PANEL WORLD:THE LEADER IN THE INDUSTRYOUR GAMEPLAN…Panel World continues to lead the way in its coverage of projectstartups and new technologies in the North America and inter-national panel industries, including softwood veneer, softwoodand hardwood plywood, hardwood face veneer, OSB, particle-board, MDF, engineered wood products, laminates and value-added. 2016 special emphasis issues include spotlights onsoftwood veneer dryer line technologies, solutions in adhe-sives, resins, binders and agents, quality control in boardmanufacturing and air emissions control. Don’t forget our an-nual Directory & Buyers’ Guide.

PELICE 2016, TP&EE 2016…In 2016 Panel World serves as the primary media host of twomajor expo events. The fifth Panel & Engineered Lumber Inter-national Conference & Expo (PELICE) will be held April 7-8 atthe Omni Hotel at CNN Center in Atlanta, Georgia, USA. It willfeature 50 speakers, 75 exhibitors and include more than 400

executives and managerial personnel repre-senting primary producer companies. The thirdTimber Processing & Energy Expo will occurSeptember 28-30 at the Portland ExpositionCenter in Portland, Oregon, and will feature 160exhibitors in the panel, EWP and lumber pri-mary production segments.

OUR EDITORS…The Panel World editorial staff counts 120 years ofcombined experience in visiting panel operations, in-terviewing production personnel and delivering con-cise and accurate reports on projects, technologies andthe latest news developments in the panel industries.

OUR NUMBERS…Panel World is delivered six times per year to 9,350 subscribers, 3,739 of which are outsideof North America. Our readership represents primary production operations and includescorporate executives, mill ownership and mill management personnel. Readership listsare updated daily and independently audited by Verified Audit Circulation.

YOUR OPPORTUNITIES…The opposite page reveals a range of advertisement opportunities, which our sales rep-resentatives can coordinate with you. Panel World will offer Bonus Distribution at 10 in-dustry events scheduled in North America and worldwide in 2016. In addition, we offerpromotional opportunities on the Panel World web site: panelworldmag.com.

CORPORATE HEADQUARTERS

Hatton-Brown Publishers, Inc.

225 Hanrick Street (36104)Post Office Box 2268Montgomery, AL 36102-2268(334) 834-1170Fax: (334) 834-4525 www.hattonbrown.com

ADVERTISING SALES REPRESENTATIVES:

Southern USAKathy SternenbergTel: 251.928.4962Fax: 334.834.4525ksternenberg@bellsouth.net

Midwest USA, Eastern CanadaJohn SimmonsTel: 905.666.0258Fax: 905.666.0778jsimmons@idirect.com

Western USA, Western CanadaTim ShaddickTel: 604.910.1826Fax: 604.264.1397tootall1@shaw.ca

InternationalMurray BrettAldea de las Cuevas 66, Buzon 60, 03759 Benidoleig (Alicante), SpainTel: +34 96 640 4165Fax: +34 96 640 4022murray.brett@abasol.net murray.brett.aba@gmail.com

Classified AdvertisingBridget DeVane334.699.7837800.669.5613bdevane7@hotmail.com

Veneer/Panel Suppliers DirectoryMelissa McKenzieTel: 334.834.1170Fax: 334.834.4525melissa@hattonbrown.com

Reprint SalesPatti Campbell800.669.5613patti@hattonbrown.com

Dear Valued Advertiser,

Thank you for considering partnering with Hatton-Brown Publishers, Inc. and Panel World magazine. AtHatton-Brown, we are committed to building long lasting, successful relationships with everyone who is apart of our advertising family. We hope that you will find the information contained in the 2016 media kithelpful, informative and influential in your advertising decisions.

We are here to serve you and your business by offering quality advertising opportunities in our industryleading publication that will bring you the positive and satisfying results you desire.

The Panel World magazine readership is both loyal and select. Potential subscribers must qualify to re-ceive our publication before they go on our mail list, which means that your ads will reach industry profes-sionals and decision-makers. We make sure that your ads are seen by the people who matter.

When you advertise with Panel World magazine, you’ll receive superior customer service and the sup-port you need, when you need it. We do all the work to make your advertising efforts effective and targeted.From planning, to design, to scheduling, we’re here to help you from beginning to end. We want your ad-vertising experience with us to be the best you could ask for.

Let us assist you in implementing a successful magazine advertising campaign. Please contact ustoday for more information and to join the Hatton-Brown Publishers and Panel World magazine familyof advertisers.

Sincerely,

David H. Ramsey David (DK) Knight Dianne C. SullivanCo-Publisher Co-Publisher/Executive Editor Chief Operating Officer

Hatton-Brown Publishers, Inc. � P.O. Box 2268 � Montgomery, AL 36102-2268 � (334) 834-1170 � Fax (334) 834-4525

noitalucriC tiduA defiireV 5102 © thgirypoCPrinted on Recycled Paper

ANNUAL AUDIT REPORT

JANUARY 1, 2015 – DECEMBER 31, 2015

HATTON-BROWN PUBLISHERS, INC. 225 Hanrick Street Established 1960 Montgomery, AL 36102 Issues Per Year: 6 (334) 834-1170 (334) 834-4525 FAX

Issues This Report: 6 www.panelworldmag.com PUBLICATION DESCRIPTION

Published six times per year, PANEL WORLD covers technologies, product developments and mill machinery project installations in the international wood products segments including softwood veneer and plywood, hardwood plywood, oriented strandboard, particleboard, medium density fiberboard, decorative veneers and laminates. FIELD SERVED/DEFINITION OF RECIPIENT QUALIFICATION

