PARK CENTRAL - Galliard Homes · Arena Central lies within the city’s enterprise zone and has outline consent to provide more than 1 million sq.ft. of commercial space, anchored

B I R M I N G H A M C I T Y C E N T R E

P A R K C E N T R A L

MINUTES FROM A FUSION OF CUTTING EDGE CULTURE, FASHION & STYLE

Dynamic city living

AVAILABLE WITH 20% HELP TO BUY SCHEME (5% DEPOSIT)

Award winningdesigner apartments

AMID AN URBAN OASIS

The Melrose Apartments form a striking landmark within the final phase ofCrest Nicholson’s award winning Park Central development - a landmark

scheme of over 1300 new homes arranged around some 8 acres oflandscaped park, transforming the former Lee Bank area of Birmingham

into a thriving, vibrant new community.

Park Central is developed by Crest Nicholson Regeneration, and its recent awards and accolades include:

BEST STARTER HOME

BEST REGENERATION PROJECT

DEVELOPMENT OF THE YEAR

THEPLACEMAKINGAWARD

This multi award-winning development extendsover 61 acres and is widely acknowledged as

the largest urban renewal scheme anywhere inthe UK outside London.

The Melrose Apartments comprise41luxurious 1, 2 & 3 bedroom apartments

arranged from ground to fifth floor level,with many overlooking the adjoining

communal courtyard gardens.

The development offers afabulous lifestyle opportunitywhether for first time buyer,

home mover or rental investorseeking quality and value

within 15 minutes walk ofthe city centre.

Park CentralCITY L IVING

Today, Park Central offers city living second to none - an urbanshowcase of sophisticated stylish apartments amid green open space,

parkland and gardens.

City CentralToday, Birmingham is a cityof outstanding statistics witha regional economy inexcess of £90 billion. It isalso a city setting anexceptional benchmark fora quality lifestyle - with thecost of living some 60%lower than London.

YOUNGESTCITY POPULATIONIN THE UK & EUROPE

MORE FOREIGN INVESTMENT PROJECTS

THAN ANY OTHERENGLISH REGIONAL CITY

1.07 MILLIONLIVE IN BIRMINGHAM

BRITAIN’S MOSTENTREPRENEURIALBUSINESS HOTSPOT

A CITY FOCUSED ON

CULTURALD I V E R S I T Y

FIVE UNIVERSITIESWITH OVER 73,000UK AND OVERSEAS STUDENTS

VOTED AMONG THETOP 10 CITIESW O R L D W I D E

BIGGEST INVESTMENT

PLAN OF ITS KIND

IN EUROPE

ICC & SYMPHONY HALL

LIBRARY OFBIRMINGHAM

BRINDLEY PLACE

THE CUBE

THE MAILBOX

BT TOWER

TOWN HALL

NEW STREET STATION

02 ACADEMY BIRMINGHAM

THE ARCADIAN CENTRE

THE BULLRING

FORTHCOMING CURZON ST HS2 HUB

SNOW HILLSTATION

One of the most influentialand significant schemesever seen in the city.

Paradise is set to deliver a vibrantmix of new commercial, civic,retail, leisure, hotel space andpublic realm - seamlessly blendingwith the city’s most historic squaresand buildings.

This 1.8 million sq.ft. regenerationmasterplan is hailed to be the mostimportant city centre revitalisation inthe UK outside London.

Leading Birmingham’s renaissance, thetransformation of Paradise will bring new life andvitality to the historic centre and deliver the bestworking environment in the city.

‘’

Birmingham’s premier lifestyle andretail destination, the Mailbox, will

now showcase an inspirationalnew culinary experience with theopening of NRI by Atul Kochhar -the twice Michelin-starred chef

from Benares London.

Delivering a vision

...and being driven by a phenomenal pace of regeneration that is transforming the city centreand its transport infrastructure into that of a world class destination.

While already being the UK’s second largest city, Birmingham has access to a workingpopulation of 4.3 million people, and with £900 million redevelopment around Curzon Street in

readiness for the HS2 network, a further 36,000 jobs are being created.

A vision to create a class-leading landmark development set around unique

and innovative public realm

Arena Central lies within the city’s enterprise zone and has outline consent toprovide more than 1 million sq.ft. of commercial space, anchored by HSBC’snew headquarters - located less than one mile from the Melrose Apartments.

