in Gujarat,
Daman & Diu & Silvassa.
Honda is likely to setup a 3rd
manufacturing plant in Gujarat for which
USD384.9 million has been initially
invested which is expected to reach
USD655.1 million by the end of the
project.
Honda has an export base for certain key
engine components in India. It is
planning to invest USD59.23 million in
Tapukara plant to expand production
capacity from 120,000 units per annum
to 180,000 units per annum.
Growth drivers & trends
Robust growth in domestic
automotive industry.
Increasing investment in
road infrastructure.
Growth in the working population &
middle class income to drive the market.
FDI of 100% under the automatic route
Establishing special auto parks &
virtual SEZs for auto components.
Lower excise duty on specific parts
of hybrid vehicles.
Policies such as Automotive Mission Plan
2016-26, Faster Adoption &
Manufacturing of Electric Hybrid
Vehicles (FAME, April, 2015).
NMEM 2020, likely to fuel growth in the
auto component sector of the country.
Competitive advantages facilitating
emergence of outsourcing hub
Technological shift and focus on R&D.
India is also emerging as a sourcing
hub for engine components, with OEMs
increasingly setting up engine
manufacturing units in the country.
Increased investments in R&D operations
& laboratories, which are being set up to
conduct activities such as analysis,
simulation & engineering animations.
The growth of global OEM sourcing from
India & the increased indigenisation of
global OEMs is turning the country into a
preferred designing & manufacturing
base.
New technological changes in Engine &
engine parts include introduction of
turbochargers & common rail systems.
Share of the replacement market in
sub-segments such as clutches is likely
to grow due to rising traffic density.
The entry of global players is expected
to intensify competition in sub-
segments such as gears & clutches
15
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Indian Aerospace
industry & Component
Market
India is already a large commercial and
defence aircraft market. With rising
passenger traffic and increasing military
and defence expenditures, the demand for
aircrafts is expected to increase further.
The Indian aerospace industry is one of the
fastest growing sectors. India is expected to
become the 3rd largest aerospace industry
by 2020.
The cumulative capital budget till the end of
12th to 14th five-year plan (2012- 2027) for
the Indian Air Force (IAF) is projected to be
approximately US $218 billion; out of
which 69% is towards acquisition of
aircrafts and aero engines.
IAF will be spending about US $150 billion on
aircraft and aero engine in the next 15 years,
and is expected to grow by 10-15% every year.
This indicates a large pipeline of orders in
military aircraft segment, with a growing
need for Indian sourcing partners.
The current government has brought in
significant policy reforms over the last
three years. The new Defence Procurement
Procedure (DPP 2016) and National Civil
Aviation Policy (NCAP 2016) highlight the
intent of the government to alter the status
quo and that's a positive sign.
Indian Defence budget is ~ US $40 Billion for
FY 2017-18, an increase of 5% over the last
year budget, FY 2016-17.
The capital acquisitions of defence hardware
in next 10 years is expected to be approx. ~
US $230 Mn;
Factors Driving Growth in Indian
Aerospace Industry Manufacturing
Strong economic growth that has
resulted in rapidly growing domestic
aircraft demand
Liberalization of civil aviation policies
Offset requirements
A strong domestic manufacturing base,
cost advantages
A well-educated talent pool
Ability to leverage IT competitiveness
and a liberal Special Economic Zones law
that provides attractive fiscal benefits for
developers and manufacturers
India's aerospace industry growth indicates
that the country is rapidly building
capabilities to emerge as a preferred
destination to support the global A&D
supply chain.
Key Aerospace Clusters in India:
Punjab 2 companies
New Delhi 9 companies Uttar Pradesh 9 companies
Gujarat 10 companies
Maharashtra 57 companies
Hyderabad 53 companies
Karnataka 213 companies Tamilnadu 36 companies
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With the Government opening up and
providing enormous opportunities to the
private sector, many global and domestic
players are collaborating and having joint
ventures for manufacturing of aero
components, Maintenance, Repair and
Overhaul (MRO) facilities for civil and
military aviation sectors, besides overhaul
and maintenance of aero engines.
Opportunities in Aerospace
Industry
Leveraging the MRO segment: India's
MRO segment is estimated to grow at 10%
and reach USD 2.6 billion by 2021. With
further expansion in civil and military
aviation in India over the next decade, the
MRO segment is therefore likely to face a
sustained period of high growth
Defence offset Program: India is expected
to import about $100 billion worth of military
aircrafts over the next decade. Hence, we
already see foreign firms putting up
aggressive bids for Govt. projects and also
increase their presence in India
R & D opportunities: Indian firms
might focus on improving their production
processes and should focus in “frugal
engineering” and low-cost yet high-tech
design and manufacturing
Project Financing and M & A: Cheap
source of capital requirement opens up
opportunities of investment &Scope of Merger
& Acquisition with the foreign firms.
Area of Focus
High Priority: Eliminate shortage of high
skilled workers, Ramp up investment, Invite
foreign Aerospace companies to India via
JVs, FDI etc., Concentrate on the MRO
segment.