PANEL WORLD serves the U.S. and international wood-based panel industry, including manufacturers of veneer, plywood, particleboard, medium/high density fiberboard, oriented strandboard, hardboard and other finished panels. It also serves those in laminating operations, engineered wood products, mill/processing consultant, dealers/wholesalers, importers/exporters, sawmill/chip mills as well as manufacturers/ distributors/dealers of machinery, equipment and supplies and others allied to the field. Qualified recipients are corporate management, operations management, supervisory personnel, technical & support staff, and other functions and company name only copies as described herein. AVERAGE BIMONTHLY CIRCULATION: JANUARY 1, 2015 - DECEMBER 31, 2015

QUALIFIED CIRCULATION Non-Paid Paid Total

Individual Subscription 4,339 32 4,371

Association/Group/Directory Lists 3,949 - 3,949

Rotated - - -

Bulk Distribution - - -

Single Copy Sales - - -

TOTAL QUALIFIED CIRCULATION 8,288 32 8,320

NON-QUALIFIED CIRCULATION Non-Paid Paid Total

Advertiser/Agency 394 - 394

Sales/File/Office/Return/Other 554 - 554

Trade Show/Convention/Special Event 340 - 340

TOTAL NON-QUALIFIED CIRCULATION 1,288 - 1,288

TOTAL PRINTED 9,608

Please see the following pages for Recipient Classification, Subscription Source, Recency of Renewal, Geographical Distribution, Business/Industry and Job Title Classification, Qualified Circulation by Issue, Explanation, Audit of Internal Records, and Affidavit.