With strong design influences from the likes of New York’s High Line and thePromenade Plantee in Paris, the public realm will form a vital part of the new

environment with over 50% soft landscaping.

The masterplan for the area not onlyenvelopes the new Curzon Street HS2station but will provide several newneighbourhoods across 141 hectaresand create up to 36,000 jobs.

CURZON STREETA PLATFORM FOR EXPANSION

BIRMINGHAM IS GOING PLACES

M5

A38

A38

A45

A34M5

M6

M6

M42

M42

M40

LONGBRIDGE ITEC PARK

LIFE SCIENCES CAMPUS

ENVIRONMENTAL ENTERPRISE DISTRICT

Birmingham Airportand NEC

THE ENTERPRISE ZONE

ADVANCED MANUFACTURING HUB

THE FOOD HUB

A41

The big city plan

Birmingham’s framework of sixeconomic growth zones willattract a £1.5 billion investmentprogramme generating some1.8 million square metres ofnew floor space and createaround 50,000 new jobs.

The six economic zones provide thestimulus for clustering economicactivity within high quality businessenvironments, each accelerating thedelivery of growth to benefit the city.

The zones are identified as:

• Advanced Manufacturing Hub

• City Centre Enterprise Zone

• Tyseley Environmental Enterprise

District

• Longbridge ITEC Park

• Life Sciences Campus

• The Food Hub

By 2031, Birmingham will haveundergone a transformational changethat will see substantial economicgrowth furthering its dynamic presenceon the international stage.

BIRMINGHAMNEW STREET

BIRMINGHAMMOOR STREET

BIRMINGHAMSNOW HILL

Jewellery Quarter

Five Ways

O2 Academy

Birmingham

The White Room Studios

Sunset Park

Moonlit Park

Edgbaston Golf Club

Calthorpe Park

BirminghamBotanicalGardens

HippodromeTheatre

Selfridges

Hotel La Tour

New AlexandraTheatre

Odeon Cinema

Electric Cinema

O2Institute

SymphonyHall

BirminghamRepertory Theatre

UniversityCollege Birmingham

NationalSea Life Centre

Brindley Place

St Paul’sSquare

Paradise

BroadwayPlaza

BarclaycardArena

BirminghamMuseum & Art

Gallery

BirminghamTown Hall

The Bullring

The Square

Thinktank BirminghamScience Museum

The Mailbox

Birmingham CityUniversity

City South Campus

Birmingham CityUniversity

City Centre Campus

Aston University

University ofBirmingham

The Vale

J E W E L L E R YQ U A R T E R

E D G B A S T O N

C I T YC E N T R E

A4540

A4540

A38

A38

A34

A41

A41

A456

A457

getting around

If the saddle suits, then getting aroundthe city couldn’t be simpler!

Typical cycle times from theMelrose Apartments will include:

The Bull Ring 6

The Cube 6

Birmingham New StreetStation & Grand Central 6

Brindley Place 9

Symphony Hall 9

University of BirminghamCampus The Vale 10

St Paul’s Square 11

The MelroseApartments willprovide an idealbase for walkingto many of thecity centre’slandmarks andrecreationalpursuits.

Birmingham’s transport network hasbeen transformed over recent yearsand now boasts five interchangesthat provide access to all forms ofpublic transport - mainline rail, metro,and bus connections.

Residents at the Melrose Apartmentswill be around 14 minutes walk fromthe nearest interchange at New Streetwhich is now the busiest hub outsideLondon with over 5.8 millionpassengers changing trains annually.

Typical walkingtimes will include:

The O2 Academy 8Birmingham Hippodrome 11The Arcadian 11Calthorpe Park 11Chinatown 13New Street interchange 14The Mailbox 15

1000m

MINS

MINS

BIRMINGHAM TO LONDON IN 49 MINUTES IS FAST BECOMING REALITY WITH HS2 SET TO ENTER SERVICE WITHIN THE NEXT DECADE.

Destination matters

Birmingham is strategically located formotorway travel with the M5, M6, M40 andM42 all interconnecting in and around thecity. The commute by car into London isaround 116 miles, or just over 2 hours onaverage. Drive times across the Midlandsare impressive with a typical journey time of30 minutes to Coventry, 55 minutes toLeicester and 60 minutes to Nottingham.