Medium Priority: Focus on acquiring
basic technologies across the value chain,
Maintain cost advantages over competing
geographies, Government focus on
implementation of offset policies, IP
protection, Develop capability to deliver
integrated products & solutions.
Low Priority: Focus on cutting edge R & D,
Offering high end R & D, and engineering
and design solutions.
Indian Aerospace Component
Market
During 2014-2022, the global aerospace
component market is expected to register
a growth of ~5% per year reaching US$331
billion from US$228 billion.
The US is the market leader in aerospace
components. It contributed to 36% of global
aerospace components exports in 2014.
France and Germany are the other
competitive countries, serving some of the
major import markets like the UK, Spain
and Ireland. China has also witnessed a high
growth rate in the aerospace component
especially tier-1 and tier-2 components.
The market is driven by new aircraft
demand especially in Asia-Pacific and
Middle-East and retirement of old aircraft in
the US and European region.
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The Indian aerospace industry is worth US$6.2 billion and witnessed a strong growth
since 2010. The market is expected to witness
a healthy rate till 2020 driven by exports of
aerospace components.
However, still the Indian aerospace industry
is at nascent stages with <1% of the global aerospace industry share mostly
manufacturing tier-2 and tier-3 components.
The industry is dominated by public players
but the industry has witnessed a surge in the
number of private players. Recently, leading
private players such as Tata, Mahindra and
Reliance have entered into A&D
manufacturing
Growth Drivers of Indian aerospace
component market
Surge in New Aircraft Deliveries: India
is expected to have ~1,800 commercial
aircraft, four times the current aircraft fleet
by 2035. The global commercial aircraft
deliveries are likely to grow at a CAGR of 3.7% by 2025. Also, the number of domestic
airline operators is likely to double by 2020
Offset Requirement By Government Of India (GoI): GoI has set an offset
requirement of at least 30% for all defence
equipment.
According to the offset policy, the foreign
vendor is obligated to invest at least 30% of
the deal value in the Indian defence industry
which is likely to create a market opportunity
worth US$50 billion.
The offset policy can be discharged through
setting up military aerospace component
facility in India or by procuring directly
from Indian part suppliers.
Leveraging IT Competitiveness: IT
services such as design and development,
verification and validation, development of tools, reverse engineering and
maintenance services are highly leveraged
in A&D components manufacturing. India has a very well developed and cost-
effective IT industry which can be leveraged
by A&D component manufacturing firms
Labour Cost Advantage: India offers a
cost advantage in manufacturing for both
material and labour cost. Compared to
other aerospace manufacturing destinations
such as Middle East and South-East Asia,
the engineering labour cost offer a 20-30%
cost advantage while the manufacturing
labour cost advantage is around 15-25%.
These advantages are even higher when
compared with Europe and North America
Average Age of the Indian Fleet: Indian
commercial aircraft fleet has an average age
of ~5 years, resulting in limited heavy
maintenance requirements and therefore
lower requirements for spare and other parts
for MRO services. With the increasing age of
the in-service fleet, demand of MRO services
and spare parts for aircraft will increase
Future Outlook: To increase the
availability of high skilled workers and R & D
activities. Adequate education and training
facilities will have to be developed.
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Indian Marine Industry :
India, today boasts of a modern shipbuilding
and shipping sector replete with all the
variables necessary for overall industrial
growth.
Combined, these factors provide a strong
basis to attract big investments in the Indian
maritime sector.
Increased investments together with the
'Make in India' impetus can increase the
sector's contribution to GDP and trade
volumes.
The government has launched a number of
major initiatives such as the Sagarmala
project, ports modernization and Inland
Waterways & Coastal Shipping development.
The increasing public-private partnership in
response to these initiatives adds to the
vibrancy of the sector and is a clear sign of
resurged interest in its potential
India's coastline is more than 7,517 km long,
interspersed with above 200 ports
Most cargo ships that sail between East
Asia & America, Europe & Africa pass
through Indian territorial waters
India is the largest importer of thermal
coal in the world
Cargo traffic of more than one billion tonnes
per annum
Sea Borne trade growing at twice the global
growth rate
Container trade growing at 6.5% per annum,
faster than the global average of 5.4% over
the past 10 years.
Tonnage of Indian Ships has crossed 10
million DWT with potential for more
investment
Growth drivers of Indian
Maritime Sector
FDI upto 100% under automatic route for
port development projects
One time trading license for vessels in
lieu of annual renewal
Web based Port Community System
to promote online port business
Standardised bidding documents for PPP
projects & transparent bidding process
Incentives for Investment
Reduced Service Tax incidence on coastal
shipping
Viability Gap Funding for PPP projects
Infrastructure status and fiscal incentives
for shipbuilding and ship repair
Income tax exemption for infrastructure
development including in ports
Port Modernization
Improvement of gate processing and
development of IT and advanced
technology solutions like PCS, RFID and
OCR
500MMTPA port capacity
augmentation through development of
new terminals and berths by 2025
New Port Development
Development of Greenfield ports at
Vadhavan (Maharashtra), Sagar Island
(West Bengal), Paradip Satellite Ports
and at potential locations in Andhra
Pradesh and Tamil Nadu
Development of Transhipment hubs
at Enayam (Tamil Nadu) and
Vizhinjam (Kerala)
BDB India Private Limited
Hinterland Connectivity & Multi Modal
Logistics
More than 100 road and rail connectivity
projects
Development of Heavy Haul Rail
Corridor from Talcher to Paradip
Development of 7 multi-modal logistic
hubs proposed in Chhattisgarh,
Karnataka, Odisha, Rajasthan, Uttar
Pradesh, Uttarakhand and West Bengal
Inland Waterways connectivity
Jal Marg Vikas for capacity augmentation
of National Waterway-1 (1620 km)
between Allahabad and Haldia to enable
movement of vessels of 1500-2000 DWT
Investment opportunities in development
of 111 National Waterways including
terminal construction, fairway
development, dredging, aids to navigation
and operation of vessels & cruises
Coastal Shipping
Opportunity for transporting around 160
MMTPA of coal and 80 MMTPA of steel,
cement, food grains etc.
