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Periodismo emprende en la Casa del Lector presentación 9 de octubre 2012 @juanmanfredi
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#Periodismoemprende
Dr. Juan Luis Manfredi Sánchez @juanmanfredi
Madrid, 9 de octubre de 2012
But today I want to discuss another dinosaur, one that may be on the road to extinction. I am referring to the American media. And I use the term extinction literally. To my mind, it is likely that what we now understand as the mass media will be gone within ten years. Vanished, without a trace. Who will be the GM or IBM of the nineties? The next great American institution to find itself obsolete and outdated, while obstinately refusing to change? I suspect one answer would be, the New York Times and the commercial networks.
Dr. Juan Luis Manfredi Sánchez
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Michael Crichton (1993)
Mediasaurus
Los medios no son lo que eran
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Amenazas
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Oportunidades
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Conclusiones
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