Three main rail stations serve Birmingham,New Street, Snow Hill and Moor Street,together providing a comprehensive networklinking long distance destinations across theUK. New Street is the national hub for crosscountry and a major destination for Virgintrains from London Euston, Glasgow Centraland Edinburgh Waverley.

The £56 billion development of HS2 will slashcurrent rail journey times from London by over30 minutes and from Leeds by 50 minuteswhen fully operational.

Birmingham international will be around 25minutes drive from the Melrose Apartments,enabling domestic and international air travelwith ease and convenience.

Destinations cover Europe, the Middle East,the Indian sub-continent, North America andthe Caribbean with a host of airlines includingBMI Regional, Flybe, Jet2.com, Monarch,Ryanair, Thomas Cook and Thomson Airways.

BY ROAD

BY RAIL

BY AIR

Step into the sceneEUROPE’S YOUNGEST CITY IS ALIVE WITH STYLE

Birmingham has got it all. Bars, pubs, clubs, comedy, theatre, arenas and a fusion of fabulous gastro

haunts from Michelin star Adam’s on Waterloo Street to the buzzing Latino atmosphere of Bodega -

everything is in place for a night on the town at a pace and place that suits you.

your retail wonderlandThe Melrose Apartments lie within very close proximity of all the City’s flagship stores, salons,independent boutiques, arcades and designer outlets that together offer retail therapy for

everyone from the novice to the most addicted!

You can pop to the local, grab a market bargain, go seriously stylish or genuine specialist - and allwithin a 20 minute walk of your new luxury apartment at Park Central.

Today, Birmingham is a city of world cultures andheritage, its artistic strengths remain unrivalled - thecity of Birmingham Symphony Orchestra, the RoyalShakespeare company and the BirminghamRoyal Ballet to name a few. Impressive venues,galleries and grand architecture abound, sotoo, the legacy of public sculptures that standtestimony to the city’s manufacturing heydays.While Victoria Square is still recognised as thecentre of Birmingham, its surrounding retail, mediaand creative quarters now provide a showcase forthe region’s economic and regenerative growth.

A city of cultureRECREATION & ACADEMIC EXCELLENCE

Edgbaston lies less than a milefrom the Melrose apartmentsand sums up world class sport ina word. There’s cricket, tennis,golf, rowing, sailing and aplethora of recreational pursuitsnearby.

Birmingham also offers excellenteducational facilities for all agesincluding numerous universitieswith one of the largest campusfacilities situated within 30minutes walk of the apartments.

With 571 parks representing 14square miles of public openspace, Birmingham outperformsany other equivalent size city inEurope. Parklands abound, sotoo the many recreationalpursuits that come with acres ofunspoilt space, natural lakes andmature woodland.

The Melrose Apartments at ParkCentral have not only beendesigned to an exacting criteria ofstylish functionality - but are beingbuilt and delivered by one of theUK’s most innovative andestablished developers, CrestNicholson.

Each apartment will be highlyspecified and offer a choice offloor and kitchen finish whichalternates between block floorlevels.

You simply choose the apartmentthat suits you, and let thededicated sales team do the rest.

• Choice of 1, 2 & 3 bedroomluxury apartment styles.

• Two floor finish & kitchenworktop tones alternatingbetween apartment levels.

• Manhattan designer fullyintegrated kitchens with Boschappliances.

• Secure car parking (atadditional cost).

• Residents’ private gatedcourtyard garden.

• Majority of apartments withbalcony.

• En-suite bathroom to masterbedroom in each two andthree bedroom apartment.

• Audio-visual entryphonesecurity to each apartment.

• 10 year NHBC warranty. 03

LEVEL 5SPEC B

LEVEL 4SPEC A

LEVEL 3SPEC B

LEVEL 2SPEC A

LEVEL 1SPEC B

LEVEL GSPEC A

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The developmentAVAILABLE WITH HELP TO BUY

P A R K C E N T R A L

space

Step into a world of

sophisticated style,

contemporary

finishes and quality

craftsmanship

TO LIVE & LUXURIATE

Each Manhattan kitchen will feature

Bosch appliances, Hansgrohe sink

mixers and two specifications -

alternating per floor for worktop and

glass splashback colour palette.