Development of dedicated coastal
shipping berths, bunkering and storage
facilities
Creation of supporting transport
infrastructure like rail corridor and slurry
pipelines
Shipbuilding, ship repair and
ship recycling
Development of 2 marine clusters
proposed at Saurashtra (Gujarat) and
Chennai / Ennore (Tamil Nadu) with
facilities for ship building, repair and
recycling
Production of LNG vessels and offshore
platforms at existing shipyards
Port-Led industrialization
Development of coastal industrial
clusters including :
Coastal cement clusters in Gujarat
and Andhra Pradesh
Coastal steel clusters in Northern
Tamil Nadu and Southern Maharashtra
Smart Port Industrial Cities at Kandla
and Paradip
Free Trade Warehousing Zones at Ennore
& Cochin, Port-based SEZ at JNPT
Green Initiatives in Ports
135 MW of solar power projects at
8 major ports
50 MW of wind energy projects at 3
major ports
Building oil pollution
mitigation capability in all ports
Lighthouse Tourism & Cruise Shipping
Development of 78 lighthouses (including
34 island lighthouses) as tourist hubs
Development of Cruise terminals at
Mumbai, Kochi, Mormugao,
Mangalore and Chennai
Thrust to domestic cruise circuits
connecting tourist destinations along
the coast
Shipbuilding sector in India
The ship-building industry is currently on
a downturn with excess capacities globally.
The Indian Shipbuilding and Ship Repair
industry primarily comprises of firms that
develop, build and repair - ships, underwater
equipment and naval architectures for the
shipping industry, fishing industry, naval
defence and extraction of ocean resources.
India currently has around 28 major
shipyards, with 6 under the Central
Government, 2 under State Governments,
and the remaining under the private sector.
In India, private players hold the majority
of the Shipbuilding capacity has the
required infrastructure and capacity to
build large vessels.
Private Shipyards, other than ABG Shipyard
Limited and few others are mostly restricted
in terms of the capacity and size of ships
that they can build.
A growing Indian economy, favorable
government policies and incentives
framework, a long coastline and growing
sea borne trade present a better business
opportunity within the Indian Shipbuilding
and Ship Repair industry.
Bulk carriers (within large sea going vessels
segment) and offshore vessels (within
medium size specialized vessels segment)
hold maximum demand as per the current
order book of the major Indian
Shipbuilding companies.
BDB India Private Limited
The growth drivers for this sector include
low labor cost, availability of a skilled
workforce, robust domestic demand and a
growing steel industry in the country.
The Government of India has set
ambitious plans for the Shipbuilding and
Ship Repair Industry in the country.
It has taken several positive initiatives like
“Ease of doing Business”, “Make in India”
and changes in defence procurement policy to
encourage Indigenization of defence and
requirements including offset policy.
These initiatives shall offer opportunity for
Indian Shipbuilding Industry.
Followings are the key points of Govt.'s
initiatives taken in the last year :
Infrastructure status has been provided
to Shipbuilding Industry. This will make
the Industry eligible to avail / restructure
long term loans upto 25 years.
Financial Assistance (Subsidy Scheme)
to Shipbuilding Industry to the tune of
USD 600 Million over 10 years
Policy for subcontracting from PSUs to
Private Shipyards USD 8 Bn
Preference to Indian built ships : Right of
first refusal for “Indian make Indian
Flag” vessels
Setting up of National Infrastructure
Investment Fund (NIIF) with a corpus of
USD 3 Bn. The idea is to revive
commercially viable including stalled
Infrastructure projects.
BDB India Private Limited
Sea Ports
There are 12 major ports in India; 6 on the
Eastern coast and 6 on the Western coast.
Major ports are under the jurisdiction of the
Government of India and are governed by the
Major Port Trusts Act 1963, except Ennore
port.
India has about 200 non major ports of which
one third are operational
Non-major ports come under the jurisdiction
of the respective state Governments' Maritime Boards (GMB)
Major ports in India
Trends in ports sector in India
Strong growth potential, favourable
investment climate, and sops provided by
state governments have encouraged domestic
and foreign private players to enter the Indian
ports sector.
In addition to the development of ports and
terminals the private sector has extensively
participated in port logistics services.