noitalucriC tiduA defiireV 5102 © thgirypoC

ANNUAL AUDIT REPORT Analysis conducted on the November/December 2015 Issue

RECIPIENT CLASSIFICATION

RECIPIENT Non-Paid Paid Total Percent

Individual by Name and Title and/or Company 8,041 29 8,043 99.9%

Individual by Name Only 1 1 2 -

Title Only - - - -

Company Name Only 1 5 6 0.1%

Total Qualified Circulation 8,016 35 8,051 100.0%

Non-Qualified Circulation 899 - 899

TOTAL PRINTED 8,950

SUBSCRIPTION SOURCE AND RECENCY OF RENEWAL

Renewed, Requested, or

Updated Within

RECIPIENT Non-Paid Paid 1 Year 2 Years 3 Years 3+ Years Total Percent

Direct Request from the Recipient 4,191 20 2,407 1,078 726 N/A 4,211 52.3%

Request from Recipient's Company 25 15 11 5 24 N/A 40 0.5%

Association/Group/Directory Lists 3,800 - 3,358 442 - N/A 3,800 47.2%

Total Qualified Circulation 8,016 35 5,776 1,525 750 - 8,051 100.0%

Non-Qualified Circulation 899 - 899

TOTAL PRINTED 8,950

noitalucriC tiduA defiireV 5102 © thgirypoC

ANNUAL AUDIT REPORT Analysis conducted on the November/December 2015 Issue

U.S. GEOGRAPHICAL DISTRIBUTION

REGION Non-Paid Paid Total Percent REGION Non-Paid Paid Total Percent

Maine 44 1 45 0.6% Kentucky 55 - 55 0.7%

New Hampshire 32 - 32 0.4% Tennessee 100 1 101 1.3%

Vermont 24 - 24 0.3% Alabama 120 4 124 1.5%

Massachusetts 37 1 38 0.5% Mississippi 104 - 104 1.3%

Rhode Island 4 - 4 - E. S. Central 379 5 384 4.8%

Connecticut 18 - 18 0.2% Arkansas 89 - 89 1.1%

New England 159 2 161 2.0% Louisiana 143 1 144 1.8%

New York 65 1 66 0.8% Oklahoma 20 - 20 0.2%

New Jersey 27 2 29 0.4% Texas 136 1 137 1.7%

Pennsylvania 173 1 174 2.2% W. S. Central 388 2 390 4.8%

Mid Atlantic 265 4 269 3.3% Montana 32 - 32 0.4%

Delaware 5 - 5 0.1% Idaho 48 - 48 0.6%

Maryland 26 - 26 0.3% Wyoming 4 - 4 -

D.C. - - - - Colorado 22 - 22 0.3%

Virginia 110 2 112 1.4% New Mexico 2 - 2 0.0%

West Virginia 33 - 33 0.4% Arizona 14 - 14 0.2%

North Carolina 353 - 353 4.4% Utah 3 1 4 -

South Carolina 127 - 127 1.6% Nevada 1 - 1 -

Georgia 258 1 259 3.2% Mountain 126 1 127 1.6%

Florida 92 1 93 1.2% Alaska 5 - 5 0.1%

S. Atlantic 1,004 4 1,008 12.5% Washington 231 2 233 2.9%

Ohio 135 - 135 1.7% Oregon 564 - 564 7.0%

Indiana 187 - 187 2.3% California 152 2 154 1.9%

Illinois 75 - 75 0.9% Hawaii 5 - 5 0.1%

Michigan 149 - 149 1.9% Pacific 957 4 961 11.9%

Wisconsin 152 1 153 1.9% U.S. Territories 1 - 1 -

E. N. Central 698 1 699 8.7% U.S. Total 4,149 26 4,175 51.9%

Minnesota 98 3 101 1.3% Canada 344 4 348 4.3%

Iowa 14 - 14 0.2% Foreign 3,523 5 3,528 43.8%

Missouri 31 - 31 0.4% Foreign Total 3,867 9 3,876 48.1%

North Dakota 3 - 3 -

South Dakota 3 - 3 -

Nebraska 6 - 6 0.1% Total Qualified 8,016 35 8,051 100.0%

Kansas 17 - 17 0.2% Total Non-Qualified 899 - 899

W. N. Central 172 3 175 2.2% TOTAL PRINTED 8,950

noitalucriC tiduA defiireV 5102 © thgirypoC

ANNUAL AUDIT REPORT Analysis conducted on the November/December 2015 Issue

INTERNATIONAL GEOGRAPHICAL DISTRIBUTION

COUNTRY/REGION Non-Paid Paid Total Percent*

Afghanistan 1 - 1 -

Azerbaijan 1 - 1 -

Bangladesh 2 - 2 -

Bhutan 1 - 1 -

China 308 - 308 3.8%

Hong Kong 3 - 3 -

India 443 - 443 5.5%

Indonesia 71 - 71 0.9%

Japan 97 - 97 1.2%

Republic of Korea 138 - 138 1.7%

Malaysia 60 - 60 0.7%

Pakistan 15 - 15 0.2%

Philippines 7 - 7 0.1%

Singapore 9 - 9 0.1%

Sri Lanka 1 - 1 -

Taiwan 73 - 73 0.9%

Thailand 30 - 30 0.4%

Vietnam 18 - 18 0.2%

ASIA 1,278 - 1,278 15.9%

Iran 14 - 14 0.2%

Israel 5 - 5 0.1%

Lebanon 1 - 1 -

Turkey 63 - 63 0.8%

United Arab Emirates 1 - 1 -

MIDDLE EAST 84 - 84 1.0%

Austria 17 - 17 0.2%

Belgium 14 - 14 0.2%

Bosnia & Herzegovina 2 - 2 -

Bulgaria 2 - 2 -

Croatia 2 - 2 -

Cyprus 2 - 2 -

Czech Republic 7 1 8 0.1%

Denmark 5 - 5 0.1%

Estonia 3 - 3 -

Finland 18 - 18 0.2%

France 35 - 35 0.4%

Germany 121 1 122 1.5%

Great Britain 40 - 40 0.5%

Greece 6 - 6 0.1%

Hungary 5 1 6 0.1%

Ireland 4 - 4 -

Italy 377 - 377 4.7%

Latvia 7 - 7 0.1%

Lithuania 3 - 3 -

Luxembourg 3 - 3 -

The Netherlands 32 - 32 0.4%

Norway 3 - 3 -

Poland 33 - 33 0.4%

Portugal 8 - 8 0.1%

Romania 8 - 8 0.1%

Russia 56 - 56 0.7%

Scotland 1 - 1 -

Slovak Republic 18 - 18 0.2%

Slovenia 18 1 19 0.2%

Spain 66 - 66 0.8%

Sweden 8 - 8 0.1%

Switzerland 20 - 20 0.2%

Ukraine 6 - 6 0.1%

United Kingdom 12 - 12 0.1%

EUROPE 962 4 933 12.0%

noitalucriC tiduA defiireV 5102 © thgirypoC

ANNUAL AUDIT REPORT Analysis conducted on the November/December 2015 Issue

INTERNATIONAL GEOGRAPHICAL DISTRIBUTION (Continued)

Algeria 1 - 1 -

Botswana 1 - 1 -

Egypt 2 - 2 -

Ethiopia 3 - 3 -

Kenya 2 - 2 -

Nigeria 1 - 1 -

South Africa 18 - 18 0.2%

Swaziland 1 - 1 -

Tunisia 2 - 2 -

Zimbabwe 1 - 1 -

AFRICA 32 - 32 0.4%

Canada 344 4 348 4.5%

Mexico 21 - 21 0.3%

NORTH AMERICA 365 4 369 4.8%

Dominican Republic 2 - 2 -

CARIBBEAN 2 - 2 -

Costa Rica 1 - 1 -

Guatemala 1 - 1 -

Nicaragua 3 - 3 -

CENTRAL AMERICA 5 - 5 0.1%

Argentina 68 - 68 0.9%

Brazil 829 - 829 10.8%

Chile 25 - 25 0.3%

Colombia 91 - 91 1.2%

Ecuador 4 - 4 -

Peru 28 - 28 0.4%

Suriname 1 - 1 -

Uruguay 4 - 4 0.1%

Venezuela 1 - 1 -

SOUTH AMERICA 1,051 - 1,051 13.7%

Australia 60 - 60 0.8%

Fiji 1 - 1 -

New Zealand 26 1 27 0.4%

Papua New Guinea 1 - 1 -

OCEANA 88 1 89 1.2%

Total International 3,867 9 3,876 48.1%

U.S. & POSSESSIONS 4,149 26 4,175 51.9%

Total Qualified 8,016 35 8,051 100.0%

Total Non-Qualified 899 - 899

TOTAL PRINTED 8,950

* Percentages rounded to the nearest tenth. Due to this rounding, percentages may not total 100.0%.

noitalucriC tiduA defiireV 5102 © thgirypoC

ANNUAL AUDIT REPORT Analysis conducted on the November/December 2015 Issue

BUSINESS/INDUSTRY AND JOB TITLE CLASSIFICATION

Supervisory Technical

PRIMARY BUSINESS Non-Paid Paid Corp. Operations Personnel Support Other Total Percent