03

LEVEL 5SPEC B

LEVEL 4SPEC A

LEVEL 3SPEC B

LEVEL 2SPEC A

LEVEL 1SPEC B

LEVEL GSPEC A

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LEVEL 5

LEVELS 1-4

37 Internal area 44.4 Sq.m. 478 Sq.ft. Living/dining 4.1 x 4.3m 13’4” x 14’0”Kitchen area 2.6 x 1.9m 8’6” x 6’2”Bedroom 2.9 x 4.1m 9’6” x 13’4”

1 Bedroom Apartment

09 16 23 30 Internal area 47.8 Sq.m. 515 Sq.ft.

Living/dining 6.7 x 4.1m 22’0” x 13’4”Kitchen area 2.6 x 1.9m 8’6” x 6’2”Bedroom 2.9 x 4.6m 9’6” x 15’0”

1 Bedroom Apartment

Living/dining

Bedroom

Kitchen area

Living/dining Bedroom

Kitchen area

Apartment plans are intended to be correct, precise details may vary. Room dimensions areapproximate and should be used as a guide only. Total areas are accurate to within 5%.

Spec B shown for illustrative purposes.

Spec A shown for illustrative purposes.

LEVEL 5

LEVELS G-4

35 36 39 40 Internal area 63.1 Sq.m. 680 Sq.ft. Living/dining 4.7 x 3.6m 15’4” x 11’10”Kitchen area 3.5 x 2.5m 11’6” x 8’2”Master Bedroom 2.9 x 4.1m 9’6” x 13’4” Bedroom 2 2.9 x 3.0m 9’6” x 9’9”

2 Bedroom Apartment

Living/dining

Bedroom2

MasterBedroom

Kitchen area

Living/dining

Bedroom2

MasterBedroom

Kitchen area

Living/dining

Bedroom2

MasterBedroom

Kitchen area


03

LEVEL 5SPEC B

LEVEL 4SPEC A

LEVEL 3SPEC B

LEVEL 2SPEC A

LEVEL 1SPEC B

LEVEL GSPEC A

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02 03 05 06 Internal area 70.9 Sq.m 764 Sq.ft. Living/dining 5.1 x 4.0m 16’8” x 13’0”Kitchen area 4.0 x 2.5m 13’0” x 8’2”Master Bedroom 2.9 x 4.6m 9’6” x 15’0”Bedroom 2 2.9 x 3.4m 9’6” x 11’2”

2 Bedroom Apartment

07 08 11 12 14 15 18 1921 22 25 26 28 29 32 33 Internal area 70.9 Sq.m 764 Sq.ft. Living/dining 5.1 x 4.0m 16’8” x 13’0”Kitchen area 4.0 x 2.5m 13’0” x 8’2”Master Bedroom 2.9 x 4.6m 9’6” x 15’0”Bedroom 2 2.9 x 3.4m 9’6” x 11’2”

2 Bedroom Apartment



LEVEL 5

LEVELS G-4

38 41 Internal area 59.8 Sq.m. 644 Sq.ft. Living/dining 3.6 x 4.6m 11’10” x 15’0”Kitchen area 2.8 x 1.5m 9’2” x 5’0”Master Bedroom 2.9 x 4.1m 9’6” x 13’4” Bedroom 2 2.9 x 3.0m 9’6” x 9’9”

2 Bedroom Apartment

Living/dining

Bedroom 2

MasterBedroom

Kitchen area

Living/dining

Bedroom 2

MasterBedroom

Kitchen area

Living/dining

Bedroom 2

MasterBedroom

Kitchen area


03

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LEVEL 4SPEC A

LEVEL 3SPEC B

LEVEL 2SPEC A

LEVEL 1SPEC B

LEVEL GSPEC A

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04 Internal area 64.2 Sq.m 691 Sq.ft. Living/dining 5.1 x 3.6m 16’8” x 11’10”Kitchen area 2.7 x 1.5m 8’10” x 5’0”Master Bedroom 2.9 x 4.6m 9’6” x 15’0”Bedroom 2 2.9 x 3.5m 9’6” x 11’6”

2 Bedroom Apartment

10 13 17 20 24 27 31 34 Internal area 64.2 Sq.m 691 Sq.ft. Living/dining 5.1 x 3.6m 16’8” x 11’10”Kitchen area 2.7 x 1.5m 8’10” x 5’0”Master Bedroom 2.9 x 4.6m 9’6” x 15’0”Bedroom 2 2.9 x 3.5m 9’6” x 11’6”