Around more than 99 Public Private
Partnership (PPP) projects are operational
with a total cost of around USD8813.8 million
and capacity of 683.29 million tonnes per
annum.
SEZs are being developed in close proximity
to several ports, thereby providing strategic
advantage to industries within these zones.
Plants being set up include :
Coal-based power plants to take
advantage of imported coal
Steel plants and edible oil refineries
Development of SEZs in Mundra,
Krishnapatnam, Rewas and few others is
underway.
Government has announced plans to develop
14 CEZs (coastal economic zones) in a phased
manner for port-led development in all the
nine maritime states by advancing efforts to
develop one new port, each on the east and
the west coast.
All the greenfield ports are being developed
at shores with natural deep drafts and the
existing ports are investing on improving
their draft depth.
Higher draft depth is required to
accommodate large sized vessels. Due to the
cost and time advantage associated with the
large sized vehicles, much of the traffic is
shifting to large vessels from smaller ones,
especially in coal transportation.
Opportunities
With rising demand for port infrastructure due to growing imports (crude, coal) and containerisation, public ports (major ports) will fall short of meeting demand. Hence scope for private ports.
Given the positive outlook for cargo
traffic, and the resulting increase in
number of vessels visiting ports,
demand for ship repair services will go
up. This shall provide opportunities to
build new dry docks and setup
ancillary repair facilities.
BDB India Private Limited
Indian Food & Beverages
industry :
The Indian food industry is poised for huge
growth, increasing its contribution to
world food trade every year. In India, the
food sector has emerged as a high-growth
and high-profit sector due to its immense
potential for value addition, particularly
within the food processing industry.
The food industry, which is currently valued
at USD 41.69 billion, is expected to grow at
a Compounded Annual Growth Rate
(CAGR) of 11% to USD 68.66 billion by
2018. Food and grocery account for around
31% of India's consumption basket.
Accounting for about 32% of the country's
total food market, The Government of India
has been instrumental in the growth and
development of the food processing industry.
The government through the Ministry of
Food Processing Industries (MoFPI) is
making all efforts to encourage investments
in the business.
It contributes around 14% of manufacturing
Gross Domestic Product (GDP), 13% of
India's exports and six% of total industrial
investment. Indian food service industry is
expected to reach USD 82 billion by 2018.
The Indian gourmet food market is currently
valued at USD 1.4 billion and is growing at a
Compound Annual Growth Rate (CAGR) of
20%.
Major manufacturing clusters
New Delhi-Gurgaon-
aridabad
Vadodara
Ahmedabad Mumbai
Hyderabad Bangalore
Chennai
It has approved proposals for joint ventures
(JV), foreign collaborations, industrial
licenses, and 100% export oriented units.
The Indian food and grocery market is the
world's sixth largest, with retail contributing
70% of the sales. The Indian food retail
market is expected to reach USD 960 billion
by 2020.
The Indian food processing industry accounts
for 32% of the country's total food market, one
of the largest industries in India and is ranked
fifth in terms of production, consumption,
export and expected growth.
Advantage India
52% cultivable land compared to
11% world average
All 15 major climates in the world exist
in India
46 out of 60 soil types exist in India
20 agri-climatic regions
Sunshine hours and day length
are ideally suited for round the
year cultivation
BDB India Private Limited
Largest livestock population
Largest producer of milk
Largest producer cereals
Second-largest fruit and
vegetable producer
Among the top five producers worldwide
of rice, wheat, groundnuts, tea, coffee,
tobacco, spices, sugar and oilseeds
Matured Mid Market
Emerging Mid
Market Market
Industry
Large Indian Mid-size Indian
Private Private Owner driven
Characteri
Companies and companies and companies
stics
MNC MNC
Britannia
Industries, Nestle Cheateau Indage,
India, Parle,
Milk Food
Cadbury, ITC, Adani Foods,
Major Limited, Sula
Dynamix Dairy, Haldiram, Paras
Wines, Bisleri,
companies Amul, Mother Dairy,
Kwality Dairy,
Dairy, Coca Cola, Manikchand
Heritage Foods,
UB Group, Lotte,
Hatsun Agro
HUL, Danone,
Lotte , Tata Tea
Growth drivers of food &
beverage industry in India
Rising incomes
Urbanization
Diet diversification
Globalisation
Women in the workforce
Health consciousness
Investments in food & beverage
industry in India
Global e-commerce giant, Amazon is
planning to enter the Indian food
retailing sector by investing US$ 515
million in the next five years
Parle Agro is launching Frooti Fizz, a
succession of the original Mango Frooti,
which will be retailed across 1.2 million
outlets in the country as it targets
increasing its annual revenue from US$
0.42 billion to US$ 0.75 billion) by 2018.
Cargill Inc aims to double its branded
consumer business in India by 2020, by
doubling its retail reach to about 800,000
outlets in the sunflower oil category.
Danone SA plans to focus on nutrition
business in India, its fastest growing
market in South Asia, by launching 10
new products and aiming to double its
revenue in India by 2020.