1. Veneer 3,945 - 2,637 897 46 193 172 3,945 49.0%

a. Softwood 966 - 571 261 29 64 41 966 12.0%

b. Hardwood 2,717 - 1,915 558 15 117 112 2,717 33.7%

c. Not Specified 262 - 151 78 2 12 19 262 3.3%

2. Plywood 664 - 355 198 20 56 35 664 8.2%

a. Softwood 285 - 80 128 11 45 21 285 3.5%

b. Hardwood 159 - 59 68 7 11 14 159 2.0%

c. Not Specified 220 - 216 2 2 - - 220 2.7%

3. Particleboard 516 - 310 127 12 40 27 516 6.4%

a. Laminated 114 - 27 48 3 19 17 114 1.4%

b. Non-laminated 99 - 21 49 7 16 6 99 1.2%

c. Not Specified 303 - 262 30 2 5 4 303 3.8%

4. Medium Density Fiberboard (MDF) and/or High Density Fiberboard (HDF)

264 - 136 85 6 23 14 264 3.3%

a. Laminated 55 - 14 26 3 6 6 55 0.7%

b. Non-laminated 99 - 14 57 3 17 8 99 1.2%

c. Not Specified 110 - 108 2 - - - 110 1.4%

5. Oriented Strandboard (OSB) 283 - 56 157 12 49 9 283 3.5%

6. Other Finished Panels (including decorative)

52 - 31 10 1 5 5 52 0.6%

a. Finished 34 - 20 8 1 3 2 34 0.4%

b. Stock 16 - 10 2 - 2 2 16 0.2%

c. Not Specified 2 - 1 - - - 1 2 -

7. Hardboard 31 - 7 19 1 3 1 31 0.4%

8. Laminating Operations 42 - 17 19 2 3 1 42 0.5%

9. Engineered Wood Products 192 - 70 76 7 29 10 192 2.4%

10. Consultants in Mill and Processing Operation

235 - 131 41 - 51 12 235 2.9%

11. Dealer/Wholesaler (stock and/or finished products)

153 - 71 59 2 9 12 153 1.9%

12. Importer/Exporter 94 - 58 28 1 2 5 94 1.2%

13. Sawmill/Chipmill 440 - 239 140 23 26 12 440 5.5%

Subtotal 1-13 6,911 - 4,118 1,856 133 489 315 6,911 85.8%

14. Machinery Manufacturers 558 - 193 230 8 68 59 558 6.9%

15. Machinery Distributors, Dealers 135 - 62 48 - 12 13 135 1.7%

16. Others Allied to the Field 412 35 132 166 9 69 71 447 5.6%

Total Qualified Circulation 8,016 35 4,505 2,300 150 638 458 8,051 100.0%

Total Non-Qualified Circulation 899 - 899

TOTAL PRINTED 8,950

Description – Panel World

Corporate Management & Owners (Corp.) includes chairmen, owners, partners, presidents, vice presidents, CEOs, CFOs, COOs, general managers, and executive directors. Operations Management (Operations) includes operations managers, department managers, and superintendents. Supervisory Personnel includes supervisors, foremen and lead personnel. Technical Support includes engineers, saw filers and equipment operators. Other includes human relations, and other titled and non-titled personnel.

900 Larkspur Landing Circle, Suite 230, Larkspur, CA 94939-1758 Telephone 415 461-6006noitalucriC tiduA defiireV 5102 © thgirypoC

ANNUAL AUDIT REPORT Analysis conducted on the November/December 2015 Issue

QUALIFIED CIRCULATION BY ISSUE

ISSUE Non-Paid Paid Total

January/February 2015 8,643 30 8,673

March/April 2015 8,639 31 8,670

May/June 2015 8,383 32 8,415

July/August 2015 8,295 31 8,326

September/October 2015 7,754 35 7,789

November/December 2015 8,016 35 8,051

6 Month Average 8,555 31 8,586

12 Month Average 8,288 32 8,320

EXPLANATION

Publisher is not required to submit data for all paragraphs/tables. This report does not include an analysis of Additions and Removals by Issue.

Trade Show/Special Event Distribution Locations:

Date(s) Attended City, State # of Copies

Delhi Wood 02/04/15 – 02/07/15 Greater Noida India 200 Eurobois 03/04/15 – 03/06/15 Lyon, France 120 WoodMac China 03/11/15 – 03/14/15 Shanghai China 200 Domotex 03/24/15 – 03/26/15 Shanghai, China 150 Interzum 05/05/15 – 05/08/15 Cologne, Germany 150 Ligna 05/11/15 – 05/15/15 Hannover, Germany 550 Forest Products Machinery & Equipment Exposition 06/08/15 – 06/10/15 Atlanta, GA 100 Wood & Bioenergy Exhibition 09/02/15 – 09/04/15 Jyvaskyla, Finland 120 Wood Processing Machinery & INTERMOB 10/10/15 – 10/14/15 Istanbul, Turkey 200 APA Engineered Wood Annual Meeting 10/16/15 – 10/18/15 Coeur d'Alene, ID 100 Woodex 11/24/15 – 11/27/15 Moscow, Russia 150

TOTAL 2,040

Source for Association/Group/Directory Distribution Lists:

Date(s) Added to File

Worldpanelindustry.com 02/2015 Hoovers Foreign Veneer/Plywood &OSB 03/2015, 04/2015, 08/2015

Verified has conducted an audit of printing, distribution, and financial records, as well other data to substantiate circulation data submitted to Verified. This audit followed guidelines prepared in conformity with generally accepted circulation auditing procedures involving records covering all distribution methods utilized for qualified circulation during the period(s) covered by the reports. The results of this audit warrant the issuance of this audit report as a true and accurate statement of the qualified circulation of the client publication. Verified Audit Circulation swears that to the best of its knowledge, all statements contained in this report are true and accurate.

VENEER/PANEL SUPPLIERS

DIRECTORYAre you striving to distribute or buy

veneer and plywood?Here's your #1 source for effectively promoting your veneer or

plywood service to your top prospective buyers.� North Carolina

SUPPLIERS TO THE VENEER INDUSTRYSINCE 1973

PAPER VENEER TAPE FOR PATCHING & JOINING VENEERSAll Thicknesses—Solid and

Perforated—Brown or White. Tape Dispensers1913 Alleghany Street, High Point, NC 27263Telephone (336) 861-5976 Fax (336) 434-3985

e-mail: Imports@northstate.net

� Virginia

Manufacturers and Suppliers of European Species Sliced&Rotary Cut Veneers, CTS &

Curved Plywood PartsBaltic Birch, Beech , Oak, & Ash

Mills in Ukraine7510 Granby St, Norfolk, VA 23505

Tel: (757) 480-2855/75Fax: (757) 480-2876

Email: sales@acocorp.comhttp://www.acocorp.com

Marketing & Manufacturing Solutions Guaranteed

Sliced Face Veneers“The Carolina Pine Specialists”

Oak � Cherry � Walnut � Hard MapleCarolina Pine

Tel: 517-278-5676 or 804-843-2900Fax: 517-279-7104 or 804-843-2554

320 Dupont StreetWest Point, VA 23181

WEST POINT VENEER

Dean Calhoun � Randy TaylorDave Counterman � Jorge Mundaca

Samuel Agcanas

For More Information, See Other Side...