2 Bedroom Apartment



LEVEL G

01 Internal area 85.9 Sq.m. 926 Sq.ft. Living/dining 4.0 x 4.6m 13’0” x 15’0”Kitchen area 3.4 x 2.0m 11’2” x 6’6”Master Bedroom 2.7 x 6.7m 8’10” x 22’0”Bedroom 2 2.7 x 4.6m 8’10” x 15’0”Bedroom 3 3.0 x 3.5m 9’9” x 11’5”

3 Bedroom Apartment

Living/dining

Bedroom3

Bedroom2

MasterBedroom

Kitchen area


03

LEVEL 5SPEC B

LEVEL 4SPEC A

LEVEL 3SPEC B

LEVEL 2SPEC A

LEVEL 1SPEC B

LEVEL GSPEC A

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GENERAL

• Walls & ceilings white emulsion finish.

• White gloss door linings, skirting and architraves.

• Timber effect vinyl flooring to living/dining, kitchenarea, hall and bathrooms (Spec A mid oak, Spec Bdark oak).

• Entrance and internal doors in decorative oak finish.

• Polished chrome door furniture.

• Energy efficient LED downlighting to bathrooms, en-suites and kitchen areas.

• Pendant lighting to living/dining and bedrooms.

• Terrestrial and satellite TV, FM (DAB) radio andtelephone sockets to living room and all bedrooms.

• Living room and bedroom socket Sky+ enabled.

• Provision for fibre optic broadband.

• Thermostatically controlled electric panel heating.

• Double glazing throughout.

• Audio/video entryphone system to each apartment.

• USB socket to living room and bedrooms.

• Mains operated smoke/heat detector.

BATHROOM / SHOWER ROOM

• Roca (Gap Range) white bathroom suitewith shower tray or bath as applicable.

• Folding curved glass bath screen withsilver frame and Hansgrohe thermostaticbath/shower mixer for wall mountedhand shower.

• Chrome plated heated towel rail.

• Chrome plated Hansgrohe single leverbasin tap.

• Porcelanosa wall and feature wall tiling inlight grey (Spec A) and mid grey (Spec B).

• Thermostatically controlled andpressurised hot and cold water.

• Shaver socket.

BEDROOMS

• Fully fitted gravel stone (grey) carpet withunderlay.

• Mirror door fitted wardrobe to allbedrooms.

COMMUNAL AREAS

• Ceramic floor tiling to entrance areas.

• Heavy duty carpet to lobbies, stairs andcommon corridors.

• Low energy surface and wall mountedlighting with sensor control.

• Half height mirrored lift serving allapartment levels.

• Secure cycle store.

• Secure surface and undercroft carparking (available at additional cost).

• Communal landscaped courtyardgardens.

WARRANTY

• 10 year NHBC warranty.

KITCHENS

• Manhattan designer kitchen units in porcelainwhite with brushed nickel handles.

• 40mm post formed worktops in White Ipanema(Spec A) or Natural Messina (Spec B).

• Glass splashback in warm grey (Spec A) orcharcoal (Spec B).

• Low energy underlighting to wall units.

• Stainless steel 1½ bowl sink with Hansgrohesingle lever mixer tap.

• Free standing Bosch washer/dryer in hallcupboard.

• Fully integrated Bosch appliances to include:

- Fan assisted electric oven.

- Recirculating extractor hood.

- Four ring ceramic hob.

- Fridge freezer.

- Slimline dishwasher (1 bed apartments).

- Standard dishwasher (2 bed apartments).

P A R K C E N T R A L2 A B E L L B A R N R O A D , B I R M I N G H A M B 1 5 2 D N

These particulars are compiled with care to give a fair description but we cannot guarantee their accuracy and they do not constitute an offer or contract. The developer reserves the right to alter any specificationsand floor plan layouts without prior notice. All journey and walking times stated are approximate, source tfl.gov.uk, crossrail.co.uk and google.co.uk. Interior and exterior images are computer generated and arefor illustrative purposes only. All development CGIs and artwork contained in this brochure are subject to copyright owned by the developer and cannot be reproduced in any way without prior written consent.

For further information & sales enquiries please contact

10 Indescon Square, London E14 9EZ

020 7620 1500galliardhomes.com

Documents

PARK CENTRAL - Galliard Homes · Arena Central lies within the city’s enterprise zone and has outline consent to provide more than 1 million sq.ft. of commercial space, anchored