Government initiatives
The Food Safety and Standards Authority
of India (FSSAI) plans to invest US$ 72.3
million to strengthen the food testing
infrastructure in India, by upgrading 59
existing food testing laboratories and
setting up 62 new mobile testing labs
across the country.
The Indian Council for Fertilizer and
Nutrient Research (ICFNR) will adopt
international best practices for research
in fertiliser sector, which will enable
farmers to get good quality fertilisers at
affordable rates and thereby achieve
food security for the common man.
8th September 2017 BDB India Private Limited
Indian Pharmaceutical
industry :
The Indian pharmaceuticals market
increased at a CAGR of 17.46% during 2005-
16 with the market increasing from USD 6.26
billion in 2005 to USD 38.49 billion in 2016
and is expected to expand at a CAGR of
15.92% to USD 58 billion by 2020.
By 2020, India is likely to be among the top
three pharmaceutical markets by incremental
growth and sixth largest market globally in
absolute size.
The Indian pharmaceutical market size is
expected to grow to US$ 100 billion by 2025,
driven by increasing consumer spending,
rapid urbanisation, and raising healthcare
insurance among others.
India's cost of production is significantly
lower than that of the US and almost half of
that of Europe. It gives a competitive edge
to India over others.
Karnataka - Mysore, Bengaluru, Goa
Traditional Formulation Cluster:
Maharashtra : Mumbai, Pune Andhra Pradesh : Hyderabad Goa
Emerging Bulk Drugs Cluster: Andhra Pradesh - Vizag Emerging Formulation Cluster: Himachal Pradesh - Baddi Uttaranchal - Pantnagar
Major manufacturing clusters
Hyderabad, Medak, Bangalore, Mysore, Chennai, Pondicherry
Revenue of Indian pharmaceutical
sector (USD Bn)
57.84
38.59
32.0
Traditional Bulk Drugs Cluster:
Gujarat - Ahmedabad, Ankleshwar, Vapi, 12.7
Vadodara 6.3
Maharashtra - Mumbai, Tarapur,
Aurangabad, Pune
Andhra Pradesh - Hyderabad, Medak
Tamil Nadu - Chennai, Pondicherry
BDB India Private Limited
Key features of Indian
pharmaceutical industry
The Indian plastics has made significant
progress and the industry is growing rapidly.
Matured Mid Market
Emerging
Market
Mid Market
Industry
Large Indian
Mid-size
Indian
Private
Owner driven
Characteri
Private
Companies companies
stics companies
and MNC
and MNC
Pfizer, Lupin, Pfizer, Lupin,
Major Piramal Piramal
Healthcare,
Healthcare,
companies
Ranbaxy, Ranbaxy,
Cipla Cipla
Growth drivers of pharma
industry in India
Greater health insurance penetration
Gradual shift in disease profile
Population growth
Rising disposable incomes
Improvements in medical Infrastructure
Government initiatives
-The Government of India unveiled
'Pharma Vision 2020' aimed at making
India a global leader in end-to-end drug
manufacture. Approval time for new
facilities has been reduced to boost
investments.
Indian Plastic industry :
The Indian plastic industry is making
significant contribution to the economic
development and growth of various key
sectors in the country which includes
Automotive, Construction, Electronics,
Healthcare, Textiles, and FMCG.
The developments in the plastic machinery
sector are coupled with developments in
the petrochemical sector, both of which
support the plastic processing sector.
The industry comprises of more than 30,000
processing units, 85-90% are small and
medium-sized enterprises.
Export of plastic products from India were
estimated to be over US$ 7.64 billion in 2016.
Major importers of Indian plastic products
are USA, China, UAE, Germany, UK, Italy,
Turkey, Bangladesh Saudi Arabia and Nepal.
Domestic consumption of plastic is expected
to touch 20 million metric tonnes by 2020.
The Indian plastics industry produces and
exports a wide range of raw materials, plastic-
moulded extruded goods, polyester films,
moulded / soft luggage items, writing
instruments, plastic woven sacks and bags,
polyvinyl chloride (PVC), leather cloth and
sheeting, packaging, consumer goods,
sanitary fittings, electrical accessories,
laboratory / medical surgical ware,
tarpaulins, laminates, fishnets, travelware,
and others.
The industry's major strength is the
availability of raw material. These raw
materials, including polypropylene,
high-density polyethylene, low-density
polyethylene and PVC are manufactured
domestically.
BDB India Private Limited
Growth drivers
Productivity growth to help India sustain
8% growth
Per Capita GDP will more than double
Demand for automobiles to increase five
fold
Estimated
Segment Growth drivers growth till CAGR
2020
CTV 60 20%
Refrigerators 15 8%
White goods
Air conditioner 18 13%
Washing machines 10 14%
Passenger cars 10 18%
Auto
Commercial 06
15%
vehicles
Two wheelers 30 18%
Growth of Indian plastic processing
(In MMTPA)
Processes in Plastic Industry
Structure of Indian plastic industry
BDB India Private Limited
Indian Packaging
industry :
The Indian packaging industry is currently
USD 35.42 Bn with a growth rate of above
15% per annum.
India's per capita packaging consumption is
low at 4.3 kgs, compared to developed
countries like Germany and Taiwan where it
is 42 kgs and 19 kgs respectively.