Low-CostInvestment

� �

Appears inEvery Issue

� �

Geographicallydisplayed by state &

internationalregion

VENEER/PANEL SUPPLIERS

DIRECTORYPanel World's Veneer/Panel Suppliers Directory is highly effective for those striving to distribute or buyveneer and plywood. Our strong domestic and international readership utilizes the directory as its key sourcefor locating products and services worldwide. The Veneer/Panel Suppliers Directory is featured in eachissue of Panel World and is geographically displayed by continent, country and region or state.Don't miss out, there are only two opportunities to reserve space for the year in Panel World's Veneer/PanelSuppliers Directory–the May and November closings. Promote your products or service to your top prospec-tive buyers, effectively and affordably...through Panel World's Veneer/Panel Suppliers Directory!

Contact: Melissa McKenzie at (334) 834-1170 • fax: (334) 834-4525email: melissa@hattonbrown.com

� Manufacturers of Plywood . . . . . . . . . . . . . . . . . . . . . . . . . . . . .734 � Manufacturers of Veneer . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3,972 � Manufacturers of Particleboard/Flakeboard/ OSB/Waferboard/MDF/Fiberboard Hardboard . . . . . . . . . . . .1,361 � Manufacturers of Other Finished Panels . . . . . . . . . . . . . . . . . . . .74 � Dealer/Wholesaler . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .173 � Importers and Exporters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .96 TOTAL POTENTIAL VENEER AND PLYWOOD BUYERS . .6,410*

(*Verified Audit Circulation Statement)

2 1⁄4"x 2" sizeInvest only $315 for 3 issues; $595 for 6 issues.

Issue Actual Closing MAY, JULY AND SEPTEMBER March 23, 2016 NOVEMBER, JANUARY AND MARCH September 23, 2016

Please provide a good crisp digital logo in JPG, TIF, PDF or EPS format, 300 dots per inch or greater, wheneverpossible. Business cards, letterhead or printed envelopes can be scanned for logo. White background preferred. Wewill typeset. No late ads will be accepted. Material must arrive by actual closing date.

P.O. Box 2268 � Montgomery, Alabama � 36102-2268

BASE RATE

QUALIFIED CIRCULATION

ISSUE/CLOSING DATES

MATERIALS

LEADERBOARD AD 940 x 116 pixels • $450

BANNER AD 468 x 60 pixels • $225/month

SQUARE AD 300 x 250 pixels • $250 BUTTON AD125 x 125 pixels • $75

NOTE: TRUE SIZE OF 13.056" x 1.611" COULD NOT BE SHOWN. SIZE ABOVE IS 60% OF TRUE SIZE.

FOR MORE INFORMATION, CONTACT YOUR SALES REPRESENTATIVE.

Southern USAKathy Sternenberg(251) 928-4962Fax: (334) 834-4525 ksternenberg@bellsouth.net

MidWest/NE USA, E. CanadaJohn Simmons(905) 666-0258Fax: (905) 666-0778jsimmons@idirect.com

West USA and West CanadaTim Shaddick(604) 910-1826Fax: (604) 264-1397tootall1@shaw.ca

Europe & ScandinaviaMurray Brett+34 96 640 4165Fax: +34 96 640 4022murray.brett@abasol.net

* Flash and shockwave files must have fonts embeddedSPECIFICATIONS–The following file types are accepted:PNG, GIF, JPG and *FLASH. Resolution: 72dpi

Hatton-Brown Publishers, Inc. � P.O. Box 2268 � Montgomery, AL 36102-2268 � (334) 834-1170 � Fax (334) 834-4525

REACH YOUR TARGET AUDIENCE WITH WEB ADVERTISINGAt Panel World magazine, your advertising efforts can cover both the print and online medias.

Please reference the rates and information below to find out how you can advertise on www.panelworldmag.com today!

THE RESULTS ARE IN AND THEY’RE GREAT!During the summer of 2014, Panel World conducted a survey of its readers that provided some great insightsinto the magazine’s overall performance and reader satisfaction. Over 475 of Panel World’s core group ofreaders participated in the survey and the results reflect the magazine remains a top industry performer.

A sampling of the results from the 2014 Reader Survey:

97% of PW readers rate the magazine as excellent or good as a source for current panel industry news and events

96% of PW readers rate the magazine as excellent or good as a source for information on panel industry products and services

91% of PW readers rate its editorial content as excellent or good

93% of PW readers regularly notice and read the ads in the magazine

64% of PW readers say it makes them more confident in making a purchase decision when they see the product or service being discussed or advertised in the magazine

A few of the comments from readers who participated in the survey:

“Panel World is a valuable niche in the wood industry and your coverage is excellent. Keep up the goodwork.”

“I love receiving Panel World and look forward to each issue!”

“Continue to do what you do. I enjoy the magazine, every issue.”

“I read Panel World from cover to cover with great pleasure.”

“Excellent magazine with crisp and thorough editorial content.”

“It is Panel World that I use as a yardstick to gauge all others by.”

“I have always enjoyed Panel World and its predecessor for over 44 years now. There are not many tradepublications that have this history.”

“Enjoy your publication. Good job to all involved.”

