Parking Industry Research

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  • 7/26/2019 Parking Industry Research

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    Indian Parking

    Industry

    OrganizedParking Space

    (10%)

    UnorganizedParking Space

    (90%)

    10% Organized Parking space Rate is bound to grow in tisdecade! in sync wit te Indian In"rastructure growt rate#

    Second$y! Unorganized Parking Space onstitutes 90% !as in&ier'II III cities! in"rastructure dee$op*ent is sti$$ in initia$

    pases# onsidering popu$ation rise and uni"or* *igration rates

    "ro* oter cities into &ier I cities! tere as been rapidin"rastructure dee$op*ent#

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    Unorganized Parking Space

    Parking near +i$$as,-ousing

    Scoo$s o$$eges

    .$$ unused rea$ estate nearby co*p$e/es

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    1# .irport

    # etro Stations

    2# -ospita$s

    3# O4ce o*p$e/es

    5# a$$s Sopping enters

    6# Priate arket o*p$e/es

    7# Parks u$tura$ estab$is*ents $ike *onu*ents

    8# Stadiu*s,ot .pproed Parking area near stadiu*s

    9# Priate Uniersities!-ote$s

    Organized ParkingSpace(OPS)

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    Indian Parking Industry

    Out$ookarket Size : Rs# 82 r(.ppro/)

    rowing at an aerage growt rate o" 11#02%

    ;ey assu*ptions:

    1# arket Size is considered based on te organized Parking Space*arket#

    # ears! .erage =i"e O" '?ee$er: 5 >ears

    3# .nnua$ @reAuency o" Parking +eic$e in Organized Space: 35# 70% O" +eic$es are parked in organized spaces "or 0' -ours#

    (Rest 20% ' Bours)

    P$ease re"er to e/ce$ C$e seet1

    .$$ Data taken "ro* SI.'Society O" Indian .uto*obi$e anu"acturers

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    Parking Space

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    Solutions to possible pain points in terms of parking

    So$ution to unre$iab$e Parking Syste* inc$uding eAuip*ent andso"tware

    So$ution to auto*ate Energy Saing troug usage o" $ess e$ectricity

    $eading to $esser costs! and $eeraging tecno$ogy to oerco*eariab$e costs o" parking personne$#

    Using ig$y growing *obi$e app ticket booking industry! as abenc*ark to conersion in "oot"a$$ -iger "oot"a$$s! ence igerparking reenue

    . *ore tecno$ogica$$y e4cient way to keep a$$ parking spaces sa"eand "ree "ro* tra4c and congestion! $eading to trust,co*"ortence! iger "oot"a$$

    ?at are we se$$ing F

    &is app$ies pri*ari$y "or co**ercia$ rea$ estate suc as *a$$s!priate *arket co*p$e/es! stadiu*s,te*e parks

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    ?o is te targetaudienceF

    o**ercia$ Rea$ Estate

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    ?at nu*bers do weneedF

    o*petitor Pricing .nd Pricing P$ans : Pricing o" parking guidancesyste* based products oHered by do*estic co*petitors sucO*nitec! Secure Parking! .utoPass India and *aor internationa$co*petitors suc as DS ?or$dwide and inese co*petitors sucas Senzen &enet &ecno$ogy o =td! InPeg +ision! uangdong.;E &ecno$ogy#

    eneric cost o" Dissi*i$ar Parking uidance Syste*: Suc as ar$oaazzi Parking Syste* etc#

    urrent Operating ost: .erage Operating ost o" Parking Spaces

    inc$uding *a$$s sopping centers! priate *arket co*p$e/es# &iscost wi$$ again inc$ude a$$ te typica$ costs#

    On$ine oie &icket

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    Type ofCost

    ParkingCost

    @i/ed =igting =igts re*ain on in unused parking spaces!tere is no energy saing and tere is si*i$arconsu*ption o" energy! oer te course o" ti*e

    +ariab$e ParkingPersonne$

    On an aerage! eac parking space as around10'1 parking personne$

    @i/edB+ariab$e

    ParkingSyste*

    Parking eAuip*ent B contro$ syste*Bca*eras,surei$$ance cost inc$udes a C/ed

    purcasing cost and te ariab$e*aintenance,repair cost#

    +ariab$e aintenanceost

    Suc as c$eaning and renoation actiities

    &ypica$ osts ino$ed wit parkingspaces

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    o*petition Pricing P$ans

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    -ow &o Reac &o &arget

    .udienceOU&

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    o G &o arket Strategy: P$an I ' &e

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    o' o ar e ra egy:P$an II Strategic

    Partnersips

    .$$iance ?it Oter Parking EAuip*ent Supp$iers

    .$$iance ?it Parking Design and onsu$tancySerices o*pany

    .$$iance ?it E/isting Parking uidance Syste*o*panies! as a supp$ier o" particu$ar

    product,process#