The large and fast growing Indian middle
class population and the growth of organized
retail sector are the catalysts to growth in
packaging.
Packaging of essential products like food,
beverage, milk, vegetable, food grains and
pharma are the key driving segments because
of the huge domestic consumption
Share of packaging material
consumption
49%
8%
7% 12%
Plastics Paper & Board Metal Glass Others
Types of packaging
Rigid Packaging Flexible Packaging
-Stand up pouches -Metal
-Milk pouches and bags -Containers
-Laminated tubes -Glass Bottles
-Squeezable bottles -Rigid Plastics
-Foam packaging -Paper Cartons
-CD Cases -Wooden Racks
-Food Containers
Indian packaging machinery industry
There are about 800 - 900 packaging
machinery manufacturers, 90% of which
are in the small and medium sector located
all over India
Packaging machinery manufacturers in India
finds most of the demand for their products
in the food processing and pharmaceutical
sector
The total Indian packaging machinery
production in terms of value is estimated to
be around USD 520 Mn
The imports of packaging machinery to India
for CY 2016 was USD 270 Mn
The market size of the Indian packaging
machinery industry is estimated to be around
USD 675 Mn
Approximately 45% of packaging machinery
and material produced is absorbed by the
food processing sector alone, 30% for
pharmaceutical, 10% for personal products
and 15% for tea and coffee and industrial
products industries
Indian packaging machinery exports are
rapidly growing
BDB India Private Limited
Segmentation of Indian packaging machinery industry
Premium Mid-market Low
(Large Size Indian & MNC (Medium Size Indian & MNC (Owner driven Indian companies)
companies) companies)
Major customers Pfizer, Lupin, Piramal Healthcare, Wockhardt, Aventis Pharma, Cadilla Aimil Pharma, Agstya Biopharma,
of Pharmaceutical Ranbaxy, Cipla, Dr Reddys, GSK Healthcare, Emcure Pochiraju Industries, Actis Biologics
Major customers Britannia Industries, Nestle India,
Parle, Cadbury, ITC, Dynamix Dairy, Cheateau Indage, Milk Food Limited, Sula Adani Foods, Haldiram, Paras Dairy,
of Food & Amul, Mother Dairy, Coca Cola, UB Wines, Bisleri, Kwality Dairy, Heritage
Manikchand
Beverage Group, Lotte, HUL, Danone, Lotte , Foods, Hatsun Agro
Tata Tea
Major customers Dabur India, Marico, HUL, Procter & Emami, Cavin Kare, Godrej Consumer Jyothi Laboratories, Amar Remedies,
of Personal Care Gamble, Loreal, Beiersdorf, J&J Bajaj Corporation
Major customers Castrol, Shell, Servo, Total, SKF
Kalilka, M R Industries, Texspin Leo Lubricants, Anand Oil,
of Industrial
Bearings
Bearings, Menon Pistons Rumiplast
consumables
Bosch Packaging, Ishida, Uflex Engineering, Pharmalab EC Packaging, Vijay Engineering, Canflex
Major Packaging Cadmach Machinery, KHS Machinery, Packaging Systems, Interpack Machines, Engineering, Primo Pack Machines, Auto
Multipack Systems, Hassia Packaging, Rukson Packaging, Hilden Packaging Pack Machines, Master Mechanical
Machinery Pakona Engineering, Pam-Pac, Machines, Euro Pack, Shree Bhagwati Works,
Suppliers Tetra Pack, Pharma, Labh Group, Vihar Engineering, PWS Engineering, Indian Packaging
Nichrome, Wonderpack Industries, Nidan Machineries, Sabena Packaging, Saurabh
Elmach Packages, IMA PG Packaging, Eewa Engineering Engineers, Deccan Packaging Systems
Clusters of Indian packaging machine manufacturers
New Delhi-Gurgaon-
Faridabad
Vadodara-
Ahmedabad- Mumbai-Pune
Hyderabad - Bangalore- Chennai
Growth drivers for Indian
packaging machinery industry
Retail Growth Increased Consumerism Growth in Food & Beverage Industry
Growth in Pharmaceutical Industry
Rise in FMCG sector Changing
lifestyle
Increasing demand from rural sector
Support from government for investing
into packaging machinery
A corpus of USD 31.79 million was created
under National Bank for Agriculture and Rural Development (NABARD) to provide cheaper credit to food processing industry.
Packaging machine manufacturers who are having manufacturing unit in the Special Economic Zone (SEZ), they exempted from excise duty.
The certificates like ISO 9001, CE are not mandatory requirement from Govt. of India.
The end users look for companies having such certifications to be assured that the machineries are manufactured according to standards.
BDB India Private Limited
Emerging trends in packaging industry The Indian plastic processing sector caters
to the requirements of a wide array of
applications like packaging, automobile,
consumer durables, and healthcare, among
others.
Following are some of the key
emerging applications :
Plastics replaced many traditionally used
packaging materials thereby transforming
packaging industry. Flexible packaging is a sub segment of
packaging industry and it is producing
revolutionary products.