Source: “Panel World Magazine 2014 Reader Survey,” Hatton-Brown Publishers, Inc., June/July 2014.

READERSURVEY

PRINT’S (STILL) NOT DEADAn updated white paper provided by Hatton-Brown Publishers, Inc.

As a follow up to its white paper titled “Print Advertising: Alive And Well” released in 2013, Hatton-Brown Publishers providesthis updated version of the informative report advocating for the print media. Hatton-Brown Publishers, a publisher of industryleading trade magazines such as Timber Harvesting & Wood Fiber Operations, Southern Loggin’ Times, Timber Processing, PanelWorld, Wood Bioenergy and Power Equipment Trade, has released this new report showing that the print media isn’t dead, andreveals why businesses can still place their confidence in print advertising.

In Print We Trust

Nielsen polled more than 29,000 Internet re-spondents in 58 countries to measure consumersentiment on 19 advertising formats. As you cansee, print magazine ads come in a close secondto newspaper ads, while digital forms of adver-tising rank much lower. Consumers still trust tra-ditional advertising media, especially print, overnewer digital forms of advertising.

Print Power In The Purchasing Process

A recent study by Deloitte surveyed more than2,000 U.S. multi-generational consumers, ages 14and older, as to which advertising media are themost influential in the purchasing process. Tradi-tional media ads were ranked higher than onlineads -- with the influence of printmagazines and newspapers beingcited by 57% and 51% of respon-dents, respectively. Print advertis-ing plays a vital role in consumers’purchase intent.

Print Engages and Motivates

A Starch Syndicated Research studythat analyzed consumer engage-ment with more than half a millionprint magazine ads recorded “re-markably consistent and high levelsof recall and actions taken.” Whenasked about a specific print maga-zine ad, 52% of magazine readerssurveyed recalled seeing that ad, onaverage. Of those who recalled seeing an ad, 62% took some action as a result; this means that, on average, 35% of print maga-zine readers have taken action on a print magazine ad.

IPC Media commissioned a survey of 3,500 consumers regarding their engagement with multiple magazine publishing plat-forms -- print, online, mobile, tablet and social. Their results found that consumers are highly engaged with the print media.Some of their findings include: 89% of consumers are most inspired and motivated by print magazines, 45% of consumersindicated that ads in print magazines had the most influence over actual purchases, and 64% indicated that print magazineshave most influenced sharing with friends, family and peers.

continued

Hatton-Brown’s Own Research

The following data is taken from a 2014 Reader Survey of more than 3,600 readers of Hatton-Brown’s own print magazines:

� When asked if they would prefer to get their information from Hatton-Brown’s print magazines or from online sources,73% of respondents said they preferred print magazines.

� When asked if they notice and take the time to read the ads in Hatton-Brown’s print magazines, 59% of respondents saidthat they do.

� When asked if they have ever contacted an advertiser as a direct result of seeing their ad in one of the print magazines,44% of respondents said that they have.

� When asked if it makes them more confident when making a purchase decision when they’ve seen the product or serviceadvertised in one of the print magazines, 70% of respondents said that it does.

Quick Print Facts

� Print is the least impacted of all the major advertising media by negative perceptions buyers might have about advertising.� Print advertising is responsible for two-thirds of a buyer’s intent to make a purchase. The balance of one-third is attributedto all other advertising media.

� Both print publications and word-of-mouth referrals are the #1 and #2 influences on a buyer’s purchase intent.� Print publications make the greatest impact during the important early stages of the buying process: establishing contact,creating brand awareness and delivering product information and details.

� Buyers claim they look to print publications first when looking for information on products. Additionally, nine out of ten buy-ers agree that print publications provide opportunities to discover information that they wouldn’t necessarily search for.

The Advantages Of Print Advertising Revisited

Permanence – Unlike television and Internet ads, which flash before the eye and then disappear, print ads stay on the page.Every time readers look at the page where the advertisement appears, they see the same thing. As long as the publicationremains in circulation, the ad also remains in circulation.

Credibility – Print publications that consistently deliver high-quality, reliable content develop credibility with their readers.Publishers often capitalize on something called the "halo effect" to use the reputation of their publications to establish cred-ibility among their readers. In the case of print publications, the readers take the credibility generated by the quality of con-tent and apply it to the advertisements.

Performance – Print advertisements, specifically magazine ads, generate the best results across four of the five componentsof the purchase funnel--the process customers go through from initial brand contact to buying decision. The purchase fun-nel consists of brand awareness, ad awareness, message association, brand favorability and purchase intent.

Engagement –Watching television and listening to the radio are passive processes, in which devices provide images andsounds that may or may not compel attention. The person who picks up a newspaper or opens a magazine makes a con-scious decision to engage the words and images on the page.

Circulation – An advantage of print advertising over other forms of the media has always been pass-along readership. Readerswill often pass their magazines or newspapers along to other people, either to point out an article, ad, photo, etc. While the offi-cial circulation of a print magazine or newspaper may be 20,000, pass-along readership may increase this number to 50,000.

Want More Information?

Hatton-Brown Publishers recommends the website www.printinthemix.com for further information. Print In The Mix is a clear-inghouse of third-party research demonstrating the effectiveness of print, web, mobile, social media and other formats in thecross-media communications chain. Their mission is to advocate and educate for the value of print as a viable and effective ROIin the marketing strategy media mix.

