8/7/2019 People Visit to Spa Full

1/20

B Y T AM AN NA

M A H A K

AS MITA

VIDHI

N I T U

H E E N A

K A R A N

S H U B H A M Y OGE S H

ABHIS HE K

Scope of spa and slimmingcenters in rohtak

8/7/2019 People Visit to Spa Full

2/20

SURVEY UNIVERSE - ROHTAK

SURVEY POPULATION

PROFESSIONALS

POSTE GRADUATION STUDENTS

AND

HOUSEWIFES

8/7/2019 People Visit to Spa Full

3/20

HOUSEWIFE-36SERVICE-73

TEACHING-114

STUDENTS-91

Survey sample

8/7/2019 People Visit to Spa Full

4/20

People visit to spa

yes21%

no79%

Do people visit to spa and slimming center?

8/7/2019 People Visit to Spa Full

5/20

17.90%

1.50%

18. 7%

6.57%

9.96%

5.64%

Reasons for not visiting(weightage)

Don't understand what it is

Not sure about treatment

oo costlime consumimg

Not trustworth

Non-Respondents

8/7/2019 People Visit to Spa Full

6/20

56.65%

31.89%

5.57% 5.89%

0.00%

10.00%

20.00%

30.00%

0.00%

50.00%

60.00%

300-500 500-1000 1000-1500 above 1500

Price Expectations

8/7/2019 People Visit to Spa Full

7/20

3.60%

34.97%

41.50%

19.93%

Time of Repeatation of Service

less than 15days

15-30 days

2-6 months

6-12 months19.93%

8/7/2019 People Visit to Spa Full

8/20

36.72%

33.64%

14.81%

14.81%

Purpose of choosing Spa(weightage)

Fit

ess

Beauty/pamperi

g

Weight loss

Not sure

8/7/2019 People Visit to Spa Full

9/20

31.38%

29.72%

10.83%

18.05%

10%

Preferences while selecting Spa

Near to home

Well brand name

Personal contacts

Service price

Doesn't matter

8/7/2019 People Visit to Spa Full

10/20

46.87%

53.13%

Membership preference

yes

no

8/7/2019 People Visit to Spa Full

11/20

38.03%

36.62%

25.35%

Membership period

6 months

nn l

lifetime

8/7/2019 People Visit to Spa Full

12/20

10.11%

2.90%

26.26%

21.57%

11.21%

17.75%

Additional prefrable programme with Spa(weightage)

Lifestyle lecture

Nutritional workshop

Skin and bodycare

Meditation

Personal training

Exercise session

8/7/2019 People Visit to Spa Full

13/20

51.60%49.40%

People having ideal weight

yes

no

8/7/2019 People Visit to Spa Full

14/20

yes59%

no41%

awareness of weight loose technique

8/7/2019 People Visit to Spa Full

15/20

37.41%

62.59%

People Prefer weight loose technique ofslimming centres

yes

no

8/7/2019 People Visit to Spa Full

16/20

22.75%

47.61%

29.62%

Reasons for non-preference of weight loosetechnique of slimming centres

Costly

Don't trust such services

Don't know the full facts

8/7/2019 People Visit to Spa Full

17/20

50.48%49.52%

If u have proper weight, would you go for inchloose

yes

no

8/7/2019 People Visit to Spa Full

18/20

62.08%

37.92%

Effect of discount schemes on number ofvisits

yes

no

8/7/2019 People Visit to Spa Full

19/20

CONSU ER EXPECTATIONS

y Center should be reliable and trustworthy.

y Visible results should be provided in the stipulatedtime period

y

Process should be transparent and previousknowledge should be provided .

y Proper trained and knowledgeable staff should beemployed.

y Waiting times should not be there.y Proper enviornment should be present.

8/7/2019 People Visit to Spa Full

20/20

Doubts and questions of customers regardingslimming programme

y ode of weight reductions?

y Any side effects?

y Is there is some link between spa and slimming?

y Is it is beneficial for long term?

y Are these techniques are reliable ?