These products focus on enhancing the shelf
life of products by keeping intact the
nutritional value of the enclosed product.
For example, modified atmospheric
packaging (MAP) has also reduced the cost of
old style packaging considerably.
BDB India Private Limited
Indian Defence Equipment
Market & Manufacturing :
Time has come for India to leave the
average behind and take a leap to go for
global leadership in manufacturing.
“Make in India” (MII) has given enough fillip
to convert this into a reality. Like other
manufacturing segments, Indian defence
facet being no different is projected to be one
of the highly investment seeking sector in
the MII campaign.
India has been rapidly enhancing its
spending on defence year on year.
Presently, India stands as the third
largest defence spender in the world after
US and China.
Equipment spending by Ministry of Defence
has increased 15-20% over the last five
years and is projected grow at a much
escalated speed in near future.
Although, India is among the top ten
military spenders in the world. However,
unlike other geographies which have large
defence industries to support their domestic
needs, Indian requirements are primarily
met by government players into the domain
and imports.
With importing nearly USD 5.5 Billion
worth of military hardware, India has
emerged as the largest arms importer in the
globe accounting nearly 15% of such imports
internationally.
Hence self-reliance to sustain the needs of
Indian defence sector is of vital importance
for strategic and economic reasons.
Since the government has been assiduously
working upon building the defence
manufacturing capabilities over the years.
But to look beyond the customary curve,
“Make in India” has triggered the positive
sentiments for making India to stand at par
with its global counterparts with respect to
its in house defence manufacturing
competencies.
MII has provided a level playing field not
only to the domestic public sector players and
international giants to collaborate together
but has opened opportunity gates for the
domestic private players as well.
This will not only significantly cut down
the import burden but will also increase
the presence of domestic players in the
Indian defence manufacturing market.
At present, about 50% of the defence
manufacturing in India is dominated by
the international players (via imports).
With enhancing the participation of domestic
players in the defence space, the share of
imports is projected to drip down by 20-25%
in 4-5 years down the line.
BDB India Private Limited
Key Organisations :
Society of Indian Automobile Manufactures Core 4-B, 5th Floor, India Habitat Centre
Lodhi Road New Delhi 110 003
Phone : 91 – 11 – 24647810 -12 Email : [email protected]
The Automotive Component Manufacturers
Association of India (ACMA) The Capital
Court, 6th Floor Olof Palme Marg, Munirka New
Delhi 110 067
Phone : +91-11-26160315 Email : [email protected]
Society of Indian Aerospace Technologies
and Industries
Aeronautical Society Buildings
Surnjandas Road, (off) Old Madras road
Bangalore 560075
Phone : +91 80 25275262 / 25219951 Email : [email protected]
Indian Marine Federation
21, Calcot House, 2nd Floor,
8, Muddanna P. Shetty Marg, Fort,
Mumbai - 400023, INDIA.
Phone : +91-22 22043970 / 22046911 Email : [email protected] The Maritime Association of Shipowners Shipmanagers and Agents (MASSA) 206,
Windfall, Sahar Plaza Complex, J. B.
Nagar, Andheri (East), Mumbai 400059
Phone : +91 22 2839 2902 / 2839 2903
Ship Recycling Industries Association of India 206, Turning Point, 2nd Floor, Waghawadi Road,
Bhavnagar – 364002, Gujarat
Phone : +91 278 2428696, 3001853
Indian Ports Association (IPA) 1st floor, South Tower, NBCC Place
Bhishma Pitamah Marg, Lodi Road
New Delhi 110003
Phone : +91 11 24369061, 24369063, Email : [email protected], [email protected]
Indian Private Ports &
Terminals Association
Darabshaw House, Level-1, N.M. Marg, Ballard Estate Mumbai 400 001
Phone : +91 22 22610599 Email : [email protected]
Ministry of Shipping Transport Bhawan Ministry of Shipping New Delhi 110001
Phone : +91 11 23710220
All India Food Processors' Association (AIFPA) 206, Aurbindo Place Market Hauz Khas New Delhi - 110016
Phone : +91 11 26510860, 41550860 Email : [email protected]
Indian Beverage Association (IBA) (a Society registered under the
Societies Registration Act, 1860)
5th Floor, PHD House, Siri Fort
Road New Delhi 110 016
Phone : +91 11 4650 8722 Email : [email protected]
Ministry of Food Processing Industries,
Government of India
Panchsheel Bhawan, August Kranti
Marg Khelgaon
New Delhi 110049
Phone : +91 11 26492216 / 26492174
BDB India Private Limited
Indian Drug Manufacturers' Association
Indian Plastics Federation 102, Poonam Chambers,'A' Wing, 1st Floor Dr. A. B. Road Worli, Mumbai - 400 018.
8B, Royd Street, 1 st Floor Kolkata - 700 016
Phone : +91 22 2494 4624 / 2497 4308
Phone : +91 33 2217 5699 / 6004 / 5700 Email : [email protected]
Email : [email protected] / [email protected]
All India Plastic Industries Association
The Indian Pharmaceutical Association
203, Hansa Tower, 25, Central Market,
IInd Floor Ashok Vihar Delhi-110052
Kalina, Santacruz (E), Mumbai - 400 098.