Sources: “Global Trust In Advertising and Brand Messaging”, Nielsen, 2014; “Consumers Still Trust Traditional Media Advertising Over OnlineAds”, Statista, 2014; “Digital Democracy Survey”, Deloitte, 2014; “Print Magazine Ads Motivate 35% Of Readers To Take Action”, Starch Syndi-cated Research, 2014; “IPC Study Shows Connected Consumers Are Engaged Across All Magazine Platforms”, FIPP, 2014; “Print Advertising:Alive And Well”, Hatton-Brown Publishers, Inc., 2013; Hatton-Brown Publishers, Inc. 2014 Reader Survey

225 Hanrick St. � P.O. Box 2268 � Montgomery, AL 36102-2268 � Phone (334) 834-1170 � Fax (334) 834-4525

MAIL ADDRESS – P.O. BOX 2268 l MONTGOMERY, AL 36102-2268COURIER/STREET ADDRESS – 225 HANRICK STREET l MONTGOMERY, AL 36104

800-669-5613 l 334-834-1170 l FAX: 334-834-4525

Acceptable file formats for Hatton-Brown publications include PDF, EPS, TIFF and all native files associated withQuarkXpress 10.5 or earlier.

Hatton-Brown Publishers has all Adobe Creative Cloud 2015 (CC) applications the and Adobe Font Collection at itsdisposal. All Adobe native formats are accepted.

Please ensure that materials provided are press quality, no less than 300 dpi and sized according to the desired ad space.

Corel, Publisher and Pagemaker are not accepted.

Ad material may be sent to ads@hattonbrown.com or uploaded to our ftp site. See instructions below.

Feel free to email patti@hattonbrown.com or your sales representative with additional questions.

FILE UPLOAD INSTRUCTIONS1) CONNECT TO: www.hattonbrown.net

2) CLICK ON: “CLIENT UPLOADS” located under the Corporate heading in

lower left corner.

3) FILL OUT: Contact information, making sure to indicate magazine, issue, and any special instructions, colors orpertinent information we need to know about your ad submission.

4) CLICK ON: “SUBMIT” This is just contact and ad information. Once you click submit, it will direct you to thepage to attach your file(s).

5) CLICK ON: “SELECT FILES” This will allow you to search your harddrive for the file(s) you wish to upload. Fileswork best if they are compressed in .zip format.

6) LOCATE: File(s) you wish to upload. (Hold down the Control (PC)/Command (Mac) button to attach more thanone file. Hit “OPEN”

7) CLICK ON: “START UPLOADING FILES”

Do not close browser window until status bar says complete.

If you have any questions, please call/email Patti Campbell or Cindy Segrest:patti@hattonbrown.com • cindy@hattonbrown.com

800-669-5613

AD MATERIAL INSTRUCTIONS FOR ANY OF THE FOLLOWING MAGAZINES

REVISED 10/19/2015

ADVERTISING RATES ISSUED JANUARY 1, 2016

1X 3X 6X 12X 24X 36X Full page $2580 $2,440 $2,330 $2,190 $2,110 $2,035 2/3 page 1,980 1,900 1,830 1,720 1,650 1,560 1/2 island 1,775 1,700 1,630 1,545 1,470 1,420 1/2 page 1,510 1,460 1,380 1,310 1,240 1,190 1/3 page 1,190 1,120 1,090 1,010 960 930 1/4 page 880 830 800 745 720 700 1/6 page 590 570 540 505 495 480 1/12 page 400 360 330 300 290 265

Provided certain conditions are met, front cover advertising space is available as a 3-1/4 x 2-1/8 inch “earlug” to supplement inside advertising programs.

Full page

1/12vert

2/3vert

1/2 horz

1/4 strip

1/6 strip

1/6vert

1/3square

1/3 horz

1/4vert

1/2vert

1/3vert

1/4 horz

1/2 is-land

COLOR CHARGES 1-6X 7-36Xstandard 2-color: $320 $300 PMS 2-color: $410 $375 4-color process: $945 $8754-color spread: $1,850 $1,715

COVERS, PREFERRED POSITIONS2nd & 3rd covers – additional 15% above page rate

4th cover – additional 30% above earned page rate

Preferred positions – additional 10% above earned page rate

INSERTSVarious sizes and styles are accepted at earnedB&W rate. Any tipping, stitching, trimming, back -up and folding costs are added as necessary.Such related costs are not commissionable. Maximum size: 89⁄16 x 1111⁄16 inches. Mock-up is re-quired. Note trim/bleed specs at right.

VENEER/PANEL SUPPLIERS DIRECTORY3 months – $315 6 months – $595Call Melissa McKenzie 334.834.1170melissa@hattonbrown.com

CLASSIFIED ADVERTISINGCall Bridget DeVane at 800.669.5613Base rate: $55 per column inchColor available for additional charge

MAIL LISTS Panel World can customize subscribers by state, zip code, job title and more. Call Tammy Duke 334.834.1170tammy@hattonbrown.com

SPACE RESERVATIONCLOSINGInsertion orders cannot be canceledpast the closing date.

MATERIAL DEADLINELast insertion of samesize and color is repeated if deadline is not met.

334.834.1170 FAX: 334.834.4525 WWW.PANELWORLDMAG.COM

TERMS OF PAYMENT 15% of gross billing allowed to recognized agencies on space, color and position. Production and other related costs are not commissionable. Invoices are dated the day each issue is mailed and due within 30 daysfrom invoice date. All accounts are net 30 days. New accounts must provide credit information before advertising is published.

DIGITAL SPECIFICATIONS Press-quality PDF files are preferred. We also accept EPS, TIF, or JPG file types.Images should be no less than 300 dpi and all fonts should be embedded. Ad material should be emailed to ads@hattonbrown.com. For files too large for email please contact Patti Campbell at 334.834.1170.

