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Chapter 12
Tertiary Sector of the Economy: Services
(Service is something that fulfills a human want or need in return for
money)
Locational factor: proximity to market
Where people live!
First 10:1. Read the “Phoning the Help Desk”
case study on pg 398.
2. Read the “Case Study Revisited” on pages 427-428. What is a “daily urban system”?
3. Now, look at how transportation has affected services. Complete the U.S. map using the chart provided on the back (we will have 10 minutes in class, you may need to finish this at home)
FRQ on call centers from AP
• Question 2• http://www.collegeboard.com/prod_dow
nloads/ap/students/humangeo/ap06_frq_human_geography.pdf
Key Issues
1. Where did services originate?
2. Why are consumer services distributed in a regular pattern?
3. Why do business services locate in large settlements?
4. Why do services cluster downtown?
Types of Services– Consumer services: (retail,
education*, health, travel, restaurants, etc) • ½ of U.S. jobs
– Business services : facilitate business such as banks, insurance, law, information services, etc) • ¼ U.S. jobs
– Public services: security and protection. *Public school teachers are sometimes included here as well.• Only 16% of U.S. jobs
Employment Change in U.S.• North America: ¾ of
workers are in service industry
•LDC’s less than ¼
• Growth in employment in the U.S. since 1970 has been entirely in the tertiary sector, with the greatest increase in professional services.
• Primary and secondary have declined
“Changes in Number of Employees” Pg. 401
Service Sector Employment
Over half of workers are employed in the service sector in most MDCs, while a much smaller percentage are in
the service sector in most LDCs.
Clustered• Clustered rural
settlements: families live in close proximity to each other, fields surrounding
• Reinforces common cultural and religious values.
Clustered Rural Settlement Patterns
Fig. 12-4: Circular settlement patterns are common in Germany. Linear “long lot” patterns are often found along rivers in France, and were transferred to Québec.
Growth of Rural Settlements shows a clustered pattern as smaller settlements
grow around the original.
Fig. 12-3: The establishment of satellite settlements in a rural landscape over time is illustrated by the number of places named “Offley” in this area.
Dispersed Rural Patterns
• More contemporary landscape
• Famers live on isolated farms
• Enclosure Movement in Great Britain.
• 1750-1850• Gov’t consolidated
many farms into one large farm
How are services distributed?• Looking at the populations of
the following cities, where would you expect to find:
• Gas station• Immigration lawyer• Prada (high end) fashion boutique• Major Grocery Store• Shopping mall• Heart transplant surgeon• Art dealer• General Store• Family owned clothing store
Atlanta (proper) 450,000Marietta (proper) 58,000Acworth (proper) 19,000Hiram (proper) 3,500
On your poster, explain and create consumer service• Explain
– Central Place Theory, market area/hinterland, range, and threshold
• Draw the hexagon pattern and explain why geographers use this to depict the market area of a good or service (why are circles and squares not a good depiction?)
• Explain a business (can be fictional) using these terms on your poster and justify why you located where you did. Draw a sketch of a map to back up your explanation
Distribution of Consumer Services
• Central place theory (W. Christaller)– Market area of a service– Size of market area
• Uses Market area analysis to figure:– Profitability of a location– Optimal location within a market
Market Areas as Hexagons
Fig. 12-5: Hexagons are often used to delineate market areas because they are a compromise between circles, which have edges equidistant from the center but leave gaps, and squares, which don’t leave gaps but whose edges are not equidistant from the center.