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Perspectives and Differences in Methods
Chapter 2Pages 38-71
Psychological Perspectives
• There are 4 different perspectives in Psychology. All interpret human behaviour differently
Biological
Paul Broca
Wilder Penfield
Roger Sperry
Behavioural
John Watson
Ivan Pavlov
B.F Skinner
Cognitive
Herman Ebbinghaus
Jean Piaget
Howard Gardner
Socio Cultural
Solomon Ash
Stanley Milgriim
Phillip Zimbardo
Psychological Perspectives
Biological Perspective• Focus on how physiological structures and bodily functions
influence our thoughts/ feelings.• View humans as biological organisms• Two major concepts
1) Materialism: all behaviour has a biological base
2) Heredity: all behaviours can be inherited.• Biological psychologist look at hormones, genes and the nervous
system and how these influence how we learn, remember, think, feel and perceive.
There are three big theorist who support the biological perspective.
They are;– Paul Broca– Wilder Penfield– Roger Sperry
Behavioural Perspective• AKA: the learning perspective. Focuses on learning.• Looks at the effect of the environment (external influences) on
behaviour. • Looks at the relationship between the behaviour (response) and the
environmental events (stimuli)
(ie) the bell rings (stimuli) ----------> pack your books up (response)
---------->
There are three big theorist who support the behavioural perspective.
They are;– John Watson– Ivan Pavlov– B.F Skinner
Cognitive Perspective
• Emphasises the effect of mental processes on behaviour.• Looks at how humans mentally deal with information
they receive from the environment.• Cognitive psychologist study memory, problem solving
and language.
There are three big theorist who support the cognitive perspective.
They are;– Herman Ebbinghaus– Jean Piaget– Howard Gardner
Socio-Cultural Perspective• This is a combination of two different but related areas of
psychology Social psychology and Cultural psychology.
• Social Psychology: how people think about, interact with, influence and are influenced by the thoughts, feelings and behaviours of others.
• Cultural Psychology: the ways in which culture can influence people and their lives.
There are three big theorist who support the socio cultural perspective.
They are;– Solomon Ash– Stanley Milgriim– Phillip Zimbardo
Evaluation of the different perspectives.
Biological ADVANTAGES• only perspective that explains behaviour in relation to the
body.• Biological psychology has advanced through the help of
technology.• Our understanding of the brain has increased dramatically.• Better understanding of mental illnessesLIMITATIONS• Lack of recognition of environmental factors• Only looks at internal activities and their effects on behaviour
Evaluation of the different perspectives.
Behavioural: aka, learning
ADVANTAGES• Behaviour principles alone are not enough to explain
learning.• Emphasised the importance of careful observation of
behaviour which influenced other perspectives.
LIMITATIONS• Only recognise behaviours that can be directly observed
and measured.• Refuse to recognise the importance of mental processes.
Evaluation of the different perspectives.
Cognitive:
ADVANTAGES• Only approach that emphasises the thinking processes as a
significant influence on human behaviour.• How cognitions influence behavour and emotions.
LIMITATIONS• Uses metaphors as the basis for its model pf the mind. Eg;
information processing model.• Comparing the mind to a computer when humans and
computer are different
Evaluation of the different perspectives.
Socio Cultural
ADVANTAGES• Led to the inclusion of a diverse range of groups in research.
Making psychology more representative.
LIMITATIONS• Stereotyping
Your assessment1) You need to make a poster or power point presentation which explains the 4
different perspectives in psychology.
2) You need to explain each perspective• Biological• Cognitive• Behavioural• Socio Cultural
3) You need to include all the theorists from each perspective and what they have contributed towards that perspective.
4)Your poster needs to be neatly organised so it can be easily read.
It needs to include pictures and diagrams and be colourful.
5) Posters need to be bigger that A3 otherwise you will not have enough room to fit everything on it.
6) DO NOT copy straight from the book or cut and paste information from the internet. You will lose marks. It needs to be in your own words.
DUE DATE: 2012