To download a complete list of our digital requirements, please visit hattonbrown.com/Content/MediaKit.aspx

REPRINTS WORK FOR YOU(Print & Digital)

• Generate more interest for your company• Use at trade shows• Use for special mailings or sales meetings• PDF of articles and picture for your web siteCall Patti Campbell at 334.834.1170Email: patti@hattonbrown.com

AD SIZE REQUIREMENTS

width depth width depthtrim size 8 -1/8 in. 10 -7/8 in. 206mm 276mmfull page, bleed 8-3/8 in. 11-1/8 in. 213mm 282mmfull page, non-bleed 7 in. 10 in. 178mm 254mm2-pg. spread, trim 16-1/4 in. 10-7/8 in. 413mm 276mm2-pg. spread, bleed 16-1/2 in. 11-1/8 in. 420mm 283mm2-pg. spread, non-bleed 15-3/4 in. 10-3/8 in. 400mm 264mm2/3 page 4-1/2 in. 10 in. 114mm 254mm1/2 page (island) 4-1/2 in. 7-1/2 in. 114mm 191mm1/2 page (horizontal) 7 in. 4-7/8 in. 178mm 124mm1/2 page (vertical) 3-3/8 in. 10 in. 86mm 254mm1/3 page (horizontal) 7 in. 3-1/3 in. 178mm 85mm1/3 page (vertical) 2-3/16 in. 10 in. 55mm 254mm1/3 page (square) 4-7/8 in. 4-7/8 in. 124mm 124mm1/4 page (vertical) 3-3/8 in. 4-7/8 in. 86mm 124mm1/4 page (horizontal) 4-1/2 in. 3-5/8 in. 114mm 92mm1/6 page 2-3/16 in. 4-7/8 in. 55mm 124mm1/12 page 2-1/4 in. 2-1/2 in. 57mm 64mm

INSERTION ORDERS CANNOT BE CANCELED PAST THE CLOSING DATE.

Magazine is mailed approximately 25th of month prior to month of publication.EDITORIAL HIGHLIGHTS

2017 ANNUAL DIRECTORY & BUYERS’ GUIDE

Be a part of the most utilized issue of theyear. The Annual Directory & Buyers‘Guide includes machinery manufactur-ers, suppliers, products, services, andmuch more. Boldface listings are avail-able with an optional 4/c company logoto ensure your company stands out.Boldface listings also appear on thePanel World web site.

Closing date: October 16, 2016.Call or email Rhonda Thomas to makesure your company is listed in this annual directory. rhonda@hattonbrown.com, 334.834.1170

JANUARY CLOSES NOV. 23, 2015—AD MATERIAL DUE NOV. 25, 2015

ANNUAL DIRECTORY & BUYERS’ GUIDE. This is the most comprehensive accumulation ofequipment manufacturing and supplier information available for the panel industries, includ-ing softwood veneer, softwood and hardwood plywood, hardwood face veneer, OSB, parti-cleboard, MDF, engineered wood products, laminates and value-added.

� BONUS DISTRIBUTION: Fimma-Maderalia 2016, Feria Valencia, February 2-5, Valencia, Spain.

� BONUS DISTRIBUTION: IndiaWood2016, Bangalore International Exhibition Centre, February25-29, Bangalore, India.

MARCH CLOSES JAN. 26, 2016— AD MATERIAL DUE JAN. 28, 2016

PELICE PREVIEW. The fifth Panel & Engineered Lumber International Conference & Expo(PELICE) will feature 50 speakers and 75 exhibitors addressing new machinery technolo-gies, project installations, evolving applications for wood products and more.

� BONUS DISTRIBUTION: Panel & Engineered Lumber International Conference & Expo(PELICE), Omni Hotel at CNN Center, April 7-8, Atlanta, Ga.

MAY CLOSES MARCH 23, 2016— AD MATERIAL DUE MARCH 25, 2016

SOFTWOOD VENEER DRYER LINES. A focus on the technologies in a veneer dryer line, be-ginning with the veneer dryer to grading, detection, testing and stacking.

� BONUS DISTRIBUTION: Xylexpo, Fiera Milano Rho Fairgrounds, May 24-28, Milan, Italy.

� BONUS DISTRIBUTION: WMF 2016 – The 16th International Exhibition on Woodworking Ma-chinery and Furniture Manufacturing Equipment, China International Exhibition Center, June 1-4, Beijing, China.

JULY CLOSES MAY 23, 2016— AD MATERIAL DUE MAY 25, 2016

ADHESIVES, RESINS, BINDERS, AGENTS. A look at the technologies and solutions that areavailable from an impressive number of manufacturers.

� BONUS DISTRIBUTION: IWF Atlanta, Georgia World Congress Center, August 24-27, Atlanta, Ga.

SEPTEMBER CLOSES JULY 25, 2016— AD MATERIAL DUE JULY 27, 2016

TP&EE SHOW ISSUE SHOWCASE: The latest in machinery and supplies available to the ve-neer, plywood and EWP industry will be on display at the Timber Processing & Energy Expoin Portland, Ore.

QUALITY CONTROL. This annual special section provides the latest developments for in-lineboard measurement, defect detection, and other areas of board manufacturing with empha-sis on quality control.

� BONUS DISTRIBUTION: Timber Processing & Energy Expo, Portland Exposition Center, Sep-tember 28-30, Portland, Ore.

� BONUS DISTRIBUTION: Wood Processing Machinery & Intermob Fair, Tüyap Fair Conventionand Congress Center, October 8-12, Istanbul, Turkey.

� BONUS DISTRIBUTION: Lesdrevmash 2016, 16th International Exhibition for Machinery,Equipment and Technology for Logging, Woodworking and Furniture Industries, Expocentre Fair-grounds, October 24-27, Moscow, Russia.

NOVEMBER CLOSES SEPT. 23, 2016— AD MATERIAL DUE SEPTEMBER 25, 2016

AIR EMISSIONS CONTROL. Popular annual special section focuses on air emissions controltechnologies, installations and regulations.

� BONUS DISTRIBUTION: APA—The Engineered Wood Assn. Annual Meeting and EngineeredWood Technology Assn. Info Fair, Hyatt Regency Coconut Point Resort & Spa, November 5-8, BonitaSprings, Fla.