Phone : +91 11 27242826, 27417104 Email : [email protected]
Phone : +91 22 2667 1072 All India Federation of Plastics Industries
Indian Pharma Machinery Manufacturers Association (IPMMA) 20, Suyog Industrial Estate, L.B.S. Marg, Vikhroli
Suite No. 17, (1st floor), 40. D.L.F Industrial Area, Kirti Nagar New Delhi 110015
(West) Mumbai 400 083
Phone : +91 11 45028719 Email : [email protected] / [email protected]
The All India Plastic Manufacturers' Association (AIPMA)
Office Address AIPMA House, A-52, Street No. 1, M.I.D.C. Marol, Andheri (East), Mumbai 400 093
Phone : +91 22 6777 8899 (50 Lines) Email : [email protected]
Plastics Machinery Manufacturers Association of India
70-73 UGF, World Trade Centre, Babar Road, New Delhi - 110 001
Phone : +91 11 4358 6060 Email : [email protected]
BDB India Private Limited
About BDB
BDB India Private Limited is a business consulting and market research company headquartered in Pune,
India. We have been working with customer driven and market oriented organizations over the last 29 years.
Our consulting and research experience includes every major vertical in the B2B Industrial sector;
Healthcare and the Agricultural sector.
BDB has time and again displayed exceptional ability to map patterns and trends through our customized
studies and developed winning strategies for entering and succeeding in markets like South Asia, Africa,
South East Asia and Middle East & Far East (Japan, South Korea, Taiwan) Regions. BDB recommends
specific products (and systems) to promote, geographical regions to start within, point of sale models,
pricing, recommends specifications if customization is necessary, aftermarket support, etc.
The marketplace is the interface between product and consumer. All market and customer driven business
enterprises therefore tailor their strategy, based on the marketplace. As commercial enterprises have to be
market and customer driven, BDB's cutting edge inputs to our clients have always resulted in their meeting
or exceeding their growth targets and market-leadership aims.
Business research and Strategy is an intricate, involved and specialised subject and specialization cannot be
mass produced. Every specialization needs expertise, dedication, commitment and enthusiasm. And at BDB,
we pursue our specialization with a passion. We have constituted a fine team, whose talent and honesty of
purpose is beyond compare.
Researching the market thoroughly, profiling existing customers and potential customers, analysis of product
differentiation, technology evaluation, re-evaluating customer needs and creating new markets are important
steps towards success. Conversion of these needs into demand and creating an appropriate market interface
can lead to sales growth and larger market share.
The best result oriented strategy specifically tailored for our clients and for specific product range, requires
intricate market research and intimate knowledge about the working of the market place.
Our methodology of studying the markets in-depth involves primary research of the stakeholders – buyers,
end users, OEMs, consultants, channel partners, competitors, EPC contractors – the entire value chain. The
findings are then analysed leveraging our years of experience.
Thanks to the faith entrusted in us by many globally leading multinational companies as well as Indian
business groups over quarter of a century; today BDB can carry out in-depth market analysis to map
potential opportunities. BDB, an ISO certified company is uniquely qualified, experienced and equipped to
design a failsafe growth plan that will achieve business growth. BDB's unique strategy developing expertise, based on in house market research, includes sectors such as
electrical industry, process industry, automotive industry, machine tool industry, metallurgical industry,
plastics and composites industry, HVAC industry, construction machinery industry, farm equipment
industry, industrial chemical sector, agrochemical industry, pharmaceutical & healthcare sector, domestic
appliances market, international markets as well as qualitative studies involving customer satisfaction
measurement and monitoring in the industrial eco-system.
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BDB India Private Limited
BDB's Business Divisions
Industrial
Automotive
Building Management Services
Food processing equipment Construction Equipment
Industrial Consumables Electrical power
Industrial Automation & Electronics and Telecommunication
Instrumentation General Engineering
Machinery & Machine Tools Industrial Chemicals
Metallurgy Marine
HVAC Process Equipment
Oil & Gas Renewable Energy
Plastics & Composites
Healthcare
Medical consumables Medical devices Medical equipment Hospital equipment Hospitals
Agriculture and allied
Farm machinery Fertilizers
Insecticides Micro irrigation Micro nutrients
Pesticides Food and
beverages
BDB's Services
MARKET
STAKEHOLDER
MARKETING
CENTRIC
CENTRIC
CENTRIC
• Market Sizing & Potential • Customer Satisfaction & • Direct Marketing
Assessment Monitoring
- Creating Awareness
• Market Entry Strategy
• Vendor Satisfaction
- Credibility Establishment
• Price Sensitivity
• Techno Economic Feasibility • Brand Image - Lead Generation
• Bench Marking Analysis - Sales Connect
(Product, Price, Technology)
• Raw Material & Location
Evaluation
• Partner Identification &
Evaluation
• Export Potential
BDB India Private Limited
104 Pentagon-1 | Magarpa a City | Pune 411 013 Phone : +91 20 3056 0700 | Fax : +91 20 3056 0732 Email : [email protected] | Web : www.bdbipl.com